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Business Development Business Plan

Palms and Bonds
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Plan Outline
1.0 Executive Summary 2.0 Company Summary Company Ownership Start-up Summary 3.0 Services 4.0 Market Analysis Summary 5.0 Strategy and Implementation Summary 6.0 Management Summary 7.0 Financial Plan 8.0 Controls Appendix

Company Summary
Palms and Bonds is a relatively new company providing high-level expertise in local business development, market identification and development, channel development, distribution strategies, and marketing strategies for all types of products and services. It will focus initially on providing and satisfying two kinds of markets: 1. Providing market research to local clients looking at developing their businesses for the increasingly competitive markets, be they new or established. 2. Providing market research services to foreign investors looking at investing in the local markets. As it grows it will take on people and consulting work in related markets. It will also look for additional leverage by establishing relationships and representations with international market research organizations.

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2.1 Company Ownership

Palms and Bonds is a Private Limited company. Its fiscal year is the calendar year. Messrs. TTT. and SSS. equally own the company.

2.2 Start-up Summary

Total start-up capital and expenses covered (including legal costs, logo design, stationery and related expenses) came to approximately P49,600. Start-up assets required and utilized included personal computers, vehicles, office furniture, and other office equipment. Please find below the start-up table. Note: All displayed currency values represent Botswanan Pula (P).

Market Research
Market research reports for Engineering, Accounting, Research, Management, And Related Services industry.

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Start-up Funding

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Start-up Expenses to Fund Start-up Assets to Fund Total Funding Required Assets Non-cash Assets from Start-up Cash Requirements from Start-up Additional Cash Raised Cash Balance on Starting Date Total Assets Liabilities and Capital Liabilities Current Borrowing Long-term Liabilities Accounts Payable (Outstanding Bills) Other Current Liabilities (interest-free) Total Liabilities Capital Planned Investment Mr. T. Mr. S. Other Additional Investment Requirement Total Planned Investment Loss at Start-up (Start-up Expenses) Total Capital Total Capital and Liabilities Total Funding

$49,600 $20,400 $70,000

$0 $20,400 $0 $20,400 $20,400

$0 $0 $0 $0 $0

$35,000 $35,000 $0 $0 $70,000 ($49,600) $20,400 $20,400 $70,000

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Start-up
Requirements Start-up Expenses Legal Stationery etc. Brochures Sales Calls Expensed equipment Rent Staff training Communications system Other Total Start-up Expenses Start-up Assets Cash Required Other Current Assets Long-term Assets Total Assets Total Requirements $20,400 $0 $0 $20,400 $70,000 $1,200 $2,000 $3,000 $1,200 $20,000 $1,200 $5,000 $5,000 $11,000 $49,600

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