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Chandragupt Institute of Management Patna

flights of fancy
Placement Brochure 2013

Honble Vice Presidents Message


The Honble Vice President of India, Prof. Mohammad Hamid Ansari inaugurated Chandragupt Institute of Management Patna (CIMP) on Wednesday 11th June, 2008. Prof. Ansari called the move to set up CIMP a major step towards improving the education scenario in Bihar. Bihar has been a hub of higher education from the ancient times and with the setting up of Chandragupt Institute of Management, it is well on its way to regain its glory that it had lost in the last few years. This would also prevent students from migrating to other states that would eventually help Bihar develop its own infrastructure and bring economic prosperity in the state. Prof. Mohammad Hamid Ansari Honble Vice President of India

Chairman, Board of Governors Message


The idea of establishing an institute of management in Bihar was conceived at a time when the rest of the world had started looking towards India as the next economic superpower. While the country showed promising signs to gain economic supremacy, we also felt the need for quality institutions, which could contribute towards realization of this goal. We needed new centers of excellence and leadership, which could produce visionary leaders capable of launching India into an era paralleled only by her glorious past. We needed new centers of nation building, which could propel all inclusive growth and development so that each and every section of the country could rightfully and happily identify with the advancement. With such a background, the idea of Chandragupt Institute of Management Patna (CIMP) was born. Named after one of the greatest administrators of medieval India, CIMP has been envisioned as an institution providing nationally and internationally relevant management education and research facilities. CIMP is also expected to contribute to the development of Bihar and other eastern states of India, fulfilling the need for all round and inclusive growth. I am sure that CIMP will be able to achieve its mission and lead India and Bihar to redeem her past glory. I hope and pray that we will get help and support from all quarters of society. I welcome and invite you to join this mission and embark on an inspired journey called CIMP. My Best Wishes

Nitish Kumar Honble Chief Minister of Bihar

Message from the Director


Dear Recruiter, Chandragupt Institute of Management Patna (CIMP) is happy to invite you to participate in the Final Placement Program of our fourth batch. The previous batches received 100 percent placement, thanks to the support of the corporate world. Some of the top companies like AMUL, DION Global Solutions, HDFC Bank, ITC, L&T, NDDB, TATA Advanced Systems to name a few, have already recruited from CIMP. CIMPs achievements within a short period of time are laudable by any standards. We have a world class library developed with the support of IIM Ahmedabad and resource collaboration with Harvard Business Publishing, an independent unit of Harvard Business School. In addition to our internal faculty (all from IIMs and other national institutions), professionals from corporate world provide high quality academic inputs to our students. The institutes activities are benchmarked to the best in the country. CIMP is also emerging as the best in research output among the young national management schools in India. Innovative orientation, institutionalized in all its manifested forms, is infused into the students. Our students have been winning prizes in national competitions such as Debates and Business Plan development. Based on my experience at IIMs and IRMA, and the previous batches who passed out from CIMP, I can say for sure that our students will be able to contribute to any organization they get employed. Recruiters feedback on our students overwhelmingly highlights their flexibility, motivation, commitment and willingness to work anywhere in India. I am hopeful that your organization will provide them opportunities to prove their mettle.

Dr.V. Mukunda Das Director

Our Achievements
Conferred J. J. Irani award by the Awards Committee of the 14th Annual Convention on Leadership for being a Centre of Excellence in Management Education ITC has recognised CIMP as their preferred campus Ranked among the top 20 institutions in India in research in Economics and Finance according to a survey by University of Connecticut Rated as one of the best microfinance related research institution in India by NABARD Collaboration with a faculty of Old Dominion Business School, USA for research on Consumer Behaviour, University of Central Lancashire Business School, UK for research on Corporate Social Responsibility, Stockholm University for research on microfinance institutions International lecture series in management taken by eminent scholars of the world

Placement Highlights
Within a short span of 4 years since its inception, CIMP has achieved great milestones. This has been made possible by its outstanding faculty, relevant and industry-oriented curriculum, state-of-theart library & infrastructure and vibrant campus life wherein the students organize various events and participate in group based activities to enhance their learning.
100%placement of studentswith an average salary of 5.25 lacs 3job opportunities per studentin abatchcomprising38 students Companies were from Banking & Finance, KPO, Consultancy, FMCG, IT & Telecom, Advertising & Media, Manufacturing and other sectors

Corporate Social Responsibility


Students Guidance Centre (SGC), an innovative initiative for helping SC/ST/OBC students of Bihar is providing free coaching to brilliant students from socially backward sections for admission to IIMs and top B-Schools Tarique-ur-Rahman Ghani, a student of SGC, is studying at IIM Lucknow. Another student, Barun Kumar got final offer of admission from IIM Raipur Project A Beautiful Mind, is providing education facilities and opportunities to socially and economically (from slum areas) deprived students from nursery to standard XII Developed a model for overall rural development in Bihar villages through the Project Model Village Development Plan using modern Information Technology applications

Key Highlights
The Institute has been much focused on management research, training, consulting and management development programs. CIMPs uniqueness lies in its commitment towards the social responsibility and instilling a culture of corporate ethics among students. The Institutes achievements so far are way beyond expectations. CIMP is fully committed to sustain its growth. We feel happy to invite you for our campus recruitment season 2012-13. 2

Management Research
Faculty have presented their research papers at international conferences like INFORMS Marketing Science Conference in the US, Canada & Germany, Academy of Management Conference in the US, Green Economics Conference at Oxford University, UK and Global Conference on Academic Disciplines at Harvard University, US to name a few Research papers of CIMP faculty have been accepted for publishing in internationally reputed journals like International Journal of Arts and Sciences, International Journal of Teaching and Learning in Higher Education, International Journal of Electronic Business, International Journal of Global Environmental issues, etc. Collaborated with UNESCO on Development Management research Collaborated with UNICEF to design and conduct social research and capacity building modules for government officials

Trainings, MDPs and consulting


Master trainer training for Image Transformation of Bihar Police Managerial Leadership and Performance - Module for the Top Management Team for Bihar State Milk Co-operative Federation (COMFED) Transformational Leadership and Motivation training for Power Grid Corporation of India Empowering Change Agents- A Management Development Programme for the entire team of District Education Officers of Bihar Government Managing in the Post RTE Era- A management module for training 522 Block Education Officers of Bihar Government

Library and Infrastructure


State-of-the art Library Resource Centre Collaboration with Harvard Business Publishing Connected to INDEST-AICTE Consortium, INFLIBNET, and NKN Collections of 2100 Harvard Classics Access to most popular databases such as EBSCO, Emerald, JSTOR, ProQuest, Prowess, IAS, Datamonitor 360, ISI Emerging Market, Capitaline Plus Data Analysis and Statistical Softwares such as SPSS, AMOS, Clementine, Eviews, Stata Citation Management tool-EndNote 24X7 Wi-Fi access Library 350 seater auditorium

Faculty
Highly qualified and experienced faculty drawn from both academia and industry 14 full-time internal faculty members apart from an extensive list of visiting faculty from IIMs and the industry 3

CIMP SETTING NEW BENCHMARKS


Chandragupt Institute of Management Patna (CIMP) has been established as an autonomous institution with active support from the Government of Bihar. The institute was founded with an objective of contributing substantially to the academic and development credentials of Bihar, while fulfilling the primary role of training students to become professional managers. CIMP offers a two-year full-time, AICTE approved Post Graduate Diploma in Management. The institute follows, to the extent possible, all practices, systems and processes of leading management institutes. In a short period of four years, CIMP has proved its worth to the corporate world and has been able to place its graduates in various companies of national and international repute, some of them being AMUL, DION Global Solutions, HDFC Bank, ITC, L&T, NDDB, TATA Advanced Systems.

building leadership
We at CIMP have scaled unattainable heights with utmost commitment, perseverance and enterprise. Our seasoned faculty and unique teaching methodology have helped CIMPIANS to set new benchmarks, real quick, and engineered to perfection.
Humming Birds flap their wings real fastin normal flight about 75 beats per second, and during courtship flights, at a speed greater than 200 times per second, all while making a humming sound.

Vision
To become a nationally and internationally relevant management education and research institution focusing on excellence.

Mission
To focus on enriching the management education profile of Bihar through training, research and consulting activities. To establish centres of research especially focusing on the development issues of Bihar.

Infrastructure
CIMP is located at a very prime location in Patna and has state-of-the-art facilities comparable to any leading B-School ACROSS the globe, establishing it as a pivotal research institution in the Eastern part of the country.
Located in the heart of the city of Patna, the campus is entirely wi-fi enabled. All classrooms and conference rooms are air-conditioned and are equipped with LCD screens and projectors to stimulate learning and interaction. In addition to the classrooms, the institute has a library, an auditorium, a computer centre, faculty rooms and on-campus hostel facility for students. Institute also has a Badminton Court, Table Tennis and in-house Gym facilities.

nurturing potential
25 percent of a hummingbirds weight is due to its pectoral muscles that are built over a period of time, and aids in long flights.

Library
The state-of-the-art Library Resource Centre (LRC) is at the heart of CIMPs teaching, learning, training, and research activities. The library resource centre, is one of the best business libraries in the country. The library has the facility to access e-resources as part of its resource collaboration with Harvard Business Publishing, an independent unit of Harvard Business School and INDEST-AICTE Consortium, jointly established by the Ministry of Human Resource Development (MHRD), IIT Delhi and Information & Library Network (INFLIBNET), Ahmedabad. The library stocks more than 15,000 books, 260 print journals, 138 print and online newspaper, 600 government publications, 2000 Harvard classic collections, 500 handbooks and non-book materials, including 900 CDs received with books, 120 videos and 250 audio collections. Students can access more than 10,000+ full text journal titles such as EBSCO, ProQuest, JSTOR, Emerald Insight, and J-Gate. The library also subscribes to business databases such as PROWESS, Datamonitor 360, ISI Emerging Markets, IAS, Capitaline Plus and latest statistical software like AMOS,Clementine, Stata, Eviews and reference management software like EndNote. The Library offers user services such as RFID Automated System, Document Delivery Service, WebOpac powered by VTLS, Bibliographic Service, Institutional Repository, Open Video Digital Library,Virtual Reference Service, etc. The students have 24 hours access to the library. They can easily access the library online by sitting in their hostels rooms also.

Computing Facilities
Information Technology (IT) is an integral part of the success of any leading management institute. Therefore, IT and e-enablement at the campus is a critical component of CIMPs focus towards excellence. CIMPs strategy provides visibility of services and assets, control of information and systems and automation of tasks and processes. The IT wing of CIMP is committed to leap from Information Technology to Impeccable Technology. A well-equipped and state-of-the-art computer lab with latest hardware (multimedia computers, network printers, and other leading accessories) and software specifications having uninterrupted wi-fi/ LAN connectivity round-the-clock High-speed NKN (National Knowledge Network) connectivity- 1 GBPS IBW along with 10 MBPS (1:1) Lease line backup connectivity. Secure firewall throughout the entire network Real-time implementation of RFID (Radio Frequency Identification) system, a technology that incorporates the use of electromagnetic/ electrostatic coupling in the radio frequency portion of the electromagnetic spectrum to uniquely identify all the books, a path-breaking technological asset of its kind in India Successful connectivity of the campus with world-class online databases of over 25,000 company reports through CMIEProwess, Industry Analysis Services (IAS), and EBSCO Licensed version of leading statistical software such as SPSS 18, AMOS 18, PASW 13 (Clementine) In-house development and successful implementation of e-examination software especially suited for global awareness

In addition, Harvard Business School online courses on Information Technology are being taught to students.

Auditorium
The 350-seater auditorium is the pride of CIMP. The hub of all cocurricular activities, the auditorium has hosted eminent personalities, including the Honorable Vice-President of India, Advisor to thePrime Ministerof India - Mr. Sam Pitroda, Chairman ofSEBI - Mr. U. K. Sinha, UID Chairman - Nandan Nilekani, musical maestro Pandit Ulhas Kashalkar and the likes. All seminars, industry interface, cultural programmes and the annual convocation are held in the auditorium.

New Campus
CIMP envisages moving to its new campus very soon. The Government of Bihar has allotted 10 acres of land to CIMP for building a state-of-theart academic cum residential campus in Mithapur, which is 4 kms away from Patna airport and 1.5 kms away from Patna railway station. The construction of the new campus is already underway and is expected to be operational by 2013. CIMP is looking forward to start a post graduate programme in AgriBusiness Management in the new campus. The new campus will also have an International Management Education Centre with outreach campuses in other countries, such as Fiji and Mauritius. 7

Research & Consulting Activities


CIMP faculty is engaged in cutting-edge research in the field of management. The recent publications and conference presentations bear testimony to the research quality produced by CIMP internal faculty team.

New initiatives taken in Management education at CIMP provide latest trends in the business module and give opportunity to student and faculty to interact with industry leaders in the country. CIMP has taken special initiatives to provide quality training to facilitate research in contemporary management subjects and provide consultation in newer areas.

challenging perceptions
Faculty have presented their academic papers at international conferences like INFORMS Marketing Science Conference in the US, Canada & Germany, Academy of Management Conference in the US, Green Economics Conference at Oxford University, UK and Global Conference on Academic Disciplines at Harvard University, US to name a few. Moreover, many academic writings of CIMP faculty have been accepted for publishing in internationally relevant journals like International Journal of Arts and Sciences, International Journal of Teaching and Learning in Higher Education, International Journal of Electronic Business, International Journal of Global Environmental Issues and Indian Journal of Industrial Relations to name a few. Faculty members bring their research output to PGP classrooms as well to enrich classroom discussions and benefit the students. CIMP is playing a leading role in contributing to the all round development of the nation. Therefore, research areas, which have high contextual relevance and development implications for Bihar and India, in the next two decades, have been identified for starting CIMPs research centres. The institute organizes conferences, workshops and seminars and has initiated international level research into Micro-Finance & Rural Marketing. 8

Many hummingbirds can breed together to create hybrid species, one special quality that makes identifying hummingbirds very challenging.

Micro-Finance Research Sub Centre


Micro-Finance Research Sub-Centre at CIMP, sponsored by Bankers Institute of Rural Development (BIRD Lucknow) promoted by National Bank for Agriculture and Rural Development (NABARD), is conducting research on Cost-Structure and other complexities in scaling up of operations of small Micro-Finance Institutions in Bihar. Four research projects have been completed till date and several projects are ongoing. CIMP is also conducting research on customization of Micro-Finance products in flood affected areas of Eastern Region of Bihar. The SubCentre proposes to help in building-up the database of MFIs in the country and prepare the road-map for Micro-Finance in Bihar. CIMP is the first management institute in the country to have got the honour of having a sub centre of microfinance research of an apex organization (BIRD). The centre has initiated research in high priority areas of Microfinance in the context of Bihar, so that policy makers in Government and financial institutions will devise and design appropriate managerial models. CIMP will help the development of new managerial concepts for overcoming

organizational issues involved in Microfinance. This will increase the effectiveness of micro level organizations and their activities. The institute has created history by achieving milestones in research within the short span. The sub-centre will be helpful in giving boost to microfinance activities by bridging the critical gap, which is the need of the hour for the poverty stricken people of Eastern India. In addition to this, the institute has centres of research specially focusing on the development issues of contemporary relevance like: Centre for Micro-Enterprises Management Centre for Agri-Business Management Center for Social Entrepreneurship Centre for Water Management In addition to research centers, CIMP faculty is actively engaged in consulting assignments for various industries and Government bodies. These typically include management development programs & other training activities for professionals, carrying out surveys and analyses to recommend changes in public policies.

program design
Our evolved curriculum encourages an outlook to see distant realities as global possibilities. The programs at CIMP have the foresight to build social and business entrepreneurial skills blending global communications with local understanding of ethos and culture.

Academic Program & Courses


The residential two-year full-time Post Graduate Diploma in Management prepares students for careers in various industries. The program is designed to enhance the problem solving and decision making abilities of participants and create awareness of the socio-economic environment. The aim of the program is to produce managers with socially desirable values.

creating competency
During the first year of the program, students learn basic concepts in the areas of Business Communication, Finance & Accounting, Marketing, Organizational Behaviour, Human Resource Management, and Operations & Quantitative Techniques. These core courses help the students in building sound foundation in various functional areas. During second year, students get an opportunity to choose their specialization according to their areas of interest. Currently, two specializations viz. Finance & Marketing are offered in the second year, of which students can choose one of their interest areas. The students are exposed to at least 300 cases on a variety of organizations, different experiential techniques, various field assignments, including a two months summer internship in organizations. The program ensures that students develop a healthy appreciation of business, its theory and practice.

The Hummingbirds vision is legendary. They can see things at a farther distance, that includes peering deep into the ultraviolet range!

Along with core management subjects, the curriculum also lays emphasis on course and activities that sensitize the students to social, environmental and ethical issues. Academic collaborations with universities in USA, Sweden and other countries are being initiated for student exchange program and other academic / research activities.

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Indicative Course List

SI. No. Term IV 1. 2. 3. 4. SI. No. Term I 1. 2. 3. 4. 5. 6. 1. 2. 3. 4. 5. 6. 1. 2. 3. 4. 5. 6. 7. 8. Information Technology Financial Accounting Quantitative Methods - I Microeconomics Micro Organizational Behaviour Managerial Communication Corporate Finance Quantitative Methods II Macroeconomics Human Resource Management Marketing Management - I Cost Accounting Financial Management Marketing Research Macro Organisational Behaviour Production and Operations Management Management Information Systems Business Law Business Environment & Policy Marketing Management- II 5. 6. 7. 8. 9. 1. 2. 3. 4. 5. 6. 7. 8. 1. 2. 3. 4. 5. 6. 7. 8. Strategic Management (Compulsory) Organizational Structure and Process (Compulsory) Creativity Training (Compulsory) Services Marketing (Compulsory) Sales and Distribution Management (Compulsory) Consumer Behaviour* (Marketing) Rural Marketing* (Marketing) Option Future Derivatives* (Finance) Security and Portfolio Management* (Finance) Supply Chain Management (Compulsory) Banking (Compulsory) Project Management Compulsory) E-Business/E-Commerce (Compulsory) Brand and Product Management *(Marketing) Retail Management* (Marketing) International Finance* (Finance) Finance and Business Modeling* (Finance) Corporate Governance and Business Ethics (Compulsory) ERP (Compulsory) Microfinance (Compulsory) Innovation Management (Compulsory) Integrated Marketing Communication* (Marketing) B2B Marketing* (Marketing) Business Analytics* (Finance) Project Finance* (Finance) 11

SI. No. Term V

SI. No. Term II

SI. No. Term III

SI. No. Term VI

Faculty
CIMP has a pool of highly qualified and experienced faculty drawn from both academia and industry. The institute currently has 14 full-time internal faculty members apart from an extensive list of visiting faculty drawn from top business schools and the industry. The faculty belongs to different disciplines of management like Finance, Marketing, HR, Systems, Operations, Economics, Organizational Behaviour & Strategy. The institute also gets mentoring support from an eminent Advisory Council comprising Professors from IIMs and other leading business schools.

The faculty at CIMP helps students to develop competencies to analyse problems in a holistic manner; to seek, organize and present information that could lead to insightful, practical and innovative solutions.

heralding growth

The hummingbirds brilliant throat color is due to the iridescence in feather arrangement and the influence of light level, moisture and other factors related to environment.

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Internal Faculty
Prof.V. Mukunda Das PhD (SPU), I.T.P (Milan) Prof. Anup Raj PGP (IRMA) Prof. Kalyan Agrawal PGP (CIMP) Prof. Kumar Alok PGP (XIMB) Prof. Ribhu Kumar PGP (IIM Kolkata) Prof. S. Dinda PhD (ISI Kolkata) Prof. S. Dutta MBM (IIT Kharagpur) Prof. Shireesh PGP (IIM Kolkata) Prof.V. Bandyopadhyaya M.Tech. (IIT Kharagpur), PhD Prof.V. Sharan PhD, D.Litt Prof. Rajesh Kumar FPM (IRMA) submitted Prof. Sayan Banerjee FPM (NITIE Mumbai) submitted Bidhanesh Misra MBA(FMS) Madhulima Shekhar Faculty Associate (Japanese), J.N.U., N.Delhi

Visiting Faculty
Chanchal Kumar IAS, M.Tech. (IITK), MDIP (US) C.Gopalakrishnan PhD (Gujarat) K. Balakrishnan PGP (IIMA) N.Vijayalakshami IAS, PhD (IIT Delhi) O.P. Wali Professor, IIFT Delhi Rakesh Kumar Niraj PGP (IIMB), PhD (USA) Saji K.B.Nair Professor, IIM Lucknow Sanjeev Sinha IAS, MBA (Indiana USA) S. Siddarth IAS, PGP (IIM A) Romy Sahay GM, ITC Infotech Prasad Sundararajan PhD (Gujarat) Adwaita Govind FPM (XIMB) Natesa Prasad PGP (IIMA) , PhD (USA) Dr.K. Sivakumar Ph.D,Syracuse University(USA) Lionel Aranha (CA)

Academic Advisory Council


Dr. K. Sivakumar PhD (USA) Chair Professor Lehigh University (Chairman) Prof. Abhoy K. Ojha IIM Bangalore Prof. Ganesh Prabhu IIM Bangalore Prof. Mahesh Gopinath PhD (Michigan) Prof. Mithileshwar Jha IIM Bangalore Prof. Saji K. B. Nair IIM Lucknow Prof. Unnikrishnan IIM Kozhikode Prof.Vidyanand Jha IIM Calcutta Prof.Vinay Kumar MPA / ID (Harvard University) 13

Life @ CIMP
CIMP sharpens the skills of aspiring business managers by encouraging them to participate in national symposiums, workshops and debates that engage their communication skills and help them to connect with people within industries and the larger gamut of the society.

chanellising energy
Hummingbirds can produce distinctive sounds with their tail-feathers, which flutter in airflow, displaying great aerodynamic skills.

A lot of learning in a business school happens outside the classrooms. At CIMP, campus life outside classrooms is full of activity, learning and enthusiasm. In a short span of time, CIMP students have organised several actively run groups and clubs in the campus. These initiatives have ensured that there is not a single dull moment in the two years at CIMP campus. These activities help students inculcate teamwork, togetherness, leadership and decision-making which are important takeaways of management education.

Academic Committee
It plays an important role in maintaining and developing the academic standards at the institute and assists the faculty to keep the curriculum and pedagogy updated. It acts as an interface between the students and the PGP.

the expectations of students by facilitating a smooth placement process. It also works closely with the industry to receive feedback on the institutes curriculum and students competencies.

SangoshthiMedia & Seminar Committee


It is involved in coordinating the media coverage of the seminars, conferences and other events of academic and social relevance held at the institute. Students in the media and seminar committee act as the media managers of the institute.

SaarangCultural Committee
It is a committee comprising the students which conducts a gamut of cultural events, dance, theaters and various competitions. The organization of large scale events like inter college fest provides hands-on event management experience to future managers.

Placement Committee
Institutes placement activities are co-ordinated by this committee, comprising a faculty as placement co-ordinator and elected student representatives. The committee tries to match the requirements of the corporate world with 14

SpardhaSports Committee
This committee aims at keeping its future managers healthy and fit through various

indoor and outdoor sporting events. Our annual sports event ATIDA is another step towards this.

Money OneFinance Club


Money one is a student driven initiative that provides a platform for students to improve their quantitative and analytical thinking abilities for logical application in financial sector. On a regular basis it arranges paper presentations, quizzes and virtual stock trading competitions.

AaharMess Committee
It is run by students and is entrusted with the task of smooth functioning of the mess under overall supervision of hostel warden. The menu is also prepared by the mess committee in consultation with all the students.

Concept is frequently used for bringing about changes in socially significant attitudes and behaviour in such diverse areas as smoking, use of seat belts in cars, drug abuse, heart disease and organ donation, AIDS awareness, waste disposal, traffic sense etc. It strives to change the mindset of urban Patna populace for an enlightened citizenship.

MarksmenMarketing Club
It is a platform where students unleash and sharpen their marketing skills. An important agenda of the club is to facilitate communication between students on various marketing issues and queries. It achieves this by hosting management games, business quizzes, paper presentations etc.

IT Committee
IT committee is a student body which takes care of campus wide IT requirements such as managing the campus intranet, software installation, troubleshooting etc.

PravartanaThe Management Club


Pravartana aims at bringing out and shaping the manager within the students. It lives upto its motto, Stay Active, Stay Ahead by conducting events like Business quiz, Ad-mad competition, management games etc. on a regular basis.

Human KapitalHR Club


This club exists with a view to enhance the intellectual stimulation of the members towards the rapidly changing knowledge industry. Members come together on a weekly basis and share something new taking place in the industry so as to keep themselves updated with the changing HR practices.

Sahas Adventure Club


This club organizes outdoor sports activities and adventure trips to give students a break from the usual schedule of rigorous classes and assignments.

SamvednaSocial Marketing Club


Social Marketing Club (SMC), an entirely student driven activity, is an innovative initiative of CIMP for contribution towards the development of state. Social Marketing

Achievements
Shilpy Verma: Presented paper on Rural Consumers of Bihar at 2nd National Conference Managing ForTomorrow organised at Ahmedabad University. Paper also got published in ISBN- 978-819229836260 by Aditya Informatics & Research Centre with the research papers of highly qualified people like Dr. Narsingh Binani, Dr. Bijal Mehta, Dr. Prashant Gupta, Dr. Hetal Jhaveri, Dr. Bindiya Soni and many otherrenownedpeople.

Priya Kumari,Ravi Ranjan and Nikhil Kumar Trivedi: Won 1st prize in a Case Study Competition conducted by NIT Jamshedpur named as Ojass12 on developing an eco village model for a poor and under developed village of Jharkhand. Soni Kumari, Samar Reyaz & Ved Prakash (as a team) represented the institute at National level Parliamentary Debate competition at CNLU, Patna. They won the first three debates defeating teams of NIT Patna, College of Commerce law students, KIIT School of Law. 15

Placements
CIMP achieved yet another feat when campus placements for the third batch were declared closed much earlier than convocation. The entire batch was placed with roles and remuneration matching individual aspirations. The successful completion of final placements in the challenging economic conditions is a testimony to the quality of the students and the faith of the industry in Brand CIMP. More than 20 companies from diverse sectors visited the institute to pick students for various roles. The job location of placements was not restricted to Bihar alone. Several companies offered students positions in New Delhi, Mumbai, Hyderabad, Bangalore and other cities. CIMP is already a preferred campus of ITC Ltd.

Placement 2012 Sector-wise Breakup


27% Consulting

21% BFSI

5% Engineering/ Technology 21% Non Profit/ Social 5% IT

21% FMCG

Placement Statistics for the Third Batch


100%placement of our studentswith an average salary of 5.25 lacs 3job opportunities per studentin abatchcomprising38 students. Companies were from Banking & Finance, KPO, Consultancy, FMCG, IT & Telecom, Advertising & Media, Manufacturing and other sectors.

Our Top Recruiters


ACC Airtel Amba Research Amrapali Group AMUL ANMsoft Arvind Brands ASSEFA BASIX BIA BIRD (NABARD) BP Ergo BSHPC Clairvolex CNBC Colgate Palmolive DION Global Solutions DLF Great Offshore HDFC HPCL HT Media Intercontinental Consultants and Technocrats Pvt. Ltd. (ICT) Indusnet Technologies ITC Jeevika Jindal Group Kalyanpur Cements L&T LIC Housing Finance Ltd Mother Dairy NDDB NTPC OSIM Prism Cement RIRL Saija Microfinance S-Tel Tata Advanced Systems Times Group UB Group UNICEF

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Location-wise
18% Bihar Capital

Function-wise
5% Finance 13% Planning 37% Metro 3% Systems/IT 40% General Management

21% Towns

3% State Capital 21% Rural 39% Marketing

Accolades
We are overall impressed with the candidates work ethics and capability to learn new concepts. Keep up the good work and launch more such committed professionals.
Abhishek Rungta (Founder / CEO, Indus Net Technologies)

I commend the commitment and dedication of the Team CIMP. I am impressed by the enthusiasm and interest of the students.
Dilip Sinha (Ambassador to Greece)

We are quite happy with our selection of candidates from your school and the required knowledge, training imparted by your faculty were satisfactory.
Venkatesh.B (HeadRisk Management & Banking Practice, Dion Global Solutions)

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Batch: PGDM 2011-2013


Educational Background Work Experience
13% 0-2 years 8% More than 2 years

Specialization

23% Commerce

11% Engineering

30% Finance

30% Science 13% Arts 70% Marketing 23% Management 79% Fresher

Batch: PGDM 2012-2014


Educational Background Work Experience
10% More than 2 years 29% 0-2 years

Age Profile
7% Less than 21 years 12% More than 24 years

26% Commerce

12% Engineering

19% Science

17% Arts 26% Management 61% Freshers 81% 21-24 years

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Marketing
Alok Kumar Raj, 23
BBA

Dinman Pratap Narayan, 23


B.Com

Summer Training: Study of market share of different brands of milk in Patna town with special reference to SUDHA [Patna Dairy Project] milk Patna Dairy Project

Summer Training: New Product Launch by Amul Brand in Health Drink Category AMUL

Amrita Kumari, 21
BBA

Girijanand Choudhary, 25
B.Sc (Biotech)

Summer Training:To design the launch strategy for the launch of Amuls new product Amul Pro in Patna Market AMUL

Summer Training: Developing case studies on 10 households who have witnessed upliftment due to their association with JEEVIKA JEEVIKA

Atulya Jyoti, 24
BBA

Ishu Kumar Nirala, 23


B.Tech (Electronics & Communication)

Summer Training: Understand BVM (Bulk Vended Milk) consumer in various formats viz MS(Milk Shop)/ Franchisee/ IC (Insulated Container) and COW(Container on Wheel) Mother Dairy Work Exp: (14) 1) Finance Manager (7 months), at Maurya Tradex Pvt Ltd, 2) Marketing Executive (7 months) at Deevin Seismic System Balram Kumar Baigayanik, 24
B.Sc (Botany)

Summer Training: Driving superior availability and visibility for ITC Products in identified lower POP group market at Buxar district, Bihar ITC

Jay Prakash Gopal, 26


BA (History)

Summer Training: Developing case studies on 10 households who have witnessed upliftment due to their association with JEEVIKA JEEVIKA Work Exp: (11) Faculty & Coordinator at F.TEC (Khazani Infotec)

Summer Training: Driving superior availability and visibility of ITC products in identified lower POP group markets at Madhubani district, Bihar ITC Work Exp: (24) Teacher at Darbhanga Public School
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Marketing
Jyoti Ashish, 25
B.Sc (Zoology)

Mayur Khandelia, 23
B.Com

Summer Training: New Product Launch by Amul Brand in Health Drink Category AMUL

Summer Training: Driving superior availability and visibility for ITC Products in identified lower POP group market of Motihari, Bihar ITC

Kumar Shashwat, 23
B.Sc (Maths Hons.)

Poonam Kumari, 24
B.Sc (Zoology)

Summer Training: Developing case studies on 10 households who have witnessed upliftment due to their association with JEEVIKA JEEVIKA

Summer Training: Routelist Expansion Colgate Palmolive

Neha, 22
BBA

Pragya Verma, 23
B.Tech (Electronics & Communication)

Summer Training: Identification of new wholesale outlets for Colgate Palmolive in Patna Colgate Palmolive

Summer Training: Designing Communication strategies, Planning media execution and Production for various media including print, outdoor, film and web. Research assignments include primary qualitative research in social research studies Saarthak Development & Business Solutions Pvt. Ltd. Priya Kumari, 21
BCA

Nikhil Kumar Trivedi, 23


B.Sc (Environment science)

Summer Training: Driving superior availability and visibility for ITC Products in identified lower POP group market of Samastipur, Bihar ITC

Summer Training: Routelist Expansion Colgate Palmolive

20

Marketing
Rakesh Nandan, 28
B.Tech (IT)

Sadaf Ali, 23
BBA

Summer Training:To develop marketing strategy to double the sales of Sudha brand milk in Patna Dairy Work Exp: (33) 1) Software Trainee and Team Leader (12 months) at Ripples Infolink 2) Project Manager (21 months) at Innovative India Technology Raushan Kumar, 21
BBM

Summer Training:The communication assignments range from developing communication strategy, design of creative, media execution and production for various media including print, outdoor, film and web Saarthak Development & Business Solutions Pvt. Ltd. Swati Sumi, 24
B.Sc (Biotech)

Summer Training:To identify the business opportunities of serviced accommodation in Patna (Bihar) NxtGen Future Hospitality & Infraserve Pvt. Ltd.

Summer Training:To identify the business opportunities of serviced accommodation in Patna (Bihar) NxtGen Future Hospitality & Infraserve Pvt. Ltd.

Romal Kumar Sinha, 22


BBA

Vikash Kumar, 22
BA (Sociology)

Summer Training: Developing case studies on 10 households who have witnessed upliftment due to their association with JEEVIKA JEEVIKA

Summer Training: New Product Launch by Amul Brand in Health Drink Category Amul

Ruchi Kumari, 24
B A (Economics)

Vivek Mitra, 24
BA (Economics)

Summer Training: Developing case studies on 10 households who have witnessed upliftment due to their association with JEEVIKA JEEVIKA

Summer Training: Strategy development for launch of a New Product in Health Drink Market & Retailers census for finding new opportunities for business development of AMUL Ice Cream in Jamshedpur, Jharkhand Amul Work Exp: (36) 1) Marketing Executive (22 months) at Hero Mindmine, Patna 2) Proprietor (14 months) at Namratta Foods, Patna
21

Marketing
Samar Reyaz, 22
B.Sc (Zoology)

Shilpy Verma, 23
B. Sc (Biotechnology Hons.) (4 yrs)

Summer Training: Driving superior availability and visibility for ITC Products in identified lower POP group market at Hajipur district ITC

Summer Training: Understand BVM (Bulk Vended Milk) consumer in various formats viz MS(Milk Shop)/ Franchisee/ IC (Insulated Container) and COW(Container on Wheel) Mother Dairy Work Exp: (13) Factory Supervisor at India Electronics Abhishek Kumar, 23
B. Sc (Zoology Hons.)

Sonu Agarwal, 23
BBA

Summer Training: Driving superior availability and visibility for ITC products in indentified lower POP group market at Bihar Sharif, Nalanda district ITC

Summer Training: Developing case studies on 10 households who have witnessed upliftmentdue to their association with JEEVIKA JEEVIKA

Saquib Ahmad, 21
B.Sc (Zoology)

Shourya Suman, 22
BCA

Summer Training: Designing the launch strategy of Amuls new product [Amul Pro, A health drink] Amul

Summer Training: Developing case studies on 10 households who have witnessed upliftment due to their association with JEEVIKA JEEVIKA

Saurav Navin, 24
BBA

Shankar Jha, 25
B. Sc (Chemistry)

Summer Training:To ascertain sales volume of branded Ice Cream in Patna & market share of Sudha brand Ice cream in Patna town Patna Dairy Project Work Exp: (36) 1) Area Sales Representative (24 months) at Shree Bajaj (Darbhanga) 2) Trainee Sales Executive (12 months) at Vaccine House
22

Summer Training: Identification of new wholesale outlets for Colgate Palmolive in Patna City Colgate Palmolive Work Exp: (19) Assistant Manager (Sales) at Santpuriya Ispat Ltd.

Marketing
Deepti Manisha, 26
B.Sc (Biotech)

Finance
Danish Raza, 22
B. Com (Accounts Hons.)

Summer Training: Developing case studies on 10 households who have witnessed upliftment due to their association with JEEVIKA JEEVIKA

Summer Training: Investment in Fixed Deposits versus Fixed Maturity Plans SBI

Finance
Amit Kumar, 26
BA (History)

Dhiraj Kumar, 27
B.Com (Hons.)

Summer Training: Develop an accounting manual for Saija Microfinance Saija Microfinance Pvt. Ltd.

Summer Training: Comparative analysis of market share and product feature in home loans SBI

Anand Kumar, 21
B.Com (Hons.)

Jyoti Chetna, 23
B. Com (Hons.)

Summer Training: Process mapping exercise for adequate financial control Saija Microfinance Pvt. Ltd.

Summer Training:To design the launch strategy of Amuls new product Amul Pro in Patna Market AMUL

Aparna Kumari, 22
B. Com (Hons.)

Kumari Rashmi, 21
BBA

Summer Training: Importance of financial planning SBI

Summer Training: Financial Valuation and analysis of Samsung Medison India Pvt. Ltd. Samsung Medison India Pvt Ltd.

23

Finance
Ponu Ranjan, 24
BE (Electronics)

Soni Kumari, 24
BBA

Summer Training: To design the launch strategy of Amuls new product Amul Pro in Patna Market Amul

Summer Training: Financial Planning for youngsters SBI

Om Babu, 23
B. Com (Hons.)

Sharanya S. Nambiar, 22
B.Com (Hons.)

Summer Training: Purchase & Inventory Management NTPC Work Exp: (26) 1) Audit Assistant at A K Mishra & Associates C.A. Firm (8), 2) Baba Projects Pvt. Ltd. (18)

Summer Training:To develop a Business Plan for Non Financial Linkages in Saija Microfinance Pvt. Ltd. Saija Microfinance

Rajshree Tiwary, 23
B.Com (Hons.)

Ved Prakash, 25
BE (Electrical & Electronics Engineering)

Summer Training: Company Valuation for Mergers & Acquisitions RMG Transaction Advisory Pvt. Ltd.

Summer Training: Installation of wind power in India and Comparative Study of Wind developer model vis a vis equipment supplier led model SBI Capital Market Ltd. Work Exp: (7) Graduate Engineer at Enercon India Ltd.

Ravi Ranjan, 22
B.Com (Accounting)

Summer Training: Assessing customers needs and expectations from Housing Finance Companies and to find out image of LICHFL in the eyes of customers LIC Housing Finance Ltd.

24

Placement Office
Placement Chairperson
Prof. Ribhu Kumar (+91) 9204057201

How to Reach Patna


Patna has excellent connectivity from and to the major cities of India.

Flight Details
DELHI AIR INDIA AI409 AI407 AI415

BANGALORE INDIGO 6E 341 6E 126 6E 178 6E 146 6E 386 Go Air Jet Konnect G8 200 G8 608 S2 4402

Placement Officer
Ms. Antra Rathod (+91) 9570803845
INDIGO JET LITE Jet Konnect Go Air KOLKATA INDIGO Jet Konnect

6E 232 6E 386 S2-289 S2-102 9W-K 2287 S2 3287 G8-341 G8-343 6E-339 S2 4402 9W-K 2514 9W 7078 9W 7117 9W-2852 9W-2854

Student Placement Committee


Ishu Kumar Nirala Pragya Verma Ponu Ranjan Soni Kumari Ved Prakash (+91) 8252051596 (+91) 8292819846 (+91) 8809565246 (+91) 9525941972 (+91) 9386960202

Train Details
DELHI Rajdhani Express Sampoorna Kranti Express Kolkata Rjdhni KOLKATA Janshatabdi Express Kolkata Rajdhani Howrah Danapur Express Poorva Express MUMBAI Rajendra Nagar Express LTT RJPB Express CHENNAI Sanghamitra Express Bagmati Express Patna Express BANGALORE Sanghamitra Express Bagmati Express 12295 12578 12295 12578 16309 12141 13202 12023 12305 12351 12303 12310 12394 12306

Shadow Placement Committee


Abhijit Roy Dolly Kumar Rohit Mrinalini Tiwary Raj Shekhar Sweta Kumari (+91) 9905495005 (+91) 8235038201 (+91) 9308335183 (+91) 9798266725 (+91) 8678016178 (+91) 8102627689

MUMBAI INDIGO 6E-342 6E-178 Go Air CHENNAI INDIGO Jet Konnect Go Air 6E-276 6E-178 9W 7020 9W 7078 G8 751 G8 608 G8 608

Placement Schedule 7th December, 20127th February, 2013

Contact Details:
Placement Office Chandragupt Institute of Management Patna Hindi Bhawan, Chajjubagh, Patna - 800001 (Bihar) Phone No.: 0612 - 2200489 Email: placement@cimp.org.in Website: http://www.cimp.ac.in

CIMP
Placement Office Chandragupt Institute of Management Patna Hindi Bhawan, Chajjubagh, Patna - 800001 (Bihar) Phone No.: 0612 - 2200489 Email: placement@cimp.org.in Website: http://www.cimp.ac.in