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2012
CERTIFICATE
This is to certify that Km. Ritu Gupta pursuing BBA 4th Semester from this Institute, has prepared the Research project report entitled A Comparative Study of Automobile loan products offered by banks in Ghazipur City in partial fulfillment of the requirements of the degree of Bachelor of Business Administration from V.B.S. Purvanchal University, Jaunpur, for the session of 2010-2011. This report is based on bonafied research undertaken by Km. Ritu Gupta under my supervision during the course of fourth semester and fulfills the requirements of regulations relating to the nature and standard of BBA course of V.B.S. Purvanchal University. I recommend that this research project report may be sent for evaluation.
Declaration
I Km. Ritu Gupta, hereby declare that this research project report entitled A Comparative Study of Automobile loan product offered by banks in Ghazipur City
has been prepared by me on the basis of survey done the course of my fourth semester of BBA proramme under the supervision of Mrs. Neetu Singh, T.E.R.I., P. G. College affiliated to
INDEX OF CONTENTS
Preface Acknowledgement CHAPTER -1 Introduction to the topic Objective Importance Scope Limitation of study [4-31] [32] [33] [34] [35] [1-2] [3]
CHAPTER-2
Research Methodology
CHAPTER-3
[36-42]
[43-66]
CHAPTER-4
[67-70]
CHAPTER-5
Annexure ( Questionnaires )
[73-75]
Bibliography
[76]
PREFACE
The first real insight of an organization for management student comes only during his preparation of project work because student first interacts with real practical work. This is first introduction to industry and its working. This project work synthesize the theoretical concept learn in the class room and its practical orientation in organization. In my project I have studied the A Comparative Study of Automobile loan products offered by banks in Ghazipur City. The First chapter deals with the introduction of the topic, It also describes the profile and history of Banks. In first chapter I have mentioned institute. This chapter also describes the organizational structure of both the organization. The objective and need of research is also mentioned in section of project work. The Second chapter deals with research methodology. The process of carrying out the whole research problem is defined in it. It contains information about the objectives of the research, methods of data collection, sampling and sample design. Third chapter is data analysis and interpretation. This is the most important section of the project work. This section contains the analysis of all the data collected so far and they are interpreted to produce the final conclusion. It contains all the tables and charts which depicts the result.
Chapter four contains the finding and recommendation of the research. This is based on the data analyzed and interpreted in the previous chapter. This is the most important section of the research report for a report is evaluated on the validity ad correctness of findings. Chapter five depicted conclusion which concludes the whole report, that is, gives a brief description of the process employed so far. And later chapters contain bibliography. Which describes the list of sources from where the matter and information is collected? It contains the list of books, authors, web sites use etc.
ACKNOWLEDGEMENT
Many thanks to the God, who has sent me on this earth and by mercy of him, I would be able to accomplish this research.
A person who has always encouraged me towards positive and used to say Nothing can be impossible if you are working hard with heart and soul. The Word regard is very small for him and I dont know what word will be appropriate for him, that person is my elder Brother Mr. Ashish Gupta.
I express my deep sense of gratitude and regards to Mrs. Neetu Singh (Lecturer, Dept. of management studies, T.E.R.I., P.G. College affiliated to Veer Bahadur Singh Purvanchal University) under whose guidance I completed this project, I am thankful to her valuable guidance, gentle encouragement and pains she took in guiding me throughout the study. Some of my Friend, Sarah and Ankita whose suggestion for what is Right or Wrong has shown my aim and objectives of life. Again, I heartily express my regard to all the above person mentioned and pray to the God May live them long.
Km. Ritu Gupta BBA 4th Sem.
CHAPTER - 1
INTRODUCTION
INTRODUCTION
Comparative research is a research methodology in the social sciences that aims to make comparisons across different countries or cultures. A major problem in comparative research is that the data sets in different countries may not use the same categories, or define categories differently (for example by using different definitions of poverty). When the practice of comparative research began is a matter of debate. Karl Deutsch has suggested we have been using this form of investigation for over 2,000 years. Comparing things is essential to basic scientific and philosophic inquiry, which has been done for a long time. Most authors are more conservative in their estimate of how long comparative research has been with us. It is largely an empty debate over the definition of the tradition with those questioning whether comparing things counts as comparative research. Textbooks on this form of study were beginning to appear by the 1880s, but its rise to extreme popularity began after World War II. There are numerous reasons that comparative research has come to take a place of honour in the toolbox of the social scientist. Globalization has been a major factor, increasing the desire and possibility for educational exchanges and intellectual curiosity about other cultures. Information technology has enabled greater production of quantitative data for comparison, and international communications technology has facilitated this information to be easily spread.
In line with how a lot of theorizing has gone in the last century, comparative research does not tend to investigate 'grand theories', such as Marxism. It instead occupies itself with middle-range theories that do not purport to describe our social system in its entirety, but a subset of it. A good example of this is the common research program that looks for differences between two or more social systems, then looks at these differences in relation to some other variable coexisting in those societies to see if it is related.The classic case of this is Esping-Andersen's research on social welfare systems. He noticed there was a difference in types of social welfare systems, and compared them based on their level of deco modification of social welfare goods. He found that he was able to class welfare states into three types, based on their level of deco modification. He further theorized from this that deco modification was based on a combination of class coalitions and mobilization, and regime legacy.Here, Esping-Andersen is using comparative research: he takes many western countries and compares their level of deco modification, then develops a theory of the divergence based on his findings. Comparative research can take many forms. Two key factors are space and time. Spatially, cross-national comparisons are by far the most common, although comparisons within countries, contrasting different areas, cultures or governments also subsist and are very constructive, especially in a country like New Zealand, where policy often changes depending on which race it pertains to. Recurrent interregional studies include comparing similar or different countries or sets of countries, comparing one's own country to others or to the whole world.
The historical comparative research involves comparing different time-frames. The two main choices within this model are comparing two stages in time (either snapshots or time-series), or just comparing the same thing over time, to see if a policy's effects differ over a stretch of time. When it comes to subject matter of comparative inquiries, many contend there is none unique to it. This may indeed be true, but a brief perusal of comparative endeavours reveals there are some topics more recurrent than others. Determining whether socioeconomic or political factors are more important in explaining government action is a familiar theme. In general, however, the only thing that is certain in comparative research issues is the existence of differences to be analysed.
AUTOMOBILES LOAN
This article introduces you to various automobile finance options available. It also talks about the factors to be considered while availing a car / auto loan. (Inspired by a query from user: ketankhatu) With the income levels rising in India, many families have a high disposable income these days. And with high disposable incomes comes an urge to upgrade your lifestyle! And what can be a better way of upgrading your lifestyle than buying a car? This is especially true since you have so many lenders eager and willing to extend a loan for your vehicle purchase, making the purchase of your dream car so easy Since there are so many options available to finance your automobile purchase, lets understand them better so that you can choose what is best for you.
Tenure
The tenure of this type of auto loan is usually 1 to 7 years, although tenures more than 5 years are relatively rare. As the tenure increases, the monthly EMI reduces for the same loan amount. Thus, a higher tenure would enable you to opt for a higher loan amount. But please remember that since the tenure is long, you would pay many EMIs, and therefore would end up paying a lot more in the form of interest compared to a shorter duration loan. Therefore, choose the tenure depending on your need and your repayment capacity.
Rate of Interest
The rate of interest on auto loans is higher than home loans, but is normally lower than personal loans. The rate of interest for loans of longer duration is usually higher than the rate of interest on shorter duration loans. Also, interest rate on loans for used cars is higher than the rate of interest for new cars it is higher by 2 4%. The interest rate for auto loans is a fixed interest rate the rate remains constant for the entire tenure of the loan, and does not change with a change in the prevailing interest rates.The current rates of interest for car loans (for new cars) range from 14% to 16%. Needless to say, the lower the rate of interest, the better it is.
Prepayment Penalty
There is a heavy prepayment penalty in case you want to pay back your car loan ahead of schedule it ranges from 4% to 6% of the outstanding loan amount. There can also be a limit to the amount you can prepay for example, the bank may stipulate that you would incur a fee if you prepay more than 10% of your outstanding loan amount. Some banks do offer zero prepayment penalty especially during special promotions. Try to choose such a bank if possible. Otherwise, opt for a loan that has the lowest prepayment panelty.
Documentation ChargesMany banks charge documentation charge to cover their expense of documentation of your loan for example, the amount they spend on stamp papers. This is usually a small
amount (Rs. 200 to Rs. 1000), but should anyway be considered while comparing loans from various banks.
Again, you get a loan that is only 70 90% of the cost of the car, but still pay a higher EMI (and higher interest) because the EMI is calculated on 100% of the amount!
Hire Purchase
Apart from the margin money scheme, this is another option of financing your auto purchase. Here, the financial institution actually buys the car on your behalf, and you hire the car from the institution. Under the agreement, you purchase the car from the financial institution at the end of the term of the agreement. It should be noted that this amount is usually very low it can be as low as Re. 1! The Hire Purchase option for financing a car is usually offered by Non Banking Financial Companies (NBFCs).
Lease
This is another option for financing the purchase of your car. Here, the bank owns the car. The bank (called the Lessor) leases it to you (called the Lessee) for a fixed monthly amount. At the end of the lease, you have an option to buy the car at a predetermined price.
ICICI BANK
ICICI Bank was originally promoted in 1994 by ICICI Limited, an Indian financial institution, and was its wholly-owned subsidiary. ICICI's shareholding in ICICI Bank was reduced to 46% through a public offering of shares in India in fiscal 1998, an equity offering in the form of ADRs listed on the NYSE in fiscal 2000, ICICI Bank's acquisition of Bank of Madura Limited in an all-stock amalgamation in fiscal 2001, and secondary market sales by ICICI to institutional investors in fiscal 2001 and fiscal 2002. ICICI was formed in 1955 at the initiative of the World Bank, the Government of India and representatives of Indian industry. The principal objective was to create a development financial institution for providing medium-term and long-term project financing to Indian businesses. In the 1990s, ICICI transformed its business from a development financial institution offering only project finance to a diversified financial services group offering a wide variety of products and services, both directly and through a number of subsidiaries and affiliates like ICICI Bank. In 1999, ICICI become the first Indian company and the first bank or financial institution from non-Japan Asia to be listed on the NYSE. After consideration of various corporate structuring alternatives in the context of the emerging competitive scenario in the Indian banking industry, and the move towards universal banking, the managements of ICICI and ICICI Bank formed the view that the merger of ICICI with ICICI Bank would be the optimal strategic alternative for both entities, and would create the optimal legal structure for the ICICI group's universal banking strategy. The merger would enhance value for ICICI shareholders through the
merged entity's access to low-cost deposits, greater opportunities for earning fee-based income and the ability to participate in the payments system and provide transactionbanking services. The merger would enhance value for ICICI Bank shareholders through a large capital base and scale of operations, seamless access to ICICI's strong corporate relationships built up over five decades, entry into new business segments, higher market share in various business segments, particularly fee-based services, and access to the vast talent pool of ICICI and its subsidiaries. In October 2001, the Boards of Directors of ICICI and ICICI Bank approved the merger of ICICI and two of its wholly-owned retail finance subsidiaries, ICICI Personal Financial Services Limited and ICICI Capital Services Limited, with ICICI Bank. The merger was approved by shareholders of ICICI and ICICI Bank in January 2002, by the High Court of Gujarat at Ahmedabad in March 2002, and by the High Court of Judicature at Mumbai and the Reserve Bank of India in April 2002. Consequent to the merger, the ICICI group's financing and banking operations, both wholesale and retail, have been integrated in a single entity. ICICI Bank is India's second-largest bank with total assets of Rs. 4,062.34 billion (US$ 91 billion) at March 31, 2011 and profit after tax Rs. 51.51 billion (US$ 1,155 million) for the year ended March 31, 2011. The Bank has a network of 2,752 branches and 9,225 ATMs in India, and has a presence in 19 countries, including India. ICICI Bank offers a wide range of banking products and financial services to corporate and retail customers through a variety of delivery channels and through its specialised
subsidiaries in the areas of investment banking, life and non-life insurance, venture capital and asset management. The Bank currently has subsidiaries in the United Kingdom, Russia and Canada, branches in United States, Singapore, Bahrain, Hong Kong, Sri Lanka, Qatar and Dubai International Finance Centre and representative offices in United Arab Emirates, China, South Africa, Bangladesh, Thailand, Malaysia and Indonesia. Our UK subsidiary has established branches in Belgium and Germany. ICICI Bank's equity shares are listed in India on Bombay Stock Exchange and the National Stock Exchange of India Limited and its American Depositary Receipts (ADRs) are listed on the New York Stock Exchange (NYSE).
Disclaimer:
"ICICI Bank may, at its sole discretion, utilise the services of external service provider/s or agent/s and on such terms as required or necessary, in relation to its products". * Conditions apply
HDFC BANK
HDFC Bank was incorporated in August 1994, and, currently has an nationwide network of 2,544 Branches and 8,913 ATM's in 1,399 Indian towns and cities. The Housing Development Finance Corporation Limited (HDFC) was amongst the first to receive an 'in principle' approval from the Reserve Bank of India (RBI) to set up a bank in the private sector, as part of the RBI's liberalisation of the Indian Banking Industry in 1994. The bank was incorporated in August 1994 in the name of 'HDFC Bank Limited', with its registered office in Mumbai, India. HDFC Bank commenced operations as a Scheduled Commercial Bank in January 1995.
Promoter Business Focus Capital Structure CBoP & Times Bank Amalgamation Distribution Network Management Technology Businesses Ratings
Customer Privileges
Special benefits for HDFC Bank account holders. If you have had a Preferred Account or a Corporate Salary Account with HDFC Bank for more than six months, you can get fast approvals on your loans with minimal documentation.
Car Finance
Available for purchase of New Car/ Van/ Jeep/ Multi Utility Vehicle (MUV)/ Sports Utility Vehicle (SUV) or for old vehicles that are not older than 3 years (Depriciation @ 15% p.a. on current invoice / showroom invoice). Finance will be provided for purchase of vehicle of indigenous/ foreign makes Eligibility Individuals as well as Business Concerns (Corporate or non-corporate). Minimum net monthly salary / pension / income 20000/-. Income of spouse /Parent can be added. Amount of Loan For Individuals / Proprietorship Concerns: 25 times of the monthly net salary OR Rs.25 lacs (for one or more vehicles), whichever is lower. Income of parent(s) / spouse can be taken into account for determining loan amount. In such cases, the parent(s)/ spouse shall stand as additional guarantor. For Business Concerns (Corporate or non-corporate): No ceiling on loan amount (for one or more vehicles). Margin For New Vehicles: 15% For Old Vehicles: 30% Under Tie-up Arrangement: 10%
Security The vehicle purchased with the amount of loan is to be hypothecated to the Bank. It will be registered in the name of the borrower jointly with the Bank. Guarantee / Collateral Security i) Third party guarantee / collateral security is waived in following cases: Permanent Employees of Central Govt. /State Govt. /PSUs/ MNCs/ Listed Companies at NSE/ BSE whose Shares are actively traded and quoted above par. For other than salaried class borrowers where exshowroom cost of the car is exceeding Rs.6 lakh. ii) However the Guarantee of Parent(s) / Spouse will be taken in case their income has been considered for determining loan amount Rate of Interest Repayment For New Vehicle: The loan amount together with interest is to be repaid maximum in 84 Equated Monthly Installments (EMIs). For Old Vehicle: The loan amount together with interest is to be repaid maximum in 60 Equated Monthly Installments (EMIs) Upfront Fee & Documentation Charges @ 1% of the loan amount, with a maximum of Rs.6,000/- (exclusive of service tax & education cess)
DisbursementThe intending borrower will be required to settle the transaction for purchase of vehicle needed by him/her with the seller and will be required to deposit the difference of the cost of the vehicle to amount of loan, and thereafter, the advance will be allowed to him/her from the bank by paying the entire price of the vehicle to the seller directly on behalf of the borrower.
The Bank is actively involved since 1973 in non-profit activity called Community Services Banking. All our branches and administrative offices throughout the country sponsor and participate in large number of welfare activities and social causes. Our business is more than banking because we touch the lives of people anywhere in many ways. Our commitment to nation-building is complete & comprehensive.
the Reserve Bank of India. The Presidency banks amalgamated on 27 January 1921, and the reorganized banking entity took as its name Imperial Bank of India . The Imperial Bank of India continued to remain a joint stock company. Pursuant to the provisions of the State Bank of India Act (1955), the Reserve Bank of India, which is India's central bank, acquired a controlling interest in the Imperial Bank of India. On 30 April 1955 the Imperial Bank of India became the State Bank of India. The Govt. of India recently acquired the Reserve Bank of India's stake in SBI so as to remove any conflict of interest because the RBI is the countrys banking regulatory authority. Offices of the Bank of Bengal In 1959 the Government passed the State Bank of India (Subsidiary Banks) Act, enabling the State Bank of India to take over eight former State-associated banks as its subsidiaries. On Sept 13 , 2008, State
merge all the associate banks into SBI to create a "mega bank" and streamline operations. The first step along these lines occurred on 13 August 2008 when State Bank of Saurashtra merged with State Bank of India, which reduced the number of state banks from seven to six. Furthermore on 19th June 2009 the SBI board approved the merger of its subsidiary, State Bank of Indore, with itself. SBI holds 98.3% in the bank, and the balance 1.77% is owned by individuals, who held the shares prior to its takeover by the government. The acquisition of State Bank of Indore will help SBI add 470 branches to its existing network of 11,448. Also, following the acquisition, SBIs total assets will inch very close to the Rs 10-lakh crore mark. Total assets of SBI and the State Bank of Indore stood at Rs 998,119 crore as on March 2009.
OBJECTIVE
A. To study the loan product offered by banks in Ghazipur city. B. To compare the different types of loan products provide by banks. C. To find customer awareness about the loan product for automobiles by bank. D. To find the preference for various automobiles loan product. E. To find out different types of interest imposed by banks on automobiles loan products. F. To analysis customer satisfaction with automobiles loan product.
IMPORTANCE
1. Through this study we are able to know that which banks will provide automobile loan products in Ghazipur. 2. This study will be helpful as it will provide us with detailed information about automobile loan products. 3. This study will make us helpful to know the level satisfaction for various automobile loan products offered by banks. 4. Through this study we will come to know about the different types of automobile loan products offered by banks. 5. Through this study we come to know that how much people get attracted for automobile loan products offered by banks.
SCOPE
This research topic is confined to the field of marketing and applied in Ghazipur city. It has been covered by major area of Ghazipur but I try to present the scope of automobile loan products through it we know how much the greater field of it. It may be futher used in any modification of automobile loan products & gain knowledge about automobile loan products offered by the banks. Scope study is choosen by the researcher include the area to be problem solve. During the survey the researcher have covered all area of Ghazipur. The studies have been conducted for 100 respondents from Ghazipur area. The scope of study consists of its performance and banking services.
LIMITATION
1. The research is done only in the Ghazipur area. 2. Some data was collected on random basis. 3. Time factor is also limitation of the research. 4. Respondent was hesitant to give information due to misapprehension best known to them. 5. The tools which I have choosen was interview and queationnaire as we know in the questionnaire the respondents do not give accurate answer and they do not show the interest to give answers.
CHAPTER 2
RESEARCH METHODOLOGY
RESEARCH METHODOLOGY
METHODOLOGY Research is a common language refers to a search of knowledge. Research is scientific & systematic search for pertinent information on a pacific topic, infect research is an art of scientific investigation. Research methodology is a scientific way to solve research problem. It may be understood as a science of studying how research is doing scientifically. In it we study various steps that are generally adopted by research by research in studying hair research problem it is necessary for researchers to know not only know research method techniques but also technology. The scope of Research Methodology is wider than of research methods. The research problem consists of series of closely related activities. At a times. The first step determines the native of the last step to be undertaken, why a research has been defined what data has been collected and what a particular methods have been adopted and a host of similar other questions are usually answered when we talk of research methodology concerning a research problem or study. The project is a study where focus is on the following points: Research Design A research design is defined, as the specification of methods and procedures for acquiring the information needed. It is a plant or organizing framework for doing the study and collecting
the data. Designing a research plan requires decision all the data sources, research approaches, Research instruments, sampling plan and contact methods.
Research design is mainly of following types: Exploratory research Descriptive studies Casual studies
EXPLORATORY RESEARCH The major purposes of exploratory studies are the identification of problems, the more precise formulation of problems and the formulation of new alternative courses of action. The design of exploratory studies us characterized by a great amount of flexibility and ad hoc veracity. DESCRIPTIVE RESEARCH Descriptive research in contrast to exploratory research is marked by the prior formulation of specific research Questions. The investigator already knows a substantial amount about the research problem, perhaps as a Result of an exploratory study, before the project is initiated; Descriptive research is also characterized by a preplanned and structured design. CASUAL OR EXERIMENTAL RESEARCH
A casual design investigates the cause and effect relationships between two or more variables. The hypothesis is tested and the experiment is done. There are following types of casual designs:
After only design Before after design Before after with control group design Four groups, six studies design After only with control group design Consumer panel design
PRIMARY DATA-
These data are collected first time as original data. The data is recorded as observed or encountered. Essentially they are raw materials. They may be combined, totaled but they have not extensively been statistically processed. For example, data obtained by the peoples.
SECONDARY DATA-
Sources of Secondary Data . Following are the main sources of secondary data:
This study has been carried out for a maximum period of 8 weeks. The study is exclusively done in the area of finance. It is a process requiring care, sophistication, experience, business judgment, and imagination for which there can be no mechanical substitutes.
Sampling Design:
The convenience sampling is done because any probability sampling procedure would require detailed information about the universe, which is not easily available further, it being an exploratory research.
Sample Procedure:
In this study judgmental sampling procedure is used. Judgmental sampling is preferred because of some limitation and the complexity of the random sampling. Area sampling is used in combination with convenience sampling so as to collect the data from different regions of the city and to increase reliability.
It is also known as random sampling. Here, every item of the universe has an equal chance or probability of being chosen for sample. Probability sampling may be taken inform of:
A simple random sample gives each member of the population an equal chance of being chosen. It is not a haphazard sample as some people think! One way of achieving a simple random sample is to number each element in the sampling frame (e.g. give everyone on the Electoral register a number) and then use random numbers to select the required sample .Random numbers can be obtained using your calculator, a spreadsheet, printed tables of random numbers, or by the more traditional methods of drawing slips of paper from a hat, tossing coins or rolling dice.
Systematic Random Sampling This is random sampling with a system! From the sampling frame, a starting point is chosen at random, and thereafter at regular intervals.
Stratified Random Sampling With stratified random sampling, the population is first divided into a number of parts or 'strata' according to some characteristic, chosen to be related to the major variables being studied. For this survey, the variable of interest is the citizen's attitude to the redevelopment scheme, and the stratification factor will be the values of the respondents' homes. This factor was chosen because it seems reasonable to suppose that it will be related to people's attitudes. Cluster and area Sampling Cluster sampling is a sampling technique used when "natural" groupings are evident in a statistical population. It is often used in marketing research. In this technique, the total population is divided into these groups (or clusters) and a sample of the groups is selected. Then the required information is collected from the elements within each selected group. This may be done for every element in these groups or a sub sample of elements may be selected within each of these groups. Non Probability Sampling
It is also known as deliberate or purposive or judge mental sampling. In this type of sampling, every item in the universe does not have an equal, chance of being included in a sample.
It is of following type: Convenience Sampling A convenience sample chooses the individuals that are easiest to reach or sampling that is done easy. Convenience sampling does not represent the entire population so it is considered bias. Quota Sampling In quota sampling the selection of the sample is made by the interviewer, who has been given quotas to fill from specified sub-groups of the population.
Judgment Sam pling The sampling technique used here in probability > Random Sampling. The total sample size is 60 profiles. Data Collection: -
Data is collected from various customers through personal interaction. Specific questionnaire is prepared for collecting data. Data is collected with mere interaction and formal discussion with different respondents and we collect data in Bank Industry and face to face contact with the persons from whom the information is to be obtained (known as informants). The interviewer asks them questions pertaining to the survey and collects the desired information. Thus, we collect data about the working conditions of the workers of Bank Industry; we worked at Bank Industry contact the workers and obtain the information. The information obtained is first hand or original in character.
PRIMARY
SECONDARY
Published Sources Direct personal Interview Indirect personal Interview Information from correspondents Mailed questionnaire Question filled by enumerators. Govt. publication Unpublished Sources
CHAPTER - 3
DATA ANALYSIS & INTREPRATION
S. No 1 2
Respondents 57 43 100
Percentage 57 43 100
60 50 40 30 20 10 0 Yes No
57 43
ANALYSISFrom the above we can analysis that 57% of respondents responds that they have automobile loan. while 43% of the respondents do not have automobile loan .
INTERPRETATIONFrom the above chart we become to know that most of the respondents have automobile loan.
S. No 1 2 3 4
Respondents 22 35 33 10 100
Percentage 22 35 33 10 100
ANALYSISFrom the above table & graph it is observed that 22% of the respondents have taken loan from ICICI bank, 35% of respondents have taken loan from HDFC bank ,33% of respondents have \taken loan from SBI and 10% of respondents have taken loan from PNB.
INTERPRETATIONFrom the above chart we become to know that most of the respondents have taken the loan from HDFC bank.
Question:3 Are you satisfied with the rate of interest which is charged by the bank?
S. No 1 2 3 4
Respondents 8 72 20 00 100
Percentage 8 72 20 00 100
ANALYSISFrom the above table & graph it is observed that 8% of the respondents highly satisfied with the rate of interest charged by the bank , 72% of respondents satisfied with the rate of interest charged by the bank and 20% of respondents less satisfied with the rate of interest charged by the bank.
INTERPRATIONFrom the above chart we become to know that most of the respondents are satisfied with the rate of interest charged by the bank.
Question:4 Which factor dose influence you were in applying auto loan?
S. No 1 2 3 4
Option It rate of interest The performance of the bank Name of the bank Any personal contact Total
Respondents 22 28 32 18 100
Percentage 22 28 32 18 100
35 30 25 20 15 10 5 0 It rate of interest The performance of the bank Name of the bank Any personal contact 22 18 28 32
ANALYSISFrom the above table & graph it is observed that 22% of the respondents were influenced by its rate of interest, 28% of the respondents were influenced performance of the bank, 32% of the respondents were influenced by name of the bank and, 18% of the respondents were influenced by its any personel contact for applying autoloan.
INTERPRETATIONFrom the above chart we become to know that most of the respondents are influenced by the name of the bank for applying autoloan.
S. No 1 2 3 4
Respondents 28 42 8 22 100
Percentage 28 42 8 22 100
ANALYSISFrom the above table & graph it is observed that 28% of the respondents come to know about loan from television, 42% of the respondents come to know about loan from newspaper, 8% of the respondents come to know about loan from magazine and, 22% of the respondents come to know about loan from bank staff itself.
INTERPRETATIONFrom the above chart we become to know that most of the respondents come to know about loan from newspaper.
Question:6 Are you satisfied with the customer dealing process of bank?
S. No 1 2 3
Respondents 10 86 4 100
Percentage 10 86 4 100
ANALYSISFrom the above table & graph it is observed that 10% of the respondents highly satisfied with the customer dealing process of the bank , 86% of respondents satisfied with the customer dealing process of the bank and 4% of respondents dissatisfied with the customer dealing process of the bank.
INTERPRETATIONFrom the above chart we become to know that most of the respondents are satisfied with the customer dealing process of the bank.
S. No 1 2
Respondents 58 42 100
Percentage 58 42 100
70 60 58 50 40 30 20 10 0 Yes No
42
ANALYSISFrom the above table & graph it is observed that 58% of the respondents were influenced by the advertisement given by the bank and 42% of the respondents were not influenced by the advertisement given by the bank.
INTERPETRATIONFrom the above chart we become to know that most of the respondents were influenced by the advertisement given by the bank.
S. No 1 2 3
Respondents 22 70 8 100
Percentage 22 70 8 100
22
ANALYSISFrom the above table & graph it is observed that 22% of the respondents highly satisfied with services provided by the bank , 70% of respondents satisfied with services provided by the bank and 8% of respondents dissatisfied with services provided by the bank.
INTERPRETATIONFrom the above chart we become to know that most of the respondents are satisfied with services provided by the bank.
Question:9 Are you satisfied with the loan procedure which bank provides?
S. No 1 2 3
Respondents 8 40 52 100
Percentage 8 40 52 100
52
ANALYSISFrom the above table & graph it is observed that 8% of the respondents highly satisfied with loan procedure of the bank, 40% of respondents satisfied with loan procedure of the bank and 52% of respondents dissatisfied with loan procedure of the bank.
INTERPRETATIONFrom the above chart we become to know that most of the respondents are dissatisfied with loan procedure of the bank.
Question:10 Are you satisfied with the amount of loan limit offered by the bank?
S. No 1 2 3
Respondents 29 58 13 100
Percentage 29 58 13 100
ANALYSISFrom the above table & graph it is observed that 29% of the respondents highly satisfied with the amount of loan limit offered by the bank, 58% of respondents satisfied with the amount of loan limit offered by the bank and 13% of respondents dissatisfied with the amount of loan limit offered by the bank.
INTERPRETATIONFrom the above chart we become to know that most of the respondents are satisfied with the amount of loan limit offered by the bank.
Question:11 How much time duration you will have to repay the loan?
S. No 1 2 3 4
Respondents 10 50 30 10 100
Percentage 10 50 30 10 100
60
50 50 40
30 30 20
ANALYSISFrom the above table & graph it is observed that 10% respondents have to repay the loan quarterly, 50% respondents have to repay the loan monthly, 30% respondents have to repay the loan yearly and 10% respondents have to repay the loan by any other specified.
INTERPRETATIONFrom the above chart we become to know that most of the respondents will have to repay the loan monthly.
Question: 12 Are you satisfied with loan payment faculties provided by the bank?
S. No 1 2 3
Respondents 30 70 00 100
Percentage 30 70 00 100
ANALYSISFrom the above table & graph it is observed that 30% of the respondents highly satisfied with loan payment faculties provided by the bank, 70% of respondents satisfied with loan payment faculties provided by the bank.
INTERPRETATIONFrom the above chart we become to know that most of the respondents satisfied with loan payment faculties provided by the bank.
CHAPTER - 4
FINDING & RECOMMENDATION
FINDINGS
From the above we can analysis that 57% of respondents responds that they have automobile loan. while 43% of the respondents do not have automobile loan . 2.From the above table & graph it is observed that 22% of the respondents have taken loan
fromICICI bank, 35% of respondents have taken loan from HDFC bank ,33% of respondents have taken loan from SBI and 10% of respondents have taken loan from PNB.
3.From the above table & graph it is observed that 8% of the respondents highly satisfied with the rate of interest charged by the bank , 72% of respondents satisfied with the rate of interest charged by the bank and 20% of respondents less satisfied with the rate of interest charged by the bank. 4. From the above table & graph it is observed that 22% of the respondents were influenced by its rate of interest, 28% of the respondents were influenced performance of the bank, 32% of the respondents were influenced by name of the bank and, 18% of the respondents were influenced by its any personel contact for applying autoloan.
5. From the above table & graph it is observed that 28% of the respondents come to know about loan from television, 42% of the respondents come to know about loan from newspaper, 8% of the respondents come to know about loan from magazine and, 22% of the respondents come to know about loan from bank staff itself.
6. From the above table & graph it is observed that 10% of the respondents highly satisfied with the customer dealing process of the bank , 86% of respondents satisfied with the customer dealing process of the bank and 4% of respondents dissatisfied with the customer dealing
7. From the above table & graph it is observed that 58% of the respondents were influenced by the advertisement given by the bank and 42% of the respondents were not influenced by the advertisement given by the bank.
8. From the above table & graph it is observed that 22% of the respondents highly satisfied with services provided by the bank , 70% of respondents satisfied with services provided by the bank and 8% of respondents dissatisfied with services provided by the bank.
9. From the above table & graph it is observed that 8% of the respondents highly satisfied with loanprocedure of the bank, 40% of respondents satisfied with loan procedure of the bank and 52% of respondents dissatisfied with loan procedure of the bank.
10. From the above table & graph it is observed that 29% of the respondents highly satisfied with the amount of loan limit offered by the bank, 58% of respondents satisfied with the amount of loan limit offered by the bank and 13% of respondents dissatisfied with the amount of loan limit offered by the bank.
11 .From the above table & graph it is observed that 10% respondents have to repay the loan quarterly, 50% respondents have to repay the loan monthly, 30% respondents have to repay the loan yearly and 10% respondents have to repay the loan by any other specified.
12. From the above table & graph it is observed that 30% of the respondents highly satisfied with loan payment faculties provided by the bank, 70% of respondents satisfied with loan payment faculties provided by the bank.
RECOMMENDATION
In the modernized well advanced hi-tech approach to the customer every possible facilities and effort to build up the confidence of the rising loan for automobile from banks. There are some recommendation are1. To improve customer service. 2. Open the brances in semi urban area. So in order to increase the number of customers towards Autoloan. 3. Provide better promotion to its loan products. 4. To give more transparency. So that more and more customers get attracted from the bank. 5. Some promotional activities should be done to influence more and more customers. 6. To decrease the rate of autoloan so that more customers are attracted to take the auto mobile loans. 7. To improve the advertisement of aotumobile loans by different sources, so that customers get aware by these sources ( pamplets, agents, hoarding etc.)
CHAPTER 5
CONCLUSION
CONCLUSION
1. From the above chart we become to know that most of the respondents have automobile loan. 2 .From the above chart we become to know that most of the respondents have taken the loan from HDFC bank. 3. From the above chart we become to know that most of the respondents are satisfied with the rate of interest charged by the bank. 4. From the above chart we become to know that most of the respondents are influenced by the name of the bank for applying auto loan. 5. From the above chart we become to know that most of the respondents come to know about loan from newspaper. 6. From the above chart we become to know that most of the respondents are satisfied with the customer dealing process of the bank. 7. From the above chart we become to know that most of the respondents were influenced by the advertisement given by the bank. 8. From the above chart we become to know that most of the respondents are satisfied with services provided by the bank. 9. From the above chart we become to know that most of the respondents are dissatisfied with loan procedure of the bank. 10. From the above chart we become to know that most of the respondents are satisfied with the amount of loan limit offered by the bank. 11. From the above chart we become to know that most of the respondents will have to repay the loan monthly. 12. From the above chart we become to know that most of the respondents satisfied with loan payment faculties provided by the bank.
LIMITATION
A good report sells the results of the study, but it should not oversell. Every project has limitations. The competent researcher does not attempt to gloss over these points but instead calls them to the attention of the readers.
This helps readers from a more accurate interpretation of the result then otherwise do it has the added advantage from the researchers stand point, of giving confidence in the result presented. If reader fined limitation that the report does not point out, they are apt to wonder how carefully the research was done. So in this research report limitation is several types:
1. The research is done only in the Ghazipur area. 2. Some data was collected on random basis. 3. Time factor is also limitation of the research. 4. Respondent was hesitant to give information due to misapprehension best known to them. 5. The tools which I have choosen was interview and queationnaire as we know in the questionnaire the respondents do not give accurate answer and they do not show the interest to give answers.
ANNEXURE ( QUESTIONNAIRE )
QUESTIONNAIRE
Dear Respondents, Myself Km. Ritu Gupta pursuing B.B.A. At T.E.R.I. P.G. College, Ghazipur. seek your responses and kind co-operation for the completion of the survey Report. Your responses will be kept confidential and will be used only for academic purpose. Thankyou Km. Ritu Gupta B.B.A.IV T.E.R.I. P.G. College, Ghazipur Name: Age:Gender:... Address. EMail: Education:.Occupation Income: Question:1 Do you have automobile loan? (A) Yes Question:2 From which bank you have taken the loan? (A) ICICI (C) SBI (B) HDFC (D) PNB (B) No
Question:3 Are you satisfied with the rate of interest which is charged by the bank? (A) Highly Satisfied (C) Less satisfied (B) Satisfied (D) Dissatisfied
Question:4 Which factor does influence you were in applying auto loan ? (A) It rate of interest (C) Name of the bank Question:5 What do you come to know about loan? (A) Television (C) Magzine (B) Newspaper (D) Bank staff it self (B) The performance of the bank (D) Any personal contact
Question:6 Are you satisfied with the customer dealing process of bank? (A) Highly Satisfied (B) Satisfied (C) Dissatisfied
Question:7 Are you influenced by the advertisement given by the bank? (A) Yes (B) No
Question:8 Are satisfied with the services provided by bank? (A) Highly Satisfied (B) Satisfied (C) Dissatisfied
Question:9 Are you satisfied with the loan procedure which bank provides? (A) Highly Satisfied (B) Satisfied (C) Dissatisfied
Question:10 Are you satisfied with the amount of loan limit offered by the bank? (A) Highly Satisfied (B) Satisfied (C) Dissatisfied
Question:11 How much time duration you will have to repay the loan? (A) Quarterly (C) Yearly (B) Monthly (D) Any other specified
Question: 12 Are you satisfied with low payment faculties provided by the bank? (A) Highly Satisfied (B) Satisfied (C) Dissatisfied
BIBLIOGRAPHY
BOOKS
Marketing Management : Philip Kottler
Ramaswamy Marketing Research MAGAZINES Business magazines. INTERNET www.allprojects.com www.scribd.com www.google.com www.medianewsline.com www.sbilifeins.com www.wikipedia.com www.pnbindia.com www.hdfc.co.in www.icici.co.in : Bound, Stash & Others