Inventory in Months’ Supply – August 6, 2010

All residential properties in Santa Monica - 90402

Less than $1 million 5.5

From $1 million to less than $1.5 million 9.6
From $1.5 million to less than $1.75 million 2.4
From $1.75 million to less than $2 million 4.7
From $2 million to less than $2.5 million 5.4
From $2.5 million to less than $2.75 million 2.2
From $2.75 million to less than $3 million Insufficient Data

$3 million and over 8.1

0.0 2.0 4.0 6.0 8.0 10.0 12.0

Copyright © 2010, Real Data Strategies, Inc. All rights reserved. Use is by license agreement only.
 Pricing Reality – August 6, 2010
List prices per square foot by MLS status
All residential properties in Santa Monica - 90402

Sellers should carefully consider current buyer

demand when pricing their home for sale.
ACTIVE $890 When list prices per square foot of Backup
and Pending status properties are below that
of Active properties, sellers should ask for
pricing counsel from their Agent.

BACKUP $748

HOLD $591

PENDING $1,085

SOLD $830

$0 $500 $1,000 $1,500

Copyright © 2010, Real Data Strategies, Inc. All rights reserved. Use is by license agreement only.
 Monthly Listings Taken and Absorbed
All residential properties in Santa Monica - 90402
12 months through July, 2010

30 50
New Listings Listings Absorbed

25 24
40

20 19 19 19
30
16
15 14
13
20
10 10
10 8
7 6
10
5

0 0
2009/08 2009/09 2009/10 2009/11 2009/12 2010/01 2010/02 2010/03 2010/04 2010/05 2010/06 2010/07

New Listings 10 8 10 7 6 13 14 19 19 16 24 19
Listings Absorbed 14 15 12 10 10 10 5 13 18 21 30 44
 Listings Sold by Calendar Quarter
All residential properties in Santa Monica - 90402
9 quarters through June 30, 2010

Average Sale Price (Thousands) Homes Sold

$3,500 45
Avg Sale Price Listings Sold Units
41
39 40
$3,000
37 37
35
$2,500 31
30

$2,000
24 25
19
$1,500 16 20

15
$1,000 $2,763 $2,898 $3,166 $1,821 $2,783 $2,317 $2,118 $2,049 $2,424

8 10
$500 1-year avg. price trend: Down 12.9 % 1-year sales trend: Up 32.3 %
5
2-year avg. price trend: Down 12.3 % 2-year sales trend: Up 5.1 %

$0 0
2008/2 2008/3 2008/4 2009/1 2009/2 2009/3 2009/4 2010/1 2010/2

Based on data supplied by Combined LA-Westside Multiple Listing Service and its member Associations of REALTORS, who are not responsible for its accuracy.
Analysis dates are April 1, 2008 through June 30, 2010. Does not reflect all activity in the market place. Copyright © 2010, Real Data Strategies, Inc. All rights reserved.