THE

16 & 17 November 2009, S.P. Jain Center of Management, Singapore

NEW
NORMAL
The global financial crisis is a teachable event,
one that is going to result in a NEW NORMAL for
everyone.The NEW NORMAL will require new skill
sets, including understanding advanced critical

f o r i n n o vat i o n ,
thinking, sustainable solutions and how to make your
technology spend an investment, rather than a liability.
Becoming not just a player - but a thought leader in
technology and the new epoch arising out of the financial crisis - will
leadership require leadership based upon tomorrow’s metrics of
success, not today’s. Is your organization positioned to
capitalize on the opportunities that will emerge as
the world recovers from the global financial crisis?

The NEW NORMAL in Innovation, Technology and

Leadership is designed to provide valuable knowledge
and insight enabling you to be ready when the
economy recovers, and to emerge as tomorrow’s
leader. To gain the most from this series, participants
will be expected to undertake preparation works and
during the event, will be involved in hands-on activi-
ties to test their present strategies and develop new
ways of engaging and doing business; strategies they
can take back to their organizations. Delegates will be
given the opportunities to interact one-on-one with the
invited speakers and moderators.

Bring your 2010 business plan, but be prepared to

tear it up and start again with your newly acquired
Organised By Platinum Sponsor Event Sponsor knowledge of the coming norms.
2010: Leading The New Normal - Dawn Dekle
The New Normal will require new leadership skills. Organizations must strategize for how to lead
post-recession. What are the strategic leadership actions that organizations should take now in order to
emerge as a winner in The New Normal? This session will provide an overview of the changing leadership
landscape and how it is evolving into a participatory future in The New Normal.
Dr. Dawn Dekle is the Dean of The Center for Leadership, S.P. Jain Center of Management (SPJCM). Prior to
joining SPJCM, Dr. Dekle was a leadership expert with McKinsey & Company. She has degrees in Cognitive
Psychology (Dartmouth College, Ph.D.) and Law (Stanford University, J.D.). She is also a Council Member of
The Singapore Institute of International Affairs, and a regular television commentator and analyst on
leadership issues for Channel News Asia.
2010 & Beyond: Web 3.0 - Leveraging a world wide web of information - Damien Santer
The development of http and the World Wide Web is the most significant development for the connectedness
of mankind since commercial aviation. Over the course of the next few years, the world will see a transition
into a new era of connectedness between people and information, bringing with it a myriad of opportunities
for new business and the further development of existing business. This session will introduce opportunities
that Web 3.0 will bring to organizations and the steps that C-Level executives looking to capitalize on first
mover advantage are already taking today.
Damien Santer is the Chief Executive Officer & Chairman of the DMSBT Group, an international business and
technology consulting firm operating across the Asia Pacific Region, specializing in Enterprise 2.0 solutions,
Enterprise Search & Retrieval, Geospatial Portals and Software-as-a-Service solutions. Damien serves as a
director and business and technology advisor to numerous organizations across the globe.
Critical Thinking in the Post-Crisis World - David Caploe
• Critical Thinking is the ability to evaluate competing accounts of the same situation.
• Critical Thinking is the key to success in a world increasingly dominated by instantaneous communication
and an ever-integrated – despite the crisis – world economy.
• Critical Thinking gives entrepreneurs the ability to understand what is REALLY going on in the world
economy – the “big picture” that defines the environment within which their business operates.
• Critical Thinking brings a much higher level of self-awareness to media producers about the work they do
– and understanding to media consumers of the manifold, often unconscious, ways their minds are manipu-
lated by the ever-cascading “symbolic tsunami” ©.
David Caploe holds an Honors AB from Harvard University, an MA in Political Science and a PhD in Interna-
tional Political Economy from Princeton University. He is President & CEO of the Singapore-incorporated
American Center for Applied Liberal Arts & Humanities in Asia - ACALAHA. Most recently, he is the Founder
of the PhD Program in Critical Thinking of the Minerva School, a global institution with students in Asia /
North America / and Europe.
ANTICIPATORY LEADERSHIP:
How to be systematically ahead of Markets and Competition – Fabrizio
• Mapping Organization’s Path to Sustainable Future
• Creating and Leveraging the Organization’s “Memory of the Future”
• Building Future Management Systems
Fabrizio is the co-founder of Future Map, a company that focuses on helping organizations build and
implement strategies to proactively address future risks and challenges. Fabrizio has extensive entrepreneurial
and corporate experience in areas of strategy, sales and marketing, and executive education. Fabrizio is a
certified coach by Coach U (International Coach Federation accredited institution), a strategy consultant,
and an entrepreneur. He is a graduate of Ecole Centrale Marseille in France and is currently pursuing the
Tsinghua-INSEAD Executive MBA degree.
FUTENTRISTIC LEADOVATION™
People Evolution In The Businesses Of The Future! - Dr. Ramesh Nambiar Hon. PhD
• Creating & Growing The FUTENTRISTIC LEADOVATION™ Culture, encompassing the Development of People to fit
into the New Normal;
• THE PHOENIX SYNDROME™ - The Effect Of Perceptive Change Management;
• The Blueprint & Impact of Futuristic Organizational Training & Communiqué Excellence on Human Capital.
Dr Ramesh Nambiar, Hon. PhD. Founder of SHINE - Self-Help International Network Enterprise. Chief Mentor Officer
of SHINE Academia De Aedificatio. The Trainer of Int’l Professional Speakers, Int’l Performance Consultant, Human
Capital Development Specialist. A Passionate Visionary and Trendsetter with more than 25 years extensive experience
as Confidential Coach & Performance Consultant to Fortune 50 Companies & high net worth individuals, and Training
hundreds of thousands of people from various industries over 60 countries.
Embedding a new Corporate DNA: Creating a lasting and more valuable company - Paul Dunn
• In this unique, very fast-paced session you’ll discover a new corporate DNA that derives its power from a different
form of leadership than we’ve seen before.
• It’s leadership that embeds a stronger purpose that then leads to not just a marketing revolution but a greater
‘connected-ness’ of all stakeholders (including customers!)
Paul Dunn: Chairman Buy1GIVE1 (B1G1) Pte Ltd. Paul’s a serial entrepreneur and has been travelling the world sharing
his leading-edge marketing and business-building philosophies for 27 years. Right now, it’s estimated that a staggering
156,000 businesses around the world use Paul’s programs. Even more use his ideas every single day.
Seven Non-technology trends for 2010 and beyond - Clive Wright
• Seven non-technology trends that highlight:
• Products and services that mirror developing social trends
• Social Responsibility themes that will change the way companies operate
Clive has More than two decades of marketing and business strategy experience. He is Head of Carbon Offset Global
Pte Ltd and the current advisory clients span telecoms, media and education.
Social Media: Content, Conversations, Community - Willy Lim
• What if you can talk directly to your potential and existing customers, what would this do for your business?
• How can you connect with your target market, understand their needs, create compelling contents to attract them
to you, and eventually lead them into your buying process?
• What if you know how to use online contents and social media tools to engage your target market and generate
targeted leads at very low cost for your business?
Bio-Data - Willy Lim was a Singapore Government scholar, graduated with a Masters Degree from National University
of Singapore, and had served in the defence industry as a business consultant, before starting his own direct market-
ing training business during the recession in the year 2000. By incorporating a system driven business model using to
expand his business, he has built significant businesses in Singapore, Malaysia and China. In one occasion, he built
and trained a FMCG sales team from zero to over USD 200,000 of monthly revenue in less than 6 months. Willy Lim
founded NetProfitQuest to assist SME owners increase net profits without increasing market budget, through marketing
reengineering and social media marketing.
WOMEN IN FUTENTRISTIC LEADOVATION™ - Ms Azeeza Jalaludeen, PPTD
• Exploring the New Normal for Women in Politics & Socio-Economics with the Infusion & Influx of Women Leadership
• The X-factors of Women in your business growth - Balancing the Feminine & Masculine qualities of an organization
• Breaking away from the stereotypes & cultural barriers - Acceptance & Self-Creations; Equality vs. Rights.
Azeeza Jalaludeen, PPTD. Co-Founder of SHINE - Self-Help International Network Enterprise, Director of Administration
& Training of SHINE Academia De Aedificatio, Proficient Professional Trainer Developer (PPTD), Mind Empowerment
Specialist. Her clients, associates & business alliances span all over the world - US, Europe & the Asia-Pacific. Being
effectively multi-lingual in Mandarin, Tamil, English & Malay, this loving wife & mother of 4 has a proven track record of
Breaking out of the norms & social conformations, leading Women by example, into a future of possibilities.
 Program – Day 1

8.30 am Opening by David Wee

9.00 am Key-Note 2010: leading the new normal - Dawn Dekle
10.15 am Morning Tea
10.45 am Critical thinking in the post-crisis world - David Caploe
12.00 noon Anticipatory leadership - by Fabrizio Battaglia
1.15 pm Lunch
2.30 pm FUTENTRISTIC LEADOVATION™ – Ramesh Nambiar
3.45 pm Afternoon Tea
4.15 pm Embedding a new corporate DNA- Paul Dunn
5.30 pm Panel Discussion - Moderators: David Wee Rajes Shhabara
6.00 pm Cocktails

Program – Day 2

8.30 am Opening by David Wee

9.00 am Key-Note: Web 3.0 - Damien Santer
10.15 am Morning Tea
10.45 am Seven non-technology trends for 2010 and beyond - Clive Wright
12.00 noon Social media: content, conversation, community - Willy Lim
1.15 pm Lunch
2.30 pm Women in futentristic leadovation - Azeeza Jalaludeen
3.45 pm Afternoon Tea
4.15 pm Panel Discussion - Moderators: David Wee Rajes Shhabara
5.00 pm Cocktails
6.30 pm Dinner & business networking (Optional)

Investment for attending this 2-day workshop:

• S$995 per participant (Early Bird @ S$888 expires 17 Oct 09)

• S$895 each for three and above
(Early Bird @S$788 expires 17 Oct 09)
• S$140 each for dinner / business networking at the end of the second day (Optional)
• Registrations will only be confirmed upon payment.
• There will be no refund for cancellations. However, replacements are welcomed.
• The investment includes two lunches, six refreshments, workshops materials.
• The Organizer reserves the right to make any amendment and/or change to the seminar
programme, venue, speakers’ replacement and/or topics if warranted by circumstances
beyond its control.

REGISTER NOW!

Please complete the registration form and email to davidckwee@pacific.net.sg

and proceed to issue cheque / bank transfer
(OCBC Bank Account No: 656-81830-001 SWIFT Code: OCBCSGSG)
payable in S$ only to DW ASSOCIATES PTE LTD and
mail to 2 Sin Ming Road, #02-05 Sin Ming Plaza, Tower 1, Singapore 575583.
Tel: (65) 9679 1106

For credit card payment; http://www.apesnap.com/event/TheNewNormal