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Emerging Markets

Mindanao
2013 Midyear Business Review and 2014 Planning

FOR INTERNAL USE ONLY

Merchants Sales KRA


Key Result Area
1

Merchant Visits - MA
*deduct SL/VL/holidays
New Affiliations
*per regular MID; with signed Welcome
Letter; no advanced creation; with CTA and
elink; may include referrals to Merchant
Express/GHL

POS Rental per month


*min. 1 yr and must sign elink ADA form

POS Zero Biller Pull out

# Merchants >= P500 Net


Income/POS

Elink conversion

Vis

Min

NL/SL

Weight

200

150

150

20%

20%

20%

5 or 5%

5 or 5%

5 or 5%

15%

+ 15

+ 15

+ 15

15%

5 or 90%

5 or
90%

5 or 90%

10%

2013 Scorecard

TOP 10 MERCHANTS

Where are we Today


May YTD
2013

Business Drivers
Financial Performance

524

Net Income

1.69

# Merchants with Net


Income >= P500/POS

131

Customer Centricity

# Active Merchant
Base

376
512
270

% Active Merchant
Base

71.80%

# New Merchants

33

# Terminals

# New CNP
Merchants

% Var

May YTD 2013(Plan)


P

% Var

MA39

Billings

# Merchants

May YTD 2012 (LY)

469
1.47

12%
15%

619

(18%)

1.84

(8.87
%)

Where are we Today


May YTD 2013
Business Drivers

May YTD 2012


(LY)
P

% Var

May YTD 2013 (Plan)


P

% Var

Financial Performance MA45


Billings
Net Income
# Merchants with Net
Income >= P500/POS

113
0.18
10

Customer Centricity

# Active Merchant
Base

33
42
23

% Active Merchant
Base

69.70%

# New Merchants

7
0

# Merchants
# Terminals

# New CNP
Merchants

72
58%
0.14 31%

95.04
0.175

15.89%
9.72%

Where are we Today


Other KRAs

May
YTD 2013

MayYTD 2012 (LY)


P

May YTD 2013 (Plan)

% Var

% Var

Productivity Indicators (MA39)


# POS Rental

17

15

# Zero Billers

71 (18%)

18 (5%)

% Zero Biller - April

54

# Elink Enrollments

306

11%

Compliance
# Pending Docs > 30
days

# Outstanding
Checks

Where we are Today


Other KRAs

May
YTD 2013

May YTD 2012 (LY)


P

% Var

May YTD 2013 (Plan)


P

Productivity Indicators (MA45)


# POS Rental

# Zero Billers

% Zero Biller - April

# Elink Enrollments

24

Compliance
# Pending Docs > 30
days

# Outstanding
Checks

% Var

How we Got to where we are


Today
List down accomplishments for the year

Affiliated D'Leonor Inland Resort and Adventure Park.


This is one of Davao's best Tourist Destination.

Other initiatives

Activity 3
Activity 4

Where do we want to be in 2013


Other KRAs

May YTD
2013

Full Year 2013 Plan


P

% Var vs
LY

Projected Year End


2013
P

Productivity Indicators (MA 39)


# POS Rental

33

96

# Zero Billers

71

5%

% Zero Biller

5%

# Elink Enrollments

95%

Compliance
# Pending Docs > 30
days

# Outstanding
Checks

% Var

How Do we Get There?

List down Top 3 priorities to achieve 2014 goals

Locate and Pull-Out Zero Biller POS Terminals


ELINK Conversion (From Paper TJ to ELINK)
Conversion of Low Biller Merchants to POS Rental
Arrangement

Other initiatives

Activity 3
Activity 4

Whats your theory?

How do we drive

profitable growth
in 2014 and the years to
come?

Whats your theory?

How do we drive

profitable growth
in 2014 and the years to
come?

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