Heartland Monitor Poll XVIII

ALLSTATE/NATIONAL JOURNAL HEARTLAND MONITOR POLL XVIII National Sample of 1,000 ADULTS AGE 18+ (700 on landline, 300 on cell) (Sample Margin of Error for 1,000 Respondents = 3.1% in 95 out of 100 cases) Conducted September 3-7, 2013 Via Landline and Cell Phone

1.

Now, to start with, do you feel that THE COUNTRY, in general, is headed in the right direction, or do you think things are seriously off on the wrong track? Direction of Country (Trend Data Among Total Sample) Right direction Wrong track Neither Dont know / refused 4/09 47% 42% 2% 9% 7/09 38% 50% 3% 9% 9/09 38% 50% 4% 8% 1/10 34% 55% 4% 6% 4/10 34% 54% 4% 8% 8/10 12/10 27% 62% 6% 4% 30% 60% 4% 6% 6/13 30% 58% 6% 5% 9/13 25% 64% 4% 8%

Direction of Country (Trend Data Among Total Sample) Right direction Wrong track Neither Dont know / refused Direction of Country Right direction Wrong track Neither Dont know / refused

3/11 5/11 10/11 12/11 3/12 5/12 9/12 11/12 4/13 26% 28% 60% 58% 6% 8% 4% 10% 20% 70% 4% 6% 20% 70% 5% 5% 30% 33% 35% 41% 60% 57% 56% 51% 3% 7% 3% 7% Total 25% 64% 4% 8% 3% 6% 3% 5% 29% 60% 5% 6%

Parents of School Aged Kids 23% 64% 3% 10%

NOTE: Due to rounding, Totals may not necessarily equal sums.

Heartland Monitor Poll XVIII

And now thinking about things in Washington, D.C 2. Overall, do you approve or disapprove of the way Barack Obama is handling his job as president? [IF APPROVE / DISAPPROVE, ASKED:] Do you approve/disapprove strongly or somewhat? Obama Approval/Disapproval (Trend Data Among Total Sample) Strongly approve Somewhat approve TOTAL APPROVE Somewhat disapprove Strongly disapprove TOTAL DISAPPROVE Dont know / refused Obama Approval/Disapproval (Trend Data Among Total Sample) Strongly approve Somewhat approve TOTAL APPROVE Somewhat disapprove Strongly disapprove TOTAL DISAPPROVE Dont know / refused 4/09 38% 23% 61% 8% 20% 28% 11% 7/09 32% 24% 56% 9% 27% 36% 9% 9/09 31% 21% 52% 11% 29% 40% 8% 1/10 26% 21% 47% 13% 32% 45% 8% 4/10 26% 22% 48% 11% 35% 46% 7% 8/10 25% 21% 46% 10% 39% 49% 4% 12/10 26% 22% 48% 12% 35% 46% 6%

3/11 24% 25% 49% 14% 30% 44% 8%

5/11 27% 24% 51% 13% 28% 41% 8%

10/11 24% 20% 44% 11% 39% 50% 6%

12/11 22% 22% 44% 12% 37% 49% 7%

3/12 25% 27% 51% 12% 32% 45% 5%

5/12 26% 21% 47% 12% 36% 48% 6%

9/12 29% 21% 49% 8% 37% 45% 5%

11/12 32% 22% 54% 9% 34% 42% 4%

4/13 25% 21% 46% 11% 38% 49% 4%

6/13 24% 24% 48% 9% 36% 46% 6%

9/13 19% 21% 40% 15% 39% 54% 6%

Obama Approval/Disapproval Strongly approve Somewhat approve TOTAL APPROVE Somewhat disapprove Strongly disapprove TOTAL DISAPPROVE Dont know / refused

Total 19% 21% 40% 15% 39% 54% 6%

Parents of School Aged Kids 18% 18% 36% 16% 41% 57% 7%

NOTE: Due to rounding, Totals may not necessarily equal sums.

Heartland Monitor Poll XVIII

3. Do you approve or disapprove of the way Congress is handling its job? Congressional Job Approval/Disapproval (Trend Data Among Total Sample) TOTAL APPROVE TOTAL DISAPPROVE Dont know / refused 11/12 21% 72% 8% 4/13 17% 76% 7% 6/13 17% 77% 6% 9/13 13% 76% 11%

Congressional Job Approval/Disapproval TOTAL APPROVE TOTAL DISAPPROVE Dont know / refused

Total 13% 76% 11%

Parents of School Aged Kids 13% 73% 14%

4.

And, overall, do you think that the actions being taken by the Obama Administration will Obama Administrations Actions (Trend Data Among Total Sample) Increase opportunity for people like you to get ahead Decrease opportunity for people like you to get ahead Have no impact Dont know / refused 7/09 40% 30% 23% 8% 3/11 31% 34% 30% 5% 5/11 29% 32% 31% 7% 10/11 31% 37% 26% 5% 12/11 28% 37% 29% 6% 9/09 39% 30% 25% 7% 3/12 31% 34% 29% 5% Total 22% 47% 25% 5% 1/10 37% 34% 25% 4% 5/12 32% 34% 29% 5% 4/10 34% 36% 25% 5% 9/12 36% 36% 21% 6% 8/10 32% 38% 26% 5% 11/12 36% 34% 26% 5% 12/10 32% 35% 27% 5% 4/13 29% 43% 21% 7% 6/13 29% 40% 26% 5% 9/13 22% 47% 25% 5%

Obama Administrations Actions (Trend Data Among Total Sample) Increase opportunity for people like you to get ahead Decrease opportunity for people like you to get ahead Have no impact Dont know / refused

Obama Administrations Actions Increase opportunity for people like you to get ahead Decrease opportunity for people like you to get ahead Have no impact Dont know / refused

Parents of School Aged Kids 22% 52% 20% 6%

NOTE: Due to rounding, Totals may not necessarily equal sums.

Heartland Monitor Poll XVIII

5. And, in your opinion did President Obamas economic policies Obama Economic Policies Over the Years (Trend Data Among Total Sample) Run up a record federal deficit while failing to significantly improve the economy Help to avoid an even worse economic crisis, and are fueling economic recovery Dont know / refused Obama Economic Policies Over the Years Run up a record federal deficit while failing to significantly improve the economy Help to avoid an even worse economic crisis, and are fueling economic recovery Dont know / refused 4/13 47% 40% 13% Total 50% 37% 14% 6/13 46% 42% 11% 9/13 50% 37% 14%

Parents of School Aged Kids 52% 34% 14%

*Previous Question Wording and Data: And, in your opinion did President Obamas economic policies Obama Economic Policies Over the Past Year 9/09* 1/10* 4/10* 8/10* 10/11^ 3/12^ 5/12^ (Trend Data among Total Sample) Run up a record federal deficit while failing to end the 43% 46% 46% 48% 48% 44% 46% recession or slow the record pace of job losses Help avoid an even worse economic crisis, and are laying the foundation for our eventual 43% 43% 42% 39% 43% 45% 45% economic recovery Dont know / refused 14% 11% 11% 12% 9% 11% 10% *And, in your opinion did President Obamas economic policies over the last 12 months ^And, in your opinion did President Obamas economic policies over the past few years 9/12^ 44% 46% 10% 11/12 44% 47% 9%

NOTE: Due to rounding, Totals may not necessarily equal sums.

Heartland Monitor Poll XVIII

6. And, how would you rate the current state of the economy? Is it in Current State of Economy Excellent shape Good shape EXCELLENT / GOOD SHAPE Only fair shape Poor shape ONLY FAIR / POOR SHAPE Dont know / refused Total 1% 10% 11% 45% 43% 88% 1% Parents of School Aged Kids 1% 9% 10% 46% 43% 89% 1%

7.

And, in general, over the next 12 months, do you think the economy, overall will Change in Economy (Trend Data Among Total Sample) Improve Stay the same Become worse Dont know / refused 11/12 44% 22% 31% 3% 4/13 34% 28% 35% 3% Total 28% 36% 31% 5% 6/13 37% 34% 26% 2% 9/13 28% 36% 31% 5%

Change in Economy Improve Stay the same Become worse Dont know / refused

Parents of School Aged Kids 27% 36% 33% 5%

NOTE: Due to rounding, Totals may not necessarily equal sums.

Heartland Monitor Poll XVIII

Now, thinking about things from a different perspective 8. Considering all aspects of your life, including your personal finances, your family life, your health, and other factors...would you say that things in your life are going Life Status (Trend Data Among Total Sample) Very well Somewhat well TOTAL WELL Not very well Not well at all TOTAL NOT WELL Dont know / refused Life Status Very well Somewhat well TOTAL WELL Not very well Not well at all TOTAL NOT WELL Dont know / refused 6/13 31% 51% 82% 12% 6% 18% * Total 28% 54% 82% 13% 5% 18% 1% 9/13 28% 54% 82% 13% 5% 18% 1% Parents of School Aged Kids 28% 51% 80% 14% 6% 20% *

NOTE: Due to rounding, Totals may not necessarily equal sums.

Heartland Monitor Poll XVIII

9. And, how would you rate your current personal financial situation? Is it in 4/09 6% 36% 42% 37% 19% 56% 1% 10/11 10% 29% 39% 39% 21% 60% 1% 12/11 6% 35% 41% 40% 18% 58% 1% 3/12 8% 37% 45% 40% 15% 54% 1% Total 7% 37% 44% 38% 19% 56% * 5/12 7% 36% 43% 38% 17% 56% 1% 4/13 6% 40% 46% 39% 15% 54% 1% 6/13 9% 39% 49% 34% 17% 51% * 9/13 7% 37% 44% 38% 19% 56% * Current Personal Financial Situation (Trend Data among Total Sample) Excellent shape Good shape EXCELLENT / GOOD SHAPE Only fair shape Poor shape ONLY FAIR / POOR SHAPE Dont know / refused Current Personal Financial Situation Excellent shape Good shape EXCELLENT / GOOD SHAPE Only fair shape Poor shape ONLY FAIR / POOR SHAPE Dont know / refused

Parents of School Aged Kids 7% 34% 41% 39% 20% 59% *

NOTE: Due to rounding, Totals may not necessarily equal sums.

Heartland Monitor Poll XVIII

10. Thinking ahead to this time next year, do you expect that your personal financial situation will 1/10 37% 41% 20% 3% 9/12 45% 35% 13% 7% 12/10 30% 42% 25% 3% 11/12 39% 36% 22% 2% 3/11 35% 39% 23% 3% 4/13 36% 40% 22% 2% Total 43% 43% 12% 2% 10/11 38% 46% 14% 2% 6/13 47% 40% 11% 2% 12/11 44% 38% 14% 4% 9/13 43% 43% 12% 2% 3/12 41% 43% 13% 3% 5/12 44% 41% 12% 4% Change in Personal Financial Situation (Trend Data Among Total Sample) Improve Stay the same Become worse Dont know / refused Change in Personal Financial Situation (Trend Data Among Total Sample) Improve Stay the same Become worse Dont know / refused Change in Personal Financial Situation Improve Stay the same Become worse Dont know / refused

Parents of School Aged Kids 49% 40% 9% 2%

NOTE: Due to rounding, Totals may not necessarily equal sums.

Heartland Monitor Poll XVIII

Now, Im going to read you a list of some different financial decisions that many Americans face in their lives. For each one, please tell me how realistic each one would be for you, given your current financial situation, if you were faced with that decision today 11. Paying for a college education for you or your children. Paying for College (Trend Data Among Total Sample) Very realistic Somewhat realistic TOTAL REALISTIC Not very realistic Not at all realistic TOTAL NOT REALISTIC Dont know / refused Paying for College Very realistic Somewhat realistic TOTAL REALISTIC Not very realistic Not at all realistic TOTAL NOT REALISTIC Dont know / refused Total 18% 24% 42% 22% 32% 54% 5% 6/13 22% 25% 46% 18% 29% 47% 6% 9/13 18% 24% 42% 22% 32% 54% 5% Parents of School Aged Kids 16% 30% 46% 23% 29% 53% 2%

NOTE: Due to rounding, Totals may not necessarily equal sums.

Heartland Monitor Poll XVIII

12. Maintaining a comfortable standard of living during retirement. Standard of Living in Retirement (Trend Data Among Total Sample) Very realistic Somewhat realistic TOTAL REALISTIC Not very realistic Not at all realistic TOTAL NOT REALISTIC Dont know / refused Standard of Living in Retirement Very realistic Somewhat realistic TOTAL REALISTIC Not very realistic Not at all realistic TOTAL NOT REALISTIC Dont know / refused Total 20% 38% 58% 21% 18% 39% 2% 6/13 25% 39% 64% 14% 20% 34% 2% 9/13 20% 38% 58% 21% 18% 39% 2% Parents of School Aged Kids 12% 37% 49% 25% 22% 48% 3%

NOTE: Due to rounding, Totals may not necessarily equal sums.

10

Heartland Monitor Poll XVIII

13. Being able to afford six months of expenses in case of an unexpected job loss or health emergency. 6/13 24% 28% 52% 20% 26% 46% 2% Total 21% 27% 48% 21% 29% 49% 2% 9/13 21% 27% 48% 21% 29% 49% 2% Affording Living Costs in the Event of a Job Loss (Trend Data Among Total Sample) Very realistic Somewhat realistic TOTAL REALISTIC Not very realistic Not at all realistic TOTAL NOT REALISTIC Dont know / refused Affording Living Costs in the Event of a Job Loss Very realistic Somewhat realistic TOTAL REALISTIC Not very realistic Not at all realistic TOTAL NOT REALISTIC Dont know / refused

Parents of School Aged Kids 19% 23% 42% 19% 38% 57% 2%

17.

And, compared to your parents when they were your age, would you say you have Opportunity Compared with Parents (Trend Data among Total Sample) More opportunity to get ahead Less opportunity to get ahead About the same amount of opportunity Dont Know / Refused 7/09 54% 18% 26% 2% 5/11 44% 29% 24% 3% Total 45% 27% 26% 2% 9/12 48% 23% 28% 1% 9/13 45% 27% 26% 2%

Opportunity Compared with Parents More opportunity to get ahead Less opportunity to get ahead About the same amount of opportunity Dont Know / Refused

Parents of School Aged Kids 45% 26% 26% 2%

NOTE: Due to rounding, Totals may not necessarily equal sums.

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Heartland Monitor Poll XVIII

18. And, thinking ahead to when todays children are your age, do you think they will have? Childrens Opportunity in the Future (Trend Data among Total Sample) More opportunity to get ahead Less opportunity to get ahead About the same amount of opportunity Dont Know / Refused Childrens Opportunity in the Future More opportunity to get ahead Less opportunity to get ahead About the same amount of opportunity Dont Know / Refused 7/09 31% 36% 29% 5% 12/10 25% 39% 30% 6% 5/11 33% 35% 26% 6% 9/12 32% 32% 31% 5% 9/13 20% 45% 30% 5%

Total 20% 45% 30% 5%

Parents of School Aged Kids 21% 41% 32% 6%

And, thinking some more about children and childhood in America today 19. All things considered, do you believe Total 79% 16% 5% Parents of School Aged Kids 82% 12% 6%

Being a Child Now vs. Previous Generation Better to have been a child when you were growing up Better to be a child in America today Dont know / refused

20.

All things considered, do you believe Total 75% 19% 6% Parents of School Aged Kids 75% 19% 6%

Being a Parent Now vs. Previous Generation Better to have been a parent when you were growing up Better to be a parent in America today Dont know / refused

NOTE: Due to rounding, Totals may not necessarily equal sums.

12

Heartland Monitor Poll XVIII

And, when todays children are adults, how will they compare to your generation? Do you think they will have MORE or LESS Children vs. Previous Generation Attitudes (Among Total Sample) 21. Financial responsibility and good spending and saving habits [SAMPLE A ONLY, N = 500, MOE = 4.38%] 22. Patriotism, pride in their country, and willingness to serve in the military [SAMPLE A ONLY, N = 500, MOE = 4.38%] 23. Civic and community responsibility, including voting and volunteering [SAMPLE B ONLY, N = 500, MOE = 4.38%] 24. Work ethic, professional motivation, and pride in a job well done [SAMPLE B ONLY, N = 500, MOE = 4.38%] 25. Financial security, including a steady job and owning a home without too much debt [SAMPLE A ONLY, N = 500, MOE = 4.38%] 26. Financial freedom and the ability to afford some luxuries and a comfortable retirement [SAMPLE B ONLY, N = 500, MOE = 4.38%] More 37% Less 53% About the same 7% Dk / ref 3%

19%

65%

10%

6%

41%

48%

7%

4%

27%

63%

7%

3%

21%

68%

6%

5%

27%

62%

5%

6%

Children vs. Previous Generation Attitudes (Among Parents of School Aged Kids) 21. Financial responsibility and good spending and saving habits [SAMPLE A ONLY, N = 208] 22. Patriotism, pride in their country, and willingness to serve in the military [SAMPLE A ONLY, N = 208] 23. Civic and community responsibility, including voting and volunteering [SAMPLE B ONLY, N = 195] 24. Work ethic, professional motivation, and pride in a job well done [SAMPLE B ONLY, N = 195] 25. Financial security, including a steady job and owning a home without too much debt [SAMPLE A ONLY, N = 208] 26. Financial freedom and the ability to afford some luxuries and a comfortable retirement [SAMPLE B ONLY, N = 195]

More 39%

Less 51%

About the same 8%

Dk / ref 2%

14%

69%

13%

4%

42%

47%

7%

3%

24%

67%

7%

2%

20%

63%

10%

8%

21%

68%

4%

7%

NOTE: Due to rounding, Totals may not necessarily equal sums.

13

Heartland Monitor Poll XVIII

Thinking about the type of things that contribute to a childs growth and developmentHow accessible do you believe that each of the following opportunities are for an average child in the United States today? Please tell me if you believe each opportunity is Very accessible, Somewhat accessible, Not very accessible, or Not at All accessible. Opportunity Accessibility (Among Total Sample) 27. A quality education that will prepare them for the future 28. Equal treatment and opportunities regardless of gender, race, orientation, or disability 29. Quality health care, including medical, vision and dental care 30. Enough time to play, have fun, be a kid, and pursue their interests 31. Sufficient love and attention from their family 32. Future opportunities to get a good job as adults TOTAL ACCESSIBLE 75% TOTAL NOT ACCESSIBLE 23% Very accessible 26% Somewhat accessible 49% Not very accessible 19% Not at all accessible 4% Dk / ref 2%

80%

17%

38%

42%

13%

4%

2%

67%

30%

22%

45%

24%

6%

2%

76% 82% 72%

22% 14% 26%

31% 38% 16%

45% 44% 56%

18% 12% 22%

4% 3% 4%

2% 4% 2%

Opportunity Accessibility (Among Parents of School Aged Kids) 27. A quality education that will prepare them for the future 28. Equal treatment and opportunities regardless of gender, race, orientation, or disability 29. Quality health care, including medical, vision and dental care 30. Enough time to play, have fun, be a kid, and pursue their interests 31. Sufficient love and attention from their family 32. Future opportunities to get a good job as adults

TOTAL ACCESSIBLE 75%

TOTAL NOT ACCESSIBLE 23%

Very Accessible 25%

Somewhat Accessible 50%

Not Very Accessible 21%

Not At All Accessible 3%

Dk / ref 1%

80%

19%

38%

42%

15%

3%

1%

67%

31%

20%

47%

24%

6%

2%

81% 84% 76%

18% 12% 23%

32% 47% 14%

49% 37% 62%

16% 11% 20%

3% 2% 3%

1% 3% 1%

NOTE: Due to rounding, Totals may not necessarily equal sums.

14

Heartland Monitor Poll XVIII

Thinking about the type of things that create problems for a childs growth and developmentHow serious do you believe that each of the following challenges are for an average child in the United States today? Please tell me if you believe each challenge is Very serious, Somewhat serious, Not very serious, or Not at All serious. Seriousness of Challenges (Among Total Sample) 33. Health risks posed by poor diet or lack of exercise [SAMPLE A ONLY, N = 500, MOE = 4.38%] 34. Health risks posed by smoking, drug or alcohol use [SAMPLE B ONLY, N = 500, MOE = 4.38%] 35. Part of their childhood being lived in poverty [SAMPLE A ONLY, N = 500, MOE = 4.38%] 36. Living in a household where one or both parents is unemployed [SAMPLE B ONLY, N = 500, MOE = 4.38%] 37. Experiencing or witnessing violence or domestic abuse 38. Missing educational and development opportunities because they are too expensive 39. Loss of personal safety and privacy due to the Internet and social media 40. Exposure to violent or explicit content in games, the media, and online [SAMPLE A ONLY, N = 500, MOE = 4.38%] 41. Exposure to crime, gang and drug violence in their community [SAMPLE B ONLY, N = 500, MOE = 4.38%] 42. Being pressured by friends and peers into making bad choices TOTAL SERIOUS 88% TOTAL NOT SERIOUS 10% Very serious 50% Somewhat serious 38% Not Very serious 9% Not At All serious 1% Dk / ref 2%

89%

10%

57%

33%

9%

1%

1%

86%

12%

45%

41%

10%

3%

2%

89%

9%

52%

36%

6%

3%

2%

88%

10%

56%

32%

7%

3%

2%

89%

10%

55%

34%

7%

3%

1%

89%

9%

62%

27%

7%

3%

1%

87%

13%

61%

26%

9%

4%

1%

87%

9%

62%

25%

7%

2%

4%

89%

9%

53%

37%

8%

1%

2%

NOTE: Due to rounding, Totals may not necessarily equal sums.

15

Heartland Monitor Poll XVIII

Seriousness of Challenges (Among Parents of School Aged Kids) 33. Health risks posed by poor diet or lack of exercise [SAMPLE A ONLY, N = 208] 34. Health risks posed by smoking, drug or alcohol use [SAMPLE B ONLY, N = 195] 35. Part of their childhood being lived in poverty [SAMPLE A ONLY, N = 208] 36. Living in a household where one or both parents is unemployed [SAMPLE B ONLY, N = 195] 37. Experiencing or witnessing violence or domestic abuse 38. Missing educational and development opportunities because they are too expensive 39. Loss of personal safety and privacy due to the Internet and social media 40. Exposure to violent or explicit content in games, the media, and online [SAMPLE A ONLY, N = 208] 41. Exposure to crime, gang and drug violence in their community [SAMPLE B ONLY, N = 195] 42. Being pressured by friends and peers into making bad choices TOTAL SERIOUS 86% TOTAL NOT SERIOUS 14% Very serious 50% Somewhat serious 35% Not Very serious 12% Not At All serious 2% Dk / ref 1%

90%

8%

59%

31%

7%

1%

2%

87%

12%

48%

39%

8%

3%

2%

90%

8%

49%

41%

6%

2%

3%

88%

10%

59%

30%

7%

3%

1%

91%

9%

53%

37%

6%

3%

89%

10%

65%

24%

7%

3%

1%

89%

11%

64%

25%

8%

3%

87%

11%

69%

18%

9%

2%

2%

89%

9%

54%

35%

8%

1%

2%

Considering these different challenges and opportunities faced by children in America today 43. Would you say that overall, children in America are faced with more CHALLENGES or are they faced with more OPPORTUNITIES? [TOTAL: SAMPLE A ONLY, N = 500, MOE = 4.38%] Total 66% 25% 8% 2% Parents of School Aged Kids 67% 19% 13% 1%

Overall Challenges vs. Opportunities More Challenges More Opportunities About Equal Dont know / refused

NOTE: Due to rounding, Totals may not necessarily equal sums.

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Heartland Monitor Poll XVIII

44. Compared to about five years ago around the time of the economic downturn and when President Obama first took office, would you say that overall, children in America are now faced with more CHALLENGES or are they faced with more OPPORTUNITIES? [TOTAL: SAMPLE B ONLY, N = 500, MOE = 4.38%] Total 62% 24% 10% 4% Parents of School Aged Kids 62% 22% 10% 6%

Challenges vs. Opportunities: Compared to 5 Years Ago More Challenges More Opportunities About Equal Dont know / refused

Thinking about the children in your community, like those in your family and neighborhood 45. Do you think that these children are faced with more CHALLENGES or more OPPORTUNITIES than the average child in the United States today? Total 42% 45% 9% 3% Parents of School Aged Kids 41% 47% 9% 3%

Challenges vs. Opportunities in the Community More Challenges More Opportunities About Equal Dont know / refused

46x.

And, in your life, has your impression of the opportunities and challenges facing children today made you want to have [TOTAL: SAMPLE A ONLY, N = 500, MOE = 4.38%] Total 59% 33% 3% 3% 2% Parents of School Aged Kids 61% 33% 2% 4% 1%

Effect of Opportunities vs. Challenges on Decision to Have Children Has not had much impact on your decision Fewer children More children Never wanted children / kids Dont know / refused

NOTE: Due to rounding, Totals may not necessarily equal sums.

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Heartland Monitor Poll XVIII

46y. And, in thinking about your own decisions about whether or not to have children, which of the following was the biggest deciding factor? [TOTAL: SAMPLE B ONLY, N = 500, MOE = 4.38%] Total 29% 25% 15% 9% 6% 17% Parents of School Aged Kids 30% 25% 21% 6% 6% 13%

Factors in Decision to Have Children Your personal finances Lifestyle considerations Family support Career considerations Health or fertility considerations Dont know / refused

On a similar topic 47. Which of the following do you believe applies more to parents with young children today? Total 69% Parents of School Aged Kids 72%

Parent Involvement in Childrens Lives Parents are too busy with work and their own personal lives and they cant spend enough time with their children or give them the attention they need to learn and grow. Parents are too closely involved in every aspect of their childrens lives and they dont allow their children enough independence and chances to learn and grow on their own. Dont know / refused

19% 11%

18% 10%

48.

Which of the following do you believe applies more to children today? Total 76% Parents of School Aged Kids 78%

Childrens Time Mangement Children spend too much time watching TV and playing videogames and should be involved in more activities that will help them stay active, develop and learn new things. Children are involved in too many sports, clubs, and activities and are overly scheduled, which gets in the way of focusing on school, being a kid, and getting enough sleep. Dont know / refused

16% 8%

14% 8%

NOTE: Due to rounding, Totals may not necessarily equal sums.

18

Heartland Monitor Poll XVIII

49. And, on the topic of parents and children, which of the following do you agree with more? Total Parents of School Aged Kids Responsibily of Costs For Raising Children While the country should be supportive of children and young families, raising those children is the responsibility of the parents. The cost of raising children should not be subsidized through higher costs for businesses and by higher taxes and longer working hours for non-parents. The entire country has a shared responsibility to invest more in children and young families. This means more support in the workplace through paid leave and flexible work schedules, even if those options are not available to nonparents, and more government assistance for child care. Dont know / refused

51%

48%

42%

43%

7%

9%

50.

Now, recent studies have determined that it will cost middle-income families more than $240,000 to raise a child for 18 years, not including college. And, the average household income has fallen by more than $2,000 since the end of the recession in 2009. Considering these factors, which of the following do you believe would make it more affordable for parents to raise children these days? [TOTAL: SAMPLE A ONLY, N = 500, MOE = 4.38%] Total Parents of School Aged Kids 63%

Policy to Make Raising Children More Affordable Lowering taxes so parents have more of their own money to pay for child care, private school if they choose, their childrens health care and college tuition, even if it means less spending on public programs. Increasing public spending on programs like universal pre-K, improvements in primary and secondary education, subsidies for child care, guaranteed health care for children, and college tuition assistance, even if it means higher taxes. Dont know / refused

60%

34% 6%

32% 6%

51.

Thinking specifically about the cost of college As you may know, the average four-year college education costs more than $22,000 per year and the average student debt upon graduation is nearly $27,000. However, people with a four-year degree earn about twice as much over the course of their life than those without a degree. Is college [TOTAL: SAMPLE B ONLY, N = 500, MOE = 4.38%] Total 53% 39% 7% Parents of School Aged Kids 54% 39% 7%

View on College Education A ticket to the middle class that helps people get good jobs and build successful careers An economic burden that is often too expensive and requires taking on debt to pay for Dont know / refused

NOTE: Due to rounding, Totals may not necessarily equal sums.

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Heartland Monitor Poll XVIII

52. And, what kind of overall impact do modern communication technologies like smart phones, the Internet and social media have on todays children? [TOTAL: SAMPLE B ONLY, N = 500, MOE = 4.38%] Total 48% Parents of School Aged Kids 51%

Effect of Modern Communication Technology A mostly NEGATIVE impact because it can expose children to inappropriate content, threaten their safety and privacy, and limit their personal interactions and offline activities. A mostly POSITIVE impact because children can access a world of information they can learn from and gives parents a way to keep in close contact with children and ensure their safety. Dont know / refused

43% 9%

41% 8%

How much do you trust each of the following people and groups to make the right decisions when it comes to children? Do you trust them A Great Deal, Some, Not Very Much, or Not at All? Trust to Make Right Decisions For Children (Among Total Sample) 53. Teachers 54. School Administrators [SAMPLE B ONLY, N = 500, MOE = 4.38%] 55. Congress [SAMPLE A ONLY, N = 500, MOE = 4.38%] 56. President Obama [SAMPLE B ONLY, N = 500, MOE = 4.38%] 57. State and local government leaders 58. Your childrens teachers [PARENTS OF SCHOOL AGED CHILDREN, N = 381] 59. Companies that produce movies, video games, and other media products for children [SAMPLE A ONLY, N = 500, MOE = 4.38%] 60. Religious leaders 61. Coaches, instructors and leaders of extracurricular activities GREAT DEAL / SOME 89% 79% NOT VERY MUCH / NOT AT ALL 9% 19% Great deal 42% 22% Not very much 5% 10% Not at all 5% 9% Dk / ref 1% 1%

Some 48% 58%

28%

69%

3%

25%

29%

40%

2%

52% 46% 91%

46% 52% 5%

20% 4% 48%

33% 41% 43%

14% 24% 3%

32% 28% 2%

3% 2% 4%

22%

76%

2%

20%

27%

48%

2%

69% 85%

28% 13%

24% 26%

45% 59%

13% 8%

15% 4%

3% 1%

NOTE: Due to rounding, Totals may not necessarily equal sums.

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Heartland Monitor Poll XVIII

Trust to Make Right Decisions For Children (Among Parents of School Aged Kids) 53. Teachers 54. School Administrators [SAMPLE B ONLY, N = 195] 55. Congress [SAMPLE A ONLY, N = 208] 56. President Obama [SAMPLE B ONLY, N = 195] 57. State and local government leaders 58. Your childrens teachers [PARENTS OF SCHOOL AGED CHILDREN, N = 381] 59. Companies that produce movies, video games, and other media products for children [SAMPLE A ONLY, N = 208] 60. Religious leaders 61. Coaches, instructors and leaders of extracurricular activities GREAT DEAL / SOME 93% 83% 27% 51% 45% 91% NOT VERY MUCH / NOT AT ALL 5% 17% 70% 48% 53% 5% Great deal 41% 21% 2% 17% 2% 48% Some 52% 63% 25% 34% 43% 43% Not very much 3% 7% 29% 10% 25% 3% Not at all 2% 9% 41% 38% 28% 2% Dk / ref 1% * 3% 2% 2% 4%

18% 68% 88%

78% 29% 11%

2% 26% 26%

16% 43% 62%

21% 14% 7%

58% 16% 3%

4% 2% 1%

62.

And, in school, who do you believe has the most responsibility for ensuring that children are successful? [SAMPLE A ONLY, N = 500, MOE = 4.38%] Total 66% 16% 14% 4% Parents of School Aged Kids 68% 15% 10% 7%

Responsible for Childrens Success in School Parents Teachers The children themselves Dont know / refused

63.

How much of a factor were the local schools in your decision to live where you do now? [SAMPLE B ONLY, N = 500, MOE = 4.38%] Total 10% 32% 14% 41% 3% Parents of School Aged Kids 12% 42% 15% 30% 1%

Importance of School in Where to Live The single biggest factor One of the biggest A minor factor Not a factor at all Dont know / refused

NOTE: Due to rounding, Totals may not necessarily equal sums.

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Heartland Monitor Poll XVIII

(READ ONLY IF RESPONDENT HAS CHILDREN) Thinking specifically about your own children 64. Do you also have grandchildren? [TOTAL: HAS CHILDREN 18+, N = 388] Total 71% 28% 1% Parents of School Aged Kids 57% 43% --

Grandchildren Yes No Dont know / refused

65.

How many children under 18 do you have? [TOTAL: HAS CHILDREN UNDER 18, N = 381] Total 32% 55% 9% 1% 3% Parents of School Aged Kids 32% 55% 9% 1% 3%

Number of Children Under 18 1 Child 2 to 3 Children 4 to 5 Children More than 5 Children Dont know / refused

66.

In what age group (is your child / are your children?) (ACCEPTED MULTIPLE RESPONSES) [TOTAL: HAS CHILDREN UNDER 18, N = 381] Total 62% 37% 35% 1% Parents of School Aged Kids 62% 37% 35% 1%

Type of Children Kindergarten through age 12 Infant through pre-school Teenager Dont know / refused

67.

Which of the following applies to you? (ACCEPTED MULTIPLE RESPONSES) [TOTAL: HAS CHILDREN 18+, N = 388] Total 4% 3% 15% 76% 2% Parents of School Aged Kids 30% 22% 23% 28% *

Type of Children Over 18 I have one 18-year-old who is still in high school I have more than one 18-year-old who is still in high school I have a child 18 or older who is done with high school and still living with me Neither Dont know / refused

NOTE: Due to rounding, Totals may not necessarily equal sums.

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Heartland Monitor Poll XVIII

68. (Does your child / Do your children) live with you [TOTAL: PARENTS OF SCHOOL AGED CHILDREN, N = 392] Total 88% 6% 5% 2% Parents of School Aged Kids 88% 6% 5% 2% Children Live With Parent Full time Part time Live with a different parent or guardian Dont know / refused

69.

Do you and your (spouse / partner) [TOTAL: PARENTS OF SCHOOL AGED CHILDREN WITH TWO WORKING PARENTS, N = 145] 3/12 50% 40% 10% Total 61% 36% 3% 9/13 61% 36% 3%

Parents Work Schedule Work generally the same hours to be mostly home with the children at the same time Work opposite or staggered schedules so that one parent is home with the children while the other is working Dont know / refused Parents Work Schedule Work generally the same hours to be mostly home with the children at the same time Work opposite or staggered schedules so that one parent is home with the children while the other is working Dont know / refused

Parents of School Aged Kids 61% 36% 3%

70.

Which of the following child care arrangements have you used? [TOTAL: PARENTS WITH KIDS, N = 735] Total 53% 43% 31% 22% 7% 8% 2% Parents of School Aged Kids 54% 46% 33% 22% 6% 4% 1%

Childcare Arrangements Used A parent staying at home Care by a family member Day care or nursery Before- or After-school care Nanny or nanny share None of these Dont know / refused

NOTE: Due to rounding, Totals may not necessarily equal sums.

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Heartland Monitor Poll XVIII

71. Have you generally been satisfied or dissatisfied with the child care options available to you? [TOTAL: PARENTS WITH KIDS UNDER 18 AND HAVE USED CHILD CARE, N = 401] Total 75% 18% 7% Parents of School Aged Kids 74% 18% 7%

Childcare Satisfaction Satisfied Dissatisfied Dont know / refused

72.

What is your biggest source of dissatisfaction with the child care options? [TOTAL: PARENTS WITH KIDS UNDER 18 AND DISSATISFIED WITH CHILD CARE, N = 74] Total 51% 21% 19% 6% 3% Parents of School Aged Kids 51% 21% 19% 6% 3%

Source of Dissatisfaction Cost Quality Availability Hours of operation Dont know / refused

73.

Not counting school, how many hours per week (Does your child / Does each child, on average) spend in some sort of organized extracurricular activity like sports, clubs, or lessons? [TOTAL: PARENTS OF SCHOOL AGED CHILDREN, N = 392] Total 45% 20% 6% 2% 3% 22% 3% Parents of School Aged Kids 45% 20% 6% 2% 3% 22% 3%

Hours of Extracurriculars 5 hours or less 6 to 10 hours 11 to 15 hours 16 to 20 hours 21 hours or more None / Almost none Dont know / refused

NOTE: Due to rounding, Totals may not necessarily equal sums.

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Heartland Monitor Poll XVIII

74. Would you say that most of these extracurricular activities are [TOTAL: PARENTS OF SCHOOL AGED CHILDREN WHO PARTICPATE IN EXTRACURRICULARS, N = 297] Total 33% 9% 57% 1% Parents of School Aged Kids 33% 9% 57% 1%

Who Chooses Extracurriculars Things that (your child / your children) chose themself Things that you chose for them A combination of both Dont know / refused

75.

Would you say that these extracurricular activities are meant more [TOTAL: PARENTS OF SCHOOL AGED CHILDREN WHO PARTICPATE IN EXTRACURRICULARS, N = 297] Total 53% 33% 10% 4% Parents of School Aged Kids 53% 33% 10% 4%

Purpose of Extracurriculars To make them more well-rounded and prepare them for the future To let them to do things they enjoy or are good at To keep them out of trouble and under good supervision Dont know / refused

76.

And, which of the following steps, if any, have you taken to pay for the cost of raising your children? (ACCEPTED MULTIPLE RESPONSES) [TOTAL: PARENTS, N = 735] Total 67% 41% 37% 30% 21% 12% 3% Parents of School Aged Kids 72% 43% 36% 34% 22% 10% 2%

Steps Taken To Pay For Cost of Raising Children Reduced spending on luxuries and vacations Put less money towards own retirement Worked an extra job Delayed paying off debt Take out personal loans None of the above Dont know / refused

NOTE: Due to rounding, Totals may not necessarily equal sums.

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Heartland Monitor Poll XVIII

77. What do you expect is the most likely step for (your child / your children) after high school? (ACCEPTED MULTIPLE RESPONES) [TOTAL: PARENTS OF SCHOOL AGED CHILDREN, N = 392] Step After High School Four-year college Two-year college Trade or vocational school The military Enter the workforce Other / no plans Dont know / refused Total 71% 21% 13% 10% 10% 2% 5%

78.

Through which of the following do you expect that education will be paid for? (ACCEPTED MULTIPLE RESPONES) [TOTAL: PARENTS OF SCHOOL AGED CHILDREN WHO PLAN TO CONTINUE THEIR EDUCATION, N = 344] How to Pay For College Grants and scholarships Parents pay as you go Student taking out loans Pay for it out of your own savings Parent taking out loans Student pays as they go Dont know how / no plans Refused Total 59% 42% 31% 28% 25% 24% 4% *

79.

And, ultimately, what portion of the total cost of that education do you expect YOU will end up paying? [TOTAL: PARENTS OF SCHOOL AGED CHILDREN WHO PLAN TO CONTINUE THEIR EDUCATION, N = 344] Portion of College Education You Will Pay For All of it Most of it Half of it Some of it None of it Dont know how Refused Total 11% 28% 19% 33% 8% 2% *

NOTE: Due to rounding, Totals may not necessarily equal sums.

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Heartland Monitor Poll XVIII

80. And, off the following, what would you say is the biggest threat to (your childs / your childrens) safety and wellbeing? What would say is the second biggest threat?) [TOTAL: PARENTS OF SCHOOL AGED CHILDREN, N = 392] Biggest Threat to Child Unsafe driving Drug and alcohol use Bullying Doing poorly in school Online predators Street violence Unsafe sex None of these Dont know / refused Top Rank (Total) 22% 19% 16% 11% 10% 9% 4% 5% 4% Top 2 Rank (Total) 31% 29% 25% 16% 17% 14% 10% 5% 4%

NOTE: Due to rounding, Totals may not necessarily equal sums.

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Heartland Monitor Poll XVIII

Demographic Questions A. Gender Male Female Gender Total 48% 52% Parents of School Aged Kids 44% 56%

C. Region Northeast Midatlantic Deep South Outer South

Region Total 12% 13% 21% 9% 16% 6% 8% 16% Parents of School Aged Kids 12% 14% 18% 10% 14% 6% 8% 17%

Upper Midwest Great Plains Mountain Pacific

D. Age 18-29 30-39 40-49 50-59 60-64 65+

Age Total 22% 18% 19% 17% 6% 17% Parents of School Aged Kids 21% 34% 31% 9% 2% 3%

NOTE: Due to rounding, Totals may not necessarily equal sums.

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Heartland Monitor Poll XVIII

E. Which of the following best describes your current employment status? Total 43% 12% 20% 5% 8% 7% 6% 1% Parents of School Aged Kids 55% 12% 5% 3% 11% 7% 7% 1% Employment Employed full-time Employed part-time Retired Student Homemaker Unemployed and looking for work Unemployed, but not looking for work Dont know / refused

F. Children

Thinking about children, which of the following describes you? Total 38% 39% 13% 13% 2% Parents of School Aged Kids 94% 14% * * *

I have one or more children under the age of 18 I have one or more adult children I have no children but hope to one day I have no children and no plans to have any Dont know / refused

G.

Which of the following best describes your current relationship status? Are you Total 52% 22% 9% 6% 8% 2% * Parents of School Aged Kids 68% 7% 8% 9% 2% 4% 1%

Marital Status Married Single and never married Divorced Not married, but living together with a partner Widowed Separated Dont know / refused

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I.

Which of the following best describes your (spouses / partners) current employment status? Total 57% 10% 16% 2% 8% 3% 3% * Parents of School Aged Kids 66% 11% 2% 2% 11% 5% 2% *

Heartland Monitor Poll XVIII

Spouses / Partners Employment Employed full-time Employed part-time Retired Student Homemaker Unemployed and looking for work Unemployed, but not looking for work Dont know / refused

D1.

People are often classified in different economic categories. Do you consider yourself to be Total 1% 14% 45% 27% 11% 3% Parents of School Aged Kids * 11% 45% 27% 13% 4%

Economic Class Upper Class Upper Middle Class Middle Class Lower Middle Class Lower Class Dont know / refused

D2.

What is the last grade of formal education you have completed? Total 6% 22% 34% 25% 12% 1% Parents of School Aged Kids 7% 18% 38% 22% 13% 2%

Education Less than high school High school graduate Some college / vocational school College graduate Post-graduate Dont know / refused

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Heartland Monitor Poll XVIII

D3. What is the last grade of formal education your (spouse / partner) has completed? Total 5% 28% 26% 29% 10% 2% Parents of School Aged Kids 6% 28% 27% 27% 9% 3% Spouses / Partners Education Less than high school High school graduate Some college / vocational school College graduate Post-graduate Dont know / refused

D4.

Please tell me which of the following categories best applies to your total household income for 2012 Total 10% 17% 18% 17% 13% 13% 3% 9% Parents of School Aged Kids 8% 15% 16% 18% 16% 16% 3% 7%

Income Less than $15,000 $15,000 to less than $30,000 $30,000 to less than $50,000 $50,000 to less than $75,000 $75,000 to less than $100,000 $100,000 to less than $200,000 $200,000 or more Dont know / refused

D5.

And, generally speaking, do you think of yourself as Total 25% 26% 43% 4% Parents of School Aged Kids 26% 23% 45% 5%

Political Affiliation Republican Democrat Independent / something else / other Dont know / refused

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Heartland Monitor Poll XVIII

D6. Race White / Caucasian African-American / Black Hispanic / Latino Asian-American / Asian Native American Other Dont know / refused What is your main ethnic or racial background? Total 70% 11% 12% 2% 1% 1% 3% Parents of School Aged Kids 69% 9% 14% 2% 1% 1% 4%

32