Gerd Leonhard Futurist, Author, CEO The FuturesAgency Basel, Switzerland

The Future of Media, News,

Data and the monitoring business

The Networked Society

The future is already here!

Welcome to

 Networked

news & Media

The future is already here!

Networked Society
Networked Media
Networked business

The future is already here!

Change the instruments, and you will change the entire Social

Theory that goes with them

Bruno Latour 2009

Media, News. Information. Data.

Social-LocalMobile (SoLoMo)

The future is already here!

SoLomo everywhere

Social Networks are the new

broadcasters

The future is already here!

Media Business as usual is fading quickly

The future is already here!

*hat Tip to Neil perkin

Toxic Assumptions what was yesterday may just be... History

Build value around the Core

The future is already here!

Dont be Like the music Business :)

Access not ownership

The future is already here!

Explosion of disruptive

habits

The future is already here!

The users are the content, too

Participation culture

The future is already here!

Disrupt or be disrupted

Its become very, very clear to me that

The future is already here!

digital trumps print

David Bradley Theatlantic

and that pure digital, without any legacy costs...

massively trumps print

The future is already here!

Soon, Print is just another screen

The future is already here!

Media is rapidly becoming disembodied

Gazeta Wyborcza Gazeciarz digital newspaper delivery Via Youtube

The future is already here!

New Interfaces

Dr. Michio Kaku via Youtube

The future is already here!

Print & Digital is amalgamating

Screen Culture

The future is already here!

From Paper Culture to

The future is already here!

2 parallel models required...

Media Mon1toring 1.0

Media Monitoring X.0

The future is already here!

The total convergence of

Internet and Television

The future is already here!

A huge opportunity
(imho)

The future is already here!

Market

Maker

Digital media knows no silos

Internet

Mobile

Social

TV Radio Print

The future is already here!

The future is already here!

The future is already here!

Pay-will

not Pay-wall:)

The future is already here!

Relevance not Noise

The future is already here!

The future is already here!

Data-Driven Business Models :)

The future is already here!

New technologies. New Data.

New Models

The future is already here!

Trust & Reputation monitoring

*Hat-tip to Rachel Botsman collaborative consumption

can be a very powerful model

The future is already here!

Freemium

If one of your missions is to make data

tangible...

The future is already here!

Helping your clients to really

understand things

make sense of Information

The future is already here!

Going way beyond the obvious will be crucial

The future is already here!

Information Management

Monitoring Data & Business

RealTime

Cross-platform

newly & truly Intelligent

newly & truly Intelligent

The future is already here!

Technology is forcing us to create new

Ecosystems

The future is already here!

APIs are an expression of inevitable

interdependence

Creativity is the residue of time wasted

*Albert Einstein

Summary - Things to remember :)

The future is already here!

Thanks for your time!

mediafuturist.com thefuturesagency.com gerdtube.com (video)

slideshare.net/gleonhard

Download: Futurist App D E S I G N :