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March 2013
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Highlights
Industry Overview
Industry Size and Trends | Product Segmentation | Product Development
Regulatory Factors | Trade
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Industry Forecasts
Market Environment | Product Forecasts
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Resources
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Industry Structure
Industry Composition | Industry Leaders | Additional Companies Cited
www.freedoniafocus.com
Non-liquid items such as coffee grounds and beans, tea bags, and powdered drink
mixes are excluded from the scope of this report.
To illustrate historical trends, total production in gallons is provided in an annual series
from 2002 to 2012; production in US dollars and the various segments are reported at
five-year intervals for 2007 and 2012. Forecasts emanate from the identification and
analysis of pertinent statistical relationships and other historical trends/events as well as
their expected progression/impact over the forecast period. Changes in quantities
between reported years of a given total or segment are typically provided in terms of
five-year compound annual growth rates (CAGRs). For the sake of brevity, forecasts are
generally stated in smoothed CAGR-based descriptions to the forecast year, such as
production is projected to rise 3.2% annually through 2017. The result of any particular
year over that period, however, may exhibit volatility and depart from a smoothed, longterm trend, as historical data typically illustrate.
Key macroeconomic indicators are also provided at five-year intervals with CAGRs for
the years corresponding to other reported figures. Other various topics, including
profiles of pertinent leading suppliers, are covered in this report. A full outline of report
items by page is available in the Table of Contents.
Sources
Beverages: United States represents the synthesis and analysis of data from various
primary, secondary, macroeconomic, and demographic sources including:
Specific sources and additional resources are listed in the Resources section of this
publication for reference and to facilitate further research.
Industry Codes
The topic of this report is related to the following industry codes:
NAICS/SCIAN 2007
North American Industry Classification System
SIC
Standard Industry Codes
311411
2026
2033
311421
311511
312111
312112
312120
312130
312140
424490
424810
424820
2037
2082
2084
2085
2086
5149
5181
5182
Fluid Milk
Canned Fruits, Vegetables, Preserves,
Jams, and Jellies
Frozen Fruits, Fruit Juices, and Vegetables
Malt Beverages
Wines, Brandy, and Brandy Spirits
Distilled and Blended Liquors
Bottled and Canned Soft Drinks and
Carbonated Water
Groceries and Related Products, NEC
(merchant wholesalers)
Beer and Ale Wholesalers
Wine and Distilled Alcoholic Beverages
(merchant wholesalers)
Table of Contents
Section
Page
Highlights....................................................................................................................................................... 1
Industry Overview ......................................................................................................................................... 2
Industry Size & Trends............................................................................................................................. 2
Chart 1 | United States: Beverage Production Trends, 2002-2012 .................................................... 2
Product Segmentation ............................................................................................................................. 3
Chart 2 | United States: Beverage Production by Type, 2012............................................................ 3
Carbonated Soft Drinks. ..................................................................................................................... 3
Bottled Water. ..................................................................................................................................... 4
Alcoholic Beverages. .......................................................................................................................... 4
Milk...................................................................................................................................................... 5
Other Beverages. ................................................................................................................................ 6
Product Development .............................................................................................................................. 7
Regulatory Factors ................................................................................................................................... 8
Trade ........................................................................................................................................................ 9
Chart 3 | United States: Beverage Trade (million gallons) ................................................................. 9
Industry Forecasts ....................................................................................................................................... 10
Market Environment ............................................................................................................................... 10
Table 1 | United States: Key Indicators for Beverage Production (billion 2005 dollars) ................... 10
Product Forecasts .................................................................................................................................. 11
Table 2 | United States: Beverage Production by Type (million gallons) ......................................... 11
Carbonated Soft Drinks. ................................................................................................................... 11
Bottled Water. ................................................................................................................................... 12
Alcoholic Beverages. ........................................................................................................................ 12
Milk.................................................................................................................................................... 13
Other Beverages. .............................................................................................................................. 13
Industry Structure ........................................................................................................................................ 15
Industry Composition ............................................................................................................................. 15
Industry Leaders .................................................................................................................................... 16
The Coca-Cola Company ................................................................................................................. 16
PepsiCo Incorporated ....................................................................................................................... 17
Anheuser-Busch InBev SA/NV ......................................................................................................... 18
Additional Companies Cited................................................................................................................... 19
Resources ................................................................................................................................................... 20
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