TOP TEN NATIONAL AND INTERNATIONAL COSMETICS BRANDS LAKME:

Lakm is an Indian brand of cosmetics, owned by Unilever and run by CEO Himanshu Jani. Lakme started as a 100% subsidiary of Tata Oil Mills (Tomco), part of theTata Group; it was named after the French opera Lakm, which itself is the French form of Lakshmi, the goddess of wealth, also renowned for her beauty. Indian cosmet Lakme was started in 1952, famously because the then Prime Minister, Jawaharlal Nehru, was concerned that Indian women were spending precious foreign exchange on beauty products, and personally requested JRD Tata to manufacture them in India. Simone Tata joined the company as director, and went on to become its chairman. In 1996 Tata sold off their stakes in Lakm

Lever to HLL, for Rs 200 Crore[1](45 million US$), and went on to create Trent and Westside. Even today, when most multinational beauty products are available in India, Lakme still occupies a special place in the hearts of Indian women. Lakm being an Indian brand of cosmetics, owned by Unilever has brought to you the luxury of international quality make up which has been specifically formulated for Indian skin. They have cosmetics for nail, eyes, face and skin. Lakme is known for its unique range of products which no other brand offers- the exclusive bridal range of cosmetics by Sabyasachi and Anamika Khanna and many other make up artists. These include jewel sindhoor, jewel eye liner and lipsticks and nail paints in bridal shades.

Lakme Cosmetics Face: Creme Compact Matte Compact Radiant Compact

Lips Enrich Lip Colour Lipgloss Lipliner Glide On Lip Color Nails Glamour True Wear Nail Color Winter 2009

 Lakme Absolute Nail Range Eyes Lakme Discover Glow Lakme Fruit Moisture

Brand ambassadors Kareena Shraddha Kapoor Amrit Maghera

ORIFLAME:

Oriflame Cosmetics S.A. (Luxembourg) is a cosmetics group, founded in 1967 in Sweden by the brothers Jonas af Jochnick and Robert af Jochnick. The company sells skin care, cosmetic products and other related products through an independent sales force of over 3 million people. Oriflame Cosmetics is an international beauty company selling direct. The company began operations in 1967 in Sweden and has today a presence in over 60 countries worldwide. To-date Oriflame has over 3.5 million consultants worldwide with annual sales of 1.5 billion. Oriflame is listed on NASDAQ OMX Stockholm since 2004. The brand got its name from the royal banner of medieval France which was traditionally unfurled only on the battlefield and accompanied by the war cry Montoya Saint Denis.[2] Oriflame then expanded and had its first UK Consultant in 1970. It is one of the first companies to use plant extracts in its skincare products. They strive to use ingredients derived from fruits, flowers and plants. With 40 years of skin care and cosmetics expertise they offer a wide portfolio affordable for many. Their products comprise Skin Care, Colour Cosmetics, Fragrances, Personal care, Hair Care, accessories and wellness. Oriflame sells their products through a direct selling force and are not available over the counter.

Product list: Royal Velvet Superior Nourishing Mask Visions Eye Catching Eyeliner Duo Core foundation. Amber Elixir Body Cream. Pure Colour Lip Stains and Glosses. Aloe Vera and Arnica Soothing Tone Accessories Brand ambassadors Donna Agnesia : Indonesia Malaika Arora Khan

REVLON:

The company began its success with opaque long-lasting nail enamel sold to beauty salons. Revlon sold its nail enamel through department stores and selected drugstores. llicitudin. Revlon contributed directly to the war effort, by manufacturing first aid kits and dye markers for the navy. At war's end, Revlon began to produce manicure and pedicure instruments. Revlon laid the ground work for its highly successful international presence in the 60's, bringing the "American Look" to the rest of the world through advertising featuring U.S. models. In the 1990's, Revlon revitalized its cosmetics business and strengthened its industry leadership role. Revlon introduced the first transfer resistant lipcolor which led to a full ColorStayTM Collection of transfer-resistant products. The company closed the gap on its closest competitors and reached a dramatic goal - the #1 brand in

mass color cosmetics. Revlon again became a public company in 1996, listed on the New York Stock Exchange. Revlon is the first international colour cosmetics company to be launched in India. The company offers extensive range of sophisticated products in different categories namely colour cosmetics, skin care, fragrance, personal care and hair care. Revlon has given an opportunity to the women for experimenting with trendy colours and innovative products like never before. Revlon was founded in 1932, by Charles Revson and his brother Joseph, along with a chemist, Charles Lachman, who contributed the "L" in the REVLON name. Starting with a single product - a nail enamel unlike any before it - the three founders pooled their meagre resources and developed a unique manufacturing process. Using pigments instead of dyes, Revlon was able to offer to women a rich-looking, opaque nail enamel in a wide variety of shades never before available. In only six years, the company became a multimillion dollar organisation, launching what was to become one of the most recognised cosmetics names in America and around the world. At Revlon, integrity and trust are critical to everything that we do. We are committed to maintaining the highest standards in corporate governance, and we believe that good business practices and an organisational culture of strong ethics are the underpinnings of a strong and successful company. Product list Foundation Powder Primers Blush/bronzer Cocealer Brand ambassadors Halle Berry,

 Jessica Alba & Jessica Biel Join Julie Bowen, James Denton, Marg Helgenberger, Carrie Ann Inaba, Jesse L. Martin Emma Stone & Olivia Wilde CLINIQUE:

Introduced in 1968, Clinique was the first ever dermatologist-created, prestige cosmetic brand. Cliniques mission has always been to provide the highest quality and most effective line of products to enhance every skin type and tone. The brands customised approach and quality products all meticulously tested and carefully formulated with the latest science have made Clinique one of the leading skin care authorities in the world. All makeup and skin care products are Allergy Tested and 100% Fragrance Free. Clinique offers products for men and women of all ages and ethnicities. Clinique is sold in more than 135 countries and territories, 17,000 sales locations and on the Clinique Website.

Clinique, the number one premium cosmetics brand in the UK, announced today that it will reveal a new global flagship counter at Selfridges London. This new shopping destination will re-vamp the prestige beauty brands shopping model to offer multiple levels of service, providing consumers with a one-of-a-kind, customfit experience. Breaking down all barriers, the counter invites consumers to interact with the brand in an open-sell environment. New features will include Cliniques diagnostic consultation areas which feature Cliniques diagnostic two way mirrors, makeup bars that encourage consumers to test and select products on their own and stand-alone makeup and skin care browsing areas. The 880 square foot space has been entirely remodeled, utilising modern design and technology to enable multiple levels of shopping and customer service. Clinique is a manufacturer of skincare, cosmetics, toiletries and fragrances, owned by the Este Lauder Corporation. These products are allergy tested and are unique as they are fragrance free. Although well known for their 3-steps system of cleanser, exfoliation and moisturiser skin care products, they also offer fragrances and general cosmetics for lips and skin. Clinique is also known for its line of makeup brushes coated with an antibacterial solution. Product list Almost Lipstick Stay-Matte Sheer Pressed Powder Quickliner for Eyes Superfine Liner for Brows

LOREAL:

In 1907, a young French chemist called Eugene Schueller developed an original hair dye formula which he named Aureole. He began producing a range of hair care products and sold them to hairdressers across Paris. In 1909 Schueller registered his small company under the name Safe Hair Dye Company of France, which later became known as LOreal. Today, the LOreal group is the largest beauty and cosmetics corporation in the world, with over 500 subsidiary companies covering all corners of the beauty industry, as well as their own range of beauty products. The LOreal collection includes make-up, hair care and body cleansing products, from mineral foundations and eye shadows to hair styling puttys and creams.

This is the brand used by, apparently who are considered as the two most beautiful women in the world, Aishwarya Rai Bachchan and Freida Pinto and many other renowned Hollywood actors as well. You can Go-Glam with the range of cosmetics, skin care, hair care, hair colour, sun care and styling Loreal products. The various categories of products to choose from are consumer products ( Garnier, Maybelline New York, Loreal Paris), professional salon products (Loreal Professionnel, Matrix), luxury products ( Georgio Armani, Lancome) and active cosmetics (Vichy). The very famed The Body Shop is also the new brand of Loreal.

Product list Cosmetics Eyes Lips Face Nails Hip Skincare Dermo expertise Sunless Body expertise Mens expert Hair Care Vive pro Studio

 Kids Hair Color Preference Dream blonde Feria Natural match Brand ambassadors Aishwarya Rai Freida Pinto Sonam kapoor Jennifer Lopez Beyonce Knowles, Claudia Schiffer Evangeline Lilly Penelope Cruz Kerry Washington Gerard Butler

AVON:

"Avon calling" -- calling for a younger crowd, overseas reps, and improved global operational efficiencies. Avon Products, the world's top direct seller of cosmetics

and beauty-related items, is busy building a global brand and enticing younger consumers to buy its products. Direct selling remains the firm's "modus operandi", but sales also come from catalogs and a website. Its products include cosmetics, fragrances, toiletries, jewelry, apparel, home furnishings, and more. Avon boasts about 6.5 million independent representatives. With sales and distribution operations in some 105 countries and territories, the company continues to transform its business as part of a multiyear turnaround plan launched in 2009. Avon, the company for women, is a US company, which is the worlds largest direct seller. Its product line includes beauty (skin care, hair care, colour cosmetics and fragrances) fashion and home products, with recognized brand names as Avon colour, ANEW, Skin-So soft, Advance Techniques , Avon Naturals and Mark. More products carry the Avon name than any other brand in the world. Product list Makeup: Big Color Eye Pencil DARING CURVES Mascara Brand ambassadors Ashley Green Carl Edwards

M.A.C:

Unlike most cosmetic brands on the market, MAC cosmetics employs some of the world's best makeup artists for their platform and show work. Many of MAC artists have backgrounds in entertainment makeup artistry. Women shopping the MAC line at either their small boutiques or at high end department stores, can meet with industry professionals on a daily basis. With no sales obligation, you can walk into a MAC store and ask for expert advice to create a natural, trendy, or glamorous look. Trustworthy advice for your skin type, coloring, and application techniques will help get you well on your way to creating the most beautiful you.

Makeup artists working for the MAC line are a highly trained team of professionals who take great passion in foolproof trends and natural beauty. You don't need to feel intimidated when walking into a MAC store. Expect that every visit will be friendly, professional, and information packed. The MAC sales force is strong with industry leaders and passionate artists. If you're in a makeup rut or need help planning aMAC palette for your special day, it's worth every moment of your time to meet with a free of chargeMAC professional cosmetic artist. The companys products were originally designed specifically for professional make-up artists, but are now sold to consumers worldwide. M.A.C stores greets you with sophisticated professional cosmetics for eyes, lips and face that respond to the needs of every skin type, colour and age, tools and brushes which were never seen before. The brands credo all ages, all races, all sexes is apparent in their range of products. If you adore vibrant shades M.A.C is your choice. Because the MAC line was geared for professionals in the fashion photography and entertainment industry, MAC cosmetics have serious staying power. If you've ever experienced the MAC line of cosmetics, you know firsthand that the velvet textures found in the shadows, blushes, and MAC Lipstick moisturize while maintaining a flawless and smudge proof application. MAC cosmetics is certainly the line to seek out if you're looking for a fashion forward palette. MAC products are rich, true to tone and are composed of pure pigments for the gal who likes to go bold or keep it natural. With foolproof tips and expert recommendations, it's easy to create a red carpet look at home with just a few of MAC signature products. Who knew professional makeup artistry could be this simple. Product list LIPSTICK

3N Candy Yum Yum Eden Rocks

LIPGLASS

Emancipation 2N Icescape

EYE SHADOW

Moth Brown Solar White Cool Heat

Brand ambassadors Lady Gaga

CHAMBOR:

The Chambor Geneva line is a blend of the finest traditions. In terms of radiant color, soft texture and skin accentuator, Chambor has never failed to satisfy the consumer demands. Rooted in recent technological innovations, Chambor colour cosmetics are carefully graded in terms of radiance of colour, softness of texture, skin accentuators and endurance of wear. They have eye products, face products and fragrances. The composition of the products contain no animal protein extracts. Chambor Product Line Curl plus Length Mascara

 Kohl Pencil Loose Powder Kohl Sparkling Eyeliner with Vitamin E (Pencil) Volume plus Mascara Hydra Max Essential Day Moisturizer Chambor Hydra Max Gentle Nourishing Softener

MAYBELLINE:

Maybelline New York, the leading cosmetics brand in the world, provides quality and innovation with a modern New York feel at attractive prices. Decades before the slogan, "Maybe she's born with it. Maybe it's Maybelline," was created in 1991, the brand was making the "it" accessible to women everywhere and empowering women worldwide to make the most of their unique beauty potential. Maybelline New York introduced the first modern mascara to the American market in 1917 and made mascara a part of women's daily lives. Great Lash, launched in the US in 1971, remains one of the brand's best-selling products today. Maybelline New York brings together the feel, the flavor and the success of Maybelline and injects the New York elements that give the city its cool,

captivating atmosphere. The brand's spokesmodels - a beautiful, charming, multiethnic dream team - are featured in advertising shots taken on the streets of New York. Shade choices and names reflect the trends seen in the city every day. Shade choices and names reflect the trends seen in the city every day. Recent launches such as XXL Volume+ Length Mascara and DreamMatte Mousse foundation have been tremendous successes. Maybelline New York is an American makeup brand sold worldwide and owned by LOral. Maybelline has released several new products, including Eye Studio collection for eye products, Fit Me collection for foundation/facial products, and new Color Sensational shades for lips. They have technically advanced products and colour authority, to show the Indian girl that shes got it. Maybelline New York creates seasonal colour shades with a keen eye on the seasons hottest shades. Maybelline is the number one cosmetics brand globally; available in over 90 countries all over the world. It is found in almost every drugstore, discount store, supermarket and cosmetics specialty stores. The brand also has a sleek image brought by their spokes models: Adriana Lima, Josie Maran and Tomiko Fraser. These models portray Maybelline New York's image as modern and approachable. While technology continues to be the backbone for the brand. Product list FACE Powder Cream

Eyes Mascara Eye shadow

 Kajal Lips Brand ambassadors Deepika Padukone Xiao Kai's Lisalla Montenegro

ELLE 18:

Elle 18 is a color cosmetics range launched in 1998. Elle 18 Color Bombs is an exciting and funky range of color cosmetics and has been designed for young trendy girls. The range designed in cool shapes has explosively vibrant colors for lips, nails and eyes. The products are packed with the goodness of Cocoa butter, Jojoba Oil, Rose Water and Almonds. Elle 18 range of colour cosmetics has always been the first option for young girls. Elle 18 has been re-launched in November 2010 with Elle 18 Colour Bombs in an exciting and funky range of colour cosmetics to cope up with the changing trends. The packaging of the entire range has been recreated to give it a funky and vibrant look. They have a wide range of vibrant colours for lips, nails and eyes. Products: Color Burst

 Eye Sparklers Nail Pops Lip Smoothie