Villanova Business Dynamics Case Assignments Fall 2012

Chapter
1

10

11

12

13

Type of Case
Bonus Case 1.1Worlds Largest
Charity
Video Case
managing within
the dynamic
business
environment
Bonus Case 3-2
Gaps evolving
vies of ethics
Bonus Case 3.3
cooling off the
sweat shops
Bonus Case 3.3
Africa the new
India
Video Case
Competing in
global markets
Bonus Case 4.1
Wal-marts
Virginia battle
Bonus Case 4 -2Merck & Ethics
Bonus Case 4-3
A glance into the
future
Video
CaseDemanding
ethical and
socially
responsible
behavior
Bonus Case 5.1
Building
Compudyne
Bonus Case 5-2
Franchise or
Independent
Video Case
choosing a form of
business

Due Date
9/7/2012
9/7/2012

9/14/2012
9/14/2012
9/14/2012
9/14/2012
9/19/2012
9/19/2012
9/19/2012
9/19/2012

10/1/2012
10/1/2012
10/1/2012

Responsible

14

15

16

17

18

19

20

21

22

23

24

25

13

26

13

27

13

28

13

ownership
Bonus Case 6 -2
3M
Video Case
entreprenaurship
Bonus Case 7-1 Defenseweb
Bonus Case 7 2
when Employees
Make the
Decisions
Video Case
Management
Leadership
Bonus Case 8 -1
Dark Days at
USPS
Bonus Case 8 3
Creating Cross
functional teams
Video Case
Adapting
organizations to
todays markets
Bonus Case 9 1
the State of
American
Manufacturing
Bonus Case 9 -3
Oreck after the
storm
Video Case
Production and
Operations
Management of
goods and services
Bonus case 13- 1 Thermos
Bonus Case 13 -2
Food Marketing
in the Inner City
Bonus Case 13 3
Lining up for
free apps
Bonus Case 13 4
Marketing to the

10/10/2012
10/10/2012
10/22/2012
10/22/2012

10/22/2012
10/26/2012
10/26/2012
10/26/2012

10/31/2012

10/31/2012
10/31/2012

11/16/2012
11/16/2012
11/16/2012
11/16/2012

29

13

30

14

31

14

32

15

33

15

34

15

35

16

36

16

37

16

38

16

39

16

baby Boom
Generation
Video Case
Marketing
helping buyers buy
Bonus Case 14 2
the Value of a
product offer
Video Case
developing and
pricing products
and services
Bonus Case 15 -2
Starting an on
line business
Bonus Case 15 3
Multi level
marketing
Video Case
Distributing
products
Bonus Case 16
2- the new breed
of salesperson
Bonus Case 16 3
BPs Crude
reputation
Bonus Case 16
4- Guerilla
Marketing
Bonus Case 16 5
Wieden &
Kennedy
Video Case
using effective
promotional
techniques

11/16/2012
11/26/2012
11/26/2012

11/30/2012
11/30/2012
11/30/2012
12/7/2012
12/7/2012
12/7/2012
12/7/2012
12/7/2012

Please note video cases can be found at http://www.mhhe.com/ub10e

Bonus cases will be handed out by me once youve made your selection they follow
the same general format as the video cases.

Study hint for quizzes I suggest being familiar with the practice quizzes on the website.
Please note, we are NOT going to use CONNECT use the free website and its
associated quizzes - http://highered.mcgrawhill.com/sites/007352459x/student_view0/chapter1/chapter_quiz.html