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P&G

P&G is one of the largest and amongst the fastest growing consumer goods companies in India. Established in 1964, P&G India now serves over 650 million consumers across India. Its presence pans across the Beauty & Grooming segment, the Household Care segment as well as the Health & Well Being segment, with trusted brands that are household names across India. These include Vicks, Ariel, Tide, Whisper, Olay, Gillette, Ambipur, Pampers, Pantene, Oral-B, Head & Shoulders, Wella and Duracell. Superior product propositions and technological innovations have enabled P&G to achieve market leadership in a majority of categories it is present in. P&G India is committed to sustainable growth in India, and is currently invested in the country via its five plants and over nine contract manufacturing sites, as well as through the 26,000 jobs it creates directly and indirectly. Our sustainability efforts focus on Environmental Protection as well as Social Responsibility to help develop the communities we operate in. P&G operates under three entities in India - two listed entities Procter & Gamble Hygiene and Health Care Limited and Gillette India Limited, as well as one 100% subsidiary of the parent company in the U.S. called Procter & Gamble Home Products. P&G Growth in India since 2000:
In 2000, Procter & Gamble launches Tide Tide becomes Indias largest Brand by Value in the year 2003-04 Tide overtakes Rin and becomes the mid-tier laundry leader in the year 2006 Tide surpasses Surf and turns out to be urban Indias biggest brand in the year 2011 Tide becomes Indias 1st 1000 crore brand in the year 2011 P&G India moves from Tiecicion House, to its new headquarters at Chakala, Mumbai. The building became functional in record breaking construction time Just 27months! In 2003, P&G India gets Best Employer Award. Standing by the companys credo of Touching Lives and Improving Lives, P&G launches Shiksha in 2004 in association with CRY. The objective of the program is to educate underprivileged children. In 2005, Gillette P&G merger creates The Worlds Largest Consumer Products Conglomerate. On one hand, for India, Gillette products could now ride on P&Gs distribution reach, and on the other hand, P&G India leveraged Gillettes expertise in Modern Trade & Army canteen stores. In 2006, P&G launches Pampers for it to be one of the most successful launches in the Indian FMCG history. Receives unique distinction of being amongst the fastest brands to reach the milestone of $100MM nos in its 4th year since the launch

In 2007, P&G launches Olay with its premium Anti-Ageing line of products Olay Total Effects. Within 4 years of its launch in the anti-ageing category, P&G establishes itself as the market leader and helps the industry reach the170crores mark. In 2009, P&G integrated Wella, Integration of business organization & Structure, Employee harmonisation in to P&G systems, benefits & policies etc. & laying the foundation of business systems & processes like Order, Shipping, Billing systems, Purchasing, financial data mgt & reporting. Sustainability broadly at P&G to include both environmental sustainability and social responsibility

Head:HeadQuarters: Indias operation:Market Cap: Plants:

Shantanu Khosla Mumbai 1964 [Rs.Cr.] 7,701 4(Goa & Himachel-2 each)

Social Responsibility Programs in India :-

P&Gs flagship Corporate Social Responsibility Program Shiksha is an integral part of our global philanthropy program - Live, Learn & Thrive. Now in its 8th year, Shiksha has till date helped 280,000 underprivileged children access their right to education. The program has built & supported over 140 schools across India, in partnership with NGOs like Round Table India (RTI), Save the Children (STC), Army Wives Welfare Association (AWWA) and Navy Wives Welfare Association (NWWA), amongst others. Shiksha began with P&G Indias research which revealed education as the one cause that consumers are most concerned about and are looking for a simple way to contribute to. With this insight and founded on P&Gs purpose, Shiksha was launched in 2005 to enable consumers to contribute towards the cause of education of under-privileged children through simple brand choices. Since its inception, Shiksha has made a cumulative donation of over Rs. 22 crores towards helping children on the path to better education. This is a result of the support from our consumers who participated in the Shiksha movement by buying P&G brands for one quarter of the year, thus enabling P&G to contribute a part of the sales towards the cause.

Parivartan - The Whisper School Program


P&Gs Parivartan (Transformation) Program has been protecting millions of adolescent girls in India from getting trapped in traditional practices of using unhygienic cloth for sanitary protection, by providing timely menstrual education. The program has been improving the lives of over 2 Million girls annually across 15,000 schools in India. The objective of the program is to help adolescent girls embrace womanhood positively and enable them to adopt the right

feminine hygiene practices to stay healthy and stay in school. Parivartan ensures that adolescent girls do not miss school on account of periods and initiates a series of cascading effects leading to a more equal gender status in the state Environmental Sustainability Initiatives in India Products & Packaging We aim to continue to delight consumers with meaningful sustainable innovations that reduce the environmental impact of our products across the full product lifecycle. Sustainable Product Innovations in India
airel and tide Ariel and Tide: Pioneers in introducing compact detergents in India using less raw material and packaging material, while ensuring superior consumer value whisper and pampers Whisper and Pampers: Re-designed packaging to reduce thickness, thus reducing raw material usage and saving paper Olay Olay: Re-designed pump package reduces plastic consumption and is 25% lighter. Saves over 400 tons of packaging a year (the weight of a Boeing 747)

Operations and Suppliers We aim to continually improve the environmental profile of our operations, focusing on energy, waste, C02, and water. Thank you, Mom by P&G Procter & Gamble (NYSE:PG), a Worldwide Olympic Partner, P&G Thank You Mom campaign in celebration of 100 days to go until the Opening Ceremony of the London 2012 Olympic Games. The campaign recognizes and celebrates the moms behind the athletes by thanking moms for all they do, and is a part of P&Gs worldwide partnership with the International Olympic Committee (IOC). It is the biggest campaign in P&Gs 174-year history and will run from now through the end of the Olympic Games. P&G recognises the silent sacrifices that each mom makes in raising an Olympian and every mom wants to see their kids achieve their dreams at the Olympic Games. To celebrate this spirit, moms of notable sports icons from various fields like badminton - Ashwini Ponnappa, archer - Deepika Kumari, hockey - Sandeep Singh and wrestler - Yogeshwar Dutt joined hands with P&G to extend their best wishes to the entire Indian Olympic contingent. The Good Luck squad comprising of moms to wish well for their children was led by none other than the gorgeous Bollywood actor Neha Dhupia. She is cheering for team India, and extended her support for the "Good Luck!" campaign by being present at the event with her source of inspiration and motivation her mom. Through the campaign, P&G aim to promote youth sports in the country and consumers can help us in building playgrounds for children in the country simply by buying P&G products in the month of July till September said Sharat Verma, Country Marketing Manager at Procter & Gamble Akham

FMCG major P&G launched its global Thank You Mom campaign in India to create an emotional connect with consumers. It is encouraging consumers to buy companys products in order to win gifts for their mothers.The launch brought together P&Gs Indian brand ambassadors including Bollywood celebrities like Soha Ali Khan, Ira Dubey, Neha Dhupia and Indias women boxer Mary Kom, along with their mothers, where each expressed their gratitude towards their mothers. In fact, this move is in conjunction with P&Gs international affiliation with the Olympic Movement, where it is committed to sponsor the next five Olympic Games till 2020. That is why the company is sponsoring the Indian boxers participation in the London Olympics to be held this year. To make its connect stronger with the women TG, the company announced the launch of a programme wherein consumers can give their mothers gift of thanks by buying P&G products such as Olay, Whisper, Pampers, Vicks, Ariel and Tide during the months of April, May & June, and get a chance to win two carat diamond for their mothers.

Our Brands in India Beauty & Grooming


Olay Pantene Head & Shoulders Wella Professional Gillette

Household Care

Ariel Tide Duracell Pampers

Health & Well Being


Vicks Oral B Whispe

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