Vous êtes sur la page 1sur 5

239 NW 13th Ave., #205 Portland, OR 97209 503.220.0575 www.dhmresearch.

com @DHMresearch

1. Survey Collaborators The EarthFix survey collaboration includes local public radio stations in Idaho, Oregon and Washington, and DHM Research. 2. Referencing DHM Research All website and on-air references as: Davis, Hibbitts & Midghall or DHM Research. DHM Research is an independent and non-partisan public opinion research and consultation firm based in Portland, Oregon. 3. Research Methodology This quantitative research involved a statewide online survey of the Northwests general population, age 18+ conducted between July 9 and July 14, 2012. The sample size was 1,200. Four hundred respondents were selected from each state (as a stratified versus proportional sample). The data are reported based on the total sample and broken out for each state. The data for the total sample is weighted to reflect the proportional percentage of population that each state contributes to the Northwest. Quotas and weighting techniques standard to research were used to assure that the findings reflect the demographics of the population in each state. 4. Statement of Limitations Any sampling of opinions or attitudes is subject to a margin of error, which represents the difference between a sample of a given population and the total population (here, residents in the Northwest). For a sample size of 1,200, if the respondents answered 90% one way and 10% the other, the margin would be +/- 1.7%. If they answered a particular question in the proportion of 50% each way the margin of error would be +/-2.8%. For the state sample sizes of 400, the 90% and 50% margins of error are +/- 2.9% and +/-4.9%. 1 In gathering responses, DHM Research employed a variety of quality control measures, including questionnaire pre-testing and monitoring interviews.

The reason for the differences lie in the fact that when response categories are relatively even in size, each is numerically smaller and thus slightly less able-on a statistical basis- to approximate the larger population. These plus-minus error margins represent differences between the sample and total population at a confidence interval, or probability, calculated to be 95%. This means that there is a 95% probability that the sample taken for this study would fall within the stated margins of error if compared with the results achieved from surveying the entire population.

1
DHM Research | EarthFix Clean Water Act Survey, July 2012

EarthFix Clean Water Act Survey July 9 July 14, 2012; N=1,200 (N=400 ID, OR, WA) Ages 18+ using an online panel of residents 10 Minutes; Margin of error +/- 2.8% for Total; +/- 4.9% for State DHM Research

Below are different causes of water pollution. What is your best estimate of how much each of these contributes to the pollution of waterways in [state]? (Randomize list) A fair Only a Not at Dont Response Category A lot amount little all know Factories and industry dumping waste Total, N=1200 22% 37% 26% 6% 10% Idaho, N=400 15% 28% 28% 13% 16% Oregon, N=400 26% 35% 25% 4% 10% Washington, N=400 21% 41% 26% 5% 8% Homeowners using chemicals and fertilizers on their lawns Total, N=1200 12% 36% 37% 7% 9% Idaho, N=400 11% 31% 37% 8% 14% Oregon, N=400 11% 33% 40% 8% 9% Washington, N=400 13% 39% 35% 5% 7% Oregon, N=400 20% 39% 28% 5% 9% Washington, N=400 21% 41% 27% 3% 8% Runoff from large containment lots for cattle, pigs, and other animals Total, N=1200 13% 34% 34% 6% 12% Idaho, N=400 13% 33% 30% 9% 15% Oregon, N=400 15% 33% 35% 8% 9% Washington, N=400 12% 36% 35% 5% 12% Discharge from sewage treatment plants Total, N=1200 15% 32% 34% 9% 11% Idaho, N=400 9% 25% 38% 12% 17% Oregon, N=400 20% 34% 29% 7% 10% Washington, N=400 13% 32% 36% 9% 10%

2
DHM Research | EarthFix Clean Water Act Survey, July 2012

Untreated sewage dumped into waterways Total, N=1200 20% 31% 31% 7% 11% Idaho, N=400 11% 21% 37% 13% 18% Oregon, N=400 27% 32% 27% 5% 9% Washington, N=400 19% 33% 33% 6% 11% Stormwater runoff from roads and hard surfaces, carrying motor oils, heavy metals, and animal waste Total, N=1200 21% 41% 26% 4% 7% Idaho, N=400 11% 41% 28% 7% 13% Oregon, N=400 21% 41% 29% 3% 7% Washington, N=400 24% 42% 24% 3% 6% Elevated water temperatures, caused by factors such as logging streamside trees, soil runoff, and taking water out of streams for human use Total, N=1200 11% 28% 39% 11% 11% Idaho, N=400 9% 22% 35% 19% 15% Oregon, N=400 13% 26% 38% 12% 12% Washington, N=400 10% 30% 42% 8% 10% Chemicals used in common personal products, like prescription drugs, personal hygiene and beauty products, and laundry detergent Total, N=1200 12% 35% 35% 8% 9% Idaho, N=400 9% 30% 36% 10% 15% Oregon, N=400 14% 33% 35% 10% 9% Washington, N=400 12% 37% 36% 7% 8% (Repeat list in same order. Include Other category with text box.) Which do you think is the greatest source of water pollution in [state]? Response Category Factories and industry dumping waste Homeowners using chemicals and fertilizers on their lawns Farmers and agricultural producers using chemicals and fertilizers on their fields Runoff from large containment lots for cattle, pigs, and other animals Discharge from sewage treatment plants Untreated sewage dumped into waterways Stormwater runoff from roads and hard surfaces, carrying motor oils, heavy metals, and animal waste Elevated water temperatures, caused by factors such as logging streamside trees, soil runoff, and taking water out of streams for human use. Chemicals used in common personal products, like prescription drugs, personal hygiene and
Total N=1200 Idaho N=400 Oregon N=400 Washington N=400

18% 5% 14% 4% 5% 13% 25%

11% 6% 26% 8% 2% 8% 21%

19% 1% 12% 3% 9% 17% 20%

18% 6% 12% 3% 3% 12% 29%

4% 9%

4% 7%

7% 8%

2% 10%

3
DHM Research | EarthFix Clean Water Act Survey, July 2012

beauty products, and laundry detergent Other Dont know

2% 2%

3% 3%

1% 2%

2% 2%

Another goal of the Clean Water Act was to protect waterways from becoming excessively warm. Fish and plants native to the Pacific Northwest require generally cool water temperatures. Below are some reasons that temperatures in waterways can increase. For each, indicate how much you believe it contributes to increased water temperatures in [state]. (Randomize list) A great A fair Only a Not at Dont Response Category deal amount little all know Stormwater runoff that flows from warm surfaces, such as parking lots and roads in the summer, directly into waterways Total, N=1200 21% 39% 26% 5% 9% Idaho, N=400 18% 34% 28% 6% 14% Oregon, N=400 22% 36% 26% 6% 11% Washington, N=400 22% 41% 26% 4% 7% Water released from wastewater treatment plants Total, N=1200 14% 40% 30% 5% 12% Idaho, N=400 11% 35% 31% 5% 18% Oregon, N=400 16% 42% 25% 4% 14% Washington, N=400 13% 40% 33% 5% 10% Water pooled in reservoirs behind dams Total, N=1200 7% 28% 41% 9% 15% Idaho, N=400 10% 30% 32% 10% 18% Oregon, N=400 10% 27% 37% 11% 16% Washington, N=400 5% 28% 46% 7% 13% Water released into waterways from industry and power plants Total, N=1200 21% 41% 24% 3% 11% Idaho, N=400 18% 35% 23% 7% 17% Oregon, N=400 24% 41% 20% 3% 13% Washington, N=400 20% 43% 27% 2% 9% Logging that removes trees and shade plants near waterways Total, N=1200 21% 36% 27% 6% 10% Idaho, N=400 17% 35% 24% 12% 13% Oregon, N=400 25% 32% 26% 6% 11% Washington, N=400 21% 39% 27% 5% 9% Soil erosion from logging, agriculture and urban development, which causes muddy waterways that absorb more light and heat Total, N=1200 18% 40% 26% 5% 11% Idaho, N=400 17% 33% 27% 8% 16% Oregon, N=400 20% 33% 27% 7% 13% Washington, N=400 17% 45% 25% 4% 8% 4
DHM Research | EarthFix Clean Water Act Survey, July 2012

5
DHM Research | EarthFix Clean Water Act Survey, July 2012