Académique Documents
Professionnel Documents
Culture Documents
Sponsorship Options
Interview or Article
250/article or 400 for 2 articles Examples: http://www.thenextwomen.com/2013/01/09/mobile-ecosystem-how-can-it-benefit-your-business http://www.thenextwomen.com/2013/06/12/launching-business-uk-where-start We are happy to work with customers to create sponsored posts that reference areas of their websites. We want all of our content to be relevant and useful to our readers and as such work closely with sponsors to make sure that these posts are informative and help direct readers to more information and relevant locations on sponsors sites where appropriate. We credit sources by referencing and linking to the sponsors site in the introductory paragraph and author bio at the end of the article. As an alternative to an article, the sponsor has the option to submit one of their founders, executives, board members, portfolio entrepreneurs or CEO to be interviewed by The NextWomen. These sponsored interviews help promote the sponsors brand through one of their female ambassadors and can sometimes drive more interest than a simple article. The article or interview will be posted on The NextWomen.com and rotating on the front page for at least 2 weeks, ensuring maximum readership. The NextWomen Ltd January 2014 3
All sponsored content will be promoted to The NextWomens Twitter followers and LinkedIn group (see page 4). Sponsor benefits: o o o Brand or product awareness through credible channel, in the form of an article. Specific messaging, initiatives, programmes, products or services can be described in detail to readers, going beyond simple brand awareness. Possibility to add a call to action in the article to maximise RoI.
Banner
1,000/month or 10,000/year Banner insertion on The NextWomen home page and all article pages. o Banner as per example below (728x90).
o Other format banners (350x350 or 350x600) may be inserted on the sideboards of the site.
Events
1,500/event Networking over drinks and canaps (or Kitchen Dinner or Pitch Event). o o o o o Audience: 20 to 50 European women founders and investors Location: London Keynotes: 1 founder, 1 investor Drinks/Food: wine and canaps Extras that can be provided by sponsor: luxury brand showroom for attendees (showcase with special discount on the day)
Sponsor benefits: o o o o o o Visibility on TheNextWomen.com Promotion via The NextWomens social media channels and weekly global newsletter (see page 4) Five minute keynote at the event Opportunity to showcase products or services at a discount Opportunity to distribute promotional material at the event Follow-up email with call to action of sponsors choice The NextWomen Ltd January 2014 6