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Definitions of CRM on the Web:

Customer Relationship Management thequalityportal.com/glossary/c.htm Acronym for customer relationship management. CRM entails all aspects of interaction a company has with its customer, whether it be sales or service related. CRM an information industry term for methodologies, software, and usually Internet capabilities that help an enterprise manage customer relationships in an organised way. www.creotec.com/index.php Acronym for Customer Relationship Management. CRM is an industry term for software solutions that help enterprise businesses manage customer relationships in an organized way. An example of a CRM would be a database containing detailed customer information that management and salespeople can reference in order to match customer needs with products, inform customers of service requirements, etc. practice.findlaw.com/glossary.html the safeguarding of the archaeological heritage through the protection of sites and through salvage archaeology (rescue archaeology), generally within the framework of legislation designed to safeguard the past. www.china.org.cn/english/features/Archaeology/98851.htm Acronym for customer relationship management. CRM entails all aspects of interaction a company has with its customer, whether it be sales or service related. Computerization has changed the way companies are approaching their CRM strategies because it has also changed consumer buying behavior. With each new advance in technology, especially the proliferation of self-service channels like the Web and WAP phones, more of the relationship is being managed electronically. ... www.angelfire.com/anime3/internet/communications.htm 1. The overall process of marketing, sales, and service within any organization www.adobe.com/products/vdp/glossary.html The entire process of a pre-sales, sales and service relationship with a customer. Many software applications are now available that permit you to record this relationship from the time the clients asks their first question. Good CRM software is much more efficient than fragmented records as it can save time in tracking communications and transactions with a particular person. www.hostqueue.com/ecommerce/glossary.html Criminal Division www.usdoj.gov/ag/annualreports/summary2001/01gloss.htm Crew Resource Management (formerly Cockpit Resource Management). The art of building and using a team to further aviation safety. Stresses communication and people skills. www.hikoudo.com/asstd/glossary.html Customer Relationship Management. A vast way of approach to customers in an attempt to realize their living style in every field of life and eventually to influence them to change their life style toward their benefitable direction through the company initiating ceaseless communication of indirect, implicative and inspiring suggestion so that the company may attract new customers and bind existing customers steady with the company. www.3gnewsroom.com/html/glossary/c.shtml

Customer Relationship Management refers to the process - usually depending on sophisticated computer systems - to record and analyse the buying habits of customers, so that a company can offer them goods or services in which they are likely to be interested. www.z2z.com/site01/itglos01.html Customer relationship management. A generic term that means to build long-term customer relationships by offing incentives for customers to remain loyal instead of taking their business elsewhere. www.marketconscious.com/dict.htm Customer Relationship Management, the functions and programs a company uses to connect with its customers; typically divided into Operational CRM (call centers, sales force automation, supply chain management) and Analytic CRM (customer analysis, database marketing); Loyalty Builders does Analytic CRM www.loyaltybuilders.com/resources/glossary.htm The systematic collection and utilisation by a business of data re the identity, spending patterns and interests of each of its customers, in order to foster customer loyalty through individualised correspondence and tailored benefits and offers www.smallbiz.nsw.gov.au/smallbusiness/Technology+in+Business/Information+Technolo gy/IT+Glossary/ In additional to all the usual customer care principles, CRM includes the storing of customer information in a database (or data warehouse) and using the information in a way that improves the customer's "experience". Ideally this information is integrated into operational processes. More details www.bpic.co.uk/jargon.htm Systems are packaged software solutions for front office functions such as customer contact, sales, marketing, accounts receivable, etc. As implied by the name, they include the customer in the business processes being managed. www.opportunitywales.co.uk/txt/0-0-0/8-0-0/glossary Customer relationship management, which refers to a class of computer programs used by some businesses to look after their pre-sales, after-sales, and product support operations, including maintaining customer and contact databases and managing help desk and support lines. www.techwriter.co.nz/nerd-ad.html Infrastructure that enables delineation of and increase in customer value and the correct means by which to increase customer value and motivate valuable customers to remain loyal indeed, to buy again. A collection of integrated applications, which facilitate the seamless coordination between the back office systems, the front office systems, and the web. The DSS expansion of CRM Analytics refers to customer-centric analytics applications. it.csumb.edu/departments/data/glossary.html Improving interaction with customers with the aim of increasing customer satisfaction and loyalty. www.buy-reprint-rights.com/marketing-terms.html A reference material, for which one or more property values are certified by a technically valid procedure, accompanied by or traceable to a certificate or other documentation which is issued by a certifying body. www.chesapeakebay.net/info/qa_glossary.cfm Selection, development and maintenance of relations with present and potential Group customers with the aim of adding to the value of the circle of customers and thus the value of the undertaking. www.karstadtquelle.com/englisch/konzern/3652.asp Stands for Customer Relationship Management. This is a means to gain trust from customers by meeting the needs of each customer in a more personalized way in order to increase sales. Today, the communication media between customers and companies are diversified: not only telephones that has been used previously, but the Internet, kiosk

terminals, and so on are used as well. ... software.fujitsu.com/en/Jasmine/yougoe.html CRM is part of the medical device industry that focuses on pacing systems, implantable defibrillators, and automatic external defibrillators. www.altera.com/end-markets/medical/resources/glossary/med-glossary.html Definition: This is a measure of the difference between the effective bandwidth allocation and the allocation for sustainable rate in cells per second. community.roxen.com/developers/idocs/rfc/rfc2761.html Ranges from simple off the shelf contact management products to high-end interactive systems that combine sales, marketing, and executive information systems that provide: product configuration, quote and proposal management, and marketing tools. Some CRM systems include complex pricing, promotions, commission plans, and team selling methods. Enterprise-level CRM solutions installed at large companies with many employees have call center help desk and field service capabilities. www.leanmean-manufacturing.com/glossary2.html #In information technology, CRM stands for Customer Relationship Management.#In marketing, CRM stands either for same above and for Cause-Related Marketing.#In analytical chemistry, CRM is a certified reference material.#In archeology, CRM is Cultural Resources Management.#In aviation, CRM is Crew (or Cockpit) Resource Management.#Coastal Research & Management en.wikipedia.org/wiki/CRM

CRM (Customer Relationship Management) is a business strategy built around the concept of being customer-centric. The main goals are to optimise revenue through improved customer satisfaction via improved interactions at each customer touch point. This can be accomplished by a better understanding of customers, based on their purchasing patterns and demographics, and better information empowerment at all customer touch points, whether with employees or other media interfaces.

(CRM, CIS, Customer Information Systems, Customer Interaction Software, TERM, Technology Enabled Relationship Manager) Enterprise-wide software applications that allow companies to manage every aspect of their relationship with a customer. The aim of these systems is to assist in building lasting customer relationships - to turn customer satisfaction into customer loyalty. Customer information acquired from sales, marketing, customer service, and support is captured and stored in a centralised {database}. The system may provide {data-mining} facilities that support an {opportunity management system}. It may also be integrated with other systems such as accounting and manufacturing for a truly enterprise-wide system with thousands of users. (1999-08-20)

Customer Relationship Management (CRM) is specific software that allows a company to measure and control contacts with customers. CRM can be used for controlling contacts with a customer either by phone, fax, mail and e-mail. The data collected can be used for research and analysis of the customer relationship. The Customer Relationship Management is the procedure that is crucial for every business. As the customer is the most important part of the business, the CRM is the procedure that analyzes the contact with the customers in a call center for example.

There are four important characteristics that CRM system may offer you:
1. First it will track and report every interaction with a customer, describing the customer's purchase, interest or demand. It will report also the changing needs of the customer and the way your business reacts effectively to them. 2. Furthermore, the CRM will be a universal instrument for collecting data about the service requests, order entry, satisfaction and billing. 3. Third, the CRM will be able to measure the performance of the business on the basis of internal benchmarks. 4. Last the CRM will facilitate the working processes by emphasizing on the positive and exclude the negative practices in your customer relations center.

CRM is software that helps an organization manage it customers better. Company might have a database about its customers that provides information about them in great variety. With the help of CRM software, sales people and service representatives can access this information and provide customers with customized service as per customer needs with respect to product plans and offerings, remind customers of service requirements, know what other products a customer had purchased, and so forth[1]. CRM can also be web enabled thus adding greater value to the whole process. CRM helps companies enhance the effectiveness of marketing, sales and customer service efforts by enabling companies to increase understanding of its customers. Customer Relationship Management (CRM) applications facilitate the capture, consolidation, analysis, and enterprisewide dissemination of data from existing and potential customers[2]. To reap the full benefit of CRM, it must be seen as combination of people, process and systems rather than just IT application[3]. CRM is a comprehensive approach that provides seamless integration of every area of business that touches the customer - namely marketing, sales, customer service and field support through the integration of people, processes and technology[4]

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