Dominos Questionnaire

Q On what basis franchise is given? __________________________________________

Q. How the channel member is appointed? __________________________________________
Q. On what basis the performance of channel member is evaluated?
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Q. How e-commerce is helping to improve the efficiency of the restaurant?
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Q. Does dominos also use m-commerce technique to improve the sales? Yes/ No
Q. How often the supply is refilled in the restaurant? _____________________
Q. Does the current layout of the restaurant suits the business strategy? Yes/ No
Q. What age group people visit the restaurant more? _____________________
Q. Which item is sold more? _____________________
Q. On which days sales are maximum? _____________________
Q. On which day sales are minimum? _____________________
Q. How Dominos has positioned itself in the market? _____________________
Q. Do customers get motivated to buy more because of certain offers? Yes/ No
Q. What is the monthly sales target set for this franchise? _____________________
Q. Which method is used to set these targets? _____________________________________
Q. How often target is overachieved? Yes/ No
Q. Are there any instances where franchise has not achieved its sales target? Yes/ No
Q. If answer of the above question is yes then what all could be the possible reasons for not
achieving set sales targets?
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