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BPCL

OVERVIEW OF COMPANY

Bharat Petroleum Corporation Limited (BPCL) is one of Indias largest PSU oil and gas companies, with Fortune Global 500 rank of 287 (2008). Its corporate office is located at Ballard Estate, Mumbai. As the name suggests, its interests are in downstream petroleum sector. It is involved in the refining and retailing of petroleum products. Bharat Petroleum is considered to be a pioneer in Indian petroleum industry with various path-breaking initiatives such as Pure for Sure campaign, Petro card, Fleet card etc. BPCLs growth post-nationalization (in 1976) has been phenomenal. One of the single digit Indian representatives in the Fortune 500 & Forbes 2000 listings, BPCL is often referred to as an MNC in PSU garb. It is considered a pioneer in marketing initiatives, and employs Best in Class practices. History The 1860s saw vast industrial development. A lot of petroleum refineries came up. An important player in the South Asian market then was the Burmah Oil Company Ltd. Though incorporated in Scotland in 1886, the company grew out of the enterprises of the Rangoon Oil Company, which had been formed in 1871 to refine crude oil produced from primitive hand dug wells in Upper Burma. The search for oil in India began in 1886, when Mr. Goodenough of McKillop Stewart Company drilled a well near Jaypore in upper Assam and struck oil. In 1889, the Assam Railway and Trading Company (ARTC) struck oil at Digboi marking the beginning of oil production in India. While discoveries were made and industries expanded, John D Rockefeller together with his business associates acquired control of numerous refineries and pipelines to later form the giant Standard Oil Trust. The largest rivals of Standard Oil Royal Dutch, Shell and Rothschild came together to form a single organization: Asiatic Petroleum Company to market petroleum products in South Asia. In 1928, Asiatic Petroleum (India) joined hands with Burmah Oil Company an active producer, refiner and distributor of petroleum products, particularly in Indian and Burmese markets. This alliance led to the formation of Burmah-Shell Oil Storage and Distributing Company of India Limited. A pioneer in more ways than one, Burmah Shell began its operations with import and marketing of Kerosene. This was imported in bulk and transported in 4 gallon and 1 gallon tins through rail, road and country craft all over India. With motor cars, came canned Petrol, followed by service stations. In the 1930s, retail sales points were built with driveways set back from the road; service stations began to appear and became accepted as a part of road development. After the war Burmah Shell established efficient and up-to-date service and filling stations to give the customers the highest possible standard of service facilities. From Burmah Shell to Bharat Petroleum On 24 January 1976, the Burmah Shell Group of Companies was taken over by the Government of India to form Bharat Refineries Limited. On 1 August 1977, it was renamed Bharat Petroleum Corporation

Limited. It was also the first refinery to process newly found indigenous crude Bombay High, in the country. Today Bharat Petroleum Corporation Limited has got three refineries at Mumbai, Kochi and Numaligarh. They are also on the verge of commissioning another refinery at Bina in Madhya Pradesh

Visionary Approach The core strength of Bharat Petroleum Corporation Limited has always been the ardent pursuit of qualitative excellence for maximization of customer satisfaction. Thus Bharat Petroleum, the erstwhile Burmah Shell, has today become one of the most formidable names in the petroleum industry. Bharat Petroleum produces a diverse range of products, from petrochemicals and solvents to aircraft fuel and specialty lubricants and markets them through its wide network of Petrol Stations, Kerosene Dealers, LPG Distributors, Lube Shoppes, besides supplying fuel directly to hundreds of industries, and several international and domestic airlines. The Winds of Change A Transformed Organization Emerges Opening up of the Indian economy in the nineties brought with it more competition and challenges, kindled by the phased dismantling of the Administered Pricing Mechanism (APM) and emergence of additional capacities in the region in refining and marketing. In 1996, Bharat Petroleum went through a process of visioning, involving people at all levels, which evolved a shared vision and a set of shared values. Based on this, the company restructured itself, in a proactive move to adapt to the emerging competitive scenario. The function-based structure was carefully dismantled and replaced with a process-based one. This made the company more responsive to its customer needs.

Bharat Petroleum realizes that, in the long run, success can only come with a total reorientation and change in approach with the customer as the focal point. Today, Bharat Petroleum is restructured into a Corporate Centre, Strategic Business Units (SBUs) and Shared Services and Entities. The organizational design comprising of five customers facing SBUs, viz. Aviation, Industrial and Commercial, LPG, Lubricants and Retail and one asset based SBU, viz. Refinery, is based on the philosophy of greater customer focus.

People Above Oil Over the years, Bharat Petroleum continues to meet the challenges of the rapidly changing environment, leading to changes in the marketing of products and services. In all these changes, only one factor has remained constant and has been the source of Bharat Petroleums strength and inspiration for any future innovations Bharat Petroleums People. The feeling of ownership has facilitated all employees to understand the complexity of the market and needs of the customers, and respond to these needs with innovative initiatives and offerings. For Bharat Petroleum, commitment of its employees is a critical resource. Fully realizing that only a happy employee will put his best foot forward with the customers, Bharat Petroleum has taken many steps to make the organization a great place to work. In a survey conducted by Hewitt Associates for the January 2001 issue of Business Today magazine to identify the best employers, Bharat Petroleum was ranked among the top ten employers in India. The objective of the study was to find out which companies

had really charged the emotional and intellectual energy of their employees. The other companies who were selected were Infosys, Hewlett-Packard, P and G, ICICI, Hughes, LG, HLL, Compaq and Asian Paints. Bharat Petroleum fosters effective value-based HR processes for development of people and their organizational capabilities with a view to provide them with a competitive edge and also to realize their personal vision in tandem with the corporate vision. The thrust areas include: o Performance Management which links business goals with individual performance goals o Recognizing competencies and capabilities of the staff through Competency Modeling to help identify and place the right person in the right job.

Identifying competency gaps and bridging such gaps through appropriate training and developmental programmes.

Multi-skilling to encourage employees to take up new initiatives in the areas of Enhanced Fuel Proposition, Add-on Stores, One Stop Truck Shops, Grocery and Fast Food Stores.

Bharat Petroleum has been conferred the National HRD Award 2000 by National HRD Network for making Outstanding Contribution to HRD. At the National Petroleum Management Programme (NPMP) on Excellence in Creativity and Innovation (1999-2000), Bharat Petroleum employees bagged all the three awards in the individual category, along with four certificates of recognition in the team category.

Major Products and Services Bharat Petroleum Corporation Limited (BPCL) refines, stores, markets and distributes petroleum products. The companys key product and services include the following-: Products

1. 2. 3. 4. 5. 6. 7. 8.

Petrol Diesel L.P.G Gasoline Kerosene Lubricants Aviation fuels Fuels and Solvents

INDIAN OIL CORPORATION Indian Oil Corporation Limited, or IndianOil, (BSE: 530965,NSE: IOC) is an Indian stateowned oil and gas corporation with its headquarters in New Delhi, India. The company is the world's 98th largest public corporation, according to the Fortune Global 500 list, and the largest public corporation in [2] India when ranked by revenue. IndianOil and its subsidiaries account for a 47% share in the petroleum products market, 34% share in refining capacity and 67% downstream sector pipelines capacity in India. The IndianOil Group of Companies owns and operates 10 of India's 21 refineries with a combined refining capacity of 65.7 million metric tons per year. The President of Indiaowns 78.92% (1.9162 billion shares) in the company. In FY 2011 IOCL sold 64.1 million tons of petroleum products and reported a PBT of 90.96 billion, and the Government of India earned an excise duty of 257.899 billion and tax of 16,500 million. It is one of the five Maharatna status companies of India, apart from Coal India Limited, NTPC Limited,Oil [3] and Natural Gas Corporation and Steel Authority of India Limited

Products: indian Oil's product range covers petrol, diesel, LPG, auto LPG, aviation turbine fuel,
lubricants, naphtha, bitumen,paraffin, kerosene etc. Xtra Premium petrol, Xtra Mile diesel, Servo lubricants, Indane LPG cooking gas, Autogas LPG, IndianOil Aviation are some of its prominent brands. Recently Indian Oil has also introduced a new business line of supplying LNG (liquefied natural gas) by cryogenic transportation. This is called "LNG at Doorstep".

Objective: To serve the national interests in oil and related sectors in accordance and consistent with Government
policies. To ensure maintenance of continuous and smooth supplies of petroleum products by way of crude oil refining, transportation and marketing activities and to provide appropriate assistance to consumers to conserve and use petroleum products efficiently. To enhance the country's self-sufficiency in crude oil refining and build expertise in laying of crude oil and petroleum product pipelines. To further enhance marketing infrastructure and reseller network for providing assured service to customers throughout the country. To create a strong research & development base in refinery processes, product formulations, pipeline transportation and alternative fuels with a view to minimizing/eliminating imports and to have next generation products. To optimise utilisation of refining capacity and maximize distillate yield and gross refining margin. To maximise utilisation of the existing facilities for improving efficiency and increasing productivity. To minimise fuel consumption and hydrocarbon loss in refineries and stock loss in marketing operations to effect energy conservation. To earn a reasonable rate of return on investment. To avail of all viable opportunities, both national and global, arising out of the Government of Indias policy of liberalisation and reforms. To achieve higher growth through mergers, acquisitions, integration and diversification by harnessing new business opportunities in oil exploration & production, petrochemicals, natural gas and downstream opportunities overseas. To inculcate strong core values among the employees and continuously update skill sets for full exploitation of the new business opportunities. To develop operational synergies with subsidiaries and joint ventures and continuously engage across the hydrocarbon value chain for the benefit of society at large.

Board of directores:
Name R S Butola Sudhir Bhalla P K Goyal Sudhir Bhargava Indu R Shahani Michael Bastian Designation Chairman / Chair Person Director (Human Resources) Director (Finance) Government Director Independent Director Independent Director

Sudhakar Rao M Nene V S Okhde Sushama Nath Name R K Malhotra A M K Sinha P K Sinha Anees Noorani Gautam Barua Nirmal Kumar Poddar Rajkumar Ghosh V K Bhalla Shyamala Gopinath Shyam Saran

Independent Director Director (Marketing) Director Independent Director Designation Director (R & D) Director Government Director Independent Director Independent Director Independent Director Director Independent Director Independent Director Independent Director

Offices:
State Office ANDHRA PRADESH BIHAR DELHI Address Contact Number No.3-6-436 to 438, II & III Floor, Naspur House, Himayath Nagar, 040-27617332 Hyderabad, Andhra Pradesh - 500029 Loknayak Bhavan, Dak Bunglow Road, Patna, Bihar - 800001 Indian Oil Corporation Ltd. (Marketing Division), 2nd Floor, World Trade Centre, Baber Road New Delhi - 11001 Shikhar Complex, Mithakhali Six Road, Navrangpura, Ahmedabad, Gujarat - 380009 Indian Oil Corporation Ltd., Indianoil Bhavan , No.29 P Kalinga Rao Road (Mission Road), Bangalore, Karnataka 560027 Panampilli Avenue, Panampilli Nagar, Cochin, Kerala - 682036 0612-2211629 / 2201088 011-23411284

GUJARAT KARNATAKA

079-26446102 / 26442365 / 26441115 080- 22160800 /22160801

KERALA

0484-2310392 / 2312741 / 2319545 / 2312601 / 2319699 0755-4274446 022-24962485 / 24944863

MADHYA PRADESH MAHARASHTRA

IndianOil Bhavan, 16 Arera Hills, Jail Road Bhopal, Madhya Pradesh - 462011 Indian Oil Corporation Ltd. (Marketing Division) 1st & 4th Floor,1st & 4th Floor,254-C, Dr. Annie Besant Road, Worli Colony, Mumbai, Maharashtra - 400030 East Point Tower, Bamuni Maidan, Guwahati, Assam - 781021 304, Bhoi Nagar, Bhubaneswar, Orissa - 751022 Indian Oil Corporation Ltd. (Marketing Division), Punjab State Office 3A, Sector 19 A, Madhya Marg, Chandigarh, Punjab - 160019

NORTH EAST INTEGRATED ORISSA PUNJAB, HIMACHAL, JAMMU & KASHMIR RAJASTHAN

0361-2550604 / 2551081 0674-2541711 0172-2775510 / 2783527 / 2783528 / 2544272 / 2549022

IndianOil Bhavan, Indian Oil Corporation Ltd. (Marketing Division) 0141-2579429 Ashok Chowk, Near Radha Swamy Satsang Bhawan Adarsh Nagar, Jaipur, Rajasthan - 302004. IndianOil Bhavan, 139, Mahatma Gandhi Road Chennai, Tamil Nadu - 600034. 044-28330121

TAMIL NADU UTTAR PRADESH-I

Indian Oil Corporation Ltd. (Marketing Division), IndianOil Bhavan 0522-2305707

TC-39/V, Vibhuti Khand, Gomtinagar Lucknow, Uttar Pradesh - 227106 UTTAR PRADESH-II WEST BENGAL UP State Office-II, E-8.Sector-1, Noida, Uttar Pradesh - 201301. Chief Area Manager, Indian Oil Corporation Ltd., Indane Area Office, 3rd Floor, IBP House, 34A, Nirmal Chandra Street, Kolkata 700013, (West Bengal) 0120-2551503 / 2547941 033-22215933

COMPANY PROFILE: HPCL

Name

: Hindustan Petroleum Corporation Limited (HPCL) : 1974 : Public Limited Company : Petroleum Refinery : Petroleum : Bitumen, LPG, CNG, and downstream petroleum products.

Incorporation

Constitution

Sector
Industry

Activities

Standard Vacuum Refining Company of India Limited on July 5, 1952 ESSO Standard Refining Company of India Limited on 31st March 1962 Hindustan Petroleum Corporation Limited comes into being after the takeover and merger of erstwhile Esso and Lube India Undertaking Caltex Oil Refining Ltd. is taken over by the Government of India and subsequently merged with HPCL in 1978.

Kosan Gas Company, the concessionaries of HPCL in the domestic LPG market, are taken over and merged with HPCL. HPCL thus comes into being after merging four different organisations at different points of time.

VISION To be a World Class Energy Company known for caring and delighting the customers with high quality products and innovative services across domestic and international markets with aggressive growth and delivering superior financial performance. The Company will be a model of excellence in meeting social commitment, environment, health and safety norms and in employee welfare and relation.

MISSION HPCL, along with its joint ventures, will be a fully integrated company in the hydrocarbons sector of exploration and production, refining and marketing; focusing on enhancement of productivity, quality and profitability; caring for customers and employees; caring for environment protection and cultural heritage.

It will also attain scale dimensions by diversifying into other energy related fields and by taking up transnational operations."

BOARD OF DIRECTORS
Mr.Arun Balakrishnan Chairman & Managing Director

Mr.S.Roy Choudhury Mr.V. Vizia Saradhi

Director- Marketing

Director- HumanResources

Mr.B.Mukherjee

Director- Finance

Mr.K. Murali

Director- Refineries

Mr.P.K.Sinha

Director

Mr.L.N.Gupta

Director

Prof. Prakash G Apte Mr.P.V.Rajaraman

Director

Director

Dr. Gitesh K Shah

Director

Background of Company and Operations


HPCL is the second largest player in Indian Oil sector and in highly competitive lubricants market. It was formed in 1974 on nationalization of ESSO India operations.

HPCL has two refineries producing a wide variety of petroleum products-one in Mumbai (West Coast) and the other in Visakhapatnam (East Coast). The HPCL refinery in Mumbai is situated in Mahul, west coast. It is in an M.I.D.C. area, which also has other big industries like Indian Oil Corporation limited (IOCL), Bharat Petroleum Corporation limited (BPCL), Tata power plant etc. The Corporation also holds major equity in Mangalore Refinery and Petrochemicals Limited, and is proposing to set up a refinery in the state of Punjab.

Type of Industry HPCL refinery can be classified as an analytical type of industry. It is petrochemical industry i.e. broadly speaking chemical engineering industry. Petroleum refinery is a production industry where raw material crude petroleum is transformed into various useful products using some chemical processes.

Capacity
HPCL Mumbai refinery has a capacity 5.5MMPTA. HPCL Mumbai is operating one of the largest lube oil refinery in the country which has a capacity of 335TMT. This Lube Refinery accounts for over 40% of the India's total Lube Base Oil production. The refining capacity steadily increased from 5.5 million tonnes in 1984/85 to 13.70 million metric tonnes (MMT) presently. According to Auto Fuel Policy, EURO-IV norms are to be followed in metro cities by 2010.To supply it in future additional capacity planning is being done. Diesel hydro treating (DHT) of about 2.2MMTPA will be introduced in HPCL. Majority of EURO-IV HSD will be produced in HPCL, Mumbai.