Questionnaire for Green Marketing

SURVEY - GREEN MARKETING 1. Name of the Respondent | | 2. Gender | a. Male | b. Female | 3. Age a. 15-20 4. Education Level: a. Secondary Level b. Undergraduate c. Postgraduate 5. Are you aware of green products or Eco-friendly products? a. Yes b. No c. A little 6. How you became aware of green products or Eco-friendly products? a. Television b. Magazines c. Class lectures d. Newspapers e. Others________________________________ 7. If green features increase the price of the product, are you willing to pay more? a. Yes b. No c. A little 8. Do you think there is enough information about green features when you buy the product? a. Yes b. No 9. What is the main reason that makes you willing to pay more for the green products? a. Enhance a quality of life b. Environmental protection responsibility c. potential increase of product value d. getting high level of satisfaction 10. What is the main reason that makes you not willing to pay more for the green products? a. Cannot see the benefit of those features b. Product cost is too high, cannot afford them c. Producers only claim, actually it is not d. Government should pay for them e. Producer should pay for them f. Environmental issues are gimmick for commercial only g. I am ready to pay extra for eco-friendly product. 11. Why do you think green marketing is in headlines nowadays? . Consumers are being aware of green products b. Company increasing its competitive edge c. Companys attempt to address societys new concern 12. Which marketing element strongly influences your buying behaviour of green products? a. Product b. Package c. Place d. Promotion e. All of the above

b 20-25

25-30

d. 30 and above