Beth McKinney Palermo

Fallbrook, CA 92028
619.997.6000
bpb90d9a@westpost.net
Overview: Sales Manager, Key Account Sales, Territory Sales, Product Manager,
Brand Marketing, Sales Trainer, Event Coordinator, Project Planner
Skills: Business & product developer, people motivator, strategic thinker, ass
ertive communicator, profit & solutions consultant, intuitive listener, empoweri
ng coach, skilled trainer, analytical problem solver, organizer
Vision Center, Oceanside, CA, Sales (part-time) 1/10 -
6/10
Carpet One, Lighting Too - Newport, OR 11/07
- 8/09
Design Project Coordinator - Sell, design & manage projects for granite, tile, f
looring & cabinets in residential & commercial remodels & new construction
Carl Zeiss Vision, Inc. - Hebron, KY Lab (formerly AO Sola, Inc.) 12/04 - 9/07
Account Manager, S. CA, Central CA & HI - Wholesale laboratory service and sales
to vision care MDs, ODs with new digital progressive lenses & coatings
Brothers' Optical Laboratory, Inc. - Anaheim, CA 9/98 -
7/04
Vice President Sales, Wholesale Optical Laboratory, W. Coast 6/01 - 7/04
*Manage & coach 7 consultants in CA, AZ, OR, HI for new business
*Vendor liaison to market lens brands, designs & coatings to doctors
*Develop sales forecasts, budgets, bonus plans, and service reports
*Implement sales trainings, seminars & teleconferencing with area reps
*Achieved 50% growth in Transitions lenses formulating new strategies
Key Account Manager CA & HI, Training Coordinator 9/98 - 5/01
*Develop key business with specialty vision MD & OD practices
*Lead training seminars for customer service reps & lab supervisors
Essilor Laboratories of America, Dallas, TX(formerly Omega Group)1/87 - 7/98
Territory Manager S.CA & HI
*Doubled territory sales to $2.5 Million, awarded president's club status
*Managed sales & service between 5 production facilities nationally
*Developed new market sales in HI, focused on specialty MDs & ODs
*Top 3 producer nationally in Poly & AR lenses; field trainer new hires
Personal Skills: Carew Dimensions of Professional Selling, Xerox Professional S
elling Skills, Sandler Selling Method, Covey 7 Habits, Take Aim on Leadership, S
tep Up to Manager, Time Management, Supreme Teams/Team Development, Team Leader,
Project Management, Business of Listening, MS Office Suite, Act Data Management

Education: Katherine Gibbs Business School; Boston University, Boston, MA