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Indian fast food

From Wikipedia, the free encyclopedia

The fast food industry in ndia has evolved with the changing lifestyles of the young ndian population. The sheer
variety of gastronomic preferences across the regions, hereditary or acquired, has brought about different modules
across the country. t may take some time for the local enterprise to mature to the level of international players in the
Many of the traditional dishes have been adapted to suit the emerging fast food outlets. The basic adaptation is to
decrease the processing and serving time. For example, the typical meal which called for being served by an ever
alert attendant is now offered as a Mini-Meal across the counter. n its traditional version, a plate or a banana leaf
was first laid down on the floor or table. Several helpers then waited on the diner, doling out different dishes and
refilling as they got over in the plate.
n the fast food version, a plate already arranged with a variety of cooked vegetables and curries along with a fixed
quantity of rice and ndian flatbreads is handed out across the counter against a prepaid coupon. The curries and
breads vary depending on the region and local preferences. The higher priced ones may add a sweet to the
combination. Refills are generally not offered.
The diversity of ndian cuisine poses logistical problems when it comes to handling. Hence it is common to serve
different cuisines at different counters within the same premises. Presence of a large vegetarian population, who
eschew non-vegetarian food, has given rise to outlets which exclusively serve vegetarian fast food. Also, different
variety of food may be served depending on the times of the day. Beverages such coffee, tea, soft drinks and fruit
juices may also be served in such outlets. Some outlets may additionally have specially designed counters for ice-
cream, chaats etc.
Popular formats of fast food business in ndia have the following features in common:
Wide opening on the road side
Easy to maintain and durable dcor
A cash counter where food coupons are sold
A food delivery counter which invariably is granite topped
Additional counters for ce Creams, Chaats, Beverages etc.
A well fitted kitchen located so as to be visible to the customers
Tall tables, usually of stainless steel, where one can eat while standing
A drinking water fountain adorned with a water filter
Rust-proof and non-breakable crockery
Most of the fast food outlets in ndia are stand alone establishment, few of them having more than one branch.
1 Darshini
2 Food courts
3 Varieties of food offered
3.1 South ndian
3.2 Others
3.3 Beverages
One of Bangalore's restaurateurs, Mr Prabhakar, opened an outlet called Upahara Darshini in mid-1980s. The novelty
was that the food is cooked just behind the serving counter, visible to the customers, and one has to eat while
standing by placing the food on tall tables. t is a self-service place where one has to buy a coupon before eating. t
offered typical south ndian snacks at highly affordable prices resulting in an instant hit with the office goers as well
as students. The size and the enclosed design of the eating space and consequent spilling over of the eaters onto
the footpath during the busy hours indicates that he did not anticipate the level of success. This issue is addressed
by those who copied the module by keeping the entire face of the outlet open to the road. t would not be wrong to
say that this was a trend setter and its format, described earlier, is even to this day replicated by other across south
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say that this was a trend setter and its format, described earlier, is even to this day replicated by other across south
ndia. The popularity of this business module can be gauged from the fact that many restaurants which adopt this
format have "Darshini" as suffix in their names.
Food courts
Another concept of fast food that is becoming popular is that of Food Courts. t is like putting together a number of
Darshinis serving different cuisines under one roof. Here also one has to purchase coupons and collect the food from
one of the several counters. Each one of these counters serves specific variety of food and may be owned by different
individuals or caterers. Food Courts are normally located on much bigger premises and may provide seating facility in
addition to the stand and eat arrangement. Typically one entrepreneur owns or takes on lease the entire premises
and promotes the place under one name. He then lets out individual counters to different independent operators to
offer different menu. nternal competition is avoided by not allowing more than one counter to offer similar food.
Several international fast food chains like Kentucky Fried Chicken, McDonald's, and Barista Coffee have their outlets
in major cities. Caf Coffee Day, again a brainchild of Bangalore based businessman, is the only ndian chain which
boasts of hundreds of outlets and is present across ndia. But then it is classified more as a coffee shop than a fast
food place.
Now local chains coupled with numerous foreign fast foods have sprung up in ndia, leading to many websites not
only catering to the curated list of foods, restaurants and reviews but also giving option to book and get it delivered at
your doorsteps.
Varieties of food offered
The kind of fare they offer as of date could be just anything and everything. Preference of the local population and the
location of the outlet influence the menu more than anything else. Some of the popular dishes offered at ndian fast
food outlets are:
South Indian
dli Rice dli, Rava dli
Vada Uddina Vada, Rava Vada, Masala Vada, Maddur Vada
Dosa - Masala Dosa, Set Dosa, Rava Dosa
Upma, Kesaribhath
Vegetable Bonda
Bonda Soup
Bajji Banana Bajji, Green Chili Bajji
Pakora Onion Pakora, Vegetable Pakora
Thali - vegetable, chicken, mutton
Rajma rice
Chinese food
Burger (chicken, mutton, veg)
Wraps & rolls
Grilled chicken
Samosa, patties(E.g. Ragda pattice), bread pakoda
Doner kebab
Dum biryani
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Fish and chips
Fruit beer
Mutar kulcha
Pao bhaji
Stuffed paratha
Fruit salad
dli sambar
Vada sambar
Dahi wada
Mini Meals
Fruit punch
Aerated drinks
Fresh fruit juice
Soup (Hot Beverage)
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Categories: Fast food ndian cuisine
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