June 17th, 2013

Published by: Jesse Erickson

Top Digital Marketing News

Digital Marketing sponsored by: Digital Traffic Squad To your Success - Jesse So, today, I am going to share Five Video Tips for Businesses One, shoot HD-quality video. The video quality is the very first thing you notice. Within a split second you can see if the video is pixilated, poorly lit and blurry. Fortunately nearly all smartphones record in 720 or 1080 HD video. Quality video relies heavily on proper lighting, exposure and color balance. Two, record quality audio. Use either a lapel, handheld, or a shotgun like to capture crisp and professional sounding audio. Many video cameras have a microphone jack to plug a mic into but many do not. So what do you do? You either closer to the camera to reduce the background noise or purchase an external audio recorder to plug your mic into. Three, choose a suitable location. If you like the option of a green screen, use that. Heres what this screen actually looks like. Pretty cool, huh? If you are outside a studio, look for natural lighting that isnt too harsh. The perfect time to film is at sunrise and sunset, because that light naturally lights your face. If you are a realtor shooting a video, go to a quiet neighborhood stand and in front of a beautiful home. The location must match your profession and identity. Otherwise, it just wont make sense. Fourth, use a tripod. Shaky video can make you sick and even ____1:59 your previous meal. So please dont do that to people watching your videos. By using a tripod, your video becomes a smooth picture and pleasant to view. And lastly, write a compelling message. And include things like questions that make your audience think, ways to relate to your audience, charisma, relevant facts that prove your points and natural and organized flow of thoughts, and a call to action. So, if you include quality video, quality audio, a suitable location, a tripod and a compelling message, you will be making videos worth bragging over. However, if you dont want to invest all that time into filming, into editing, as well as the money into equipment et cetera, Id happy and honored to help you out with that.

FIVE Video Tips For Your Business

By Jordan Lung on June 4th, 2013

FIVE Video Tips For Your Business Author: Jordan Lung 00:28 Video Tips for Businesses 00:38 Tip One Video Quality 00:58 Tip Two Audio Quality 01:22 Tip Three- Location, Location, Location 01:57 Tip Four Use a Tripod 02:12 Tip Five Your Message Video Transcript: Hi. I am Jordan Lung - Like you I watch dozens of videos each month. And when I am looking for a laugh, I dont care as much about the video quality and the audio quality nor do I care as much about scripting and special effects. I just want to see some crazy joker trip and fall down the stairs or a wild cat attacking someone. But when I do watch an informative teaching video and a professional video, I expect five key elements in that video.

Topic: Video Marketing Tips for Businesses

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June 17th, 2013

Published by: Jesse Erickson

Digital Marketing Digital Marketing - Digital Marketing Agency for Local Businesses

Facebook Content Series Part 1 Mindset

By Jesse Erickson on May 22nd, 2013

Facebook Content Series Part 1 Mindset Facebook is an excellent platform to reach existing and potential customers. That being said, you must understand that marketing on Facebook is completely different than traditional marketing. If you go into a Facebook Marketing Campaign without the proper MINDSET you are setting yourself up for failure.

Facebook Mindset #2 Your customers are on Facebook and EXPECT you to be there as well.
Facebook has become so big that consumers have come to expect your brand to be on it. In many cases, consumers will look you up on Facebook BEFORE they research your website.

Get Mindset Tips 3-10 at

Digital Marketing Digital Marketing - Digital Marketing Agency for Local Businesses

Digital Marketing News and Updates

By Jesse Erickson on May 21st, 2013

Digital Marketing News and Updates

Welcome back to Digital Traffic Squads Recommended Reading List for the week of May 20, 2013

Facebook Mindset #1 Think Dynamic Billboard

Facebook is one of the most Trafficked places to market your business. Check out these figures There are 665 Million People Using Facebook PER DAY (Actively) The Busiest Interstate in the United States has roughly 374,000 traveling on it per day (Hwy 405 in Los Angles) Having an ACTIVE Facebook Fan page is like having an Billboard on the busiest highway in the world. But your billboard doesnt just sit there it is DYNAMIC. 1. Your Billboard allows you to interact with the people driving by. 2. Your Billboard allows you to collect data about the people driving by. 3. Your Billboard allows you to change the message you want to deliver AS MUCH AS YOU WANT. 4. Your Billboard allows you to target only the cars you want it to (if you wish) Understanding just how many people you can reach (and how quickly) is extremely important. Companies spend THOUSANDS of dollars on Billboards ever month yet many of the fail to realize how much larger of an audience they can get in front of with Facebook. If your company is paying to be on a Billboard then Facebook Marketing should REALLY excite you

In this edition we are recommending a wide variety of Digital Marketing News and Updates there are some very important articles on YouTube, Local Marketing, Analytics and Website Design.

Digital Marketing News ENJOY! - Jesse Erickson Digital Marketing Article 1 -YouTube Finally Makes Some Videos Shoppable - YouTube is revolutionizing the video marketing scene, via Googles all-new YouTube Channel Gadget, which allows viewers to click on videos, find info on products, and even make purchases, directly from within the video stream from a brands channel page. Digital Marketing Article 2 - Do Local Businesses Deserve Your Money? - Chris Brogan, another one of my favorite fellow marketers, tells it how it is in this post, which reminds us that local does not equal good. Local equals local. Its what gets people to choose you over the competition that makes the difference. Digital Marketing Article 3- How Real-Time Analytics Help Email Marketers - A recent study said a quarter of marketers claim that the biggest challenge they face is analyzing data. Integrating data into future plans is the next top concern. In
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June 17th, 2013

Published by: Jesse Erickson

this post, see three reasons why you cant afford to not gather and use email data. Digital Marketing Article 4 - How Website Design Impacts the Bottom Line - This post from regular Digital Marketer contributor Tabitha Jean Naylor dives into easy ways to build credibility within the design of your website. Read on for great advice for anysites just starting out, or those due for a redesign. BONUS Digital Marketing Article Digital Marketing Tip Save Time using Speeddash.com Perfect for People That Visit the Same Sites Frequently Author: Jesse Erickson 00:11 Intro to Speeddash.com 00:22 What its designed for 00:33 Dont do this 00:44 What I use it for Hey, its Jesse Erickson here for your technology tip of the week. And in this week, I want to talk to you about a product called SpeedDash. Now, I am not affiliated with this product this is an actual tool that I found about a month and a half ago and Ive been using it every day in my business.

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By Jesse Erickson on May 15th, 2013

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Turpis penatibus elementum elementum vel sit porta a egestas diam penatibus turpis enim, vel quis, ultricies etiam ut sociis mauris, amet phasellus sed et, urna, sagittis ultricies integer tincidunt pellentesque ut eu! Ac, lacus, sociis adipiscing enim velit, dolor lacus. Mid lacus. Amet enim rhoncus, purus, etiam sed, diam. Non magna vel amet augue amet? Dignissim. Sit placerat sit odio adipiscing risus elementum tincidunt platea, aliquet dolor lacus egestas aliquam cursus ut duis eu natoque enim in sociis vel sit lundium purus rhoncus tempor in pellentesque montes penatibus, rhoncus et? Rhoncus, turpis mauris duis? Cum montes, velit, amet. Arcu montes? Phasellus pulvinar arcu scelerisque in quis lorem adipiscing, natoque lectus tristique cum? Turpis proin. Dignissim elementum elementum adipiscing placerat platea. Digital Marketing Digital Marketing - Digital Marketing Agency for Local Businesses

Topic Digital Marketing News

Digital Marketing Digital Marketing - Digital Marketing Agency for Local Businesses

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By Jesse Erickson on May 15th, 2013

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By Jesse Erickson on May 15th, 2013

Example Post 2 Turpis penatibus elementum elementum vel sit porta a egestas diam penatibus turpis enim, vel quis, ultricies etiam ut sociis mauris, amet phasellus sed et, urna, sagittis ultricies integer tincidunt pellentesque ut eu! Ac, lacus, sociis adipiscing enim velit, dolor lacus. Mid lacus. Amet enim rhoncus, purus, etiam sed, diam. Non magna vel amet augue amet? Dignissim. Sit placerat sit odio adipiscing risus elementum tincidunt platea, aliquet dolor lacus egestas aliquam cursus ut duis eu natoque enim in sociis vel sit lundium purus rhoncus tempor in pellentesque montes penatibus, rhoncus et? Rhoncus, turpis mauris duis? Cum montes, velit, amet. Arcu montes? Phasellus pulvinar arcu scelerisque in quis lorem adipiscing, natoque lectus tristique cum? Turpis proin. Dignissim elementum elementum adipiscing placerat platea. Digital Marketing Digital Marketing - Digital Marketing Agency for Local Businesses Turpis penatibus elementum elementum vel sit porta a egestas diam penatibus turpis enim, vel quis, ultricies etiam ut sociis mauris, amet phasellus sed et, urna, sagittis ultricies integer tincidunt pellentesque ut eu! Ac, lacus, sociis adipiscing enim velit, dolor lacus. Mid lacus. Amet enim rhoncus, purus, etiam sed, diam. Non magna vel amet augue amet? Dignissim. Sit placerat sit odio adipiscing risus elementum tincidunt platea, aliquet dolor lacus egestas aliquam cursus ut duis eu natoque enim in sociis vel sit lundium purus rhoncus tempor in pellentesque montes penatibus, rhoncus et?

June 17th, 2013

Published by: Jesse Erickson

Rhoncus, turpis mauris duis? Cum montes, velit, amet. Arcu montes? Phasellus pulvinar arcu scelerisque in quis lorem adipiscing, natoque lectus tristique cum? Turpis proin. Dignissim elementum elementum adipiscing placerat platea. Digital Marketing Digital Marketing - Digital Marketing Agency for Local Businesses

how they handled the situation online will be substantial (if not fatal). Check out the story here: http://www.buzzfeed.com/ryanhatesthis/this-is-the-mostepic-brand-meltdown-on-facebook-ever? Check out their fanpage here: https://www.facebook.com/ amysbakingco?fref=ts They are still getting a lot of attention but it is definitely NOT the kind of attention you want for your business.

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By Jesse Erickson on May 15th, 2013

Example Post 1

Digital Marketing Digital Marketing - Digital Marketing Agency for Local Businesses

Hello world!
Turpis penatibus elementum elementum vel sit porta a egestas diam penatibus turpis enim, vel quis, ultricies etiam ut sociis mauris, amet phasellus sed et, urna, sagittis ultricies integer tincidunt pellentesque ut eu! Ac, lacus, sociis adipiscing enim velit, dolor lacus. Mid lacus. Amet enim rhoncus, purus, etiam sed, diam. Non magna vel amet augue amet? Dignissim. Sit placerat sit odio adipiscing risus elementum tincidunt platea, aliquet dolor lacus egestas aliquam cursus ut duis eu natoque enim in sociis vel sit lundium purus rhoncus tempor in pellentesque montes penatibus, rhoncus et? Rhoncus, turpis mauris duis? Cum montes, velit, amet. Arcu montes? Phasellus pulvinar arcu scelerisque in quis lorem adipiscing, natoque lectus tristique cum? Turpis proin. Dignissim elementum elementum adipiscing placerat platea. Digital Marketing Digital Marketing - Digital Marketing Agency for Local Businesses
By Jesse Erickson on May 14th, 2013

Hello world! Welcome to WordPress. This is your first post. Edit or delete it, then start blogging! Digital Marketing Digital Marketing - Digital Marketing Agency for Local Businesses

New Content Series: How to Grow a Thriving Facebook Fan Page for Your Business
By Jesse Erickson on May 14th, 2013

New Content Series: How to Grow a Thriving Facebook Fan Page for Your Business Do You Want To Build A THRIVING Facebook Fan Page for Your Business? Check out our latest content series we are launching THIS Friday. Sponsored By:

A COSTLY Reputation Meltdown Dont DO THIS!!!!

By Jesse Erickson on May 15th, 2013

A COSTLY Reputation Meltdown Dont DO THIS!!!!

Your Online Reputation Has Never Been More Important

Using Social Media can Explode your Business or IMPLODE it in this case. [Watch The Video for Details] This story was originally featured on Buzzfeed.com A business in Arizona [that was featured on Gordon Ramsey's "Kithen Nightmares" Reality show] took their frustrations out on Facebook after receiving negative feedback. This is exactly how you create Business Suicide the long term impact of

Most business owners and managers understand the need to be on Facebook the bigger question is- how do you Grow a THRIVING Facebook Community? Join Us for our latest content series where we reveal what it takes to grow a Facebook community in 2013. Here is a sneak peak of what we will be revealing: Facebook Mindset Get this RIGHT before you start
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June 17th, 2013

Published by: Jesse Erickson

Facebooks Billboard Affect The TOP 10 Rules You need to Follow To Grow Your Facebook Community How To Monitor and Track Your Results Top Content Strategies to Grow Your Community - What to Post and When to Post Facebook Ads so you thought Facebook Marketing was FREE? And much More We will be posting new content EACH week on our blog grab it here or Get the Content Delivered Straight To You! Digital Marketing Digital Marketing - Digital Marketing Agency for Local Businesses