LIFT THE BANNER

YOUR BATTLE PLAN FOR SAVING THIS GENERATION

WE HAVE BEEN CALLED TO SOMETHING GREATER THAN OURSELVES. A MIGHTY WORK IS POURING THROUGH US, WHICH WE CANNOT YET FULLY SEE OR KNOW. THE BATTLE RAGES ALL AROUND US. OUR ENEMY OF APATHY AND COMPLACENCY BESIEGES US. THE CALL IS LOUD, IF ONLY WE WILL LISTEN. ONE BY ONE WE HEAR IT. IT GROWS LOUDER AND LOUDER, AS DOES THE ARMY. WE LINK ARMS AND HEARTS. WE KNOW WE ARE CHOSEN FOR A TIME SUCH AS THIS.

I TAKE THE BANNER. I ACCEPT THE CHALLENGE. HERE AM I, SEND ME.

BATTLECRY
FOR A GENERATION

A GENERATION IN CRISIS
Without being detected, an enemy has quietly inltrated our country, leaving in its path the ravished hearts and minds of Americas youth. Corporations, media conglomerates and purveyors of popular culture have invested billions to seduce and enslave our youths hearts, souls and minds. And so far, they are winning. The enemy is no longer at our doorsteps it is in our homes. It goes to school with our teens and lls their free time. This generation is about to be lost, and we are being called to take action. It is time we answer the Battle Cry.

THE ENEMYS ARSENAL:

Television This generation views 16 to 17 hours of television each week and sees, on average, 14,000 sexual scenes and references each year. Thats more than 38 references every day. Internet This generation spends three hours a day online and is the rst to grow up with point-andclick pornography. Almost 90 percent of teens have viewed pornography online at one of the 300,000 adult websites, most while doing homework. Music More than 25 percent of teen-targeted radio segments contain sexual content; 42 percent of top selling CDs contain sexual content. Advertising With more than $128 billion dollars in their pockets, this generation of teens has been targeted by corporate America, who does everything it can to grow brands and prots without any regard to the moral decay of a generation.

ATTACK

NO YOUTH MINISTRY
Riverside COGIC

DECLINING YOUTH GROUP

2nd Street Baptist Church

BATTLECRY
FOR A GENERATION

FIGHTING BACK
There is a solution to this crisis already in place the local church youth group. With a network spread across the nation, church youth ministries are the best resource for rescuing this generation. However, the mission to save 33 million teens requires both coordination and resources. In its current state, this network cannot meet the demand to reach even half that number. They need more leaders, more support, better facilities and better funding.

This is the purpose of the Battle Cry Campaign to establish a support structure for the local youth group. It calls for at least 100,000 local churches and 1,000,000 individuals to join the Battle Cry Coalition and commit to the planning, prayer and work required to grow their youth group. It is calling for senior pastors, youth leaders, concerned adults and teenagers to work together in their church to double the size of their youth group each year for the next 5 years.

GROWING YOUTH GROUP

New Life Community Church

3 NEW YOUTH IN 5 YEARS HIRED NEW YOUTH PASTOR

Grace Assembly of God St. Lukes Methodist

BATTLECRY
FOR A GENERATION

BATTLE CRY THE CAMPAIGN

The Battle Cry Campaign is driven by several Christian ministries and church leaders. It encompasses four major areas of support that are necessary to help the local youth group play the frontline role in rescuing this generation. Supporting these main areas there are numerous initiatives, thousands of organizations and millions of individuals that form the Battle Cry coalition. For the Battle Cry campaign to succeed, we need you to join the ght.

THE BATTLE PLAN

AWARENESS AND EDUCATION
Battle Cry Partners
Hundreds of leading ministries have linked arms and joined us

TRAINING AND DISCIPLESHIP

Battle Cry Discipleship and Training Resources
We must work together to equip our local youth groups and leaders

PR Strategy
National PR rm is leading this effort

Honor Academy
Training our teens to become leaders in this ght

Legislative Strategy
National inuence and lobbying efforts

Global Expeditions
Hands-on evangelism training

BATTLE CRY COALITION

EVANGELISM AND GROWTH

Battle Cry Events
A series of world-class stadium and arena events plus local leadership summits

COMMUNITY AND DISCIPLESHIP

Battlecry.com
A powerful website and e-strategy that utilizes the latest technology to create community and viral networking

Media
Top national artists will be creating music and video resources for teens and youth groups

Research and Analysis

National tracking, measuring and reporting the positive effects of the Battle Plan

Fundraising
Funding to update local youth groups and build their infrastructures

Local Support
Localized support for youth leaders and their groups

Awareness & Education

We need everyone to be fully engaged in rescuing this generation. To get the attention the crisis demands, this topic must be front and center on the national stage, both in the Christian and secular media.

BATTLE CRY PARTNERS

Over the past year, we have approached leading ministries all over the country about the Battle Cry Campaign. Hundreds have committed to do everything they can to spread the message of the crisis facing this generation. This awareness will help strengthen support for local youth leaders and youth groups.

PUBLIC RELATIONS
One of the leading Christian public relations rms in the country is a partner in spreading the Battle Cry message in both the Christian and secular media. This includes radio, television and print media.

LEGISLATIVE STRATEGY
Several ministries continue to work together to inform lawmakers of the plight of this generation and lobby them to pass legislation that protects our teens from the dangers they face while online and from advertising and other electronic media.

Training & Discipleship

Local youth groups need training materials. Leadership and training curriculum are needed to develop more volunteer leaders that will help support the existing youth leaders. They also need discipleship curriculum so they can train teens to become lifelong evangelizers and true followers of Christ.

BATTLE CRY RESOURCES

Several ministries have partnered to create media-diverse resources and curriculum to support youth leaders in developing leadership teams and discipling teens into followers of Christ.

LEADERSHIP RESOURCES
The Honor Academy is one of the partners that has a proven track record in developing leaders. Hundreds of collegeage students are trained each year to become leaders of their generation. The Honor Academy will provide intensive leadership training for youth leaders, teenagers and lay people.

EVANGELISM RESOURCES
Global Expeditions is one of the partners that provides evangelistic opportunities to thousands of teens each year. Global Expeditions will use its years of experience to develop evangelism training for teens who are committed to reaching their friends.

Evangelism and Growth

Local youth groups need the nances, tools and opportunities to help them grow and entice the unchurched to join their groups. The world offers many attractive distractions that have led this generation to the brink of ruin. The church needs resources that dwarf the distractions of the world and attract this generation to the truth.

BATTLE CRY EVENTS

Special events are a tool the local church can use to attract and invite unchurched teens to become a part of their youth group. Part of the Battle Cry Campaign includes developing several special events designed to attract the unchurched such as stadium, arena and local community events. Several leadership-training events are also being planned.

FUNDRAISING STRATEGY
It will take the right funding to update local youth groups and build their infrastructures. Thats why the collective experience and wisdom of several fundraising partners has been used to develop resources that will train local churches to raise funds for their youth groups. The Battle Cry Campaign will also raise funds to help nance the Battle Plan and help needy churches get involved.

MEDIA STRATEGY
Music and video are the language of this generation. Several media partners have joined the Battle Cry Campaign to develop both content and channels that will invade the lives of this generation and challenge them to live passionately for Christ.

BATTLECRY
FOR A GENERATION

Community and Support rt

The local youth group needs the type of constant con stant connection that todays technology now provides through the Internet and mobile technologies. Through technology we can echnolog connect teens and youth leaders to each other and to cont d content that will help them grow.

BATTLECRY.COM E-STRATEGY
One of the nations top interactive agencies has partnered with us to develop a comprehensive website and e-strategy that utilizes the latest technology to provide community, content and viral networking opportunities that will support the local youth group and spark growth.

BATTLE CRY LOCAL REPRESENTATIVES

Battle Cry Representatives will be stationed in communities across the country to provide local support to youth leaders and their youth groups who are a part of the Battle Cry Coalition.

RES RESEARCH STRATEGY

We want to validate and then w docum document that our combined efforts are causing a change a in this generation. Battle Cry ge Partner George Barna will G provide sc ovide scientific analysis of the ongoing effects of the Battle Plan and will report to the Battle Cry Coalition a the world the oalition and results of his re research.

BATTLECRY
FOR A GENERATION

GODS ARMY: THE BATTLE CRY COALITION

The Battle Cry Coalition is your opportunity to engage, take action and make a difference. Whether you are a senior pastor, youth leader, parent, concerned adult or teen; there is a battle plan for you to fully engage. Enlist in the battle today and do your part to rescue this generation through your local youth group. Log on right now to battlecry.com to enlist in the Battle Cry Coalition and launch your very own personal Battle Plan. If we choose not to engage the enemy, the battle will be lost. The following pages will guide you in thinking about your Battle Plan and discovering what you can do to get started right now. Of course, youll be able to discover even more ideas and generate your own personalized Battle Plan when you log onto battlecry.com. Get started on your Battle Plan right now!

BATTLECRY
FOR A GENERATION

As a senior pastor your leadership and support are vital for success in the battle. Please enlist right now in the ght to save this generation.

SENIOR PASTOR
BATTLE PLAN
Log on to battlecry.com and enlist in the Battle Cry Coalition Create and share your own Battle Plan on battlecry.com Engage your congregation by asking them to read Battle Cry for a Generation in their small groups, Bible studies Raise awareness among the senior pastors in your community by emailing them a link to battlecry.com and speaking at gatherings With your youth leader, form a team to commit to the immediate planning and action to begin doubling the size of your youth group year over year Enlist your church on battlecry.com as one of the 100,000 churches committing to rescuing this generation Give visible and active support for your youth leader as he leads your churchs coalition team Show your churchs support by building your yearly budget with funding and church resources for this plan Help your youth leader adjust the plan as needed

As a youth leader, the fate of this generation truly rests on your shoulders. You already realize that youre engaged in a battle. We want to help you win. Heres how to get started right now:

YOUTH PASTOR
BATTLE PLAN
Log on to battlecry.com and personally enlist in the Battle Cry Coalition Create and share your own Battle Plan on battlecry.com Give your senior pastor a copy of Battle Cry for a Generation (if he has not already read it). Share your vision with him and ask for his help Raise awareness among the youth leaders in your community by emailing them a link to battlecry.com and speaking at gatherings Together with your senior pastor, form a team to commit to the immediate planning and action to begin doubling the size of your youth group year over year Ask the teens in your youth group to create their own personal Battle Plan on battlecry.com Together with your coalition team, create a plan to grow your youth ministry over the next ve years. Share your plan with the congregation Start to execute your plan. Regularly update your pastor, the elders and the entire congregation on what is happening in your youth ministry Attend special youth events with your youth group, possibly a Battle Cry event or Acquire the Fire event. Use these events as opportunities to grow your group by challenging your teens to invite their friends

BATTLECRY
FOR A GENERATION

As a parent or concerned adult, you are on the front lines because the battle has come right into your home or is at your doorstep. Please engage right now. Heres what you can do:

CONCERNED ADULTS BATTLE PLAN

Log on to battlecry.com and personally enlist in the Battle Cry Coalition Create and share your own Battle Plan on battlecry.com Read Battle Cry for a Generation and give it to other parents, grandparents or concerned adults to read Raise awareness among other parents/adults by emailing them a link to battlecry.com Volunteer with your churchs youth ministry to help it grow over the next 5 years Prayerfully consider offering nancial support to the efforts of your church as they become one of the 100,000 churches in the Coalition Give visible and active support for your churchs youth leader as he leads your churchs coalition team Encourage the teens in your life to create their personal Battle Plan on battlecry.com Encourage them to rise up in their youth group and to become active Attend a youth event with your youth group, and/or volunteer to help as a chaperone Reinforce the principles consistently to the teens in your life

Teenagers, you are the warriors in this battle. You have the unique ability to greatly inuence the future of your own generation. Please engage right now in the ght to save your friends. Heres what you can do:

TEENS

BATTLE PLAN
Log on to battlecry.com and personally enlist in the Battle Cry Coalition Create and share your own Battle Plan on battlecry.com Get all your Christian friends to create a Battle Plan Update your Battle Plan blog every day and use the stuff on battlecry.com to help you grow into a true follower of Christ Read Battle Cry for MY Generation and give it to others in your youth group to read Give your parents and your youth leader a copy of Battle Cry for a Generation (if they have not already read it) Help your youth leader as he builds a plan to grow your youth group. Give him your ideas and support Use the resources on battlecry.com to start sharing the truth about Jesus Christ with your unsaved friends Start inviting your unsaved friends to attend youth group with you Invite your unsaved friends to attend a Battle Cry or Acquire the Fire event with your youth group

GENERATION

WE CAN SAVE A

TOGETHER

LIFT THE BANNER

ENLIST IN THE BATTLE TODAY | BATTLECRY.COM

battlecry.com | 800-329-3473
2006 Teenmania Ministries