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Data science moves from the specialist to the everyman. Familiarity with ata analysis !ecomes part of the s"ill set of or inary !usiness users, not e#perts with $analyst% in their titles. &rgani'ations that use ata to ma"e ecisions are more successful, an those that on(t use ata !egin to fall !ehin . For more, see this Special Report from The Economist: Fostering a Data-Driven Culture.
an speciali'e systems, will move into the mainstream as !usinesses see" forwar -loo"ing rather than !ac"war loo"ing insight from ata.
irectly in the path of !usiness activities. *nalytics start to live insi e of transactional systems. Scenarios li"e customer relationship management will lea the way with analytics provi ing support for the many small ecisions salespeople ma"e in a ay. 6ltimately, em!e e ). will !ring ata to epartments that have typically lagge : for e#ample, on the shop 1oor an in retail environments. See the value of em!e e ). with this vi eo.
not an occasional e#perience. )usiness users !eing to eman access to information within the natural 1ow of their ay, not !ac" at their es"s.
'rgani(ations begin to analy(e social data in earnest$ gaining insight !eyon num!er of their li"es an followers. Social ata !ecomes
a pro#y for !ran awareness an attitu e, as well as fertile groun for competitive analysis. Companies !egin to use social ata to un erstan how relevant they are to their customers. For an e#ample of how to gain insight from social me ia ata, watch this vi eo: 6sing Social 8e ia *nalytics for .nsight.
Ta!leau Software ?,;SE:@D*T*A helps people see an un erstan ata. Ta!leau helps anyone Buic"ly analy'e, visuali'e an share information. 8ore than 97,::: customer accounts get rapi results with Ta!leau in the of-ce an on-the-go. *n tens of thousan s of people use Ta!leau 2u!lic to share ata in their !logs an we!sites.@ .
http:CCwww.ta!leausoftware.comC!usiness-intelligence