STARWOOD IN SOUTH ASIA

DILIP PURI // MANAGING DIRECTOR, INDIA & REGIONAL VICE PRESIDENT, SOUTH ASIA
2013 STARWOOD HOTELS & RESORTS WORLDWIDE, INC. | Proprietary & Confidential

53

FORWARD-LOOKING STATEMENTS
These presentations contain forward-looking statements within the meaning of federal securities regulations. These forwardlooking statements generally can be identified by phrases such as Starwood or its management believes, expects, anticipates, foresees, forecasts, estimates or other words or phrases of similar import. Similarly, statements in this release that describe the Companys business strategy, outlook, objectives, plans, intentions or goals also are forward-looking statements. Forward-looking statements are not guarantees of future performance and involve risks and uncertainties and other factors that may cause actual results to differ materially from those anticipated at the time the forward-looking statements are made. Future results, performance and achievements may be affected by general economic conditions including the severity and duration of any downturn in the US or global economy, the impact of war and terrorist activity, business and financing conditions, including the availability of mortgage financing, foreign exchange fluctuations, cyclicality of the real estate, including the sale of residential units, and the hotel and vacation ownership businesses, operating risks associated with the sale of residential units, hotel and vacation ownership businesses, relationships with associates, customers and property owners, the impact of the internet reservation channels, our reliance on technology, domestic and international political and geopolitical conditions, competition, governmental and regulatory actions (including the impact of changes in U.S. and foreign tax laws and their interpretation), travelers fears of exposure to contagious diseases, risk associated with the level of our indebtedness, risk associated with potential acquisitions and dispositions, and other circumstances and uncertainties. There can also be no assurance that agreements will be entered into for the hotels in the Companys pipeline and, if entered into, the timing of any agreement and the opening of the related hotel. These risks and uncertainties are presented in detail in our filings with the Securities and Exchange Commission. Although we believe the expectations reflected in such forward-looking statements are based upon reasonable assumptions, we can give no assurance that our expectations will be attained or that results will not materially differ. We undertake no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events or otherwise. Please note that these presentations include non-GAAP financial measures. For definitions of certain terms used herein and a presentation of the most directly comparable financial measure calculated and presented in accordance with GAAP and a reconciliation of the differences between the non-GAAP financial measure disclosed and the most comparable financial measure calculated and presented in accordance with GAAP, please refer to the Companys web site at www.starwoodhotels.com.corporate/investor_relations.html.

ANCHORED BY INDIA, SOUTH ASIA IS A REGION OF OPPORTUNITY

India GDP expected to grow 8% for next 40 years Moving from 10th largest global economy to 6th largest by 2017 On track to become worlds 5th largest consumer market in 2030 Recent government reforms improving the outlook Central bank easing interest rates Raising caps on Foreign Direct Investment in certain sectors: Retail, Aviation, Insurance

W MUMBAI Sources: World Bank, Global Business Travel Association ("GBTA"), McKinsey Rise of the Indian Consumer, CAPA India, HVS T&O report 2012

54

LARGE AND GROWING TRAVEL MARKET

Population of 1.4B across region, growing faster than China Travel and tourism is over 6% of Indias GDP1 Arrivals to India at 5.8M, growing at 12% rate 13M outbound travelers in 2011, growing to 50M by 2020 Total domestic traffic at all Indian airports is forecast to grow from 105M to 356M by 2021 Sri Lanka and Maldives are among the top 10 destinations for 2013 Bhutan and Nepal emerging as fast growing resort markets
SHERATON BANGALORE Sources: World Travel & Tourism Council's (WTTC) Economic Impact 2012; CAPA India

55

STARWOODS SOUTH ASIA ADVANTAGE

First mover advantage Strong local brand recognition Locally smart regional team and local infrastructure Leading loyalty program Best in class talent programs Innovative food and beverage programs
SHERATON MALDIVES FULL MOON RESORT & SPA

LE MERIDIEN NEW DELHI

56

FIRST-MOVER ADVANTAGE

OUR FIRST-MOVER ADVANTAGE

1973: 1st Sheraton in India - Oberoi Sheraton, Mumbai 1979: Partnership with ITC Opened 1st Westin in India Launched Aloft in India with 2 new openings Established Starwood Sales Office Opened India Customer Contact Center in Gurgaon

1973 1979

2005

2007

2009

2010

2011

2012

Signed 1st Westin management contract ; 1st new-build non-ITC hotel in India Acquisition of Le Mridien brand globally; Added 8 Le Mridiens to India portfolio

2009: Launched Four Points in India with 2 new openings

Opening of Sheraton in Bangalore (1st managed Sheraton; non-ITC)

Debut into Sri Lanka with signing of Sheraton and Four Points Expansion in Bangladesh with signing of Sheraton and Le Mridien

5 57

FIRST-MOVER ADVANTAGE

OUR FIRST MOVER ADVANTAGE HAS ALLOWED US TO BUILD A SIGNIFICANT FOOTPRINT ACROSS SOUTH ASIA
69 hotels (operating + pipeline) More than 16,300 rooms in 6 countries INDIA 61 HOTELS 35 OPERATING, 26 PIPELINE OTHER SOUTH ASIA 8 HOTELS - 3 OPERATING, 5 PIPELINE Total 69 HOTELS - 38 OPERATING, 31 PIPELINE
India Bhutan Bangladesh

38 Operating 31 Pipeline (Executed)

Sri Lanka

Maldives
6 58

STARWOOD IS THE LARGEST INTERNATIONAL HIGH-END HOTEL COMPANY IN SOUTH ASIA

Rooms (000s)

FIRST-MOVER ADVANTAGE

9 8 7 6 5 4 3 2 1 0

Upper Upscale/ Luxury Rooms

Source: STR Census as of December 2012,Upper-Upscale and Luxury Rooms

7 59

FIRST-MOVER ADVANTAGE

DIVERSIFIED FOOTPRINT ACROSS ALL BRANDS

OPERATING ROOMS
W 1% Four Points Aloft 6% 7% Le Mridien 18%

PIPELINE + OPERATING ROOMS

St. Regis 2% W 8% Luxury Collection 18% Four Points 9%

Luxury Collection 36%

Aloft 7% Le Mridien 16%

Sheraton 13%

Westin 19%

Sheraton 22%

Westin 18%

Source: Starwood internal data as of March 1, 2013

8 60

FIRST-MOVER ADVANTAGE

BROAD REACH ACROSS PRIMARY AND SECONDARY CITIES IN INDIA

Operating in 21 cities & 14 states
8 new cities in pipeline

Operating
Jammu & Kashmir

Pipeline Operating + Pipeline

Punjab

Himachal Pradesh Uttaranchal

Haryana

Rajasthan

Uttar Pradesh Assam Bihar Meghalaya

Strong penetration in Tier II & III markets with Four Points and Aloft brands
8 operating hotels with another 5 expected openings in 2013 and a robust pipeline

Gujarat Madhya Pradesh Chhattisgarh Maharashtra

Jharkhand

West Bengal

Orissa

Strong distribution including all upperupscale brands in key Tier I markets

14 Starwood hotels in Delhi NCR 4 cities with more than 6 Starwood hotels 6 cities with operating and pipeline hotels
Goa

Andhra Pradesh Karnataka

Growth in resort locations

Growing from one property to 6 by 2015-16
Tamil Nadu

Pondicherry

9 61

FIRST-MOVER ADVANTAGE

OPENINGS IN 2013 & 2014

SHERATON CHANDIGARH HOTEL 177 ROOMS, 2013 THE WESTIN CHENNAI VELACHERY 215 ROOMS, OPEN FEB 2013 SHERATON GREATER NOIDA HOTEL 267 ROOMS, 2014

THE WESTIN BEKAL RESORT & SPA 156 ROOMS, OPENING 2014

SHERATON BANGALORE WHITEFIELD HOTEL & CONVENTION CENTER 325 ROOMS, 2014

LE MERIDIEN MAHABALESHWAR RESORT & SPA 126 ROOMS, OPENING IN 2013

10 62

FIRST-MOVER ADVANTAGE

OPENINGS IN 2013 & 2014

FOUR POINTS BY SHERATON GURGAON FARIDABAD ROAD 154 ROOMS, 2014 ALOFT BENGALURU CESSNA BUSINESS PARK 190 ROOMS, OPENING 2013 ALOFT AHMEDABAD SG ROAD 176 ROOMS, 2013

ALOFT NEW DELHI AEROCITY 200 ROOMS, OPENING 2014

W RETREAT & SPA GOA 105 ROOMS, 2014

11 63

STRONG LOCAL BRAND RECOGNITION

2011 & 2012 BEST HOTEL COMPANY (WORLD) Travel & Leisure BEST BRAND DEVELOPMENT ACROSS CHAIN SATTE FASTEST GROWING HOTEL CHAIN 2012 Todays Traveller 2011 & 2012 FAVORITE LOYALTY PROGRAM Conde Nast Traveler India Readers Choice 2012 BEST HOTEL LOYALTY PROGRAM World Travel Awards 2012 FAVORITE HOTEL LOYALTY PROGRAM Travel & Leisure

2011 BEST NEW OPENING HOTEL (UPSCALE) SHERATON BANGALORE HICSA BEST INTERNATIONAL RESORT W MALDIVES RETREAT &SPA Lonely Planet 2010 BEST NEW OPENING HOTEL (LUXURY ) WESTIN MUMBAI HICSA BEST NEW OPENING SPA (HOTEL) HEAVENLY SPA WESTIN MUMBAI ASIA SPA BEST HOTEL FOR BUSINESS TRAVELERS ( WOMEN) RUNNERS UP WESTIN MUMBAI Travel & Leisure FAVORITE NEW OPENING HOTEL (INDIA) 3rd WESTIN GURGAON Conde Nast Traveler India Readers Choice TOP 25 TRENDIEST HOTELS WESTIN HYDERABAD Tripadvisor TOP 25 TRENDIEST HOTELS Tripadvisor TOP 25 TRENDIEST HOTELS LE MERIDIEN NEW DELHI Tripadvisor BEST CONVENTION HOTEL LE MERIDIEN KOCHI National Tourism Awards
12 64

STRONG LOCAL BRAND RECOGNITION

WESTIN BRAND LAUNCH

First Westin resort opened in 2007 with 4 successive Westin openings in the next 18 months Westin makes history as the fastest international brand launch in Indian hospitality Superior RevPar Index and Margin Delivery 6 operational and 5 hotels in pipeline in India
120 100 80 60 40 20 0 84.5 2010 69%

2015/16 Opening The Westin Jaipur, Infotech City The Westin Kolkata The Westin Khandala Resort & Spa The Westin Noida Delhi NCR 2014 Opening The Westin Bekal Resort & Spa 2013 Open The Westin Chennai Velachery 2010 Opened The Westin Mumbai Garden City The Westin Gurgaon, New Delhi 2009 Opened The Westin Pune Koregaon Park The Westin Hyderabad Mindspace 2007 Opened The Westin Sohna Resort & Spa

Westin India Footprint

RPI SPG Occ % 75% 76% 75% 74% 73% 72% 71% 70% 69% 68% 67% 66% 65%

70%

96.8 2011

111.7 2012

Westin Brand in South Asia outperforms competition

13 65

LOCAL LEADERSHIP SUPPORTED BY LOCAL INFRASTRUCTURE

Local operations and development team with deep experience Sales offices located across region 8 regional offices open, with 3 additional planned New regional office in Gurgaon Selling to local and international businesses Starwoods 9th Global Customer Contact Center and the 4th in AsiaPacific
NEW REGIONAL OFFICE IN GURGAON

STARWOOD SALES OFFICE IN INDIA (EXISTING AND EXPANSION)

14 66

STRONG AND RELEVANT LOYALTY PROGRAM

2nd Fastest growing active member base in Asia Pacific Local business - India is the leading SPG feeder market for India hotels by members & stays 27% growth in active membership and 37% growth in SPG enrollment since 2011 Strong recognition in India through readers choice awards from Conde Nast, Travel & Leisure etc.
15 67

BEST IN CLASS TALENT

Graduate Management Program (GMAP) Development of strong internal & external bench strength Starwood Class - 12 months internship programme in Starwood properties Cross Exposure & International Work Experience Program
Regional Team with Starwood Senior Leadership Team

Regional Team Play as a Team offsite in Jaipur

16 68

INNOVATIVE F&B PROGRAMS

Eat Drink & More dining loyalty program with strong pan-India membership enrollment SPG Restaurant & Bars loyalty and enrollment through F&B Award winning Branded Restaurant Concepts across all Starwood brands Prego, Eest, Bene, Favolla, Kangan, Seasonal Tastes etc.
THE WESTIN HYDERABAD MINDSPACE PREGO - THE ITALIAN DESTINATION

THE WESTIN GURGAON, NEW DELHI SEASONAL TASTES

17 69

MUMBAI

70

SHERATON CHANDIGARH HOTEL

71

LE MERIDIEN MAHABALESHWAR RESORT & SPA

72

LE MERIDIEN MAHABALESHWAR RESORT & SPA WESTIN CHENNAI

73

STARWOODS SOUTH ASIA ADVANTAGE

First mover advantage Strong local brand recognition Locally smart regional team and local infrastructure Leading loyalty program Best in class talent programs Innovative food and beverage programs
SHERATON MALDIVES FULL MOON RESORT & SPA

LE MERIDIEN NEW DELHI

74