Listen & Learn

Angielski w pracy i biznesie

Business Words & Expressions CD 2
Spis treci
Part two Lesson 8 Lesson 9 Lesson 10 Part three Lesson 11 Lesson 12 Lesson 13 Lesson 14 Learn At Work Solving problems Modern communications and computers Socialising Business Projects Product and service presentation Negotiations Marketing and Advertising Company presentation
Abbreviations An Invoice Writing a letter/a note/an e-mail Describing trends Import/Export Abbreviations Interpreting statistics

Strona 2 6 9 11 13 17 20
5 5 8 12 16 22

cieka track 1-5 track 6-9 track 10-13 track 14-16 track 17-19 track 20-24 track 25-27

DIM Nauka i Multimedia ul. Milskiego 1, 80-809 Gdask www.audiokursy.pl e-mail: info@dimnim.pl tel. (58) 324 91 51 fax. (58) 324 91 52

Lesson 8 Solving problems

Exercise one Listen and repeat the expressions. zachci proponowa obieca poradzi przeprosi aowa wybaczy przekona zaakceptowa zgodzi si przekona przyzna rozway zdecydowa wierzy rozwiza problem znale rozwizanie zdoa pogodzi si to encourage to suggest / to recommend to promise / to make a promise to advise to apologise / to say sorry to regret to forgive to persuade to accept to agree to convince to admit to consider to decide / to make a decision / to make up ones mind to believe to sort out a problem to come up with a solution to manage to do to make up with sb

Exercise two Complaining and dealing with complaints. Listen and repeat the sentences.
-

Ive got a problem with... Id like to complain about Im sorry to say this but... Im sorry to trouble you but Im very sorry. / Im terribly sorry. Please forgive me. I didnt mean to do it. It wont happen again. Well replace it. Thats all right, dont worry. Never mind. Its not your fault. How could you do that? What are you going to do about it? Could I have a new one? Id like a refund. Id rather have my money back.

Exercise three Listen and repeat the expressions used when dealing with documents. wycena cennik kosztorys zamwienie list przewozowy faktura upomnienie czek paragon zapytanie a quotation a price list an estimate an order a delivery note an invoice a reminder a cheque a receipt a letter of enquiry

to ask for / to prepare / to give a quotation to send / to enclose a price list to make / to put in an estimate for to place / to confirm / to acknowledge an order to check a delivery note to issue / to query / to pay an invoice to issue / to ignore a reminder to write / to sign / to postdate / to endorse a cheque to ask for / to issue / to lose a receipt to send a letter of enquiry

Exercise four Listen and repeat the expressions used when making complaints. The catalogue you sent to us doesnt include the current price list. Your last delivery is not up to sample, it is below the standard we expected. You have delivered 250 instead of the 300 which were ordered. You have dispatched the wrong goods. Some of the goods were damaged due to bad packaging. There is an excessive amount of breakages. They occurred due to inadequate packaging. The goods havent been dispatched yet. The first consignment hasnt been shipped yet. There is a discrepancy between the packing list and your invoice. I must query the total sum indicated on the invoice. We havent received the invoice with the order. The discount on the invoice is not as was agreed. Several items on your invoice havent been included. The system has been working improperly.

GLOSSARY to enclose zaczy to put in przedstawi to place zoy to confirm potwierdzi to acknowledge potwierdzi to issue wystawi to query zakwestionowa to postdate opatrzy dat pniejsz to endorse zatwierdzi to lose zgubi

a current price list aktualny cennik a sample prbka to dispatch wysa due to z powodu breakages zniszczenia inadequate packing niewaciwe opakowanie a consignment partia towaru a discrepancy rozbieno to include zawiera

Exercise five 5 Now take part in some short conversations and repeat the adjustments made. 1. - The bulk of goods delivered under contract No. 809/08 is not up to sample. They are far below the standard we have expected. - Were sorry to hear this. But we can reduce the price by 10% if you keep the goods. - 2. - On checking the goods, we found that you have delivered 250 instead of the 300 which were ordered. - I dont know how that happened. Well dispatch the missing goods right now. - 3. - Thank you for the prompt delivery but I regret to inform you that some of the goods were damaged due to bad packaging. - Well replace them of course. Could you send us the specification? And I really do apologise for the inconvenience. - 4. - With reference to our order No. 1223 Id like to inform you that the first consignment hasnt been shipped yet. - Ill do everything possible to explain the delay and speed up the delivery. - 5. - There is a discrepancy between the packing list and your invoice. Could you check that, please? - Ill check it right away. Could you give me the invoice number? - 6. - On checking the goods received, we find that several items on your invoice havent been included. I can fax a list of missing articles. - That would be helpful. Please ignore the invoice. Well issue the document again, and send you the copy. - 7. - I wanted a word about our discount. The person I spoke to when I placed the order said we might have 10%, not 8%. - Im afraid Im not authorised to change it. Mr Bright is the person who deals with that. Ill put you through to him. - 8. - The system weve bought from you has been working improperly. - How long has this been going on? - - For three days. - Our service worker will have a look at it tomorrow at 11. Does that suit you? -

LEARN
encs pp c.c. re/ref attn dept tnks/thks pls rgds rply asap add approx del dep dly docs flgt fwd inv L/C

Abbreviations

Enclosures (zaczniki) Per pro: on behalf of (z upowanienia) Who else you are sending this to. (do wiadomoci) Reference (odnonie) Attention: who the letter/the fax is for. (uwaga: do kogo list/fax jest adresowany) Division or department (wydzia, departament) Thanks (dziekuj) Please (prosz) Regards (pozdrowienia) Reply (odpowied) As soon as possible (tak szybko jak to moliwe) Addition (dodatki) Approximately (okoo, w przyblieniu) Delivery (dostawa) Departs (wyrusza) Delay (opnienie) Documents (dokumenty) Flight (lot) Forward/Send (przelij) Invoice (faktura) Letter of credit (akredytywa)

LEARN

An Invoice

BestPay
Place of making out: Date of making out: Date of sale: Currency: Exchange rate: London, UK 2008-01-31 2008-01-31 GBP 1 GBP = 4,86 PLN

Invoice: 342/TRT/2008
Seller: BestPay.eu Ltd. 24 Stratton Road SW1V 1ZD London UK 572 45324 24678 A Table of products No. 1 Product name Fee for financial service financial proxy Unit piece Qty 1 Unit price 12,21 Total price 12,21 Buyer: Micro MDI Polska Ltd. Poznanska 28 00-278 Warszawa Polska 584 12 23 343

To pay: 12,21 GBP In words: one*two*pounds*two*one*pence Payment kind: via compensation Payment time-limit: 2008-01-31 Drawer: Director of Customer Service Department Paid: 12,21 Remaining: 0,00

Lesson 9 Modern communications and computers

Exercise one The Internet. Listen and repeat the expressions. rzeczywisto wirtualna dostp do Internetu sie modem ograniczony zasig poczenie internetowe poczony niepoczony bezprzewodowy haso wyszukiwarka przegldarka zabezpieczenia serwer strona strona gwna konto pocztowe podpis elektroniczny kamery internetowe poczenie przez modem stae cze oprogramowanie antywirusowe szuka w Internecie ciga na komputer umieszcza na stronie czy uywa filtra na niechcian poczt usuwa niechciane maile wraca (o niechcianych mailach) zarejestrowa si wama si do komputera virtual reality Internet access a network a modem limited scope a net connection online offline wireless a password a search engine a browser security a server a website a homepage an e-mail account a digital signature webcams a dial-up connection a broadband connection anti-virus software to surf the net to download to upload to link to screen out spam to delete junk e-mails to bounce back to subscribe to hack into a computer

Exercise two Computer technology in everyday life. Listen and repeat the expressions. wczy komputer otworzy plik wprowadza informacje kopiowa wyci wklei usun przewija stron zainstalowa program odinstalowa to start up / to power up a computer to open a file / to open a document to enter information to copy to cut to paste to delete to scroll up and down a page to install a program to uninstall

wysya wiadomoci sprawdza skrzynk otrzymywa wiadomoci wysya e-mail na adres wysa w zaczniku przechowywa informacje mie dostp do informacji wydrukowa robi obliczenia wpisa formu edytowa dokument formatowa dysk wypali pyt zamkn plik zapisa dane zamkn komputer wymieni pojemnik z tuszem naprawi

to send messages to check your message box to receive messages to send an e-mail to an address to send sth as an attachment to store to access information to print to do calculations to write a formula to edit a document to format a disk to burn a CD / a DVD to close a file to save your work to shut down a computer to replace a cartridge to fix / to repair / to mend

Exercise three Requests. Listen and repeat the expressions.

-

Can you help me download the program? Can you give me some advice how to do calculations in this program? Could we carry out the experiment? Will you help me use my voice mail? Can we format a disk together? Do you think you could show me how to surf the Internet? Do you think you could possibly fix my printer? Would you mind sending me an e-mail? Help me replace the cartridge, please.

Exercise four Give advice on the following problems using the given expressions. My spam keeps bouncing back. A good idea would be to start screening out your spam. I dont have access to the Internet at home. If I were you I would visit the Internet cafe. I have a dial-up connection and I pay a lot monthly. Why dont you install broadband?

A good idea would be

If I were you

Why dont you?

Im afraid someone will hack into our company computer one day. It would be advisable to It would be advisable to invest in better security.

I panic whenever my computer crashes. My advice is My advice is to stay calm and restart the computer. Since my girlfriend left, our only contact has been through e-mails. Havent you thought of? Havent you thought of installing skype? Im almost certain someone occasionally reads my mail. The only solution is The only solution is to change your password.

LEARN Useful phrases

Starting

Writing a letter/a note/an e-mail

advise you confirm enquire Thank you for your letter of January 14th. With reference to our phone conversation today Further to your e-mail of December 2nd Im delighted to tell you that Youll be pleased to hear that We regret to inform you Unfortunately, Im afraid, We would be grateful if you could I would appreciate if you could Could you possibly? Please If you wish, we would be happy to Would you like me to? Shall I do it for you? Im enclosing Please find enclosed If you have any further questions, please do not hesitate to ask. If we can help in any way, please contact us again. Thank you for your help. meeting you on I look forward to seeing you on Looking forward to receiving your comment in due course. We are writing to

Starting a reference Giving good news Giving bad news

Making a request

Offering help Enclosing documents

Closing remarks

Referring to future contact

Lesson 10

Socialising
10

Exercise one Social relations. Listen and repeat the expressions. by z kim w dobrych stosunkach polubi kogo okazywa szacunek uwaa za wzr traktowa z pogard wspiera ufa polega na kim liczy na kogo wtpi w kogo rozczarowa przyjani si podziwia by zauroczonym, zafascynowanym kims zazdroci mie zastrzeenia do kogo by z kim w konflikcie

to get on well with someone to take to someone to respect someone / to look up to someone to regard sb as a role-model to despise someone / to look down on someone to support to trust to rely on to count on someone to doubt someone to disappoint / to let sb down to make friends with someone to admire to be fascinated by to envy to have reservations about sb to be in conflict with sb

Exercise two Ways of communicating. Listen and repeat the expressions. porozumiewa si skontaktowa si by w kontakcie zamieni z kim sowo ogosi zakada potwierdzi przeszkodzi wspomnie mwi prawd kama fantazjowa przechwala si wyzna baga kontynuowa wykrzykn okaza zo lub zdziwienie marszczc brwi poklepa przyjanie to communicate to get hold of / to get in touch to keep in touch to have a word with to announce to assume to confirm to interrupt to bring up to tell the truth to tell lies to fantasise to boast to confess to beg to carry on to exclaim to frown to pat

11

Exercise three Arguing. Listen and repeat the expressions. kci si sprzecza skary si obrazi kogo le zrozumie zmusza kogo do czego naciska na kogo, wywiera presj przeciwstawia si twierdzi nalega przypomnie zaprzeczy grozi mie miao odmwi domaga si ostrzec oskara przeszkadza udawa doprowadza kogo do szau to argue / to have an argument with to row / to have a row to complain / to make a complaint to insult sb to misunderstand to force sb to do sth to put pressure on to contradict to claim to insist to remind to deny to threaten to dare to refuse to demand to warn to accuse to disturb to pretend to drive sb mad

12

Exercise four Coping with stress. Listen and repeat the expressions. Then repeat the sentences. by zestresowanym to be stressed out If you are stressed out, the best thing you can do is to go to sleep. zmniejszy stan napicia to relieve tension The best way to relieve tension after a hard exam is to do some press-ups. wyluzowa si to loosen up Would you like to go for a pizza to loosen up in the evening? zminimalizowa stres to minimise the stress Do you think some pills would help you minimise the stress? nie przejmowa si to take things easy Some people think alcohol will help them take things easy. mie do to be fed up with What do you do when you are fed up with your daily routine? radzi sobie z napiciem to handle the pressure What shall we do to handle the pressure before the meeting starts? by pod presj to be under pressure What do you do when you are under a lot of pressure?

13

10

Part three
Lesson 11

Business Projects
Product and service presentation
14

Exercise one Listen and repeat the expressions used during a product or service description. 1. Whats it like? wydajny gotowy do uytku niezawodny bezpieczny przyjazny dla uytkownika regulowany w dobrej cenie oszczdny opacalny atwy w montau rozwinita technologia zaawansowany wysokiej jakoci 2. Technical data: dugo the length szeroko the width the height wysoko waga the weight pojemno the cubic capacity wydajno the output adowno the load

efficient ready-to-use reliable safe user-friendly adjustable good value economical cost-effective easily maintained sophisticated technology advanced high-quality Its 365 m long. Its 134 cm wide. Its 35 m high. It weighs 5.24 kg. Its 20 m. It can manufacture 2000 cartons per hour. The maximum load is 2,350 kg.

Exercise two Listen and repeat the expressions used when preparing a special offer. - Price includes carriage. - Money-back guarantee. - Free delivery on orders over 200. - Payment within 30 days. - Available for immediate delivery. - 30 days free trial. - Sale or return. - Limited offer - 100 off if purchased before 31 March. - Discount on orders over 500 pieces. - 2-year warranty period. - An extended warranty at half price. GLOSSARY carriage przewz, transport money-back guarantee gwarancja zwrotu pienidzy free delivery darmowa przesyka

15

11

within 30 days w cigu/za 30 dni available dostpny immediate delivery natychmiastowa dostawa free trial darmowy okres prbny sale or return moliwo zwrotu w przypadku nie sprzedania towaru limited offer oferta limitowana discount on orders over rabat dla zamwie powyej warranty period okres gwarancyjny an extended warranty przeduona gwarancja Exercise three 16 Now listen to the sentences typical of presentations, and repeat them after the speaker. - Im going to talk today about our new product. - All of you will be given a handout at the end. - It will give you some important details about the information Im going to present. - It will include some graphics as well that you can use in your sales presentations. - The main purpose of my talk is to outline the major benefits of using this model. - I shall discuss these benefits in terms of ease of use and cost savings. - First, I would like you to look at some statistics. - I hope youll find them very encouraging. - Id like to tell you about some trends in the fax market. - Lets look at some figures. Ill put them up on the screen now. - What do those statistics mean to us? - Let me give you an example which brings out graphically what I mean. - Let me turn to some other trends in the market. - So the major advantages are - Ill comment now on each of the features one by one. - Dont hesitate to ask me any questions.

LEARN
increased went up rose climbed grew went down decreased fell remained stayed fluctuated. leveled off.

Describing trends
to 200,000. (do 200,000) by 2,5m. (o 2,5 miliona) from 5.5% in December to 5% in June. sharply. (gwatownie) slightly. (lekko) steadily. (stale) dramaticall. (radykalnie) substantially. (znaczco) steady/stable/constant at at 12m.

Production Total assets Turnover Net income Profits Sales Production costs Delivery costs

(wzros-a/y)

(spad-a/y) (pozosta-a/y) (waha-a/y si) (ustabilizowa-a/y si)

(nieistotny, ledwie zauwaalny) A slight (lekki) A gradual (stopniowy) A steady (stay) A substantial (znaczcy) A sharp (gwatowny) A dramatic (radykalny) A rapid (szybki)

A negligible

increase rise

(wzrost) in

drop decline

(spadek)

production. total assets. turnover. net income. profits. sales. production costs. delivery costs.

12

Lesson 12

Negotiations
17

Exercise one Listen and repeat the expressions used during negotiations. 1. Starting your position: - The price seems to be rather high. I was hoping for some discount. - The discount is only 5%. We didnt expect it to be so low. - Wed like a discount for bulk purchase. - I had in mind something nearer - Wed like a long warranty period. - We expect an early delivery. - Wed like a penalty clause for late delivery. - Id rather have a non-exclusive contract. - A letter of credit suits me best. - We guarantee 2. Asking for clarification: - What price do you have in mind? - Hows that then? - It depends what you mean when you say - Could you be more specific? - Could we go through it again and check what weve agreed? - Lets summarise, shall we? 3. Making a suggestion: - How about? - How about if I were to offer to pay for ? - Id like to suggest - We could - Lets agree to , shall we? - Do you want me to ?

4. Bargaining: - Well if you - We might be able to make an exception if you - Were prepared to providing - If you , we could - If we sent it every week, would you pay our extra cost? - On an order of 200 pieces, what discount could you offer? - Supposing we agreed to a 5% discount, would you agree to a 60-day credit period? 5. Asking for reaction: - How does that sound to you? - How do you feel about that? - What do you say?

13

6. Rejecting: - We just cant agree to - Its out of the question. - No, I dont really think so. - Id rather not. - Thats rather difficult. - Im afraid thats not possible. / That wouldnt be possible. - No, our terms of payment are customary, Im afraid. - Its company policy. We always insist on this. - No way, sorry. 7. Agreeing: - It might be possible. - We could accept that. - Yes, we could agree to that. - Why not? - I agree to - That sounds good. - Thats a deal. - Fine then. Thats agreed. - Weve got a deal. GLOSSARY bulk purchase zakup hurtowy to have in mind mie na myli early/late delivery wczeniejsza / spniona dostawa a penalty clause klauzula dotyczca kar umownych a non-exclusive contract umowa na zasadach niewycznoci a letter of credit akredytywa to mean znaczy, oznacza, mie na myli to summarise podsumowa to make an exception zrobi wyjtek providing zakadajc a 60-day credit period 60-dniowy termin patnoci to sound tu: Co o tym mylisz? to feel about something sdzi o czym to be out of the question by niemoliwym terms of payment warunki patnoci customary zwyczajowy, tradycyjny company policy polityka firmy to insist on nalega na Thats a deal. Umowa stoi.

14

Exercise two Now take part in the negotiations and play the role of the customer. Listen to the instructions. -

18

For all the equipment as youve seen it, we would like to bill you 15,000. (Express your reaction to the price and suggest a discount.) The price seems to be rather high. I was hoping for some discount. Well, it compares favourably with our competitors. What price did you have in mind, then? (Say you were thinking of something nearer 12,000.) I had in mind something nearer 12,000. Im afraid thats not possible. We might be able to offer you 14,000 providing you pay in advance. How do you feel about that? (Ask whether they cover the delivery costs supposing you agree to that.) Supposing we agreed to that, would you cover the delivery costs? Yes, we could agree to that. (Ask about a warranty. Say youd like a two-year warranty.) And what about a warranty? You know wed really like a two-year warranty. Oh well, thats a bit difficult. You know company policy is one year. And Im sorry I cant go along with you on that. We always insist on this. (Agree to this and suggest leaving that point.) Oh, all right. Well, lets leave that point, then. OK. Thats a deal then. Lets summarise, shall we?

Exercise three 19 Ups and downs. Listen and repeat the expressions. Then repeat the sentences expressing uncertainty.
-

doj do porozumienia to reach an agreement It doesnt look like they will reach an agreement soon. zrealizowa ambicje to fulfil an ambition I couldnt say if they will be strong enough to fulfil their ambition. osign sukces to achieve success Im not sure whether they will manage to achieve success. da rad to succeed in I might be wrong but they may not succeed in closing the deal. powie si (o planach) to come off It is doubtful whether their plans will ever come off. upa (o planach) to fall flat I might be mistaken but these plans are likely to fall flat fast.

15

osign cel to reach the target It is far from certain whether he will reach the target as soon as he thinks. osign kompromis to reach a compromise I have doubts whether itll be possible for them to reach a compromise. wywiza si ze zobowizania to fulfil an obligation It is not so certain whether she will fulfil her obligation. mie kopoty z to have trouble with I may not be right but we can have trouble with realising this project.

LEARN

Import / Export Abbreviations

Price and responsibility - the price of goods includes: f.a.s. (free alongside ship) packing ready for shipment, delivery to quayside packing ready for shipment, delivery to quayside, c. and f. (cost and freight) loading on ship, freight charges to named port of destination packing ready for shipment, delivery to quayside, c.i.f. (cost, insurance, fright) loading on ship, freight charges to named port of destination, insurance charges packing ready for shipment, delivery to quayside, f.o.b. (free on board) loading on ship

GLOSSARY packing ready for shipment zapakowanie do transportu delivery to quayside dostawa do nabrzea loading on ship zaadunek na statek freight charges to named port of destination opaty za przewz do portu docelowego insurance charges opaty ubezpieczeniowe

16

Lesson 13

Marketing and Advertising

20
an ad, an advert, an advertisement a classified ad a web banner an advertorial an advertising agency an advertiser a sales rep a target an advertising campaign a long-term campaign the impact of advertising a subliminal advertising telesales, telemarketing a brand name a sponsors logo a commercial a leaflet a flier an insert promotional campaign to increase demand to advertise

Exercise one Advertising. Listen and repeat the expressions. ogoszenie ogoszenie drobne reklama w Internecie artyku reklamowy agencja reklamowa reklamodawca akwizytor adresat reklamy kampania reklamowa dugoterminowa kampania wpyw reklamy reklama podprogowa telesprzeda nazwa firmowa towaru logo sponsora reklama radiowa lub telewizyjna ulotka ulotka reklamowa wkadka reklamowa kampania promocyjna zwiksza zapotrzebowanie na... reklamowa

Exercise two Listen and repeat the expressions connected with marketing tactics. przeprowadzi badania rynkowe oceni potencja rynku rozpozna zapotrzebowanie na nowy produkt zwikszy popularno marki stworzy jasno zdefiniowany wizerunek marki przeprowadzi energiczne kampanie marketingowe rozwin rozlegy dzia sprzeday wprowadzi produkt na rynek zwikszy sprzeda zdoby zaufanie klienta zaoferowa promocje zaproponowa promocyjne oferty dla nowych linii produktw wybra gwny sposb reklamy monitorowa wyniki nowego produktu

21

to do market research to gauge the market potential to identify the need for a new product to increase brand awareness to make a clearly defined brand image to conduct vigorous marketing campaigns to build up massive sales forces to launch a product to boost sales to encourage consumer loyalty to offer price promotions to suggest introductory offers on new brand lines to choose the main advertising medium to monitor the performance of a newlylaunched product

17

Exercise three Listen and repeat the expressions connected with advertising strategy. rozpocz kampani kierowa dziaania do odbiorcw poniej 12 roku ycia wykreowa wizerunek produktu mie pomys na opakowanie i atrakcyjne logo stworzy chwytliwe haso reklamowe informowa i przekonywa konsumentw odwoywa si do szerokiego grona odbiorcw wyprodukowa seri reklam przycigajcych uwag promowa produkt w wielu mediach zaplanowa kampani w mediach zachca klientw zrobi specjalne promocje rozda darmowe prbki produktw to launch a campaign to target the under-12 market

22

to project the right product image to come up with ideas for packaging and an attractive logo to create a catchy slogan to inform and persuade consumers to appeal to a wide cross-section of consumers to produce a series of eyecatching advertisements to promote a product across a wide range of media to plan a media campaign to attract the consumers to run special promotions to distribute free samples of products

Exercise four 23 Now listen to the brand manager describing the marketing strategy they are planning. We are planning to launch a new product so a good marketing plan is essential. A lot of market research has already been done, and the results prove that there is quite a remarkable need for this type of product. Our Research and Development department organised a symposium during last years Fair in Frankfurt to gauge the market potential and the long-term success which is likely to be achieved. Its supposed to be one of our core brands so we have to conduct a vigorous marketing campaign and concentrate now on brand-building activities. The advertising campaign must target the market precisely, so we must come up with some ideas for a catchy slogan, packaging, and a special promotion for the beginning. Moreover, we need to plan a media campaign including both TV and radio commercials, and a series of eye-catching advertisements in the magazines. We expect all our promotional activities to cost around 600,000, and as we have a limited budget, everything must be planned carefully. Exercise five Now learn some useful language for participating in meetings. 1. Giving opinions: - Im convinced we should - Im sure - I have no doubt we need - As I see it, we must - In my opinion, - To my mind, - It seems to me - I tend to think 18

24

2. Checking comprehension: - To put that another way, - If I follow you correctly, - So what you are saying is - Does that mean? - Are you saying? 3. Agreeing: - I totally agree. - I agree entirely with Maria. - I quite agree. - I couldnt agree more. - Absolutely! - Precisely! - Exactly! - I agree with you. - I tend to agree. - I suppose so. 4. Expressing reservations: - You have a point, but - I agree to some extent, but - I suppose you are right, but - Maybe thats true, but 5. Disagreeing: - I dont agree with you at all. - I totally disagree. - You are quite wrong about that. - Its out of the question. - Rubbish! / Nonsense! / No way! - I dont really think so. - I cant see that, Im afraid. - Im afraid I cant agree with you here. - I tend to disagree. - Is that such a good idea? 6. Making a suggestion: - I suggest that we - I would suggest - My suggestion would be to - We could - Perhaps we should - It might be worth doing it. - What about? - Why dont we?

19

Lesson 14

Company presentation
25

Exercise one Listen and repeat the expressions of a company description.

zaoferowa szeroki asortyment produktw i usug to offer a wide range of products and services mie wyjtkowy wybr marek wysokiej klasy to have an exceptional range of prestigious brands to be the leading producer of by wiodcym producentem produkowa na rynek klientw indywidualnych to manufacture products for the consumer market by usytuowanym w to be located in majcy siedzib gwn w with the head office based in mie fabryki w Europie i Azji to have factories in Europe and Asia zaoy spki zalene to set up subsidiaries filie regionalne regional branches sprzedawa produkty w detalu to sell products through retail zatrudnia 1000 pracownikw na caym wiecie to employ 1000 staff worldwide mie doskonae wyniki finansowe to have excellent financial results mie obroty to have a turnover of dochd netto a net income to expand our activities in rozszerza dziaalno w stworzy now seri produktw to develop a new series of products Exercise two Listen and repeat the expressions used when talking of company strengths. produkty wysokiej jakoci po konkurencyjnych cenach technologia zaawansowana wiedza specjalistyczna wykwalifikowana kadra sprosta wymaganiom jakoci elastyczne terminy patnoci szybka obsuga wiarygodne terminy dostawy dobra obsuga serwisowa bliski kontakt z rynkiem szeroka sie sprzeday detalicznej dostosowywa produkty do indywidualnych wymaga inwestycje w badania i rozwj

26

high-quality products at competitive prices advanced technology specialised know-how professional staff to meet quality standards flexible payment conditions fast service reliable delivery dates a good after-sales service close contact with the market extensive retail distribution to adapt products to met individual requirements investments in research and development

20

Exercise three 27 Now listen to the conversation with the Public Relations Officer and repeat the questions used to collect information.
What are your principal business activities? The company primarily operates in only one business segment, which involves the design, development, production and sales of PC accessories and personal interface devices. What range of products do you offer? We provide a range of product families used to control computers. The company manufactures and sells mice, keyboards and other personal computer interface products that enable users to communicate with their computers. Where is the head office based? The Corporate Headquarters are located in Amsterdam. What locations do you operate in? The company is based in Netherlands, but has a strong presence in over 80 countries through its extensive retail distribution network. It has manufacturing facilities located in Asia and major distribution centres located in North America, Europe and Asia. How many subsidiaries has the company established? Weve set up subsidiaries in the USA, United Kingdom, Hong Kong and Australia. What is the companys turnover? We had a turnover of 650 m. Whats the net income? Net income was 95 million. How many employees do you have? The company employs 3,250 staff worldwide. What are your achievements? We have exceeded our financial goals and achieved our sixth consecutive year of record revenue and profitability. We continue to build our strong global brand, which represents quality, design and innovation. We have launched more than 100 new products and shipped more than 25 million units with our brand. What are the companys greatest strengths? We offer innovative solutions to our customers, enhanced products at competitive prices. We also increased efficiencies in our business. The implementation of new financial software technology provides us with better controls and much faster reporting and access to information. That in fact enables us to be even more competitive, productive and profitable. What are the current projects? We are now preparing for the next phase of growth, and we are investing in infrastructure. We will build a new factory in India which will provide greater manufacturing capacity.

21

GLOSSARY to operate in dziaa w to involve zajmowa si to provide dostarcza retail distribution network sie sprzeday detalicznej manufacturing facilities zakady wytwrcze to exceed financial goals przekroczy zaoenia finansowe to achieve osign consecutive year of record revenue and profitability kolejny rok rekordowych dochodw i wysokiej rentownoci quality jako design model, wzr innovation innowacja to ship wysa, przewie enhanced products ulepszone produkty innovative solutions nowatorskie rozwizania to increase efficiency zwiksza wydajno implementation wdroenie productive wydajny, produktywny profitable zyskowny phase of growth faza wzrostu to invest in infrastructure inwestowa w infrastruktur manufacturing capacity zdolno produkcyjna

LEARN
Reading statistics 100 % - all (of) 96 % - the vast majority of 80 % - most 54 % - more than a half of 50 % - a half of 40 % - less than a half of 30 % - nearly a third of 25 % - a quarter of 3 % - hardly any of 0 % - none of Giving reasons and results Reason The increase in competition resulted in led to contributed to

Interpreting statistics
Comparing alternatives The number of is about average. We have more/fewer (employees) than Now we spend more/less money on (research and development). We have the highest/lowest (tax) rates. We pay the most/least (tax). We have the highest/lowest level of (productivity).

Result the decrease in our market share.

Result The rise in distribution cost resulted from was due to may be a result of

Reason the increase in petrol prices.

22