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Lilliput Induction Manual

Mr. SANJEEV NARULA

MDs Message I with my warm wishes welcome you to join the Lilliput Kidswear ltd. Our growth is a strong demonstration of the commitment displayed by each of our employees to provide the highest level of service quality. I am proud of the achievements of our people and of their commitment and dedication to the company. At the same time I recognize that a large family must be bonded by a common vision, driven by similar values and supported by a sense of caring. We all old and new need to know the company well, understand its culture and the values it stands for, be clear of its expectations and aware of our own responsibilities. This will help us work more productively, be better team players, enjoy what we do, and above all, provide service that meets or exceeds our customers expectations. I look forward to your commitment, hard work and team spirit to ensure a bright future for all of us in Lilliput Kidswear Ltd. ALL THE BEST!

MISSION
To be a generic yet exclusive value retailer of superior & chic wardrobe for kids.

VISION
To grow as an iconic name in the Asian kidswear segment in the coming times.

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LILLIPUT-FOUNDATION
Lilliput could well be a misnomer, for there is nothing small about this 450 crore kidswear behemoth which spans the country and has inched overseas. Lilliputs long journey has been a series of baby steps that began 17 years ago. In 1991, Sanjeev Narula, a young graduate set up a small unit with 25 sewing machines in Delhis Govindpuri area. He employed four people and hired tailors on contract to take up fabrication work for exporters. It required an investment of Rs.1 lakh which came from his own savings and as a loan from his father. He closed 1990-91 with a turnover of Rs 8 lakhs and it proved to be a turning point. It was around this time that India also liberalized its export policy and Narula moved to make the most of the booming industry. As most orders had been from companies retailing in kidswear, it had by default, become Narulas expertise. And upon surveying the Indian market he realized that there was a vacuum in branded garments for kids and the ones which were available were either expensive or tacky. He zeroed in on Delhis Greater Kailash market for his first store, which opened in April 2002. Brand Lilliput was finally born. With a concrete business plan and an aggressive growth strategy, he did not take the franchising route to grow. Booking shops in upcoming malls over the country, in five years, the number of stores across the country.

RETAIL BUSINESS
Buoyed by international acclaim in the kidswear arena, Lilliput opened its first outlet in Delhi in April, 2002. An early entry into this then untapped market coupled with a superior & trendy range, gave Lilliput an edge over emerging competition Lilliput is on the forefront of the Indian retail industry and leads the pack in the branded kids wear segment lucratively harnessing the "pester power" of kids. Lilliput vision is based on a strong partnership & rewarding association with private equity fund, Indivision India Partners, and a strategic relationship with the Future Capital Holdings." Considerable market research and insight goes into the product launches so as to maintain the USP of a superior price value equation.

CHANNEL PARTNERS
Lilliput has partnered with all the major large Multi Brand Outlets to ensure the products availability to patrons everywhere Lifestyle, Shoppers Stop, Pantaloons, Indiabulls Megastore, Spencers, Reliance Footprint, Reliance Trends, Inc.5, Metro, Ritu Wears, Appeal, Chunmun, Mochi, Regal, The Loft, Shoe Factory, Central, Big Bazaar, Globus.

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PRODUCT SEGMENT

PRODUCT CATEGORIES
Casual Wear Party Wear Inner Wear Foot Wear Socks Night Wear Swim Wear Accessories

USP OF PRODUCT
Creative & trendy designs Quality fabrics Exclusive collection Customer orientation & satisfaction Quality product at reasonable price Easy accessibility Home delivery in special cases

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EXPORTS CLIENTELE
Besides being a FAMA approved Company, our prestigious clientele comprises of: In USA: Gap, Carters, Gymboree, Oshkosh BGosh, Macys In UK: Primark, Gap, Next In France: Carrefour, Casino In South Africa: Woolworths In Germany: Otto, Earnest Family

STRENGTH STATISTICS
DOMESTIC STATISTICS

Exclusive Brand Outlets: Lillitup World Shop-in-shops in Multi Brand Outlets: Distributors: Cities:

209 42 250 35 153

INTERNATIONAL STATISTICS

Kingdom of Bahrain: Egypt: Nepal: Kuwait Sultanate of Oman Ukraine Kingdom of Yemen Abu Dhabi Dubai South Africa

2 10 3 3 1 7 3 1 2 20

DEVELOPMENTAL PROJECTS IN OTHER COUNTRIES

Qatar Tunisia Turkey Algeria Nigeria Singapore Malaysia Greece Indonesia UAE

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HR POLICIES LEAVE POLICY

For employees whose gross monthly salary is less than SICK LEAVE EARNED LEAVE MATERNITY LEAVE 7 15 84 15000/15000/-

For employees whose gross monthly salary is less than CASUAL LEAVE SICK LEAVE EARNED LEAVE MATERNITY LEAVE 7 7 15 84

Note: All employees are entitled to Earned leaves subject to minimum 240 working days.

EMPLOYEE WELFARE ESI

For any employee whose gross salary is less than Rs.15,000/- per month, the Employees State Insurance Corporation provides medical facilities over and above any Medical Reimbursement Benefits provided by employer. An employee whose gross salary is less than Rs.15,000/- per month contributes 1.75% of his/her salary and the Company contributes 4.75% of his/her salary per month, towards E.S.I.

PF For every employee having basic upto Rs. 6500/month, the company will contribute the fixed amount of 12% of his basic. Similarly, every employee will contribute 12 % of his basic to his provident fund.

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PERFORMANCE APPRASIAL
In Lilliput we have annual appraisal scheme. Employee is rated based on various parameters Leadership, Decision making, Strategic Planning, team work etc by his immediate supervisor followed by Head of the department for his/her future growth.

GRIEVEANCE REDRESSAL POLICY

In LILLIPUT we offer open door method of grievance resolution. If an employee has a grievance, he meets his immediate boss and talks with him. The immediate boss will make the necessary enquiries from the applicant providing him with the desired solution in consultation with the departmental head, keeping HR in the loop. If the employee is still not satisfied with the reply of the departmental head, he may appeal to the HR Department. **Note: - At any time of the process employee is free to contact HR Department directly.

STORE HIERACHY
REGIONAL MANAGER

AREA SALES MANAGER

UNIT MANAGER

STORE MANAGER

ASST STORE MANAGER

Sr. SALES EXECUTIVE/ SYSTEM EXEC

SALES EXECUTVE

HELPERS

SECURITY GUARD
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ROLES & RESPONSIBLITIES OF THE STORE STAFF

A) STORE MANAGER Handle the store keys. Open the store by 10:30 am. Ensure the attendance is marked properly. Check hygiene of the outlet staff. Ensure that the staff is in proper official uniform. Execute morning huddle. Define the agenda for the day to the staff. Open the security seal of the cash register with the System executive and send the System executive to the bank. In case the System executive is off-duty, he/she will run the till. Ensure that the store visual merchandise is maintained as per Annexure A. Ensure that the store is cleaned once in the morning before the store is opened and again at 4:00 PM. He/she should position themselves at the entrance to welcome the customers. Make maintenance and category wise stock requisition and send to the HO by 12:00 PM. Ensure that the DSR goes out in time. Ensure that visitors book is filled by all the customers. Ensure that the sales staff advises customers about the shop n save program. Has to place the staff according to their core competencies. In doing so, keep in mind that the staff has multi information on all categories. Advise customers about on-going promotional activities. Create a friendly relation with each customer who walks in. Call back customers on their requirements, basis the visitors book. Handle all customer complaints. There should be a first time resolution for the customers. Roster the store staff and make sure that no one is given an off on weekends. Make sure that the staff at the outlet is as per the above guidelines. Send requisitions for staff hiring to ASM as and when the requirement arises. Send timely requisition of uniform requirement to Area Sales Manager with a CC to Regional manager. Ensure that the store opening and closing timing is adhered. Ensure that all the timelines are followed by respective personnel. Ensure the music is played constantly in the store. Ensure that no other music CD besides the ones provided by the head office will play in the stores. Ensure that the staff doesnt bring their mobile or eatables on the floor. Ensure that the staff do not clutter at a spot during lean period or any other time. Ensure that each staff is at their designated point doing their assigned duties. Ensure that the breaks are taken as per the SOPs mentioned above. Ensure that all products that have been taken away from the respective rack/s are put back in their assigned place. The next customer should not face any problems in finding the right merchandise. Ensure that all merchandise category should be stacked as per annexure A.

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Version1.2011 Ensure that there is no stock lying on the floor. The manager should create space for all the stock that they receive in the existing display area or the stock room. In case all spaces are full the additional stock should be sent back to the HO. Should have complete information about the stock at the outlet. Keep sound relationship with the franchisee, mall management and land lords. All discounted bills should be supported by email of the regional manager endorsing the percentage of discount. The manager has to send the same to the HO periodically. Invite the customer to visit again at the time of their departure, irrespective of the purchase made or not by the customer. Ensure proper cutlery is available to serve the customers, glasses and trays. Open the outlet in the presence of the security guard. Ensure that all electric points are in working order and all lights are functioning and are properly focused.

B) SYSTEM EXECUTIVE Deposit previous days sales to the bank by 11:00 am. Create and send the DSR and related reports to the HO by 11:30 am. Take care of all the billings that happen at the store. Put on the music in the morning as per annexure B Collecting and tallying the cash at the store. Compliance with monthly audits and ensure that audits happen smoothly. Ensure all maintenance bills and rentals are sent to the HO on time and follow up for respective payments also maintain petty cash details at all times. Tally cash and credit card transactions with the store manager every evening. Send a mail to area manager with a CC to Regional manager stating the amount deposited in the bank on a daily basis by 12:30 PM. Confirms the shopping experience at their store with a proper greeting and inviting him for next visit. Ensure the monthly disbursement of salary to the staff and send a report to HR. Confirms the schemes and new launch, Communicate all the exchange /replacement policies to the customer.

C) ASST.MANAGER/SR.SALES EXECUTIVE Has to take overall responsibility of the store when the manager is off-duty. Advise customers about on-going promotional activities. Advise customers about shop n save program. Place merchandise according to annexure A in the morning and ensure that its not disturbed at any time. Coordinate with store manager for all aspects of shop upkeep. Communicate the product categories to all the customers and ensure that all other sales staff are doing so. On the day/s when store manager runs the till, he/she will perform store managers duties. Perform regular sales duties as per managers guidelines. Display the products at their respective counters whenever they receive goods from the HO. Assist the customer and communicate with him to make him feel comfortable.

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 D) SALES EXECUTIVE

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Ensure that all the merchandise is placed at their assigned areas. Place all merchandise back at their assigned places/racks immediately after a customer has left. Perform regular sales activity in tandem with the targets given by the store manager. Ask customer at the time of arrival if they would like to have water. Ask customer about his need and budget. Advise customers about on-going promotional activities. Advise customer about shop n save loyalty program. Ensure that optimum care is taken while dealing with customers. Transfer the customer warmly to the next sales staff in case the customer doesnt like anything in his/her rack. Also, advise the next sales staff about customers preferences if any so that the customer doesnt have to explain it again. Adhere to all timelines. Display the products at their respective counters whenever they receive goods from the HO.

E) HELPER Package all the purchase/s of the customer while the System executive is billing the sale Put in the leaflet of outlet addresses in each shopping bag while packing Handover the purchase to the customer with a warm smile and a Thank you Place all merchandise back at their assigned places/racks after a customer has left. Clean the store and the changing area by 10:45 am and thereafter every hour.

Ensure that the outlet is clean at all times. Also, make sure that the outlet adjoining .areas are cleaned as well. Serve water to the customers who ask for the same. Unpack the goods received from the HO. F) SECURITY GUARD Open the store door according to the outlet layout Push/Pull. Wish each customer as he/she comes in or goes out for eg. At welcome: Good Morning/afternoon/evening. At exit: Have a good Day/evening. Maintain the attendance register. Maintain the in/out register for the outlet staff as well as the staff visiting from the HO. Maintain the walk-in record through the punch-in machine. Check the unit in the purchase bag vis--vis the bill. Maintain the bills collected during the day and hand over the same to the System executive at the time of closing. In case the customer is already carrying a bag while entering the shop, please advise them to keep it at the entrance. A token against same should be issued to the customer to track their respective bags. Politely advise the customer to keep the bag at the entrance instead of asking them to do so. Check all staff at the exit time: all staff belongings. Sign on the closing slip at the end of the day.
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Version1.2011 To ensure that no one (employee/ customer) enters the store with any eatables. If a customer/ employee approaches the store to enter, he is to politely tell him/her to put away the eatable before entering.

AWARDS WON BY LILLIPUT

Most Admired Brand 08-09

Bhartiya Shiromani Puruskar 09

Glory of India 09

Advertising Campaign of the year 08

Excellence award by IES 08

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Standard Operating Procedures

Store Opening 1. Store opening is one of the most important activity which decides the success of day to day operations . 2. A well planed and efficiently executed opening will set the store for delivering great customer service and smooth function during operational hours . 3. The store manager is responsible for opening of the store as per company guidelines (must insure cleanliness and aesthetic of stores , proper display of different items ,and proper staffing as per sales trend ). 4. Store manger should ensure that the store opens to deliver a wow!! shopping experience to our customer Store Opening Procedure Store staff reporting time at the store: 10:00 am/one hour prior to opening of store. Store manager will keep the keys of the store and will open the store in the morning at 10:00 am in the presence of guard and one more team member. In case, the manager is off duty, the System executive will open the store at 10:00 am in the presence of guard and one more team member. Store manager will mark attendance for staff and handover register to Security Guard Morning huddle with the entire staff for a brief (2-5 minutes) prayer and devise an action plan for that day/target for the day. Store cleaning and trial room upkeep to be taken care of by 10:45 am by the sales staff and helpers System executive will turn on the music and go to deposit the previous days cash at the bank System executive will send all required reports to the HO by 11:30 am Store manager & Sr. Sales staff/Asst store Manager will ensure that the visual merchandise and store window display are according to the guidelines as per annexure A Store to be ready for the first customer by 10:55 am

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 Store opening checklist

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StoreOpeningchecklist(Storename)
Date Day MOD 1 2 Nameofsecurityguard Signatureonlock/lock sealedandsigned Nameoflastpersonwho closedthestorewith signature&timing mentionedonthat Securityguardpresent Entrancelocked Windowsshut Lightsoff Airconditioningandfan switchedoff Computersswitchedoff Cashdrawersshut Lockerslocked Stockroomlocked AnyAbnormailities( pleasespecifyifany) Time Previous daysale Todays Target yes NO

3 4 5 6 7 8 9 10 11 12 13

Guidelines for Briefing

We all realize that an important part of a Managers job is to conduct Briefings . It improves both downward and upward communication and eradicates chances of misunderstandings. But we at most instances become too rigid and cast in stone and make it it just a way to cascade information . Therefore , it will be mandatory for all Store Managers/Asst Managers to follow the following ,while conducting a Briefing:
BriefingswouldbeconductedbyonlyStoreManagers/Asst.StoreManagers Allstaff(oftheparticularshift)shouldbepresent Discussthelastdaysperformanceindividually AcknowledgeandapplaudtheGoodworkdonebyindividual DiscusstheSaleFocusoftheDay Daystarget
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IndividualTargets CheckGroomingofallstaff WishBirthday/Anniversary(ifany)

Following are the things which should not be discussed in Briefing and should be dealt individually
Issuesthestaffisfacing,whichmightaffecttheirwork/performance Mistakesthathe/shehaddone NonPerformance

Note: For Audit purpose all Store Briefing should be documented.

Housekeeping
Housekeeping is a continuous process needed to keep the workplace free of debris ,Dust ,dirt other hazards while putting all things in their proper place. It is the responsibility of every employee to observe good housekeeping practices at all times. Some housekeeping tips are: Our store must be sparkling clean always . A clean and well maintained store present a great impression about our stores and thus helps in building brand loyalty . Few tips for house keeping/store cleanliness 1. Manager should take a close look at store ( Exterior , interior , washrooms and floors ) and check the cleanliness level .In case some thing is not clean he/she must deploy a person to do the cleanliness . 2. Keep work areas clean and orderly. Totes, bunkers (carts), flat-tops and other equipment must be pushed to one side of the aisle while you are working. The aisle must be open to customers and easily accessible. 3. Store all tools, equipment and supplies in their proper place. 4. Wipe up all spills or notify your supervisory if additional help is needed. 5. Place trash in the proper trash containers. 6. Be aware of floor surfaces ; Floor surface should be clean and sparkling . 7. clean up spills as soon as possible 8. If you see a spill, make sure it is cleaned up. Dont ignore the spill. If you fail to clean it up or notify someone that the spill exists, someone else may slip and fall. 9. Keep aisles and doorways clear of boxes, product, fixtures, and tools. 10. Store manager can use a cleanliness checklist to document daily cleaning process . He can design a checklist according to his store requirement.

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Store cleaning checklist

Store
S.No Area

ManageronDuty

MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

1 2 3 4 1 2 3 4 5 6 1 2 3 4

Store Exterior Signage's Side walks Doors Marketing elements Store Interior Floor Racks Hangers Stairs Cash counter Marketing colaterals Wash room Floor Sink Glass Door

Store Closing Procedure

Put up the closing board at 9:00 pm or 10 pm (on weekends). Manager & System executive will tally the cash and credit card transactions and seal the envelope at the end of the day The envelope should be duly signed by both manager & System executive The cash cabinet should be taped and signed by the System executive & manager after placing the envelope in the cabinet The store manager should give the end-of-day sales report to the respective ASM The security guard to check all staff at the exit time: all staff belongings The Security guard will note the exit time of the staff and keep the register inside the cash counter drawer The security guard will sign on the closing slip at the end of the day The store manager will close the outlet and keep the keys. In case the store manager is off-duty next day, he/she should handover the keys to the System executive
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Store closing checklist

Storeclosingchecklist(Storename)
Date Date Time 1 Securitguardpresent Anyotherenterance 2 locked/locked 3 Windowsclosed/locked 4 Lightsswitchedoff 5 Aircondutioning&fansoff 6 Computersswitchedoff 7 Cashdrawershut 8 Lockersclosedandlocked 9 EDCMachineclosed 10 Allregisterinside 11 ITdayendstatementsent 12 Schedulerjobrundone 13 DSRSent 14 Attendencesent 15 Cashenvelopsealed Storelocked/Locksandseal 16 inpropercondition Nameofpersonclosing Nameofsecurityguard YES NO

Cash policy
Discipline around cash policy is very important for the financial health of the organization . Store management must insure that all the cash policy mentioned by the organization is being adhered by store team and management. Any violation to cash policy will lead to disciplinary action and may lead to termination of services . Store cash 1. 2. 3. 4. Store are not allowed any separate patty cash . All the local expenses are incurred form sales amount only. All local purchases ( e.g. Tea , billing rolls)should be supported with proper bills. For any major expenses(e.g. for repair and maintenance) the store manager needs to take prior permission from the ASM/RM. 5. Store should not have more than Rs5000 from sales amount as patty cash for daily expenses. 15 LilliputKidswearLtd2011

 6. All the sales amount need to be deposited to bank. 7. If a store is holding any banking amount it must be mentioned in the DSR.

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Cash voids/cash Refunds Any kind of cash voids or cash refunds are not permitted at store level . In an exceptional case if a store manager has to do a refund store manager must take approval from his/her ASM and inform the concern of customer to customer care department . Store manager need to inform and write a mail to audit & IT department to facilitate the cash refund to customer. Store manager should document all the below mentioned detail for any audit purpose such as: (1).Customer name (2).Phone number (3). Address (4).copy of the void transaction (5). Reason for refund

Replacement/Exchange policy Lilliput kids wear limited has a very well defined and customer friendly exchange policy. A customer can refund his / her purchased products with in one month of purchase period due to any concern ( such as size , color ,shrinkage etc) .The items will be replaced for purchase value of product. Procedure 1.Take the item from customer and request for bill. 2.Chek that the price tag is intact . 3.Check the apparel it should not be used / should be in resale condition 4. Fill in the exchange format provided by the company 5. Attach previous bill ( of exchanged item) with copy of current bill ( that of replaced cloth) and document in exchange file 6.In case of any manufacturing defect apologize to customer for inconvenience and replace the item as per company replacement policy .

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Training Brief: Toys

SUB MAIN CATEGOR S.No. CATEGORY Y USPOFOURPRODUCTS Byfarthemostpopularcategory. Itsellsthemost.Theycomein plastic&DiecastMetal.Thecan beFreewheel(Noextrafunction), PullBack(Pullitbackonasurface andleave,itwillrunforward), Friction(Createfrictionona surface&leave,itwillrun forward).ItcanbeNonbattery, BatteryOperated(SimplyB/OOr RemoteControlWhichhave2 directionalcontrolforward& backward,6directionalcontrol,or 7directionalcontroli.e.1extrafor cruising).Allremoteshave2or3 frequenciessothatmorethanone customercanplay&race.You havetoputyourvehicleonthat frequencytoraceMineA&yours B.Allchargeabletoysshouldbe chargedbykeepingtheswitch knobofthetoyonoffposition.

Boys:

Cars/Bike s

Train

ItcanbemadeofPlasticorDie Cast,B/oorNonB/o,Freewheel orPullbackorFriction.Itcancome withtrackswherethecustomers shouldbeinformedofthelength ofthetrackandotherfeatureslike no.ofbridges,crossingetc

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Flying Equipmen t

Water Equipmen t

Version1.2011 InthiscategorywehavePlanes, Helicopters,&FlyingSaucers.They canagainbePlasticorDieCast,& FreewheelorPullbackorFriction incaseofgroundtoys.Inbattery operatedtheycomewithRemote Controlswhichcanhave2Channel System(FlyingUp&Down)or3 ChannelSystem(Flyingup,down, forward,FLeft,FRight).All remoteshave2or3frequenciesso thatmorethanonecustomercan play&race.Youhavetoputyour vehicleonthatfrequencytorace MineA&yoursB.Allchargeable toysshouldbechargedbykeeping theswitchknobofthetoyonoff position. Inthiscategorywehave Submarine,&HowerCraft.They canagainbePlasticorDieCast,& FreewheelorPullbackorFriction incaseofgroundtoys.Inbattery operatedtheycomewithRemote ControlswhichcanhaveForward, FLeft,FRight,underwater, movingfromwatertoland movements).Allremoteshave2or 3frequenciessothatmorethan onecustomercanplay&race.You havetoputyourvehicleonthat frequencytoraceMineA&yours B.Allchargeabletoysshouldbe chargedbykeepingtheswitch knobofthetoyonoffposition.

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Action Figure/Pla ysets

InthiswehaveActionFigures PlasticfiguresofActionheroeslike batman,Supermanetc.Butwe haveincludedswardsetc.Inpal setswehaveDr.ToolKit,Other ToolKits,CarTracksets,Space seriesplasticfigures,Military series,Policepatrolunit.Theycan beB/oorNonB/O.

Guns

Sports

Wehavesimplegunsmakinglight &sounds.Theyarepolicepistols, armyassaultrifles,SWATgun, Machineguns,Lasergun,etc. InthiscategorywehaveScooters (Kidsstandononeleg&withthe otherlegtheypushthescooter, holdingthehandle),PowerSurfers (Tosurfedontheroads),Billiards &SnookerTablewithit accessories,DartBoard.

Robots

WehaveRobotsinBlocks(Tobe assembled),orBatteryOperated (Withmovements).Theycanbe convertedintoSpaceships,battle tanks,carsetc.hencecalled converters.Suchtoysarevery interactiveandkeepachildvery busy.

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Girls:

Dolls/Doll house

Kitchen/D ressings

Artand Creativity

Version1.2011 ThemainUSPofthiscategoryis thelargestcollectionofDolls& Castles.ThewholerangeofDolls withtheirdresses&other accessories.Theysellbytheir latestdressesoraccessories..Doll houses&Castlescomewith lightingsandsoundeffects.They canalsohavewholesceneofa houselikedrawingroom,kitchen etc.Allthesefeaturesaretobe highlighted.Girlslearnbasic housekeepingandcleanliness fromthesetoys. AgainthemainUSPofthis categoryisthelargestcollection. Wehavebothplasticaswellas matekitchensets.InDressingswe havedressingtables(Withmirror etc.),Iron,Vacuumcleaners (Whichactuallypickartificialdirt whichcomeswiththetoypack), VanityCase,WashingMachine (Withlight&sound&maybewith waterintakefacility),Swing Machinewhichactuallystitches clothes,&CashRegisterwhich teacheskidshowtomake purchases. WehavewholelotofBeads collectionwithwhichkidscan createtheirowndesignof bangles,neckless,earrings,do uptheirhairstringswithbeads. Thiscategoryisanearlylearning systemwhichmakesgirlslearnsto dressupforanoccasion.

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Unisex:

Education alToys

Puzzle and Blocks

Musical Instrumen t

Version1.2011 WehaveEVAmaterialmatswhich havealphabets,numbers,animal characters,shapescolorsetc..We alsohaveothereducationalB/o toyswhichhelpchildtorecognize letters,numbers,animal&bird characters.Thiscategoryoftoys helpsincreatingaspecialbond betweenparentsandchildbyway ofimpartingknowledge. Thisisoneofthefastestmoving categoriesoftoys&canbebought forkidsaswellasforgiftingitto others.Thetoyscomeinplastic blocks&woodenblocks.Theyare highlyeducationalandimpartall arounddevelopmentinachild. Frombuildinghouses,bridges, robots,fruitstocarsetc.Youcan practicallymakeanything.This improvesfocus&patienceina child. Againaverylargecollectionof musicalinstrumentunderone roof.ElectronicKeyBoardswith manykeystoplaywith,singalong feature,recordingasyouplay feature,mayhaveamicrophone aswell,someprerecordedtones& rhythms,builtinspeakers&many moresuchexcitingfeatures. Drumswithdrumsticksandsome prerecordedtunes.ElectronicDJ systemhavingfeatureslikekeys fordrums,tunes,cello&violin andmanymore.CDPlayerwith4 CDs.Magicguitarinstrument.Mini colorfulFMradio.MP3Playset.

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Version1.2011 ManyLapTopsin collection(batteryoperated, includescoolcartridges ,functioningmouse,twoplayer mode,difficultylevel automaticallyadjustsyour learningneeds.hasaspeaker,and LCDscreen.cartridgesmath explorer,naturenscience,social studies,languageart,world discovery,musicstudio,andgame timeetc.).Videogamescontaining activities&games,Educational funnygamesviewers,somegames canbeattachedtoTVandplayed andmanyothertypesoftoys, Camerashavinglight,music& slides.

Laptops/V ideogame s/camera

Darts/sho oting games

Thelargestcollectionhaving variedtypesoftoyslikeDarts (Harmlessonesastheyarewith magnetsinsteadofpointed needles,somehavingelectronic LCDtoviewscores,havesounds features&someprerecorded games).Inshootinggameswe havepinball&RapidFiretypesof gameswithexcitingfeatures.

CD's

FullcollectionofCDsEducational, NurseryRhymes,WarGames, Puzzles&Games,MicrosoftExcel Training,MicrosoftWordTraining, Chess,HistoryExplorer,Human BodyAnatomy,Plants Encyclopediaandmanymore.

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Version1.2011 FullcollectionofBooksBarbie, Mariposa,TheJungleBook;Snow White,Pinocchio,andmanyother subjects.Alsohavemasksof animals&birdsforfunactivity. Stickercoloringbooks.

Books

Furniture

Bedroom Furniture

Cot& Accessori es

Comeswithabed,2sidetables, computertable,chair,wardrobe,& dressingtable.Madeoflaminated MDF,andcanbedismantledand assembled.Comesinmanycolors. Cotscomewithadjustable matress,twolevelsadjustable withchangeofhieght,onesided dropdown,foursidedcastersfor greatmobilityofcotwithadrawer tokeepbabyaccessories.Some evenhavemosquitonetcanopy. CotAccessoriesaremainly beddingforthecots.Quilt (100*120cms)bumper (73*132cms)fittedsheet (70*140cms)decorations,diaper bag,pillowcover(25*25cms.)May beincluded.

SoftToys:

Teddy Bear

Teddybearofallsizes.Itsfurisof finequalityanddoesn'tcomeoff hencedoesnotcauseanyhealth complicationsinkids.Theycome withmufflers,jackets,capsetc.

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Tiger

Itsfurisoffinequalityanddoesn't comeoffhencedoesnotcause anyhealthcomplicationsinkids

Giraffe

Snail

Crab

Itsfurisoffinequalityanddoesn't comeoffhencedoesnotcause anyhealthcomplicationsinkids Itsfurisoffinequalityanddoesn't comeoffhencedoesnotcause anyhealthcomplicationsinkids Itsfurisoffinequalityanddoesn't comeoffhencedoesnotcause anyhealthcomplicationsinkids

Dog

Itsfurisoffinequalityanddoesn't comeoffhencedoesnotcause anyhealthcomplicationsinkids

Girldoll

Differenthairedcoloreddollswith differentdresses

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Bigtoys:

Tricycle:

Bicycles

Tricyclescomeinmanydesigns andareusedby18monthsto24 montholds. Wehaveawiderangeofbicycles. Sizesofthewheelsmeasuring12'', 14'',16'',18'',&20''.Thesesizes definewhichcyclecanbeusedby achildwithaparticularheight. Thesecyclescomewithmany features,bothsidesbrakeon handle,gearsystemforbetter controlonspeedandbell. Suspensiononthefrontsfor prevention.

Jeeps

Cars

Meantforage3to7years.May comewithtwoseater,fake mirrors,gearsystemprovidedand switchsystem.fakeheadlights, andabigcareerattheback, chargeablebatteriesetc. Meantforage3to7years.May comewithchargeablebattery, equippedwithsidemirrorsand chargeablebattery,FMradio,with thespeedof56km/hr.Six directionalmovement.Maybe controlledwithremotecontrol evenbyparentssothatthechild doesnotfall.Theycanbesingle sitterordoubleseater.Thereare manymodelsofcars.

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Version1.2011 Meantforage3to7years.May comewithchargeablebattery, equipedwithsidemirrorsand chargeablebattery,withthespeed of56km/hr.Sixdirectional movement.Maybecontrolled withremotecontrolevenby parentssothatthechilddoesnot fall.Theycanbesingleseateror doubleseater.Therearemany modelsofmotorcycles. Wehaveverygoodrangeof bicycleaccessoriesHelmetmade ofstrongfiber&innersupportof thermocolhasperforationsfor ventilation.Colorfulwaterbottles withlidcovertopreventitfrom dustandcomewithholder. Attractivebellsfromelectronicto manual.Weavedplasticbasketfor keepingthingsinthefrontofthe cycle.Pompomsthesparkling strandstodecoratecyclehandles. TherangestartsfromRs2995& goesuptoRs8995.Comein variouscolorsandaddedfeatures likedetachablefronttray,canopy withbabyviewingwindowand storagepocket,detachable bumper,5pointsafetyharness, adjustablefootrest,andfront swivelrest.adjustablereclining position,singlehandedfolded mechanism,shoppingbasket, wheellocketc. TherangstartsfromRs1245& goesuptoRs2995.Thesearefirst steptowardsbaby'slearninghow towalkandmovearound,hencea veryimportantcategory.Theycan beWalker,Rocker,orBoth. Featurespresentcanbesound feature,adjustableheightsystem alongwithbackrest,parent holdersticketc. LilliputKidswearLtd2011

Motorcycl es

Toy Toy Accessories Access

Nursery:

Prams

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Walker

Version1.2011 Theycanbetrainerpottyaswell asanecessityinthehousehold. Theycomeinmanycolors, designs,havingsoundfeaturesto keepthekidsitonthepotty,arm rest,backrestsothatkiddoesn't topple,nonskidlegs,coveretc. Thistrainskidstoeatproperly, withparents,&teachesthem tablemanners.Therangestarts fromRs2495&goesuptoRs 5595.Featurescanbeadjustable heightsandwheels,footrest, storagebasketandeatingtray,5 pointharness,easilyfoldable.Can bemadeofwooden,metal,or plastic.Somecanbesimply boosterseatswhichcanbe attachedtoaregularwooden chairwitharms.

Potty

HighChair

BathTub

Bath Table Bath Towel

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Bib

Madeofplastic,hasbackrest, surfaceisnonskiddy. Thisisamultypurposetablea babycanbegivenabath,cover thetubitbecomeasoftplatform onwhichbabycanbedriedandits clothschanged.Fourstorage drawers,twodishforaccessories boththesides,onebathtuband onechangingunit,entireunitis movableequippedwithwheels, hasanoutletforwatertoflow out. Softtextured,madeofsotlinen canabsorbwaterimmediately, andwrapachildcompletely. Alargerangeofbibs,withmany colorsanddesigns.Thepricerange startsfromRs.95&goesuptoRs 545. LilliputKidswearLtd2011

 Toiletries

Version1.2011 Babycarrierisforthemotherwho likestoshopordootherwork whilenotkeepingherchildaway fromher.Theyaremadeofsoft texturedmaterialtogivebabya cozyfeelwithmanypoints harnessestoattachthewhole thingtothemother.Theycanlifta babyweighing3.5kgsto12.5kgs. ThepricerangesfromRs.695to Rs1545.CarSeatsarefor9mths to4yrsoldkidscanholdbaby of1536kglimit,has3/5point harness,thechaircanbedetached andcanbeusedasatrolleywhile shopping,extracushioningfor babycomfort. Achildfromfewmonthsoldto about2yearoldcomesinthis category.Thiscategoryhaswide rangeoftoys.Theycanbeplastic orwooden,batteryornon battery,educationalorsimplyfor fun.Theygenerallyimprovea child'shearing,motorskill, graspingpower,reasoning&most importantlyinquisitiveness. Rattleshelpachildtoinimproving itshearing&motorskillsasthe giveoffnicecracklingsoundwhen shaken.Theydolotofexercises withitlikeshakinghands,turning headtowardsthesourceofthe soundoftherattle.Somerattles havetethersattachedtothem whichababyuseswhenitfeels irritationinitsmouth.Somehave soundfeatures.Therangestarts fromRs.95toRs545. Bathtoyshelpmotherstodistract thechildsothatshecangiveita nicebathwithoutmakingitcry. Theycanbeintheformofwater guns,colorfulfloatingtoyswhich whistlewhenpressed, LilliputKidswearLtd2011

Safety(ba bycarrier, carseats, car mirror)

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Infants

Infant Toys

Rattle

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Bathtoys

Cot Mobile

BabyGym Car Mobile

Version1.2011 Theyareattachedtothecotin whichachildissleeping.Theygive nicemelodioussongs&tunes. Therearemanyfunnycharacters attachedtoitwhichrotatewhen thebabyisawakeandhelpsitin improvingitseyemovements. Theyalsocomewithotherexciting features. BabyGymsaregenerallythefirst stepinmakingthebabyfeelthatit hasitsowncozyhousewhereit canmovein&outorcrawl.They comewithhugeplaymatofsome size,softandcolorfultummytime pillow,removablearches,baby safemirror,extrasoftfabric, sweeker,crinklingetc.Some otherfeaturesliketethers, cracklingballsetc.mayalsobe there. Carmobileisjustlikecotmobile, exceptthatitcaneasilybe attachedtothecarseat.

Lilliput Baby Care Product Brief

Feeding

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Soother

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Teether

Spout Cup with h dl

Straw CUP

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TRAINNING CUP

Suction Bowl

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Suction Plate

TRAINNING PLATE & SOFT TIP SPOON

PARTITION

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Fur-Preventing Silicone Nipple

BABY SKINCARE
BABY WIPES

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BABY POWDER

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BABY BATH

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SOAP BAR

BABY OIL

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BABY SHAMPOO

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BABY LOTION

LAUNDRY LIQUID COLOR GUARD

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Frequently asked questions-Toys (FAQS)

1. WhyisLilliputtoyexpensive? Response:Lilliputtoysaremadeunderstrictsupervisionofqualitycontrol.Itstoysmeetall internationalqualitynorms. 2. WhyareyounotkeepingLilliputbrandoftoys?TheyareallChinese Response:Lilliputisdealingwithtopinternationalbrandsorfactoriesandretailingtheirtoysfromown outlets.Onesweknowtherightmixoftoyswewillstartmanufacturingthemonourown. 3. Incaseofcomplaintwillyoutakebackthetoy? Response:No.Becausethetoysdonotcarryanywarrantyorguaranty.Butstillasaresponsible companywecantrytorepairitbutonchargeablebasisanddependingontheavailabilityofspare parts.ForallthisthecustomerhastocontactCustomerCareCellandnotgetitdoneattheshoplevel. 4. WhatisDieCastToy?Andwhyitssoexpensive? Response:DieCasttoysaremadeofspecialalloyironwithaluminumandareheavier.Theyarestrong anddontbreakdowneasily.Thatiswhytheyareexpensive. 5. Whatarescalemodelcars,jeeps,planesetc.? Response:Scalesarelike1:32,1:18;1:6etcprintedonthetoyboxwhichmeansthetoyisascaled downversionoftheactualvehicle.1:6willmean,multiplythattoysixtimesandyouwillgetitsactual size.Therefore,smallerthescale(1:6)thebiggerthesizeofthattoycomparatively. 6. MycarisgoingforwardbutnotLeftorRight.Why? Response:Thiscanbeduetoweakbatteriesinthecarandremote,orwhileplayingthekidmusthave bangedthecaragainstthewallreallyhardduetowhichcircuitmusthavebrokendown.Anyelectronic repairshopcanrepairit. 7. Toyisnotgettingchargedormoving.Why? Response:Tochargeatoywemustkeepthetoyonswitchoffmode&thenconnectittothecharger. Firsttimethetoyshouldbechargedforatleast12hours.Thentoplaywiththetoyswitchiton. Anotherreasoncouldbethatthetoyshouldbeplayedonarightfrequencyi.e.Toy&theRemote shouldbekeptontherightfrequency.Yetanotherreasoncouldberightbatteries.Suggestionisto alwaysfollowtheenclosedinstructions. 8. Whatare6directionalcontrolsinacar/jeepetc.? Response:2directionalcontrolmeans,carcanonlygoforward,&backward.6directionmeansgoing forward,FLeft,FRight,Backward,BLeft,&BRight.&directionmeans6directions+onecontrolfor cruisingspeed. 9. Whyishelicopterrotatingandseemstobeoutofcontrol? Response:Forthisthereisatrimmingfunctionontheremote.Ifthehelicopterismovingclockwisethe trimitanticlockwiseorviceaversa. 10. Helicopterisnotgoingup? Response:Itisnotproperlychargedorthe batteriesareweakorthechildhasplayedwithitfortoo long.
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11. HelicopterisnotgoingleftorrightDirection?

Version1.2011 Response:Thisisbecausethechildhastotrainhimselftomaneuveritproperlyi.e.Remote andthehelicoptercoordination.

12. Whatdoyoumeanby+3Channelsinahelicopter? Response:2Channelhelicoptermeansitcanonlygoup&down.+3Channelhelicoptermeansitcango up,down,forward,left,&right. 13. Isthissofttoyharmfultothechildaswehavebeentold? Response:Notallandcertainlynotoursareharmful.Inourcasefurdoesnotcomeoff.Ifitdoesthen thechancesarethatitmightgotothechild'slungs.Thenitbecomesdangerous. 14. Atthetimeofdemo,thesoundcomingoutofthetoyinsubdued?Thepackedonesspecially. Response:Thishappensbecausethetoyisstillpackedinthebox&sincethespeakerisattheback,the muffledsoundcomes.Removethetoyfromthepack&thenplay.Alsoitcouldbebecauseofmany demosthebatteryhasgotwornoff.Replaceit&play. 15. WhyshouldIbuyLilliputwhenotherpopularbrandsareavailableinthemarket? Response:BPAfree,WorldclassproductinAntiBacterialConcealedpackagingoncompetitiveprice. 16. WhatisBPA?
Response: Bisphenol A- a chemical in the plastic which when leaks into the milk makes it poisonous

17. Whatisanticolic? Response:Itisnipplewithairventilationwhichreduceschockingproblematthetimeoffeeding. 18. Whyisthisbottleangled? Response:Thissemiuprightfeeding,lesspainfulforthemotherforcontinuousfeeding. 19. Whysoothersareused? Response:Babieshavenaturalneedstosuck,sootherssatisfiedthisneed.Normallybreathethrough mouth,Sootherspromotenaturalnasalbreathing.Clear,hygienicandsafeEasytograsp.Filledwith treateddrinkingwater.

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Life @ Lilliput At Lilliput we have a culture of Fun at Work, following are some testimonials of the same:

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Floor Coaching Star

GK M Block Store

Vasant Vikar Store

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Introspection Please answer the question below:

1. Reason for Joining Lilliput

2. One value adding that you would contribute to Lilliput

3. As a Lilliput employee, insert the following in the Pyramid below Personal Expectation, Personal Growth, Customer Satisfaction & Individual Recognition

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In the small town of NAHAN in Himachal Pradesh we plan to open a Lilliput Store. Please write down the Start-Up Expense & the Monthly Expense that would be incurred.

Start Up- Expense

Monthly Expense . . . . . . . .

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HELP DESK

NAME Ms. Pooja Zadoo Mr.Umar Hasan Board Line

DESIGNATION AGM - HR & Training Manager Training Tusharika/ Manisha

CONTACT NO 011- 43792416 7838666348 011-43792400

E-MAIL ID pooja.zadoo@lilliputindia.com umar.hasan@lilliputindia.com Extn:- 400/500/600

REGION PAN INDIA PAN INDIA HEAD OFFICE

Visit our website www.lilliput-india.com

Lilliput Kidswear Ltd. (Official)

THANK YOU NOTE

WE VALUE YOU & WE ALL TOGETHER CAN BRING THE CHANGES & TAKE OUR LILLIPUT TO THE NEW HORIZON OF SUCESSS. EACH ONE OF US ASSOCIATED IS THE BRAND AMBASSDOR OF THE LILLIPUT. WELCOME TO THE SUCCESSFUL JOURNEY WITH LILLIPUT

All the best! HR & Training Department

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Feedback Form- We value your thoughts & suggestion We are interested in your assessment of the training provided and would like to ask you to complete the form. For each statement, please check if you agree or disagree using a rating scale from 1 to 5. A rating of 1 indicates that you strongly disagree with the statement and a rating of 5 indicates that you strongly agree and 3 is the level where you neither agree nor disagree.
Categories Preparation The invitation for the training stated the goals clearly I was given enough information to prepare for the training Content Delivery The goals of the training were clearly defined The topics covered were relevant Each session stated the objectives clearly There was sufficient opportunity for interactive participation The format allowed me to get to know the other participants The training was too technical and difficult to understand The training experience will be useful in my work I got most of my questions answered during the training The materials were pitched at the right level The materials for the training were helpful The schedule for the training provided sufficient time to cover all of the proposed activities The handouts provided were helpful Facilitator: The facilitators were knowledgeable about the topic The facilitators were well prepared for the session The facilitators encouraged active participation The facilitators answered questions in a complete and clear manner The facilitators used variety of training methods The facilitators were respectful of the different skills and values presented by the participants Facility The meeting room and related facilities provided a comfortable setting for the training The location for the training was convenient for me The refreshments and food provided were of good quality The tools and equipments during the sessions worked well The sessions lasted about the right amount of time General Satisfaction: The goals of the training have been met I am satisfied with my increased understanding of the topic
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Check your response

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I was generally very satisfied with all aspects of this training event I plan to keep in contact with professionals I met at the training I plan to share the information I received during the training with other workers in my work place

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How do you hope to change your practice as a result of this training?

What did you liked about this training session?

What could have been better in the training session?

Name: Date:

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