Mind+Body

magazine
Focused on active living in Northern Colorado
Mind+Body focuses on reaching the active, health-minded women of Northern Colorado. Local experts provide up-todate information centered around tness, mental wellness and beauty from the inside out. Hometown writers and photographers bring these cornerstones of Mind+Body to life.

2014 Media Kit

Mind+Body Departments
Here is just a taste of some of content regularly included in Mind+Body:

Get Healthy
Indulge in the latest healthy recipes and nutrition tips served to Northern Colorados women to nourish their bodies. Get Healthy with these treats created exclusively for M+B by a local chef and health experts.

Editorial Breakdown of Mind+Body

Self Help

Get Fit
Gear up for this circuit of step-bystep workouts, secrets for beating seasonal weather conditions, tness trends and tips for women to overall better their bodies. Get Fit with guidance provided by local tness experts.

12%

10% 24% 22%

Fitness Health/ Wellness

Other

12% 20%
Beauty

Fashion

Get Beautiful
From new skin care routines to stress-reducing secrets, the women of Northern Colorado are pampered with content that provides the essentials in self-improvement. Get Beautiful from the inside out.

Get Style
Clothes, accessories, shoesMind+Body sports it all with need-to-know fashion tips and tricks, upcoming trends and styling how-tos. Get Style with the women of Northern Colorado for every season.

2014 Content Plan

January: Weight Loss/ Goals, Dreams & Fears April: Sex & Reproduction July: Fitness & Food (Extended Issue!) September: Breast Cancer/Plastic Surgery November: Holiday/Science of being Happy (Extended Issue!)

Get Centered
The key to balancing the active and productive lifestyle of Northern Colorado women is peace of mind. Get Centered with insights to managing a busy social life, community contribution and mental health.

2014 Media Kit

Mind+Body
magazine
Were online in 2014!
Full issues of Mind+Body magazine plus additional content including photo galleries, behind-the-scenes exclusives, contests, additional stories and more will be promoted on multiple online channels, ensuring your ads are seen by your target market. Visit coloradoan.com/mindbody

The Mind+Body Woman

The Mind+Body woman is: Affluent & Active 30+ College educated, executive, professional Interested in fashion, tness, beauty, luxury goods, literature, philanthropy, entertaining, luxury vacations, romantic get-aways Active, Discretionary Spending Northern Colorado: Women ages 30+: 78,000 (34,000 w/ specic interests above) HHIs >$100,000: 19,812

Distribution
Mind+Body is distributed to households and locations that are ideal targets for our advertisers.

Direct Mail
Mind+Body is direct mailed to Northern Colorados most affluent neighborhoods: Clarendon Hills Cobblestone Shores Cottonwood Shores Country Club Estates Eagle Ranch Estates Golden Meadows High Pointe Highland Meadows The Landings Linden Lakes Paragon Point Ptarmigan Southridge Terry Lake Warren Lake

Racked Ra
Min Mind+Body is racked at more than 150 Northern Colorado locations including restaurants, retail shops, tness & loc wellness centers, spas & salons and many others we

Mind+Body
magazine
Open Back Cover Inside Covers Full Page 2/3 Page Vertical 1/2 Page Horizontal 1/3 Page Vertical 1/4 Page $2,438 $2,156 $1,875 $1437.50 $1,125 $781.25 $680

2014 Media Kit

Advertising Rates
3x $2,071.88 $1,832.81 $1,593.75 $1221.88 $956.25 $664.06 $577.73 4x $1,828.13 $1,617.19 $1,406.25 $1,078.13 $843.75 $585.99 $509.77 6x 1,584.38 $1,401.56 $1,218.75 $934.38 $731.25 $507.81 $441.80

Mechanical Sizes
Full page ad
All full page ads include full bleed. Trim Size: 8.375" x 10.875" Live text area: 7.5" x 10" Bleed: 8.625" x 11.125"

2/3 Page Vertical

Ad Size: 4.95" x 10"

1/2 Page Vertical

Ad Size: 3.6875" x 10"

1/3 Page Vertical

Ad Size: 2.4125" x 10"

1/4 Page
Ad Size: 3.6875" x 4.875"

1/2 Page Horizontal

Ad Size: 7.5" x 4.875"

2014 Deadline Calendar

Winter Spring Summer Fall Holiday Ad Deadline December 6, 2013 March 14 June 13 August 15 October 10 In Market January 10 April 11 July 11 September 12 November 14