Presented By: Amandeep Kaur Paramvir Singh Gautam Sharda

The statistical technique with an objective to analyze the relationship among quantitative variables. It is one of the extensively used techniques for forecasting variables. It involves developing mathematical equations to analyze the relationship between dependant variable and independent variable.

Regression model would incorporate a rate of change based on the historical productivity improvement trends. This valuable forecasting technique enables us to plan and execute recruitment, selection, training, and development programs in a planned, proactive fashion to ensure the trained marketing staff are on hand exactly when required by the organization. These models also can be used to evaluate the required mix of the employee categories.

Regression models are a relatively strong quantitative tool for short, medium and long range forecasting. Once these models are developed, they can be updated easily and can handle large fluctuations well, when provided with appropriate independent variable.

It can be implemented ONLY if the Historical data of the organization is available. If the organization changes its strategies then the historical data will not be effective in order to obtain accurate results.

SPSS (Statistical program for social sciences) It is a software which is used for statistical analysis and also regression analysis. The latest version of the software costs around $2189.

Chart Title
70 y = 9.172x + 0.808 R = 0.997 60

50

40

Y( Number of Marketing Personnel) Y( Number of Marketing Personnel)

30 Linear (Y( Number of Marketing Personnel)) 20

10

0 0 1 2 3 4 5 6 7 8