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  • GFA Resume 20121017

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    Gabrielle Alfiero
    50 vues1 page
    Gabrielle Fay Alfiero has experience in marketing, writing, and journalism. She has held marketing roles at Bloomberg Media and The Wall Street Journal where she wrote advertising copy, managed campaigns, and collaborated with teams. As an executive assistant, she supported CEOs and originated sales correspondence. She has also interned and written for publications. Alfiero is currently pursuing her MA in journalism and has a BA in English and Creative Writing.

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    Gabrielle Fay Alfiero has experience in marketing, writing, and journalism. She has held marketing roles at Bloomberg Media and The Wall Street Journal where she wrote advertising copy, managed campaigns, and collaborated with teams. As an executive assistant, she supported CEOs and originated sales correspondence. She has also interned and written for publications. Alfiero is currently pursuing her MA in journalism and has a BA in English and Creative Writing.

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    Attribution Non-Commercial (BY-NC)
    Téléchargez comme PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    50 vues1 page

    GFA Resume 20121017

    Transféré par

    Gabrielle Alfiero
    Gabrielle Fay Alfiero has experience in marketing, writing, and journalism. She has held marketing roles at Bloomberg Media and The Wall Street Journal where she wrote advertising copy, managed campaigns, and collaborated with teams. As an executive assistant, she supported CEOs and originated sales correspondence. She has also interned and written for publications. Alfiero is currently pursuing her MA in journalism and has a BA in English and Creative Writing.

    Droits d'auteur :

    Attribution Non-Commercial (BY-NC)
    Téléchargez comme PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    sur 1

    GABRIELLE FAY ALFIERO

    (207) 730-1068 gabrielle.alfiero@gmail.com gabrielle.alfiero@journalism.cuny.edu @7MinuteGabs

    EXPERIENCE
    Bloomberg Media, New York, NY Aug. 2010-May 2012 Marketing Manager Write, edit and pitch online, tech-based advertising copy Write sell pieces, marketing and promotional materials Engage with Bloomberg media properties across TV, print, digital, radio and mobile on a daily basis Develop and execute strategic global advertising buys Research and execute industry sponsorships and partnerships Manage all budgetary aspects for department Develop and propose strategic, full-year departmental marketing plans for approval by Chief Marketing Officer Research industry trends to ensure innovative, intelligent program execution Maintain high level of brand responsibility and confidentiality The Wall Street Journal, New York, NY Oct. 2008-Aug. 2010 Marketing Sought source approval for quote usage in special advertising sections Coordinator Wrote ad copy for house ads Coordinated re-launch of advertising website Managed innovative national marketing campaigns Monitored and updated sales and marketing intranet; led efforts for improvement of intranets digital asset management system Proposed and implemented creative marketing campaigns Wrote sell sheets, presentations and promotional pieces Managed promotional giveaways for client outreach Collaborated with internal marketing and sales teams to achieve mutual goals NLN Global, New York, NY Oct. 2007-Sept. 2010 Executive Assistant Directly supported CEO and President of print services company Wrote proposals for prospective and current clients Originated detailed log of all sales-related correspondence Initiated continuous contact with high-level partners and clients Diversion Magazine, New York, NY June-Aug. 2006 Intern Researched, wrote and published travel articles with bylines for travel and leisure magazine Fact-checked articles using online and printed resources Communicated with writers and subjects to obtain press kits The College Voice (Campus Newspaper), Connecticut College Fall 2005- Spring 2007 Staff Writer Wrote articles about campus events, lectures and issues Interviewed campus community members by phone and email

    SKILLS
    Adobe Photoshop Bloomberg Terminal Final Cut Pro X Reaper Wordpress JVC Video Camera

    EDUCATION
    CUNY GRADUATE SCHOOL OF JOURNALISM, New York, NY M.A. expected Dec. 2013 CONNECTICUT COLLEGE, New London, CT B.A. May 2007 English, Creative Writing, minor in Film Studies

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