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EMBEDDEDMARKETSTUDY
PurposeandMethodology
Purpose: Toprofilethe2011resultsofEETimesGroupannualcomprehensive
survey oftheembeddedsystemsmarketsworldwide.Findingsincludebreakoutsof
theembeddeddeveloperstoolsandworkenvironment,applicationstargeted,
methodsandprocessesused,operatingsystemsused,brandsandchipsusedand
consideringforadoption,issuesbeingconfrontedanddemographics.Many
questionsinthissurveyhavebeentrendedoverfiveyears.Thisspecialpresentation
reportalsohighlightsEuropeanvs.NonEuropeandevelopments.
Methodology:WebsurveyconductedfromFebruary3,2011 February18,20101
Returns:1,886 completedsurveys95%+/ 2.25%confidenceoverall
Sample:EmailinvitationsweresenttothefollowingsubscriberstoEETimes
GroupEmbeddedBrands
EmbeddedSystemsDesign(ESD)
EETimes
EmbeddedNewsletterSubscribers
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
Inwhichregionoftheworlddoyoureside?
India
Japan
China
Korea
Indonesia
Singapore
Taiwan
HongKong
SoutheastAsia
OtherAsian
US:Total
US:WestCoast
US:MidWest
US:MidAtlant
US:Northeast
US:Southeast
US:Southwest
US:CentralMountain
Europe
Asia
Canada
LatinAmerica
Australia
Africa
NearEast
61.9%
23.0%
12.3%
7.3%
5.4%
5.3%
5.0%
3.5%
14.7%
12.9%
3.5%
3.5%
1.3%
0.9%
1.1%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
Howmanyemployeesdoesyourcompanyhaveatalllocations?
42.6
Under100
17.1
100499
6.1
500999
1,0004,999
5,0009,999
10,00019,999
10.4
5.0
3.0
20,000ormore
Don'tknow
12.9
2011(N=1814)
Average=3,819
2.8
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
Myjobfunctionincludes:
62%
60%
59%
54%
Writingfirmware/softwareforembeddedsystems
Hardware/softwareintegration
Debuggingfirmware/software
Architectureselection/specification
Firmware/softwaredesignoranalysis
Projectmanagement
Debugginghardware
Firmware/softwaretesting
Prototypetesting
48%
45%
44%
41%
41%
38%
37%
34%
Deviceprogramming
Systemdesign
Designinghardwareforembeddedsystems
Hardware/softwarecodesign
Boardlayout/design
Hardware/softwarecoverification
SoC(systemonchip)design
Connecteddevicedesign
Other(pleasespecify)
24%
21%
18%
4%
9%
8%
2011(N=1819)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
Forwhattypesofapplicationsareyourembeddedprojectsdeveloped?
28%
Industrialcontrol&automation
26%
Datacom/Telecom(Net)
24%
16%
15%
Automotive
15%
Medical
15%
15%
13%
11%
Military
11%
Aerospace
18%
18%
22%
25%
17%
17%
Mil/Aero(Net2011only)
13%
13%
15%
12%
16%
15%
15%
Electronicinstruments
12%
Computersandperipherals
12%
17%
16%
14%
14%
11%
10%
Video&imaging
8%
8%
9%
8%
7%
Security
7%
6%
7%
5%
5%
6%
5%
12%
2011(N=1885)
2010(N=1538)
2009(N=1542)
2008(N=1079)
6%
7%
8%
Government&municipal
Audio
30%
24%
24%
Consumerelectronics
Powergenerationandutilities
28%
31%
30%
9%
8%
6%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
CURRENTEMBEDDED
DESIGNENVIRONMENT
Mycurrentembeddedprojectis:
Newtotheworld;anew
projectfromscratch
43%
43%
42%
46%
2011(N=1,883)
2010(N=1,559)
2009(N=1,550)
2008(N=1,079)
2007(N=998)
39%
Anupgradeor
improvementtoan
earlierorexisting
project
57%
57%
58%
54%
61%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
Whatdoestheupgradeorimprovementinclude?
76%
77%
78%
81%
79%
Newordifferentsoftwarefeatures
57%
56%
54%
55%
56%
Newordifferentprocessor
Newordifferentsystemlogic
Newordifferentanalogcomponents
Newordifferentoperatingsystem
Mandatorychangesbecauseofdiscontinued
hardwareorsoftware
40%
37%
41%
39%
41%
30%
32%
33%
36%
32%
28%
29%
27%
28%
32%
22%
22%
26%
22%
28%
2011(N=1065)
2010(N=886)
2009(N=895)
2008(N=582)
2007(N=663)
Base=Thosewhosecurrentprojectisan
upgrade/improvement
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
10
Whichofthefollowingcapabilitiesareincluded
inyourcurrentembeddedproject?
72%
73%
75%
74%
77%
Realtimecapability
58%
59%
59%
61%
57%
Networkingcapability
Project
rugged/environmentally
resistant
Wirelesscapability
Batterypowered
42%
42%
44%
47%
43%
38%
38%
33%
32%
34%
37%
38%
35%
33%
34%
2011(N=1,886)
2010(N=1,559)
2009(N=1,550)
2008(N=1,081)
2007(N=998)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
11
Ifwireless,whatwirelessinterfacesdoesyourcurrentembeddedprojectinclude?
WiFi
32%
31%
Bluetooth
Cellular
26%
23%
21%
13%
11%
13%
Unlicensed2.4GHzband
7%
6%
433MHZ
16%
7%
7%
Proprietary
12%
12%
7%
8%
Infrared
8%
7%
AMorFMradio
10%
8%
7%
WiMax
Militarybands
22%
12%
13%
900MHZ
Ultrawideband(UWB)
33%
25%
Zigbee
Custom
29%
43%
53%
51%
4%
8%
6%
4%
5%
4%
2%
3%
9%
8%
2011(N=714)
2010(N=591)
2009(N=503)
4%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
12
Howmanypeopleareonyourembeddedprojectteam?
2011(N=1,846)
Team2011 =
SoftwareEngineer=
HardwareEngineer=
FirmwareEngineer=
13.5
Team2010 =
SoftwareEngineer=
HardwareEngineer=
FirmwareEngineer=
18.9*
Team2009 =
SoftwareEngineer=
HardwareEngineer=
FirmwareEngineer=
13.6
Team2008 =
15.2
Team2007 =
13.6
5.9
4.2
3.4
2010(N=1,467)
2009(N=1,518)
2008(N=1,058)
2007(N=976)
9.4
5.3
4.2
6.6
4.3
2.7
*In2010,anumberofteamshadverylargeteamsofengineersthataffectedthemean.
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
13
Whatisyourdevelopmentteamsratiooftotalresources(including
time/dollars/manpower)spentonsoftwarevs.hardwareforyour
embeddedprojects?
62.0%
61.3%
62.4%
63.8%
Total
resources
devotedto
software
Total
resources
devotedto
hardware
38.0%
38.7%
37.6%
36.2%
2011(N=1,878)
2010(N=1,542)
2009(N=1,536)
2008(N=1,041)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
14
Howlongdidthelastprojectyoucompletedtaketofinish?
33%
6monthsorless
30%
32%
32%
35%
33%
35%
32%
34%
712months
15%
15%
17%
17%
16%
1318months
1924months
25monthsormore
36%
9%
9%
10%
10%
10%
7%
7%
8%
7%9%
2011(N=1,822)Avg:12mos
2010(N=1,494)Avg:12mos
2009(N=1,514)Avg:13mos
2008(N=1,060)Avg:13mos
2007(N=974)Avg:13mos
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
15
Wasthatprojectcompleted...
Aheadofschedule
4%
4%
4%
4%
4%
39%
40%
37%
41%
39%
Onschedule
26%
29%
29%
26%
27%
Lateby12months
19%
17%
19%
17%
18%
Lateby36months
Lateby612months
Lateby1218months
Latebymorethan18months
Canceled
6%
5%
6%
7%
6%
1%
2%
2%
2%
1%
1%
1%
2%
1%
1%
3%
3%
2%
3%
3%
2011(N=1,859)
2010(N=1,525)
2009(N=1,532)
2008(N=1,073)
2007(N=997)
For2011,43%ofallprojectsfinishedonoraheadofschedule
and57%ofallprojectsfinishedlateorcancelled,
whichrepresentsnochangefrom2010and2009.
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
16
Mycurrent embeddedprojectisprogrammedmostlyin:
62%
60%
62%
60%
63%
C
C++
Assemblylanguage
Java
UML,MatLab,orlike
.NET
LabView
BASIC
XML
Other
5%
6%
5%
5%
7%
2%
3%
2%
2%
1%
2%
2%
1%
1%
2%
1%
3%
1%
2%
1%
1%
1%
1%
1%
2%
1%
1%
%
1%
0%
0%
%
3%
3%
3%
4%
22%
20%
24%
25%
22%
2011(N=1,876)
2010(N=1,542)
2009(N=1,533)
2008(N=1,074)
2007(N=1,011)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
17
Mynext embeddedprojectwilllikelybeprogrammedmostlyin:
58%
56%
59%
57%
59%
25%
23%
27%
29%
C++
24%
Assemblylanguage
3%
4%
4%
4%
Java
3%
4%
2%
2%
UML,MatLab,orlike
.NET
5%
2%
3%
3%
2%
2%
3%
2%
4%
LabView
1%
2%
1%
1%
BASIC
1%
1%
1%
1%
XML
1%
1%
0%
1%
Other
2%
1%
2011(N=1,871)
2010(N=1,537)
2009(N=1,532)
2008(N=1,068)
2007(N=1,007)
3%
4%
4%
4%
5%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
18
Doesyourcurrentprojectreusecodefromaprevious
embeddedproject?
90.0
80
80.0
84
78
78
2011(N=1,862)
2010(N=1,540)
2009(N=1,534)
2008(N=1,068)
2007(N=1,012)
73
70.0
60.0
50.0
40.0
30.0
20.0
25 24
13 14
11 11
21
15 17 17
15
7 8
10.0
4 4
0.0
No,allnew
Yes,reusedcode Yes,reusedopen
software,nocode developedinhouse source,shareware
reuse
code
Yes,reused
purchasedcode
Note:In2011,87%reusecode.
In2010,86%reusecode.
In2009,89%reusecode.
In2008,89%reusecode.
In2007,85%reusecode.
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
EMBEDDED DESIGNPROCESS
20
Whatpercentageofyourdesigntimeisspenton
eachofthefollowingstages?
15%
15%
15%
14%
Developingoverallsystem
specs
12%
12%
11%
12%
Conceptualdesignstage
22%
22%
23%
22%
Detaileddesignstage
8%
8%
8%
7%
Simulationstage
24%
24%
24%
25%
Testinganddebugging
12%
12%
12%
12%
Prototyping
6%
6%
6%
6%
Sendingtoproduction
Documentation/coding/mtgs
2%
2%
1%
1%
2011(N=1,679)
2010(N=1,393)
2009(N=1,403)
2008(N=958)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
21
Ifyoucouldimproveonethingaboutyourembeddeddesign
activities,whatwoulditbe?
29%
28%
30%
Debuggingtools
14%
15%
Schedule
Engineeringteam*
8%
8%
Microprocessor
Interfaces
Otherhardware
Operatingsystem
IDE
Other(Mgt,budget,legacy,etc)
18%
17%
9%
9%
Programmingtools
32%
10%
11%
12%
8%
7%
7%
7%
8%
8%
7%
9%
7%
8%
5%
7%
5%
5%
5%
6%
5%
7%
4%
6%
5%
6%
6%
4%
2011(N=1,868)
2010(N=1,541)
2009(N=1,538)
2008(N=1,068)
*Note:"Engineeringteam"wasaddedin2009.
Engineeringteamimprovementscouldbemadeby
addingmoreengineers,hiringhigherqualitypersonnel,
improvingcoordination,improvingcommunication,
betterleadersip,bettertraining,etc.
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
22
Ingeneral,whatsourcesofinformationdoyouconsultto
researchyourembeddeddesigndecisions?
(Onlytop14aredisplayed.)
86%
83%
85%
Websitesofvendorsormanufacturers
Technicalwhitepapers
61%
43%
39%
59%
60%
60%
57%
54%
56%
Colleagues
WebsitesofIndustrypublication*
38%
39%
Printpublications*
31%
28%
28%
31%
28%
24%
30%
30%
31%
25%
24%
24%
23%
23%
22%
Webinars/netseminars
Industrynewsletters
Conferencesandtradeshows
Distributorwebsites
Catalogsandbrochures
17%
18%
14%
Blogs
9%
Virtualconferences**
Podcasts
Linkedin
4%
4%
4%
4%
4%
49%
*Note:In2011,67.9%
saidtheyconsult
"Industrypublication
websites"or"Print
publications"orboth
2011(N=1,878)
2010(N=1,540)
2009(N=1,542)
**Notaskedinprioryears
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
23
Thinkingaboutthenextyear,whatareaswillbeyourgreatest
technologychallenges?(Managersonly)
Integratingnewtechnologyortools
Building"ontime"devlpmntprocess
Managingcodesize/complexity
Moreprofitabledevlpmntprocess
Buildinghigherqualitydevlpmtprocess
Size,mix,typeofthedevlpmntteam
Improvingthedebuggingprocess
Processors
Softwaretools
Programmablelogic
RTOS
Buildingenterprisedevlpmntprocess
Hardwaretools
IntegratingexternalIPsintodesigns
Changingenterpriseapproachtodevlpmnt
Developingqualitytrainingprogram
Maintainingsecurity*
Buses/interconnects
IDE*
16 %
15%
15%
11%
12 %
11%
3%
9%
8%
8%
7%
7%
7%
6%
6%
7%
4%
4%
4%
3%
3%
2%
5%
4%
2%
3%
1%
2%
22%
15%
14 %
16 %
2 5%
19 %
12 %
10 %
12 %
12 %
10 %
14 %
11%
13 %
10 %
11%
15%
17%
9%
6%
6%
5%
24%
2 5%
2 5%
11%
13 %
2011(N=310)
2010(N=270)
2009(N=244)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
24
Whichofthefollowingareyourfavorite/mostimportant
software/hardwaretools?(Top18shownonly)
Compiler/assembler
50%
Debugger
Oscilloscope
32%
17 %
18 %
Logicanalyzer
15 %
17 %
ICE
Codevelopmenttools
Softwarelibraries
Automaticcodegeneration
Simulationmodelingtools
Sourcecodeanalysis/timinganalysistools
GraphicalDesigntools
Softwaretestingtools
Devicedrivertool
Trace
36%
37%
23%
22%
23%
JTAG/BDM
Configurationmanagementtools
55%
53%
53%
53%
33%
32%
29%
IDE
Linuxtools
54%
12 %
11%
9%
10 %
14 %
13 %
8%
10 %
8%
8%
9%
9%
8%
10 %
9%
8%
7%
8%
7%
7%
8%
6%
8%
6%
6%
7%
5%
3%
4%
22%
20%
2011(N=1,752)
2010(N=1,422)
2009(N=1,446)
3%
4%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
25
2011
Have
Attended
2011
Planto
attend
29%
18
17
14
13
12
9
8
8
7
7
7
6
4
4
3
2
2
1
871
34%
26
16
15
15
14
13
7
10
11
9
12
6
13
5
3
5
5
4
968
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
26
Lookingaheadoverthenext25years,selecttheareasbelow
thatyouthinkwillseethemostdramaticchanges?
Chiptechnology
42%
Speedtomarkets
28%
33%
31%
29%
27%
30%
27%
26%
30%
Globalmarkets
Outsourcing(domestic&overseas)
Sizeandtypeofdevelopmentteams
19%
Embeddedsystemsresearchandtheory
12%
14%
12%
Careertraining/education
Professionalismandstandards
Otherchanges
2%
3%
2%
2%
12%
15%
13%
10%
53%
39%
34%
27%
24%
29%
25%
25%
22%
23%
20%
20%
15%
18%
Chipapplications(verticalmarkets)
49%
38%
36%
36%
34%
Thedesign/developmentprocess
45%
2011(N=1,857)
2010(N=1,523)
2009(N=1,534)
2008(N=1,056)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
27
Whatarethemosteffectivewaysthatyousystematicallyorformally
maintain,educate,andadvance yourprofessionalskills?
Technicalwhitepapersbyvendors
4 1%
40%
4 1%
40%
39%
Webinarsprovidedbyvendors
29%
30%
Webinarsbypublications,mediaorgs
Conferencesprovidedbyvendors
25%
25%
23%
27%
25%
25%
25%
24%
23%
24%
22%
22%
22%
2 1%
2 1%
2 1%
Profsnldevlpmntcoursesbyprivateco.
SpeclskillstrainingcoursesbyCD/online
Universityprofessionaldev.courses
Onsiteseminarsgivenbyvendors
Webinarsbyprofsnlassocns
Conferenceseminarsbypublctns,mediaorgs
Books
Don'thaveformalmethodofcareertraining
2011(N=1,872)
16 %
14 %
15 %
15 %
18 %
13 %
15 %
16 %
17 %
Conferenceseminarsbyprofsnlassocns
Other
47%
2010(N=1,528)
2009(N=1,534)
20%
5%
22%
27%
8%
8%
9%
10 %
10 %
AverageNumberofDaysPerYear
SpentonCareerTraining
2011=11.2days peryear
2010=11.7days peryear
2009=10.0days peryear
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
OPERATINGSYSTEMS
29
Doesyourcurrentembeddedprojectuseanoperatingsystem,RTOS,
kernel,softwareexecutive,orscheduler ofanykind?
AlmostnochangesinusageofRTOS,kernels,execs,schedulersoverpast5years
80.0
70.0
60.0
50.0
40.0
30%
30.0
20.0
10.0
0.0
Yes
2011(N=1,882)
2010(N=1,552)
No
2009(N=1,546)
2008(N=1,080)
2007(N=966)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
30
82%
81%
80%
81%
78%
Currentprojectdoesntneedit
OS/RTOSusestoomuchmemory
OS/RTOSrequirestoomuchprocessor
power
OS/RTOSistooexpensive
OS/RTOSistoocomplicatedtouse
14%
11%
12%
13%
14%
11%
9%
11%
9%
13%
9%
9%
10%
8%
10%
2011(N=561)
2010(N=458)
2009(N=434)
2008(N=314)
2007(N=284)
6%
8%
7%
6%
7%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
31
Mycurrent embedded
projectuses:
41%
38%
Commercial
OS
Opensource
OSwithout
commercial
support
Mynext embedded
projectwilllikelyuse:
47%
49%
47%
30%
31%
34%
37%
41%
34%
29%
27%
Commercial
OS
19%
22%
23%
Internally
developedor
inhouseOS
Commercial
distributionof
anopen
sourceOS
37%
31%
27%
26%
27%
Opensource
OSwithout
commercial
support
32%
26%
21%
21%
15%
14%
14%
11%
10%
2011(N=1307)
2010(N=1358)
2009(N=1346)
2008(N=764)
2007(N=678)
Internally
developed
orinhouse
OS
Commercial
distribution
ofanopen
sourceOS
19%
23%
26%
23%
15%
15%
16%
13%
15%
16%
2011(N=1809)
2010(N=1458)
2009(N=1432)
2008(N=1022)
2007(N=924)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
32
Whichfactorsmostinfluencedyourdecisiontouse
acommercialoperatingsystem?
Realtimecapability
Technicalsupport
Processororhardwarecompatibility
33%
39%
39%
38%
39%
39%
36%
40%
Goodsoftwaretools
Overallcost
34%
32%
31%
32%
30%
26%
30%
31%
27%
26%
25%
28%
26%
23%
22%
26%
22%
22%
23%
25%
Documentation
Royaltyfree
Networkingcapability
Codesize/memoryusage
Supplier'sreputation
Customer'sdesire
44%
45%
48%
47%
43%
42%
39%
41%
42%
37%
38%
12%
12%
11%
48%
2011(N=795)
2010(N=670)
2009(N=672)
2008(N=520)
Base=Thosewhocurrently
useaCommercialor
Commercialdistributionof
opensourceOS
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
33
Whatareyourreasonsfornot usinga
commercialoperatingsystem?
55%
Currentsolutionworksfine
44%
41%
42%
Commercialalternativestooexpensive
16%
18%
16%
15%
14%
16%
15%
13%
14%
13%
15%
14%
11%
15%
16%
15%
Noneedformultitasking
Toomuchtroubletolearncommercialalternative
IncompatiblewithexistingSWappsordrivers
Commercialalternativesusetoomuchmemory
7%
Other
59%
32%
34%
30%
33%
Avoidrelianceoncommercialsupplier
CommercialalternativeslackanfeaturesIneed
51%
48%
58%
11%
11%
9%
9%
9%
12%
16%
2011(N=1065)
2010(N=851)
2009(N=862)
2008(N=491)
Base=Thosewhodonot
currentlyuseaCommercialor
Commercialdistributionof
opensourceOS
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
34
Whowerethegreatestinfluenceson
thechoiceofoperatingsystem?
36%
36%
Softwareengineeringstaff
Groupdecisionwithinengineering
Softwareengineeringmanager
26%
26%
SameOSaspreviousproject
Corporatemanagement
Hardwareengineeringstaff
12%
Hardwareengineeringmanager
10%
Outsideinfl./customer/standards
Systemsengineeringstaff
Purchasingmanagerordepartment
12%
6%
7%
6%
7%
30%
32%
19%
17%
19%
18%
15%
15%
15%
15%
14%
14%
15%
13%
14%
13%
13%
14%
13%
12%
14%
14%
14%
Systemsengineeringmanager
Marketingmanagerordepartment
40%
40%
35%
33%
32%
33%
34%
33%
32%
33%
Base:Thosewhouse
operatingsystems
2011(N=1,809)
2010(N=1,470)
2009(N=1,486)
2008(N=756)
4%
5%
4%
3%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
35
Didyouusethesameoperatingsystem,RTOS,
orkernelasinyourpreviousproject?
64%
63%
65%
58%
Base:Thosewhouseoperating
systems
60%
42%
36%
Yes,usedsameOS,RTOSorkernel
2011(N=1,840)
2010(N=1,492)
37%
40%
35%
No,didn'tusesameOS,RTOSorkernel
2009(N=1,501)
2008(N=759)
2007(N=664)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
36
Whydidyouusethesameoperatingsystem?
61%
59%
60%
56%
Happywithcurrentone,noreasontoswitch
47%
45%
48%
Wantedtomaintainsoftwarecompatibility
42%
40%
40%
45%
39%
39%
40%
41%
Wantedtomakeuseofexpertise/familiarity
Wantedtomaintainthesametoolsorsoftware
31%
32%
29%
34%
SwitchingOStooexpensive/timeconsuming
Notmychoice/operatingsystemchosenforme
Happywithsupplier
Noothersuitablealternativesavailable
54%
10%
10%
10%
11%
9%
8%
10%
11%
5%
7%
6%
5%
2011(N=1054)
2010(N=949)
2009(N=943)
2008(N=487)
Base=Thosewhoareusing
thesameoperatingsystem
asinpreviousproject
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
37
32%
33%
36%
33%
Hardwareorprocessorchanged
20%
Newoperatingsystemhadbetterfeatures
Newoperatingsystemhadbettergrowthpath
18%
17%
18%
NewoperatingsystemhadbetterSW/devtools
18%
17%
16%
18%
Unhappywithpreviousoperatingsystemsupplier
Previousoperatingsystemnolongeravailable
Previousoperatingsystemtooslow
30%
23%
21%
24%
22%
Notmychoice/operatingsystemchosenforme
Newoperatingsystemischeaper
25%
23%
10%
7%
9%
6%
7%
7%
7%
6%
7%
6%
8%
7%
5%
13%
13%
18%
23%
2011(N=745)
2010(N=505)
2009(N=530)
2008(N=261)
Base=Thosewhodid
notusethesame
operatingsystemasin
previousproject
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
38
In2011,whatarethemostimportantfactorsinchoosinganoperatingsystem.
Realtimeperformance
Softwaredevelopmenttoolsavailable
Noroyalties
Purchaseprice
Smallmemoryfootprint
Simplicity/easeofuse
Theprocessorsitsupports
Middleware,drivers,existingcodeavailable
Opensourceavailability
Richselectionofservicesandfeatures
Compatibilityw/othersoftware,systems
Myfamiliaritywiththeoperatingsystem
Availabilityoftechsupport
Freedomtocustomizeormodify
Thesuppliersreputation
Theotherhardwareitsupports
Popularity
Commercialsupport
Thesuppliersotherproducts
Other
5 0%
43%
3 9%
34 %
3 1%
30 %
2 7%
18%
17%
14%
12%
11%
11%
10%
6%
2011(N=1840)
6%
4%
4%
Base:Currentlyusing
anoperatingsystem
1%
3%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
39
PleaseselectALLoftheoperatingsystemsyouarecurrentlyusing.
FreeRTOS
Microsoft(XPEmbedded)
Microsoft(WindowsCE)
WindRiver(VxWorks)
Debian(Linux)
Micrium(uCOS)
TexasInstruments(DSP/BIOS)
Inhouse/custom
Keil(RTX)
RedHat(IXLinux)
MentorGraphics(Nucleus)
GreenHills(Integrity)
QNX(QNX)
ExpressLogic(ThreadX)
eCos
MontaVista(MVLinux)
QNX(Neutrino)
WindRiver(PlatformneLinux)
OSEK(MetrowerksOSEKturbo)
AnalogDevices(VDK)
CMX(RTX/EmbOS)
WindRiver(pSOS)
Symbian(EPOC)
LynuxWorks(LynxOS)
13 %
8%
12 %
12 %
12 %
13 %
12 %
12 %
8%
5%
5%
5%
4%
4%
4%
4%
4%
4%
3%
3%
5%
3%
3%
3%
2%
3%
3%
3%
3%
2%
2%
2%
3%
2%
2%
2%
2%
11%
10 %
8%
8%
7%
7%
17 %
13 %
11%
8%
6%
2011(N=1,440)
2010(N=1,138)
Base:Currentlyusingan
operatingsystem
OperatingSystemsnotshownwereat1%orunder
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
40
PleaseselectALLoftheoperatingsystemsyouareconsidering
usinginthenext 12months.
FreeRTOS
19%
Micrium(uC/OSII)
13%
12%
13%
11%
12%
11%
11%
11%
Debian(Linux)
Microsoft(WindowsCE/Compact)
Microsoft(XPEmbedded/Standard)
WindRiver(VxWorks)
8%
TI(DSP/BIOS)
7%
6%
6%
7%
6%
Inhouse/custom
MentorGraphics(Nucleus)
RedHat(IXLinux)
Keil(RTX)
QNX(QNX)
eCos
ExpressLogic(ThreadX)
GreenHills(Integrity)
MontaVista(MVLinux)
QNX(Neutrino)
LynuxWorks(LynxOS)
WindRiver(PlatformneLinux)
OSEK
FSMLabs(RTLinux)
TimeSys(Linux/RT)
AnalogDevices(VDK)
WindRiver(pSOS)
CMX
15%
11%
8%
6%
5%
5%
5%
5%
5%
5%
5%
5%
6%
4%
6%
4%
4%
3%
4%
3%
5%
3%
3%
2%
3%
2%
24%
15%
2011(N=1,396)
2010(N=1,103)
3%
4%
2%
2%
2%
2%
Base:Thosewhoareconsidering
anoperatingsysteminany
projectinthenext12months
OperatingSystemsnotshownwereat1%orunder
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
41
AreyouconsideringusingembeddedLinux?
Yes(Net)
51%
48%
27%
28%
25%
23%
Yes,usingitnow
Yes,likelytouseitin
next6months(soon)
Yes,likelytousein
next12months
No,notinterestedin
usingit
56%
57%
2011(N=1,857)
2010(N=1,524)
2009(N=1,526)
2008(N=1,065)
7%
7%
6%
5%
21%
22%
21%
20%
44%
43%
49%
52%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
42
WhyareyouinterestedinembeddedLinux?
65%
Lowcost
67%
73%
58%
53%
58%
57%
Adaptability/extensibility
40%
38%
41%
38%
39%
37%
34%
37%
34%
36%
37%
41%
33%
30%
31%
33%
Builtindrivers/network
protocols
Performance
Controloffeatures/
migration
Avoidcommercial
alternatives
Memoryrequirements
72%
18%
18%
19%
22%
2011(N=1026)
2010(N=862)
2009(N=773)
2008(N=508)
Base=Thosewhouseorare
consideringusingLinux
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
43
Whyareyounot interestedinembeddedLinux?
41%
41%
38%
39%
Incompatiblew/existingsoftware,apps,
drivers
26%
20%
21%
20%
21%
18%
20%
22%
20%
20%
19%
18%
14%
14%
12%
12%
14%
11%
14%
13%
Memoryusage
Performanceorrealtimecapability
Support
Developmenttools
Legalambiguity
*Otherresponses2011:
Noneed=13%
Requirementsofapp,too
big/complex=4%
Unfamiliarity=3%
Cost
Other*
5%
7%
8%
5%
2011(N=802)
2010(N=639)
2009(N=747)
2008(N=544)
Base=Thosewhoarenot
consideringusingLinux
26%
28%
29%
28%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
MICROPROCESSORS
45
Whowerethegreatestinfluencesonthechoiceofthe
processorforyourcurrentproject?
36%
34%
38%
37%
33%
31%
31%
29%
30%
31%
28%
27%
27%
27%
28%
30%
HWengineeringstaff
Groupdecisionin
engineering
HWengineeringmgr.
SWengineeringstaff
20%
22%
18%
20%
17%
17%
19%
16%
15%
16%
14%
14%
15%
15%
14%
13%
13%
14%
12%
13%
10%
11%
11%
9%
SWengineeringmgr.
Sameprocessorasprev.
project
Corporatemgmt.
Systemsengineeringstaff
Systemsengineeringmgr.
Outside
infl./customer/standards
Purchasingmgr.ordept.
Marketingmgr.ordept.
Other
6%
7%
4%
5%
6%
7%
6%
5%
5%
5%
4%5%
2011(N=1,855)
2010(N=1,510)
2009(N=1,531)
2008(N=1,060)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
46
Mycurrentembeddedprojectcontains:
53%
50%
50%
52%
Asinglemicroprocessor/
microcontroller
27%
24%
26%
21%
2processors/microcontrollers
15%
17%
17%
17%
35processors/microcontrollers
610processors/microcontrollers
>10processors/microcontrollers
3%
5%
3%
5%
3%
5%
4%
6%
2011(N=1,858)
2010(N=1,518)
2009(N=1,532)
2008(N=1,067)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
47
Doesyourmultipleprocessor
embeddedprojectcontain...
64%
60%
67%
61%
Multipledifferent
processorchips
21%
25%
23%
Multipleidentical
processorchips
30%
Singlechipwith
multipleidentical
processorcores
Singlechipwith
multipledifferent
processorcores
8%
8%
7%
6%
6%
7%
4%
4%
2011(N=874)
2010(N=759)
2009(N=763)
2008(N=503)
Base:Thosewhouse
multiplemicroprocessor/
microcontrollersforcurrentproject
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
48
Mycurrentembeddedproject'smain processorisa:
13%
14%
16%
13%
8bitprocessor
16%
16%
17%
19%
16bitprocessor
62%
61%
60%
58%
32bitprocessor
6%
7%
6%
7%
64bitprocessor
Dontknow
2%
2%
1%
3%
2011(N=1,864)
2010(N=1,527)
2009(N=1,533)
2008(N=1,067)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
49
c
8%
8%
8%
9%
Under10MHz
1099MHz(Net)
In2009,
1099MHz
wasbrokeninto
threecategories
forgreater
granularity
12%
13%
15%
1024MHz
11%
10%
11%
2549MHz
16%
14%
15%
5099MHz
Note:In2011,theaverageprocessor
clock
17%
16%
ratewas291MHz.
17%
15%
14%
In2010,itwas314MHz
100249MHz
250499MHz
500749MHz
750MHz999GHz
1GHzormore
39%
37%
41%
39%
4%
5%
3%
3%
7%
9%
7%
7%
14%
14%
16%
11%
12%
10%
12%
2011(N=1854)
2010(N=1515)
2009(N=1524)
2008(N=1,060)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
50
Didyouusethesameprocessorasin
yourprevious embeddedproject?
56%
44%
48%
48%
52%
52%
52%
48%
42%
Yes,usedthesameprocessorasinprevious
embeddedproject
2011(N=1,859)
58%
2010(N=1,516)
No,didnotusethesameprocessorasin
previousproject
2009(N=1,533)
2008(N=1,060)
2007(N=944)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
51
Whydidyouusethesameprocessor?
59%
59%
59%
60%
59%
59%
53%
55%
56%
55%
54%
55%
51%
49%
54%
48%
47%
46%
41%
46%
Happywithcurrentprocessor/supplier
Tomaintainsoftwarecompatibility
Tomaintainthesametoolsorsoftware
Tomakeuseofexpertise/familiarity
30%
28%
27%
29%
27%
Switchingistooexpensive/timeconsuming
11%
11%
12%
12%
10%
Notmychoice/processorchosenforme
Noothersuitableprocessorsavailable
5%
6%
4%
6%
5%
2011(N=815)
2010(N=717)
2009(N=729)
2008(N=501)
2007(N=387)
Base=Thosewhoare
currentlyusingthe
sameprocessorasin
previousproject
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
52
Whatwereyourreasonsforswitchingprocessors?
Newprocessorhadbetterfeatures
Previousprocessortooslow
Newprocessorhadbetterfuturegrowth
path
NewprocessorhadbetterSW/devtools
Notmychoice/processorchosenforme
Previousprocessornolongeravailable
Previousprocessortooexpensive
Previousprocessordidntmeet
thermal/powerreq.
Unhappywithpreviousprocessor's
supplier
31%
31%
33%
34%
35%
28%
26%
26%
23%
24%
20%
17%
16%
17%
17%
17%
18%
18%
17%
16%
14%
14%
14%
17%
16%
9%
9%
10%
9%
12%
6%
8%
5%
6%
5%
3%
4%
4%
3%
2%
48%
47%
44%
42%
43%
2011(N=1023)
2010(N=783)
2009(N=789)
2008(N=549)
2007(N=541)
Base=Thosewhodidnot
usethesame processor
asinpreviousproject
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
53
Didyou...
55%
57%
52%
Base=Thosewho
didnotusethesame
processorasin
previousproject
59%
54%
45%
48%
43%
46%
41%
Chooseaprocessorfromadifferentfamily, Chooseadifferentprocessorfromthesame
architecture,orinstructionset
family,architecture,orinstructionset
2011(N=1003)
2010(N=761)
2009(N=768)
2008(N=534)
2007(N=517)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
54
Whatsmostimportantwhenchoosingamicroprocessor?
57% 59%
43%45%
48%
46%
43% 41%
36% 34%
Thechipitself
2011(N=1,859)
7% 8%
Theecosystemsurrounding Thechip'ssupplier/vendor
thechip(software,tools,
support,etc.)
2010(N=1,501)
2009(N=1,530)
2008(N=1,056)
2007(N=928)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
55
TexasInstruments
17%
12%
Freescale
10%
11%
ARM
9%
10%
9%
Microchip
8%
Atmel
6%
6%
6%
Intel
2%
NXP
2%
2%
2%
2%
STMicro
Renesas
1%
2%
2%
1%
WindRiver
IAR
Keil
1%
1%
Microsoft
Opensource
Altera
Cypress
GreenHills
QNX
2010(N=529)Unaided
1%
Xilinx
AnalogDevices
2011(N=669)Unaided
1%
3%
1%
1%
1%
2%
1%
1%
1%
2%
1%
0%
1%
1%
1%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
56
Whatarethemostimportantfactorsinchoosingaprocessor?
7 1%
70%
7 1%
74%
Softwaredevelopmenttoolsavailable
49%
50%
50%
53%
Thechip'sperformance
Thechip'scost
Theoperatingsystemsitsupports
28%
TheonchipI/Oorperipherals
28%
Availablemiddleware,drivers,existingcode
28%
Thechip'spowerconsumption
Chipfamily'sfuturegrowthpath
Thesupplier'sreputation
Theprocessorsdebugsupport
33%
33%
33%
32%
3 1%
32%
28%
30%
24%
25%
25%
25%
HWdevelopmenttoolsavailable
Familiarityw/architecture/chipfamily
4 1%
38%
44%
4 1%
35%
33%
34%
34%
33%
15 %
14 %
14 %
12 %
14 %
14 %
14 %
12 %
13 %
13 %
12 %
14 %
2011(N=1,843)
2010(N=1,497)
2009(N=1,521)
2008(N=1,056)
8%
7%
%
89%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
57
Pleaseselecttheprocessorvendorsyouarefamiliarwith.
56%
ARM(anyvendor)
16%
16%
MIPS
52%
46%
Freescale
43%
45%
45%
TexasInstruments
43%
Intel
40%
Atmel
42%
41%
Microchip
42%
42%
8%
13%
11%
SiliconLabs
Digi/Rabbit
Semiconductor
Maxim
13%
12%
13%
13%
12%
11%
Infineon
11%
9%
11%
13%
IBM
28%
28%
AMD
14%
Marwell
LuminaryMicro
28%
27%
Xilinx
15%
13%
Actel
9%
10%
Samsung
Altera
26%
25%
CirrusLogic
9%
8%
AnalogDevices
25%
26%
Fujitsu
9%
8%
STMicro
NXP(Philips)
Cypress
Zilog
Toshiba
24%
AMCC
8%
6%
5%
6%
21%
24%
26%
PowerPC
Renesas/NEC
24%
22%
19%
16%
19%
17%
18%
17%
2011(N=1,744)
2010(N=1,416)
Tensilica
4%
4%
PMCSierra
4%
4%
ARC
4%
3%
Stretch
Other
1%
1%
2%
1%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
58
Pleaseselecttheprocessorvendorsyouarecurrentlyusing.
39%
ARM(anyvendor)
34%
Freescale
Marvell
IBM
15%
Zilog
10%
8%
9%
9%
NXP(Philips)
Altera
Fujitsu
Samsung
9%
STMicro
7%
CirrusLogic
9%
PowerPC
AMCC
12%
7%
8%
AnalogDevices
Toshiba
ARC
6%
5%
5%
6%
AMD
5%
5%
4%
4%
Digi/Rabbit
Maxim
11%
Xilinx
Infineon
Actel
17%
18%
Intel
MIPS
25%
26%
21%
20%
Atmel
Cypress
SiliconLabs
23%
22%
Microchip
Renesas/NEC
26%
23%
TexasInstruments
LuminaryMicro
2011(N=1,692)
PMCSierra
2010(N=1,361)
Tensilica
Stretch
Other
4%
3%
4%
3%
3%
3%
3%
3%
3%
2%
3%
3%
2%
3%
2%
2%
1%
3%
1%
2%
1%
2%
1%
1%
1%
1%
1%
1%
1%
1%
1%
%
1%
1%
%
%
2%
1%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
59
Pleaseselecttheprocessorvendorsyouare
considering usingonyournextproject.
54%
ARM(anyvendor)
45%
34%
34%
32%
TexasInstruments
Freescale
28%
23%
23%
Microchip
21%
23%
19%
22%
17%
17%
15%
Atmel
Intel
Xilinx
NXP(Philips)
12%
14%
12%
12%
12%
10%
13%
9%
STMicro
Altera
PowerPC
Renesas/NEC
AnalogDevices
Cypress
LuminaryMicro
AMD
Actel
SiliconLabs
Marvell
Infineon
Samsung
Maxim
IBM
Digi/Rabbit
Zilog
CirrusLogic
Fujitsu
AMCC
Tensilica
6%
Toshiba
9%
11%
8%
8%
7%
7%
7%
7%
MIPS
PMCSierra
2011(N=1553)
2010(N=1212)
ARC
Stretch
Other
6%
5%
6%
4%
5%
5%
5%
4%
4%
3%
3%
3%
3%
4%
3%
3%
3%
4%
2%
3%
2%
2%
2%
2%
2%
2%
1%
2%
1%
1%
1%
1%
1%
1%
1%
%
1%
1%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
60
Whichofthefollowing32bit chipfamilieswouldyouconsiderfor
yournext embeddedproject?
ARMCortex/ARM9/ARM11
TIOMAP(ARM)
STMicroSTM32(ARM)
IntelAtom,Pentium,Celeron,CoreIX
MicrochipPIC32bit(MIPS)
AtmelAT91xx(ARM)
NXPARM
Atmel(AVR32)
FreescaleKinetis(CortexM4)
Freescale68K,ColdFire
AlteraNiosII(softcore)
XilinxMicroBlaze(softcore)
LuminaryMicroStellaris(ARM)
NXPLPC
FreescalePowerPC7xx,8xx
FreescalePowerPC55xx
FreescalePowerQUICC
XilinxVirtex5(withPowerPC405)
FreescalePowerPC5xx,6xx
CypressPSOC5(ARM)
FreescaleDragonBallMX(ARM)
AMDFusion,Athlon,Opteron,Geode
RenesasSuperH,H8SX,M32C,M32R
Marvell
XilinxVirtex4(withPowerPC405)
IBMPowerPC4xx,7xx
ActelProASIC3(ARM)
NXP
IntelItanium
38%
14 %
4 7%
24%
2 1%
20%
19 %
16 %
18 %
18 %
17%
19 %
16 %
15%
15%
17%
13 %
13 %
13 %
12 %
12 %
11%
14 %
10 %
8%
10 %
8%
9%
12 %
8%
10 %
8%
11%
8%
11%
8%
10 %
8%
7%
8%
6%
8%
6%
5%
6%
8%
5%
2011(N=1,679)
2010(N=1,333)
4%
6%
4%
4%
4%
4%
3%
5%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
61
Whichofthefollowing16bit chipfamilieswouldyouconsiderfor
yournext embeddedproject?
*
42%
40%
42%
38%
MicrochipPIC24/dsPIC
*
TIMSP430
FreescaleHC16
FreescaleHC12
STMicroST9,ST10
Intel8086,'186,'286
RenesasH8/300H,H8S,H8S/2000,M16C
AMD186,'188
ZilogZ180,Z380
Maxim
Infineon'C161,'C167
Other
10%
21%
22%
17%
16%
16%
15%
16%
12%
8%
8%
11%
5%
6%
5%
4%
5%
5%
6%
6%
2011(N=1,261)
2010(N=1,046)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
62
Whichofthefollowing8bit chipfamilieswouldyouconsiderfor
yournext embeddedproject?
44%
40%
MicrochipPIC
36%
39%
AtmelAVR
23%
22%
FreescaleHC05,HC08,HC11
Intel80xx,'251
TITMS370,7000
STMicroST6,ST7,ST8
CypressPSoC
XilinxPicoBlaze
Atmel80xx
Renesas*
NXP/PhilipsP80x,P87x,P89x
SiLabs80xx
ZilogZ8,Z80,Z180,eZ80
Digi/Rabbit2000,3000
Maxim80xx
InfineonC500
NECK0
Other
16%
15%
15%
16%
14%
11%
13%
13%
12%
13%
10%
12%
9%
8%
8%
5%
7%
4%
6%
6%
5%
6%
4%
5%
3%
3%
2%
3%
6%
6%
2011(N=1,379)
2010(N=1,134)
*RenesasH8/300,3800,7200,
7600,R8C/Tiny,38000,7200,
7600,740
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
63
WhichofthefollowingDSP chipfamilieswouldyou
considerforyournext embeddedproject?
TIOMAP
30%
23%
AnalogDevicesBlackfin
MicrochipdsPIC
TI'C6000
TI'C2000
TI'C5000
Freescale563xx,566xx,568xx,96xxx
TI'C3x,'C8x
NXPCortexM4LPC4000
15%
15%
15%
14%
15%
12%
11%
12%
AnalogDevicesSHARC
11%
AnalogDevicesADSP21xx
10%
9%
9%
11%
7%
9%
7%
7%
AnalogDevicesTigerSHARC
FreescaleStarCore71xx,81xx
Other
34%
26%
22%
24%
22%
25%
19%
15%
2011(N=1,230)
2010(N=1,034)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
FPGAs,MEMORY,LCDs
65
Doesyourcurrent embeddedprojectcontainFPGAs/programmablelogic?
70.0
62%
60.0
50.0
40.0
38%
42%
58%
55%
45%
30.0
20.0
10.0
0.0
Yes
2011 (N = 1,870)
No
2010 (N = 1,540)
2009 (N = 1,536)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
66
Ifyes,whichofthefollowingvendorsdoesyour
currentembeddedprojectsuseforFPGAs?
62%
Xilinx
65%
Altera
Actel
Lattice
Atmel
MentorGraphics
Cypress
Synopsys/Synplicity
Cadence
Quicklogic
Other
11%
9%
8%
12%
11%
6%
6%
7%
5%
5%
4%
5%
5%
5%
3%
3%
3%
2%
4%
2%
1%
2%
2%
3%
3%
2%
42%
42%
41%
67%
9%
2011Currentlyuse(N=690)
2010Currentlyuse(N=624)
2009Currentlyuse(N=684)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
67
Willyournext embeddedprojectlikelycontainFPGAs/programmablelogic?
57%
50% 48%
45%
42%
58% 55%
43%
Y es
2011(N=1,846)
2010(N=1,517)
51% 52%
No
2009(N=1,519)
2008(N=1,072)
2007(N=927)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
70
For2011only whichofthefollowingvendorsdoesyour
currentembeddedprojectsuseforFPGAs,
andwhichwillyouconsiderinyournextembeddedproject?
62%
Xilinx
42%
Altera
11%
Actel
Lattice
8%
Atmel
6%
MentorGraphics
5%
5%
5%
Cypress
Synopsys/Synplicity
Cadence
Quicklogic
Other
3%
4%
2%
3%
1%
2%
3%
4%
73%
58%
19%
15%
12%
9%
2011Currentlyuse(N=690)
2011Willconsider(N=759)
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
71
HARDWAREIPs,MEMORY,
ESLDESIGNTOOLS&
LCDs
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
72
Doesyourcurrentembeddedprojectreusehardwareor
hardwareIPfromapreviousproject?
62.5%
62.1%
2011 (N = 1827)
2010 (N = 1498)
27.5%
27.3%
7.1%
7.3%
3.0%
3.3%
No,allnewhardware,
Yes,reusedsome
Yes,reusedsome
Yes,reusedsomepublic
nohardwareorIPreuse hardwareorIPthatwas commercial(purchased) domainhardwareIP
developedinhouse
hardwareorIP
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
73
Whattypeofflashmemorywillyournextembeddedprojectuse?
2011 (N = 1787)
2010 (N = 1439)
40%
39%
31%
32%
21%
8%
8%
NAND
21%
NOR
Both
Neither
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
74
Whenlookingforflashmemory,whichofthefollowingcriteria
ismostimportant?
34%
Technical
specs
34%
32%
Price
35%
27%
Availability
Vendor's
reputation
Other
25%
3%
4%
3%
2011 (N = 1737)
2010 (N = 1417)
3%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
75
Howdoyoustayuptodateonthelatestmemorytechnologies?
62%
Industry
websites/publications
61%
48%
Directlyfromthe
vendors
50%
27%
Distributors
26%
20%
Webinars
Other
21%
3%
2%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
76
HowmuchofaconcernisIPsecurityinyournextFPGA
orcustomlogicdesign?
Criticalconcern
Important
concern
10%
19%
Averageconcern
22%
2011 (N = 1765)
Minorconcern
Notatalla
concern
15%
34%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
77
Doyouoryourorganizationcurrentlyuse
electronicsystemlevel(ESL)designtools?
23%
26%
22%
Yes(Net)
22%
24%
10%
14%
Yes,wecurrentlyuse
it
Yes,weareplanning
touseitinthenext6
months
Yes,weareplanning
touseitsometimein
thefuture
12%
10%
12%
2011 (N = 1,754)
2010 (N = 1,437)
3%
2009 (N = 1,462)
3%
2008 (N = 983)
4%
3%
3%
2007 (N = 863)
10%
8%
8%
9%
9%
77%
No,wedonotusenor
plantouse
74%
78%
78%
76%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
79
Ifyoupreferspecificbrandsofdisplays,whichofthefollowing
brandsdoyouprefer?
Sharp
43%
41%
NEC
20%
Optrex
Mitsubishi
Other
13%
2011 (N = 697)
20%
Note1:Thisquestionwasaskeddifferentlyin2010andtheanswersarenotabletobecompared.
Note2:Multipleresponseanswersdonotaddto100%
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
80
APPENDIX
SLIDESFORREFERENCE
ORSPECIALUSE
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
81
401
embedded.com
266
digikey.com
86
google.com
72
linkedin.com
65
Ti.com
62
ieeexplore.ieee.org
54
ednmag.com
45
Microchipdirect.com
39
wikipedia.org
37
freescale.com
34
Msdn.com
33
xilinx.com
22
Mouser.com
21
stackoverflow.com
20
electronicdesign.com
17
analog.com
16
slashdot.org
16
drdobbs.com
12
arm.linux.org.ukdeveloper
12
altera.com
12
codeproject.com
11
circuitcellar.com
11
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
82
FavoriteHardwareTools
500
400
300
200
100
Copyright2011byUBM/EETimesGroup.Allrightsreserved.
83
FavoriteSoftwareTools
100
80
60
40
20
Copyright2011byUBM/EETimesGroup.Allrightsreserved.