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BE All Branches (Sem V) Management II Question Bank

All the questions contain the 7 marks in GTU Exams.

Introduction to Marketing Management


1. Define market research. State its objectives. (Nov 10) 2. Explain the concept of product life cycle. (Nov 10) 3. Explain the functions of packaging. (Nov 10) 4. Explain the importance of demand forecasting. State the features of a good demand forecasting method. (Nov 10), (Nov 11) 5. Differentiate Marketing from Selling and enumerate various marketing concepts in brief. (June 11) 6. Discuss various bases for segmentation of business market. (June 11), (Nov 11), (June 12) 7. Define Marketing and discuss the role of 4P in formulating marketing strategies. (June 11) , (Nov 11) 8. What is demand forecasting? Explain various qualitative forecasting methods. (June 11), (June 12) 9. Explain concepts of marketing management (Nov 11) 10. Discuss about four Ps of marketing. What is the significance of advertising in marketing? ( June 12) 11. Distinguish between marketing and selling. (June 12)

Introduction to Financial Management


1. Explain the important functions of financial management. (Nov 10) 2. Explain the relationship of finance department with the other departments of a business. (Nov 10) 3. Explain the role of various financial regulatory bodies. (Nov 10) 4. Explain the role of a finance manager. (Nov 10), (Nov 11)

5. Define Finance Management and enumerate objectives of financial management. (June 11) , (June 12) 6. Discuss emerging role of Finance Manager in any large size organization. (June 11) 7. profit maximization is objective of Financial Management- explain it (Nov 11) 8. Define financial management and explain scope of financial management. (Nov 11) 9. What are the sources of finance for any organization? (Nov 11) 10. Discuss the significance of financial planning. (June 12)

Introduction to Production Management


1. Define product, production and production management. ( Nov 10) 2. State the benefits derived from effective production management. ( Nov 10) 3. State the functions of production management department. (Nov 10) 4. Explain the different types of production systems. (Nov 10) 5. What is break even analysis? State the assumption in break even analysis. (Nov 10) 6. Write notes on concept of Work Cells and Computer Assigned Layout Planning. (June 11) 7. Describe factors affecting the plant location planning and explain difference between Process layout plant and product layout plant. (June 11), (Nov 11), (June 12), 8. Explain Plant Layout planning procedure. (June 11) 9. An ABC Co. Ltd, has given following information for current year. (June 11) (a) Fixed Cost= Rs. 12,00,000. (b) Variable cost = Rs. 50 per unit. (c) Estimated sales for current year = Rs. 50,00,000. (d) Sale price per unit = Rs. 200. Calculate:(i) Break Even Point (BEP) (ii) Contribution and profit, if likely sales turnover in the next year is expected Rs. 45,00,000. (iii) Sales turnover if profit target is Rs. 15,00,000. 10. XYZ Co. Ltd, producing a bath soap, which selling price is Rs. 18/- per unit has a fixed cost equal to Rs. 75,000 and variable cost is Rs. 8.0 per unit. Determine:-

(i) Production to achieve Break Even Point (BEP) (ii) Production in no of soaps required to earn a profit of Rs. 15,000. (iii) Profit, if 40,000 units are produced. 11. Explain types of production lay- out with merits and demerits (Nov 11) 12. Draw Break Even Analysis diagram and explain all variables of diagram with assumption of Break Even Analysis. (Nov 11)

A D.P company wants to calculate (1) P/V Ratio. (2) BEP in Rs. (3) And fixed cost in Rs. The company had following information Sale price per unit Rs.50 Variable cost per unit Rs.30 Profit Per unit Rs.5 No. of unit produce and sold 1000 units 13. The total sales figure in a company is 50000 units, the sale price is rs.100 per unit and the variable cost is Rs 20 per unit. The fixed cost of production is Rs.320000. Find out the breakeven point and the sales revenue. What is the profit earned by the firm? (June 12) 14. Define process layout and discuss its advantages and disadvantages. (June 12)

Introduction to Human Resource Management


1. Define manpower resources planning. Explain the importance of manpower resources planning. (Nov 10) 2. Explain the process of manpower planning (Nov 10) 3. Define manpower planning Discuss importance and objectives of manpower planning. (June 11) , (June 12)

4. List the activities that come under the ambit of Human Resource and enumerate Human Resource Planning process. (June 11) 5. Define Human Resource Management and differentiate recruitment from selection process. (June 11) 6. What is recruitment? States sources of recruitment. (Nov 11) 7. Explain stage of selection process (Nov 11) 8. Discuss the objectives and functions of human resource management (June 12) 9. What are the sources of recruitment? Mention their advantages and Disadvantages (June 12) 10. Discuss the steps involved in selection process. What are the advantages of interviews? (June 12)

Introduction to Strategic Management


1. Explain the process of Management by Objectives. (Nov 10) 2. Define strategy. Explain the importance of strategy. (Nov 10) 3. What is strategy as per Management by Objective (MBO)? Discuss various levels of strategy. (June 11) 4. What is Management by Objective (MBO)? Discuss essentials of effective Management by Objective (MBO). (June 11) 5. Discuss features, merits and demerits of Management by Objective (MBO) Process. (June 11), (June 12) 6. Explain level of strategy. (Nov 11) 7. What is strategy? Explain elements of strategic management. (Nov 11) 8. What is MBO? Explain process of MBO (Nov 11) 9. Discuss the essential requirements of strategic planning needed to keep a business progressive. (June 12) 10. Mention the objectives and steps in corporate planning (June 12) 11. Discuss the nature and dimensions of corporate planning. (June 12)

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