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ON TWITTER, REPUBLICAN CANDIDATES STRUGGLE TO COMPETE WITH OBAMAS MILLION DOLLAR CAMPAIGN Obama Twitter Account Valued at $1.

3 million, more than all GOP candidates combined Romney running neck and neck with Perry WASHINGTON, September 13, 2011 Qorvis Communications, one of the fastest-growing integrated communications firms in the U.S., today released an estimated Twitter Valuation Analysis of the candidates for President of the United States. This Twitter Valuation Analysis is the first in a series of monthly reports to track the progress of Campaign 2012 on social media. Qorvis compared the number of followers and frequency of tweets for President Barack Obama, the eight leading Republican presidential candidates, and former Alaska Governor Sarah Palin. Both the number of followers and frequency of tweets were used to calculate an estimated number of impressions generated by each campaign Twitter account in the month of August. Qorvis compared the metrics of these Twitter accounts with the cost of a direct mail or online advertising campaign of a similar size and reach to calculate the monetary value of a campaign Twitter account. The study was conducted by Wyeth Ruthven, a senior director at Qorvis and a former press secretary to Congressman Lloyd Doggett and the South Carolina Democratic Party. While at Qorvis, Ruthven has led social media campaigns for a variety of defense, energy and sovereign government clients. Incumbency matters. Whoever wins the Republican nomination will have to compete with President Obamas million-dollar Twitter campaign, says Ruthven. In both number of followers and frequency of tweets, President Obama laps the field. Governor Rick Perrys Twitter feed has grown 50 percent in the past month, and is poised to give Mitt Romney a run for his money online. Meanwhile, Huntsman has overtaken Bachmann on Twitter in just the last two weeks, and may be an indication of where the race is headed. Twitter Account @BarackObama @NewtGingrich @MittRomney @GovernorPerry @TheHermanCain @RonPaul @JonHuntsman @TeamBachmann @RickSantorum @SarahPalinUSA Followers 10,033,453 1,328,533 89,232 83,469 68,046 58,409 32,261 29,929 24,311 655,887 # of Tweets, August 2011 103 37 45 23 96 85 50 87 81 22 Value $1,333,240 $169,827 $11,461 $10,580 $9,005 $7,681 $4,156 $3,940 $3,190 $83,090

Qorvis offers Twitter Valuation Analysis to its clients to improve their social media campaigns and more accurately measure return on investment. Qorvis will work with clients existing social media platforms to accurately measure the size and quality of their followers, the number of impressions their tweets generate, the reach and re-tweetability of social media messages, and

the number of engaged followers who are actively sharing a clients message within their own social networks. About Qorvis Communications, LLC Qorvis Communications is one of the nations largest independent, integrated communications firms. Formed in August 2000, Qorvis provides its clients with expertise in the areas of public and media relations, advertising, public affairs, investor relations and financial services communications, grassroots campaigns, Internet-based campaigns, social media strategies, and research and opinion surveys. For more information, visit www.qorvis.com or contact info@qorvis.com. # # #

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