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  • How To Design A Business Model: GOOD

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    emilienmoyon
    34 vues24 pages
    HOW TO DESIGN A GOOD>> BUSINESS MODEL Emilien moyon, PhD Program Director 1 The Process 1. Story 2. Design 4 tips THE STORY 3 #1 YOUR STORY HAS TO MAKE SENSE Streaming 10 #2 BE CONCERNED ABOUT ALL STAKEHOLDERS' CONCERNS #3 MAKE SURE THE CLIENT IS WILLING TO PAY Imagine a story to meet consumers' expectations in an innovative way THE DESIGN Resources Value WTP / Revenue Internal

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    HOW TO DESIGN A GOOD>> BUSINESS MODEL Emilien moyon, PhD Program Director 1 The Process 1. Story 2. Design 4 tips THE STORY 3 #1 YOUR STORY HAS TO MAKE SENSE Streaming 10 #2 BE CONCERNED ABOUT ALL STAKEHOLDERS' CONCERNS #3 MAKE SURE THE CLIENT IS WILLING TO PAY Imagine a story to meet consumers' expectations in an innovative way THE DESIGN Resources Value WTP / Revenue Internal

    Droits d'auteur :

    Attribution Non-Commercial (BY-NC)
    Téléchargez comme PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    34 vues24 pages

    How To Design A Business Model: GOOD

    Transféré par

    emilienmoyon
    HOW TO DESIGN A GOOD>> BUSINESS MODEL Emilien moyon, PhD Program Director 1 The Process 1. Story 2. Design 4 tips THE STORY 3 #1 YOUR STORY HAS TO MAKE SENSE Streaming 10 #2 BE CONCERNED ABOUT ALL STAKEHOLDERS' CONCERNS #3 MAKE SURE THE CLIENT IS WILLING TO PAY Imagine a story to meet consumers' expectations in an innovative way THE DESIGN Resources Value WTP / Revenue Internal

    Droits d'auteur :

    Attribution Non-Commercial (BY-NC)
    Téléchargez comme PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    sur 24

    HOW TO DESIGN A GOOD BUSINESS MODEL

    Emilien Moyon, PhD Program Director emoyon@berklee.edu


    1

    The Process 1. Story 2. Design 4 tips

    THE STORY
    3

    #1 YOUR STORY HAS TO MAKE SENSE

    Streaming
    10

    #2 BE CONCERNED ABOUT ALL STAKEHOLDERS CONCERNS

    11

    12

    #3 MAKE SURE THE CLIENT IS WILLING TO PAY

    13

    Imagine a story to meet consumers expectations in an innovative way

    14

    THE DESIGN

    15

    Resources
    Value WTP/ Revenue

    Internal activities External activities

    Costs

    Value proposition

    Costs

    = PROFIT or LOSS
    16

    17

    18

    19

    Resources

    Internal activities

    Standardized fleet of 737s

    Lean Organization

    Low cost

    Value Proposition

    value volume

    No frills Cheap Nothing is free

    External activities

    Direct retail 2nd airports

    Low cost

    Revenue

    20

    Profit

    21

    Resources

    Internal activities

    volume

    Pool of users

    Value Proposition

    Comm. channel value Free Online Network Low cost

    External activities

    Advertisers Users

    WTP

    Profit
    22

    Revenue

    #4 BE CONSISTENT

    23

    TIME TO DESIGN
    Resources Internal activities

    Value Proposition

    External activities

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