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Nicholas P.

Vanchina
968 Thomas Ave. San Diego, CA 92109 248.736.3092 Vanchina9@gmail.com!

OBJECTIVE
To obtain a challenging position where I can add value to a team oriented organization by effectively utilizing my knowledge, communication skills and tenacious work ethic, developed by past life and work experiences.

EDUCATION
Michigan State University December 2010! !
Eli Broad College of Business!
! ! ! ! ! ! Bachelor of Arts: General Management Undergraduate Specialization: Entrepreneurship

WORKING KNOWLEDGE

EXPERIENCE ! ! !

Premier Building Supply, Co.! Pacic Plastics Decking Inc.!

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Co-Founder and Chief Operating Ofcer ! July 2013 - Present ! May 2011 - Present

Actively evaluate both companys current position through marketing, nancial and organizational strategy meetings to help gain a competitive edge. Constantly assess strengths, weaknesses, opportunities and threats of our product, company and industry to efciently achieve our short term and long term goals. Research, design, implement and manage all marketing initiatives, including: Digital, print and social media, web design and optimization, promotional and direct marketing, to emphasize distinct competitive advantage within the industry. Created and frequently evaluate our marketing strategy to ensure focus on investing in high ROI activities. Analyzed and enhanced sales strategies to drastically improve closing rates. Actively seek new customers and develop new market opportunities and uses for our products through a variety of channels.

Acquity Group !

Business Development Representative


January 2011 - April 2011

Responsible for all aspects of business development, including: research, prospecting, lead generation, account management, and primary contact for the client. Demonstrated a working knowledge of the full line of service offerings, and effectively educated current and potential clients. Proactive team member, providing continuous support to the sales, marketing and consulting departments during vendor meetings, sales training and account solution meetings.

University Directories!

Brand Ambassador
August 2010 - November 2010

Successfully planned and executed promotional events and advertising campaigns to best reach a specic target market, while demonstrating the competencies and convenience of my product. Engaged in weekly conference calls discussing strategies and techniques with teams around the nation.

Sales Representative Intern


May 2010 - August 2010

Consulted with local and national businesses to develop a marketing strategy and advertising campaign to better reach their target market through various channels. Effectively renewed and grew existing accounts by presenting and up selling new products and services. Engaged in daily meetings with team members to plan and execute creative sales and marketing strategies. Accomplished exceptional sales rankings: 1st: Team of 5; 4th: Region of 70; 17th: 740 Nationwide. Overall top 3%.

Powers Distributing!
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Merchandiser and Business Intern


! May 2009 - August 2009

Managed inventory levels of large product lines at customer accounts. Constructed advertisements to merchandise various products, incentives and promotions. Studied operations of each organizational department and how they contribute towards a common goal.

INVOLVEMENT
Sales Foundation Academy: Attended a week long sales school on the campus of UNC-Chapel Hill. Sports Enthusiast and health and tness advocate. Free time spent with friends and family, traveling and outdoors.

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