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1917 Welsh Road, Philadelphia, PA 19115 215-464-8800 main 215-961-3630 direct mb@mbhomesales.com
Thanks for agreeing to hear our innovative approach to getting homes sold. Were truly honored and cant wait to meet you! Ken & Melanie
Prior to us getting together, please fill out this questionnaire so that our time is spent wisely. 1. What items will stay with the house? i.e. appliances, draperies, etc. _______________________________________________________________ _______________________________________________________________ _______________________________________________________________ 2. Is there anything that will not remain after the sale that you want buyers to be aware of? i.e. chandeliers, wall fixtures, etc. ____________________________________________________________ ____________________________________________________________ ____________________________________________________________ 3. Mortgage Information to obtain pay-off: Name of company(s): __________________________________________ Account Number(s): ___________________________________________ 4. Any additional liens? ___________________________________________ 5. How did you hear about MB Home Sales? Please choose: Im a past client. I was referred by a past client: _________________ Ive heard of your abilities to get homes sold. ______________told me to call you. I was contacted by Ken, Melanie or one of their team members. Advertisement: ____________________ publication. I found MB Home Sales via the Internet. I met the team at an event: __________________________. I was listed before and my old agent referred me to them this time. I was referred by an agent out of the area. I attended an MB Home Sales Home Selling &/or Home Buying seminar. I found you on craigslist. Direct Mail marketing piece. i.e. Just Listed, Just Sold. Open House at ____________________________________. I personally know Ken, Melanie or one of their team members. 6. The most important qualities I am looking for in my listing agent are: _______________________________________________________________ _______________________________________________________________ 7. Is there any reason that you cannot list your home with Ken and Melanie at the appointment? YES NO If yes, please explain: _______________________
MB Home Sales 215-961-3630
B M o T o r t n nI
How to Interview Real Estate Agents 20 specific questions you should ask
s e l a S Home
The key is knowing the right questions to ask. This is particularly important now, as homes are selling more slowly. Know the agents selling statistics
The following list provides you with the questions to ask your prospective real estate agent. The list will not only help you select the right Realtor, but also get you the very best from the one you choose
Average Agent Homes sold in a yr List price to sold price Days home is on the market 6-7 90.8% 110
What this means for YOU. Ken and Melanie are going to sell your home FASTER, and for MORE MONEY
2. Condition. Making a good first impression is important in getting a property sold. Painting the front
door and trim, making sure the doorbell works, putting furniture and clothing in storage, and cleaning off counter tops are just a few of the little things we suggest to our customers and clients to make properties more marketable. We would be more than happy to provide you with a Merchandising Review, free of charge. A Merchandising Review is a list of 18 Factors that cause properties to sell. We spend the extra time necessary with every client to ensure that all the little details are taken care of. It's that attention to detail that sets us apart and enables us to get properties sold.
3. Price. How quickly you want to sell has a direct relationship on the price. A very important statistic to
consider in order to properly price your property, is the percentage of selling price compared to the listing price. This gives you a realistic guideline as to what's really happening in the marketplace. It may not be what you want to hear. However, for an honest price analysis of your property, call us and we will share with you the price we honestly expect you to receive in today's real estate market.
4. Terms. Are you flexible as to possession dates? Many times serious buyers who are relocating to an
area only look at those properties which are available for immediate possession. Being willing to assist the buyer with financing? Sometimes a seller who is willing to assist with financing will help a property to sell. Are you buying another property? If you are willing to consider trading part or all of your equity for another property, makes your property more attractive in the marketplace. Call us directly for a complete analysis of all the terms you could offer to make your property more marketable.
5. The Agent and Company You Select. We pride ourselves on selling properties which other
agents couldn't sell. We understand the frustrations involved when sellers are not able to accomplish their real estate objectives. If you're serious about selling and not just listing your property, call us today. We will give you an honest evaluation of what it is going to take to get your property sold. We will share with you our proven marketing systems which have enabled us to help so many sellers accomplish their real estate objectives!
About Keller Williams Realty Inc. - Founded in 1983, Keller Williams Realty Inc. is the second-largest real estate franchise operation in North America, with more than 700+ offices and more than 77,000 associates in the United States and Canada. The company's agent-centric culture emphasizes access to leading-edge education and promotes an economic model that rewards associates as stakeholders and partners. Keller Williams Realty, which began franchising in 1990, is growing by more than a thousand agents a month. Keller Williams Realty associates place high value on professional education and a full -time commitment to real estate sales. MB Home Sales 215-961-3630
DISCOVER HOW YOU CAN HIRE A REAL ESTATE SALES TEAM FOR THE PRICE OF ONE AGENT
The real estate industry is undergoing a dramatic shift in the way it operates in order to serve its clients better. You see, most real estate agents work all by themselves, trying to chase every detail, and field every request, of what is actually quite a complex and involved process. As a result, most agents complete less than 6 home sales a year Your Needs Must Come First While this is inefficient for the agent, its also not beneficial for you, the home seller. You see, selling so few homes a year, makes it difficult for most agents to afford the level and quality of marketing required to properly present your home to prospective buyers. You Inspired Us to Create an Entirely Different System When we started our partnership, MB Home Sales, in 2006, We studied the market to find out what customers really wanted (most want the same thing: they want to sell their home for the most amount of money in the shortest amount of time). Looking at the way most real estate agents operated, we realized that this would be very difficult to achieve every time for every customer and that if we were going to provide our clients with consistently superior and predictable service, we would have to operate in a completely different way from the average agent. People Become Experts When They Specialize You dont have to look very far to find a model for our real estate system, and yet most real estate agents have overlooked the obvious. Think about some of the other service industries that take care of important needs in your life. A hospital, for example, is made up of a whole team of professionals who work together to solve your health care needs. While the doctor provides the expert diagnosis and care, she or he doesnt prep the patients, to answer the phones or take the x-rays. There are nurses and receptionists and technicians to take care of these other important details, freeing your doctor to focus on getting you as healthy as you can be in the shortest amount of time. In fact, most other businesses have operated this way for years. And when people are allowed to specialize in this manner, they tend to become experts at what they do. Clearly this kind of specialization leads to better service, but how many of you can truly say your last real estate agent handled your home sale with this kind of professional support and expertise?
Our Team Could Put More Money in Your Pocket Lets take a look at precisely how our Team operates. For example: -Our Client Care Manager ensures your home receives consistent and breakthrough exposure to prospective buyers, gathers feedback from buyers who have been shown your home, and communicates this information to you on a regular basis, as well as monitors your homes Activity -Our Director of First Impressions handles the Phones, and greeting of our clients. -Our Buyer Specialists handle all the details of the buying processfrom mortgage prequalification to finding the right home to negotiate the sale -Our MCA handles all deposits ensuring proper regulations and safety of all money -Our Transaction Manager ensures that all the sales contract details are taken care of so that you have a hassle-free, smooth settlement We know this system works because of the superior service weve been able to provide customers just like you. Not All Teams Are Created Equal Many real estate brokers call themselves a team because they have an assistant working for them, but as you can see, unless theyre operating in exactly the way Ive described, theyre not really operating as a true team at all. The fact of the matter is that agents with an assistant are still doing most parts of the job all by themselves. Its easy to see why my team system provides you much better results. Ken, Melanie and MB Home Sales Because our various departments take care of all the necessary, time-consuming details, were free to create even better systems and programs to help you sell your home fast and for the most amount of money. Innovative programs such as an inside tour of your home on the Internet, and Direct Response Marketing. It also allows us to contact 200 new prospects every week to find buyers for your listing! In fact our web presence allows your home to be seen by thousands of buyers each week.
Knowledge, experience, & flexibility makes the difference! Choose the team thats right for you.
Experienced Over 23 years experience closing homes More Cash in Your Pocket Skilled Negotiators Fast Results Unique marketing methods to attract more buyers Quick Response Full time & available for immediate answers Listing Specialist Focuses on getting the teams listings sold Call CenterBooks and confirms each agent and verifies their identity. www.MBHomeSales.com One of the best sites in Philadelphia to find real estate for sale, tips on buying and selling, and current market stats Transaction Manager Ensures a hassle free smooth transaction Extensive Internet Presence Over 40 domains that your listing is connected to, including Realtor.com which features your UPGRADED listing Fully Automated Computerized updates, feedback & reports on your transaction sent to you via email every two weeks Easy Exit listing contract You can fire us at any time with NO fee Listing Story Boardsthe sellers perspective of the home and area Top Notch Affiliates Reputable lenders, title companies, home inspectors and contractors References Names & Numbers of current and past clients Back Stage Pass Personal tour of office & systems used Market Interpreter we study the market daily to keep you informed Longevity Licensed and selling real estate full time since 1995 SIRP program Designed to help you NET MORE & get in front of more buyers National Referral Network - over 78,000 agents available
If you really want results...hire the team that will do the RIGHT JOB for you. Ken Murawski and Melanie BanksKeller Williams Realty 215-961-3630 Direct Line to Results
MB Home Sales 215-961-3630
Why use any other Realtor? When you can use the Realtors directly responsible for the Bucks County Association Of Realtors Hop Off The Fence In Bucks public awareness campaign.
Call us at 215-961-3630 if you are serious about getting your home sold...not just listed.
MB Home Sales 215-961-3630
13) Door knock a minimum of 200 homes in the surrounding area for maximum exposure to potential buyers, along with emails to everyone in our database 14) Provide additional exposure by installing a professional sign, lock box and brochure magnet. 15) Hold a Brokers Open for maximum first -time exposure as a NEW LISTING, if necessary. 16) Advertise when necessary using state-of-the-art marketing strategies that targets the right buyers. 17) Pre-qualify all prospective buyers, only allowing reputable lenders. 18) Make you completely aware of all the various methods of financing that your buyer may want to use. 19) Use our innovative Feedback System to follow-up on all showings of your home by other agents. 20) Provide, on an on-going basis, to the cooperating Brokers, a current brochure with features and benefits of your property, and inform them any time a price adjustment or buyer incentive is made. 21) Follow-through with all showings by other Realtors to advise, suggest and assist in producing a written offer as quickly as possible after every showing including suggesting seller make offers to buyers. 22) Assist you in arranging interim financing, if necessary. 23) Make available our entire staff to you so that any questions or concerns are handled immediately, night or day. 24) Represent you upon the presentation of all contracts by the cooperating Brokers, and help you negotiate the best price and terms for you. 25) Handle details, follow-up, and keep you informed, after the contract has been accepted, and oversee all mortgage, title, and other closing Procedures 26) Prepare Deed pack and handle your closing paperwork 1 week prior to Settlement. You dont attend settlement! 27)
1653 Covington Rd 3611 Fountain Road 3318 Glenbrook 1104 Pratt Dr, 1209 Bensalem Blvd 2 Sawtooth Lane 233 Forsythia Dr 2839 Normandy Dr 1492 Revere Rd, 1025 Edgehill Rd, 3133 Brighton Rd, 15 Tall Oaks Lane, 82 Willow Ct, 900 Valley Rd, 2603 Sterling St, 2813 Narcissus 250 S. Hawthorne, 673 Jackson Rd, 6119 Glenloch St, 505 Diamond Drive, 18 Sawmill Lane, 3263 Morrell Ave, 212 Mulberry Dr, 2031 Country Club Drive, Stoudts Ferry Bridge Rd
1808 Tomlinson 605 N Atlantic 369 Longshore Ave 1515 Linden Ave 13030 Richwood Rd, 177 Levering St 3126 Friendship Lane 8408 Large St 3133 Byberry Rd, 31023 Bennett Place, 819 Strahle St 20018 Beacon Hill, 424 Brandywine Dr, 227 Parkview Dr 24 Heather Court 238 W Virginia Ave 15 Alberts Court 12520 Chilton Rd 4417 Sunflower Ct 37 Sherwood Ct, NJ 5903 Spruce Mill, 8608 Spruce Mill, 6806 Spruce Mill Drive, 11 Windsor Dr, 3019 Knorr St
Ken and Melanie have developed a pricing/marketing strategy to insure your home will get in front of the most amount of buyers possible each and every week while keeping more money in the sellers pocket. Proven strategy that increases showings each week.
You can cancel your listing anytime You can relax knowing you wont be locked into a lengthy or binding contract Enjoy the caliber of service confident enough to make this offer
Whats your biggest fear when you list your home with a real estate agent? Its simple. You worry about being locked into a lengthy listing agreement with a less than competent real estate agent, costing your home valuable time and exposure on the market. Well, worry no more. Melanie Banks & Ken Murawski take the risk and the fear out of listing your home with a real estate agent. How? Through their EASY EXIT Listing Agreement. When you list your home through Melanie Banks & Ken Murawskis EASY EXIT Listing Agreement, you can cancel your listing with them at any time. No hassles. Its easy. Melanie Banks & Ken Murawski have strong opinions about real estate service. They believe that if you are unhappy with the service you receive, you should have the power to fire your agent. It takes a strong belief in the quality of ones service to make this kind of stand, but Melanie Banks & Ken Murawski never settle for less than the highest professional standards from themselves and their staff. They are confident you will be happy with their service and results. Thats the simple truth. Melanie Banks & Ken Murawski alway stand behind their service. Call them today to find out more about how their unique service can make all the difference in your home sale.
Melanie Banks & Ken Murawski Keller Williams Real Estate 215-961-3630 direct or 215-464-8800 main www.MBHomeSales.com Melanie Banks & Ken Murawski Take The Risk Out Of Listing Your Home With An Agent!
Common objections from sellers and how Ken and Melanie handle them:
1. I only want to give you a 90 day listing. I can appreciate that, especially if you have been listed before with a sub-par real estate agent. It generally takes 3-4 months on average in this market to get a home sold. Do you want to list your home for sale at 10-20% below fair market value to guarantee an immediate sale within 30days? Andwe do have an EASY EXIT listing agreement. All you have to do is tell us you are not happy with what we are doing and you can fire us at no cost to you. 2. We were thinking about another company. We think you realize a company doesnt sell a houseits the individual agents activities. Plus we will advertise your home for sale on every major Real estate Companies website. 3. Well save the commission by selling it ourselves. We agree, you can save the commission by selling it yourself. Are you aware that today over 37,142 homes are for saleand that monthly only 10% actually sold? And whats worse is the fact that only 2% of all For Sale By Owners sell themselves especially in this market. Can you afford to have only a 2% chance of selling your home? 4. Lets list high, we can always come down later. Are you aware that less than 3% of todays buyers will even look at a property that is overpriced? 17% of todays buyers will look at properties that are priced fairly, and 80% of the buyers are looking for properties that are priced 5-10% below fair market value. We cant afford to lose 80% of todays potential buyers! 5. Another agent said they could get me more money. That agent will list your property at the high price and assume they can take the listing now, and then start beating you up on the price week after week! Theyre afraid to tell you the truth upfront. Were not afraid to tell you the truth. 6. You havent sold many homes in my area. The obvious reason youll chose us now to sell your home is because we can expose your property to potential buyers from all over the area! Do you realize how important that kind of exposure is? 7. The other agent said they would cut their commission. That makes me nervous! If other agents dont have the courage to stand up to you regarding their own worth, how strong could they possibly be defending you and the price set on your home? If they give in now, theyll give in later when the negotiations begin. You cant afford to leave any money on the table with a mediocre agent handling the sale. Any other questions, please feel free to ask when we meet!
TEAM
What are buyers using in todays market to find their new home??
2010 NAR Profile of Home Buyers and Sellers MB Home Sales 215-961-3630
Buyers do take action after searching online for homes. How is your home going to stand out from the others that are also on the market?
2010 NAR Profile of Home Buyers and Sellers MB Home Sales 215-961-3630
Buyers are searching online themselves before contacting an agent so it is important to have a strong web presence
This designation means that Ken and Melanie have gone thru hours and hours of training to market homes online and to attract buyers thru a multitude of online marketing. Ask any other Realtor if they have an IMSD Designation
Brokerage Websites
National Portals
Social Media
Classified Services
Search Engines
When listing with MB Home Sales, please know that we understand the importance of millions of web visitors! We know that out of town buyers are going to the Internet first. We wont let your property miss this valuable exposure!
We put your home on ALL Brokerage websites so you wont miss one buyer
More and more people are turning to classified sites to search for various items for sale including homes. We feature your home non stop on various classified sites.
We use advanced keywords that will help get your ads in to the national search engines so even if a potential buyer is not on the classified site they still have a good opportunity to see your home.
There are over 100,000,000 users on Twitter and 700,000,000 active Facebook users. It is of the utmost importance to be actively engaged in social media today. We have new friends and followers each day to our various social media sites. To learn more connect with us on our about me at http://about.me/melanieandken
Listing Story BoardsWe get the sellers opinion on the area, places they like to visit, hobbies they have, what attracted them to the home they bought and why. This information helps buyers understand the area and the home and allows us to tell a story about the home rather than just give a description of the amount of bedrooms, bathroom and features.Stories Sell Homes!
SO YOURE SELLING?
We want to act in your best interest. We are eager to have you share your concerns and expectations about the marketing of your property. Please take a moment to complete the survey below.
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Shampoo the carpet. Replace if necessary. Clean and wax the floors. Vacuum the window blinds, shades and drapes. Wash or dry clean curtains. Wash all the windows, frames and sills.
MB Home Sales 215-961-3630
Remove all valuables, such as jewelry, artwork, knick-knacks, medications, cash, coin collections and so on. Open all the window shades to create a spacious and bright look. Put pet supplies and dishes in a place where they are not the first thing potential buyers see or smell when they walk into a room. Living Room and Family Room Make these rooms spacious and inviting. Discard or repair chipped furniture. Replace worn rugs and pillows. Remove magazines, games, toys and so on. Make sure the entertainment center sparkles. Vacuum upholstery, drapes, pillows, etc. Dining Room Clean out your china cabinet. Polish any visible silver. Put a lovely centerpiece on the table treat yourself to fresh flowers. Set the table for a formal dinner to help potential buyers imagine entertaining there. Bedrooms Arrange furniture to create a spacious look. Remove games, toys, magazines, cosmetics, jewelry especially on the nightstands. Replace bedspreads, quilts and pillow shams if they are worn or faded. Bathrooms Remove rust and mildew stains. Wash or replace shower curtains. Make sure everything sparkles including grout. Replace worn rugs and towels. Kitchen Make sure all appliances work. Throw or eat the foods that youve been storing for so long. Clean the inside of the refrigerator, stove and cabinets. Make sure everything is organized to create a spacious look. If your stove has electric burners, purchase new drip pans for each burner. Wash removable knobs in your dishwasher. Polish the cabinets with furniture oil. Make sure appliances, countertops and the sink sparkle. Install new faucets if necessary. Attic, Basement and Garage Get rid of unnecessary items. Store or pack items you wont need until after the move. Organize everything to create more floor space and make inspections easy. Put things on shelves or in matching boxes. Provide bright lighting. Clean all equipment and vents. Replace filters. Fix any insulation that might be showing. Take care of stale or musty odors. Open the windows, dust and wash the walls and floors, purchase room deodorizers. When Its Time to Show Make sure your property folder is out in the open. It should contain utility bills, an MLS profile, your Sellers Disclosure, extra property flyers and extra business cards. Do a quick clean and vacuum. Air out your house. Dispose all trash. Put pets outside if its safe to do so. Turn on a radio with peaceful music
Ken and Melanie will walk through your property and discuss these staging tips and
Put up a sign. Wait for an offer. Wait for an offer. Wait for an offer. Get a real estate agent. Wait for an offer. Wait for an offer. Wait for a serious offer. Get a new real estate agent. Wait for an offer. Wait for an offer. Wait for an offer. Reduce the price. Wait for an offer. Wait for an offer. Wait for an offer.
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Please! Do not list your home until you meet with US and apply our Salability TestA score of 80% or higher means your place will sell this time!