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Simply Clever
History Of Skoda
It was 1894, 26-year old Vaclav Klement, a bookseller and Vaclav Laurin opened a bicycle repair shop in 1895 in Mlad Boleslav,Czech Republic.
Laurin & Klement
Before going into business partnership with Klement, Laurin was established as a bicycle manufacturer in the nearby town of Turnov.
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After World War I the Laurin-Klement company began producingtrucks, but in 1924, after running into problems and being hit by a fire, the company sought a partner, and was acquired bySkoda Works.
Skoda Works an arms manufacturer which had become a multi-sector concern and the biggest industrial enterprise inCzechoslovakia.
The 1st Laurin & Klement automobile, the Voiturette A was a 6/22/12 full success, later becoming the
Production output Services Revenue Profit Total assets Employees Parent Subsidiaries
Website
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koda Auto India Private Limited Company Profile Type Industry Founded Headquarters Number of locations Area served Products Production output Revenue Subsidiary Automotive industry November 2001 Aurangabad,Ma harashtra,India 2(Aurangabad, Chakan) India Automobiles 20,019 units (2010) ($767.21 million USD) (Rs 2990 crores) koda Auto
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Parent
Automotive Sector In India is 7th largest and 2ndIndia fastest growing automotive market in the world.
Its current turnover is $35 billion(INR 1,75,000 cr), and accounts 5% of Indias(GDP).
Indias current GDP is $1.4 trillion expected to grow 3.75 trillion by 2020.
By the year 2016 Indian automotive industry may vary $122 billion (INR 6,10,000 cr) to $159billion(INR 7,95,000) (estimated by SIAM)
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Automotive Sector In Automotive industry may account for 10%-11% towards India 2016 . Indias GDP by the year
Car Production in 1999-2000 -- 5,17,957(units). In the year 2009-2010-- 28,14,548(units). Industry has seen growth of 400 percent in 10 years.
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Expanding Skodas reach in India The company planning to add to its existing network of 65 dealerships to cover more cities and towns. koda Auto India registers a growth of 20% in August 2011 Records total sales of 1812 units in August 2011. 1.Economics Times Zigwheels Design of the Year
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2.Skoda Octavia Afterwards replaced by Laura Skoda Octavia was the first launched in India in 2001. Targeted at the Indian premium segment,its handling, fuel efficiency and low pricing These segments of cars were developed to target the premium segment Was changed and was restructured to Laura. Makes one of the best cars in India and people prefer it because of its distinct features, variety of colours and accessories
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3. Skoda Yeti
High competition offered by the Honda CRV ,Toyota Fortuner and also domestic brands such as Tata and Mahindra auto.
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4.Skoda Fabia
Fabia has not succeeded in this market due to dealer problems, steep prices and Skoda trying to position itself as a luxury marquee.
Also in the competition sector Hyundai i20 ,Maruti Suzuki Swift and Ritz were way ahead of their sales than Skoda fabia. 6/22/12
Skoda Finance - for finance and insurance solutions that are quick, competitive, hassle free and convenient
Skoda Assistance -24x7 Road Assist like: Minor mechanical or electrical breakdown causing immobilisation Flat / Weak battery Flat tyre Running out of fuel Wrong fuel filling Key lock-out / misplaced
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Unique Promotions
Promotes Itself by sponsoring in various sporting events like:
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Tour De France Giro DItalia World Rally Championship (WRC) Ice Hockey World Championship Czech Hockey League Czech National Hockey Team
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India is export hub for Skoda for exporting cars to Nepal, Myanmar(Burma) and Srilanka which helps to earn foreign exchange.
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In 2003,took initiative to Plant One Tree For Every Car Sold in Czech Republic.
Making extraordinary effort to limit the negative influence of its production activity on environment
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JOB OPPORTUNITIES
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Bibliography
Information Collection Sources
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www.skoda-auto.com www.skoda-auto.co.in
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Image courtesy:
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http://overdrive.in
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Our Experien ce
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Thank You
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