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Cloud computing.

Michael Shepherd, SBDM October 2013


2011 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1

Cloud Business Development Manager in Public Sector

Focused on State, Local and Education


14 + Years at Cisco

Started in 1999 here in Boston supporting CTC Communications


Experience in

2011 Cisco and/or its affiliates. All rights reserved.

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Schools need Xerox duplicates move AWS wins $600 million Chicago CIOs IT revival infrastructure. We provide to cloud data centers for to build private contract plan includes the cloud low-cost virtual servers, so Texas - Washington cloud for CIA - CIO Computerworld (Jan 2013) that schools dont have to Technology (Mar 2012) Magazine (Nov 2012) worry about maintaining it. Jim Peterson, CTO, IlliniCloud (Jan 2012).

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Cloud gaining traction as state and local cost-cutter


For IT managers who have, or are planning to implement a cloud offering,

70% said they would migrate Web applications to the cloud 60% identified plans for data storage 40% said they would use the cloud for email. 44% Hybrid clouds, which combine private and public clouds, are the preferred platforms for IT managers 36% have adopted private clouds.

October 2013
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Cloud TAM
27%

10% 4% 2011 $81B 2015 $227B 2020 $777B

Cloud infrastructure and services as % of total WW IT spend


Source: IDC Black Book Q112 May 2012, SMO

Source: IDC Black Book Q112 May 2012, SMO analysis


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Cloud Market
By 2014, 10% of IT budgets will be spent on Cloud By 2020, $159B Market Shift: On premise Cloud + On Premise
Sources: Forrester, InformationWeek, Cisco, Gartner
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Cloud Consumption
80% enterprises have implemented public cloud services in 2012

Shadow IT
Democratization of IT By 2015, 35% of IT spend outside of IT department Risk shifting from customer to vendor

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State/local
Storage (19%) Conferencing & collaboration (17%) Messaging/ bus process/compute (15%)

Healthcare
Conferencing & collaboration (29%) Compute power (26%) Office Productivity Suites (22%)

Higher Ed
Storage (31%) Conferencing & collaboration (29%) Compute power (25%)

K-12
Storage (40%) Conferencing & collaboration (36%) Office Productivity Suites (33%)

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1. 2. 3. 4.

Cloud is overwhelmingly a good thing in the eyes of IT decision makers Cloud is here and growing significant share of IT spend has already moved to cloud IT leaders in emerging markets are more enthusiastic about cloud, see greater impacts Satisfaction with cloud providers is high, but so are expectations

5.
6. 7. 8. 9.

Security concerns remain the chief brake on cloud


There is no on size fits all approach a world of many clouds will predominate IT views itself as being front and Center in the future But the Lines of Business are gaining IT influence IT must reimage how it partners with the business

10. Cloud-driven impacts spanning the full IT consumption are a wake-up call for IT leaders.

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Essential Characteristics

Measured Service On-Demand Self Service Broad Network Access

Rapid Elasticity
Resource Pooling

Service Models

Software as a Service (SaaS)

Platform as a Service (PaaS)

Infrastructure as a Service (IaaS)

Deployment Models

Private

Public

Hybrid

Community

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Traditional IT
You Manage Application Data Runtime You Manage Middleware O/S

IaaS
You Manage Application Data

PaaS
Application Data Runtime Middleware Managed by Vendor Managed by Vendor O/S Virtualization Servers Storage Networking

SaaS
Application

Data
Runtime Middleware Managed by Vendor
10

Runtime
Middleware O/S Virtualization Servers Storage Networking

O/S Virtualization

Virtualization
Servers Storage Networking

Servers
Storage Networking

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PRIVATE
Application

PUBLIC
SaaS

Platform

PaaS

Infrastructure

IaaS

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Key Decision Criteria


Value Add Cost Time to Deploy Risk Profile Experience

Build Attributes
Core differentiation Mission critical/operational advantages Cost/risk/scale and speed User Experience

Buy Attributes
Core value prop for Vendor Mission critical/operational advantages Cost/risk/scale and speed Scale small vs. big Global deployment User Experience

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Enabling Cloud Services Based on our Network Platform Advantage


Tailored Solutions for Building Clouds Rich Ecosystem with Integrated Solutions
Research In Motion
SAMSUNG

Accelerate the Use of Cloud Services

Enable customers to build and operate public or private clouds

Enable customers to deploy tested, best of breed solutions

Enable customers to deploy cloud services to collaborate and secure their business

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Cloud Builder
Build and Sell Cisco-Centric Clouds to Customers and Cloud Providers

Cloud Provider
Create, Manage and Sell Cisco Powered Cloud Services to Customers

Cloud Services Reseller


Resell Cloud Providers Cisco Powered Cloud Services to Customers

Supply

Demand

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Simplifying Data Center Transformation
10
DC Domain 1
Facilities and Infrastructure

Process and Governance


Security and Compliance Applications Platform
Virtualization & Abstraction Virtualization and Abstraction
Automation and Orchestration 6
Service Financial Management

Existing System Integrations

2
3 4 5 6 7 8 9 10

Virtualization and Abstraction Automation and Orchestration User Portal Service Catalog and Management Service Financial Management Platform Applications Security Process

User Portal

Service Catalog and Management

Compute Compute
1 1

Storage Storage
Space, Power, Power, Cooling Space, Cooling

Network Network

Facilities Facilities and and Infrastructure Infrastructure

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Virtualization

Private Cloud

Data Center Consolidation

Automation

Public Cloud

Hybrid Cloud

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Connecting People and Businesses with the World of Many Clouds

Healthcare

People
Media Govt

Business Hybrid Private


and more

Public

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1. Business Goals and Objectives?

2. Total Cost of Ownership (TCO)?


3. Hardware Deprecation and Software Licensing?

4. Bandwidth and Redundancy Connectivity?


5. Application Compatibility?

6. Service Levels Agreements?


7. Crawl, walk, run

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Thank you.