Gala Dinner

Concert

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Each year, hundreds of babies are born with congenital heart disease in our country.

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MAY 11, 12 & 13

Many of them are born to parents of modest financial means who deserve as much dignity as anyone else. This is where Heartbeat comes in: With equal measures of passion and compassion, and using every instrument at its disposal, Heartbeat gives these children a second chance at a normal life, restoring to their hearts the necessary functions needed for a healthy life. This involves arranging for and conducting medical and surgical interventions and following up on the recovery process. It also requires funding. More than fifty volunteers work all year round to organize benefit concerts. This includes months of rehearsals, preparing promotional materials, taking care of logistics, selling tickets, and much more. Thousands of generous individuals and establishments have responded through donations and sponsorships, and by buying concert tickets. This year, another generation of suffering babies will be born. Heartbeat has already started work. Many have pledged their support.

But we need to do more so the sound of joy fills the concert theatre as well as the halls next to the operating room.

THE HEARTBEAT COMMITTEE Ramzi Ashoush, M.D. - Khalil Assha - Elie Bekhazi - Caline Chaya Chaoul - Basile Choueiri - Nathalie Dimas Guerboyan - Antoine Fadel - Sandra Ghosn Abou Nader - Hovsep Guerboyan - Assaad Habib, M.D. - Cynthia Habib Ashoush - Jad Habib, M.D. - Ramzi El Hafez - Victor Jebara, M.D. - Najib Khairallah - Maia Maatalani Fayad Carla Mokbel Zahlan - Gabriel Menassa, D.D.S. - Issam El Rassi, M.D.

Hotel-Dieu de France Hospital, Ashrafieh, Beirut - Lebanon, Phone: +961-1-615300 ext. 9750, E-mail: heartbeat@heartbeat-lb.org, www.heartbeat-lb.org

FINANCIAL STATEMENT 2011

WHERE DOES THE MONEY GO
Medical Support for 198 Children* Contribution in Medical Equipment Running Cost of the Association Additional Expenses TOTAL 855,000 55,000 30,000 15,000 955,000

WHERE DOES THE MONEY COME FROM

Concert & Gala Dinner, Casino du Liban Proceeds Ticketing Sponsoring Donations and Lottery Expenses Venue (Casino du Liban) Fees, rehearsals, equipment rental Additional logistic fees Net Proceeds Al Waleed Bin Talal Humanitarian Foundation Additional Donations and Specic Actions TOTAL *Iraqi children treated with funds from the Iraqi government are not included in all these gures 350,000 125,000 385,000 0 30,000 30,000 800,000 105,000 95,000 1,000,000 All values in USD

Number of Children Treated per Year

Cumulative (No. of Children Treated per Year)

198

940+

Average Cost per Child (USD)

Total Medical Spending per Year (USD)

4318

855k

MEDICAL STATEMENT 2011

Heart Disease in Children

Distribution According to Medical Activity
(excluding Iraqi children) number of children treated | average cost per child 67 51 30 21 30 198
Centre Hospitalier de lUniversit Saint-Joseph de Beyrouth

HOTEL-DIEU DE FRANCE

Regional Distribution

Open Heart Surgery $6,714

Closed Heart Surgery $7,418

Interventional Catheterization $3,585

Diagnostic Catheterization $1,114

Other $1,224

TOTAL $4,318

Age Distribution of Treated Children

age in years | percentage <1 1-2 2-3 3-4 4-5 5-6 6-7 7-8 8-9 9-10 10-11 11-12 12-13 13-14 14-15 15-16 16... 36% 20% 7% 5% 4.5% 3% 2.5% 3% 4% 3% 2.5% 2.5% 2% 1.5% 1% 1% 1.5%

THE IRAQ PROGRAM

Operations for Iraqi children and Training for Iraqi staff at Hotel-Dieu de France
In the past, Iraq was known for having one of the best health care systems in the Middle East, but decades of war and international sanctions have devastated the country. Due to inter-family marriages, war, and malnutrition, an estimated 6,000 Iraqi children are in need of heart surgery. Childrens heart surgery is one of the most complex and difcult medical procedures and many heart centers around the world are not able to offer it on a regular basis. Heartbeat and La Chaine de lEspoir International (based in Paris) signed an agreement with Ibn Al-Bitar Hospital, a specialized center for cardiac surgery in Baghdad, to offer surgery to a number of these children and to provide training for the medical staff. Delegations from Heartbeat and la Chaine de lEspoir were sent to Baghdad for the signing ceremony. The agreement was also signed by Hotel-Dieu de France Hospital, the reference center for pediatric cardiac surgery in the Middle East, and Saint-Joseph University's Medical School. The surgery and training costs were covered by the French branch of La Chaine de lEspoir. Thanks to this program, six Iraqi children and their parents were own to Lebanon on December 27, 2011. They were accompanied by six members of the paramedical staff of Ibn Al Bitar Heart Center. The children all underwent successful surgical procedures and were sent back safely to Baghdad on January 16, 2012. The medical staff stayed in Lebanon for a few more weeks for more training in the Cardio Vascular & Thoracic Department at Hotel-Dieu de France Hospital. More children and staff members are expected to come throughout the year 2012. This program provides a unique opportunity for the Iraqi families and achieves multiple goals by treating children and offering invaluable training for the staff.

Iraqi Children Treated by Heartbeat

with funds from the Iraqi Ministry of Health
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20

21 22 23 24 25 26

27 28 29 30 38 39

31 32 33 34 35 36 37

In 2011, a total number of 39 children were treated by Heartbeat with funds from the Iraqi government. All these children had open heart surgery.

This makes the total number of children treated by Heartbeat in 2011

237

HUMANITARIAN CONTRIBUTION

Al Waleed Bin Talal Humanitarian Foundation Hotel-Dieu de France and Heartbeat

5 YEARS of COLLABORATION
Since June 2006, the Al Waleed Bin Talal Humanitarian Foundation has donated a regular and substantial contribution to Heartbeat, which has enabled 30 open-heart operations each year. That was the beginning of a long-term collaboration in aid of sick children, under the direct and personal care of H.E. Mrs Layla Solh Hamade, vicepresident of the Foundation. At Mrs Solh Hamades initiative, the Foundation has equipped the Hotel-Dieu de France Hospital with a new paediatric critical care unit as well as with necessary medical equipment, enabling Heartbeat to achieve another of its major goals: providing the highest medical technology available for the treatment of children with heart disease.

In December 2011, celebrating the anniversary of five years of successful collaboration, Mrs Solh Hamade renewed her support for Heartbeat and announced a substantial increase in budget contribution, as well as plans for a full and integrated program of medical and social assistance.

Recognized as one of the most prestigious management-consultancy firms worldwide, Booz & Company has multi-disciplinary teams that include some of the best graduates from the top-ranking schools in the world. As part of its corporate social responsibility program, Booz & Company offered its services pro-bono to Heartbeat. Initiated a few months ago, this engagement will be continued through to completion in 2012 with the presentation of a final document that will define a more accurate mission and vision for the association, as well as a governance structure redesigned to better fit future prospects and ventures.

HUMANITARIAN CONTRIBUTION

Relentless Sponsors
its personnel to the success of the event. In addition to its contributions at the gala dinner, Aishti takes actions through-out the year to support Heartbeat. Lebanons most prestigious venue has become the traditional host of Heartbeats main events. Whether its the glamorous gala dinner in La Salle des Ambassadeurs or the grand concert in the Theatre, the Casino, as well as offering complete and top-of-the-range technical and logistical assistance and equipment, mobilizes its devoted personnel to assist Heartbeat in the success of these events. And everything, absolutely everything, is courtesy of the Casino. In 2011, Faonnable launched its exclusive shirt collection, and Aishti gave Heartbeat 10% of the sales of the 400 limited edition numbered shirts designed around the theme of the Lebanese ag. Heartbeat's rst sponsor since our creation in 2005 is going strong. By increasing their yearly support, Bank Audi is enabling us to grow beyond our potential ... A Fiat 500, offered by Saad & Trad, was the main prize of the draw at the Heartbeat Gala Dinner at the Casino du Liban on May 28, 2011.

Aishti, the most prominent luxury fashion and lifestyle establishment in Lebanon, is generously offering its assistance to help a good cause. Since 2005, Aishti has been one of Heartbeats most active partners by engaging the leading brands it represents in helping the children we support.

This exceptional and unforgettable evening, hosted by the renowned Lebanese explorer Maxime Chaya, was organized in collaboration with Ashti, which donated a large collection of beautiful gifts. 460 Multimedia Store also contributed, donating electronic gifts boasting the latest in high technology.

MARK QUINN
Three years ago, Mr Tony Salameh, CEO, launched the idea of the Heartbeat annual gala dinner, and since became a major organizer of the event. Not only does Aishti offer most of the major gifts in the draw, it also devotes its time, resources, and all of The celebrated British artist, sculptor and painter, Marc Quinn attended the gala dinner. As a great contribution to Heartbeat, he offered his latest work, created especially for Heartbeat, the Heart of Heartbeat. The work of art was auctioned that evening. We would like to congratulate the new owner of this painting, which is considered to be a part of the famous collection The Garden.

PREVIOUS CONCERTS
2006 Biel 2007 Faqra 2008 Casino du Liban 2009 Casino du Liban 2010 Casino du Liban 2011 Casino du Liban

HUMANITARIAN CONTRIBUTION

OUR PATRONS
H.E. Mrs Leila El Solh Hamade, Al Waleed Bin Talal Humanitarian Foundation Tony Salame, C.E.O. Ashti Casino du Liban Bank Audi Tony Nasrallah Rose Antoine Choueiry Roadster diner

Our 2011 Main Contributors

460 Multimedia Store Akram & Anne Marie Safa Antoine Antaki Apple Association Philippe Jabre Bader Abdullah Al-Darwish Bank of Beirut Berytech BLC Bank Droguerie de l'Union Ets. Antoine Massoud & Fils Fidelity Insurance Fondation Raymond & Aida Najjar Freddy Baz H.E. Wafa Sleiman IBL Bank Khalil Arab Khalil Fattal & Fils - Max Factor Lebanese Association for Development - Al Majmoua LibanPost Maroun Chammas MIDIS Group Mireille Gemayel Mrad Nabil Bustros Najib Zeidan Saad & Trad - Fiat Sakr Sakr (Sakr Power Systems) Tamer Group Wissam El Rassi (Fabotech International)

MEDIA PARTNERS
MAIN

RADIO
Light FM Mix FM Nostalgie NRJ Radio One

OUR THANKS ALSO TO

Adham el Chakhes Andre Homsi Anis Hannoun Khoury Anthony Baladi Antoine Macoule Arope Insurance Asdaa' PR Agency AUB Music Club AXA Insurance Banque BEMO Bassem Haidar Bassoul & Heneine BREI Buddha Bar Byblos Bank Capital Insurance Capital Outsourcing Carat Media Agency Chawki Barakat Clement Maamarbachi Eddy Traboulsy Edward et Mary Choucair Elia Samaha Exotica Fady Rahm Famille du Dr. Georges Abdo Salem Felix Abou Jaoud Georges N. Frem Foundation Georges Najjar Glassline Hedgehog Hind Karam & famille Henri Obegi Holdal - Abou Adal Group HSBC Bank Intermedic Jean-Pierre Gebara Johnny R. Saad Holdings

OUTDOOR
Pikasso Antonio Vincenti Primedia Mounir Zaatari

TV
Future TV LBCi MTV OTV

PRESS
A Magazine (Ashti) ABC Magazine Ad-Dyar Al Iktissad Al Loubnani Wal Arabi (InfoPro) Al-Balad newspaper Al-Joumhouria newspaper Al-Mustaqbal newspaper Arab Ad As-Sar Commerce du Levant Daily-Star newspaper Elle Orientale Executive Magazine Femme Magazine LAgenda Culturel LHebdo Magazine LOfciel Magazine Lebanon Opportunities (InfoPro) Mariage en Vue (RLP) Masculin (RLP) Mondanit Noun Magazine Spcial T3 Magazine

RADIO SPOTS
Tanguy Faucon Dan Harper

DOCUMENTARY FILMS
Hala Abi Saab (2011)

PRINTING
Impressions Imprimerie de lAnnonce Mediaform Printworks

INTERNET
IDM

PHOTOS
Arban Photo

Johnson & Johnson Joseph Chemali Joumana Sarkissian Katya Assouad Traboulsi Khoury Home Les Crneaux Libanaise des Jeux Mediline MedWorld Mitsulift and Equipment Mona Stephan Sahhab Mouna Khoury Choucair Nader Mously Nadim Saikali Nour & Nagi Abou Adal Omar Faroukh School Students Operators Optique et Vision Paula Mtaini Phoenicia InterContinental Hotel Poppins Ralph Audi Randa Mahasni Raymond Abou Adal Sabis Educational Services Sano-aventis Sel et Poivre Shadi Karam Simon Ashqar Skin Clinic Socit Libano Suisse d'Assurance Sodicom The Unicorn Transmed Virgin Megastore Wild Discovery Wissam Hassan Hejeij Youssef Abillama Zeina Karam

TESTIMONIALS
Un concert aussi grandiose doit se passer en plein air c'est plus sublime. De toute manire, je me suis sentie au paradis, c'est la vrit. Et quand le concert a pris n, je voulais entendre et voir encore et encore et encore. Que Dieu vous donne la force et le courage de persvrer et de nous donner toujours et plus souvent d'aussi beaux concerts, surtout aussi, que c'est pour aider les enfants cardiaques. Que Dieu vous bnissse. Anonyme Je pense que ce que vous faites est gnial, surtout pour la qualit du spectacle, les concerts de ce genre sont d'habitude trs peu professionnels mais le vtre joint l'utile l'agrable avec beaucoup de professionnalisme. Anonyme

Cest avec beaucoup dmotions que jcris ces mots aprs avoir assist au concert dhier soir! Que de souvenirs de ces merveilleux musiciens avec qui jai vcu des moments inoubliables, et que de regrets de ne pas avoir assist aux spectacles antrieurs, et jen suis le seul perdant! Au-del de la merveilleuse performance musicale nickel et du talent vident des chanteurs, dont certains pourraient aller trs trs loin, cest lesprit, lenthousiasme, et la cause qui mont mu! [] Je vous prie de convier mes flicitations et mon admiration aux musiciens, aussi bien que mon respect pour lengagement et le sacrice dont tous ont fait preuve ! Mon immense regret de ne pas tre parmi vous pour contribuer modestement cette grande cause na dgal que mon souhait le plus sincre de voir votre entreprise humanitaire aller de lavant, et de suivre le nombre de sourires des enfants et des parents en croissance continue. N. Boustany

Dinner at Buddha Bar

A dinner and ball took place at Buddha Bar, organized by the students of the dental school and of business administration and management studies at Saint-Joseph University, on behalf of Heartbeat. With the support of the Buddha Bar management, the proceeds were given to Heartbeat.

be part of a month-long online voting competition. Thanks to the support of its friends and their families, Heartbeat received over 6,000 votes and secured a generous donation from BLC Bank.

HAPPENINGS
the event featured four of the most prominent new bands on the Lebanese music scene.

AUBs Olayan Business School

Thomas Sabo

George Abdo Salem Memorial Book

During a ceremony held at the Mar Takla Church to honour the memory of Dr George Abdo Salem, his family distributed a book remembering his lifes work. Contributions were accepted on behalf of Heartbeat, thanks to the generosity of the public and the family.

Students in AUBs Olayan School of Business chose Heartbeat to be one of the NGOs they consulted as part of the coursework for their online marketing class.

Bank Cards Points Redemption

Katya Traboulsis Of OthersDes Autres

If you have been using a credit or debit card from Bank Audi or Byblos Bank, then you can donate some of the points you collected to Heartbeat!

Hosted by artist Katya Traboulsi and held at the Venue Hall in Beirut Souks, this unique art exhibition brought together the art media of writing and painting. The book, which combines both the text and the artwork inspired by it, was sold during the exhibition with part of the proceeds from book sales being donated to Heartbeat. As part of its end of year Corporate Social Responsibility campaign, BLC Bank invited Heartbeat and three other Lebanese NGOs to

AUB Music Club

Thomas Sabo is generously donating all the proceeds from the sales of this heart locket pendant and chain to Heartbeat to help save children who suffer from heart diseases.

On May 18, 2011, the AUB Music Club hosted a fundraising concert, the proceeds of which were donated to Heartbeat. Dubbed Mending Beats,

CHILDREN HELPING CHILDREN

Students of the Collge Protestant organized a fund-raising campaign for Heartbeat in the beginning of 2011. The students collected money and spread awareness among fellow students and their parents. The children of the Geday family and their friends organized a fund-raising cake sale during the Faraya summer festival. The proceeds were given to Heartbeat to treat babies and young children with heart disease.

Collge Protestant

Cake Sale in Faraya

End of Year CSR Campaign

HUMANITARIAN CONTRIBUTION

2011 saw the birth of a solid partnership between Heartbeat and Roadster diner when Roadster decided to support Heartbeat in its mission to help children suffering from heart diseases and to spread awareness about the conditions, especially among young people. Roadster has also been actively involved in fundraising by developing a scheme whereby its customers can donate to Heartbeat through Hearts they can add to their bill, and also by donating part of its revenues from desserts and breakfasts. Roadster also launched an innovative social media campaign donating 1,000 LBP on behalf of everyone who placed a Twibbon on his or her profile picture!

SNAPSHOTS

Life at Hotel-Dieu de France

SNAPSHOTS

Casino du Liban Concert 2011

Ehden Concert 2011

SNAPSHOTS

Heartbeat Gala Dinner 2011

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