Sales Force Training in Womens Health

The womens health landscape is complex, with health needs starting during puberty, through childbearing years, past menopause, and into old age. Ob-Gyns establish close, durable relationships with their patients. Meredith Xcelerated Marketing (MXM) Health has been at the forefront of womens health for many years. We have a deep understanding of the customer, the science and the marketplace and will partner with you to deliver unique and engaging sales force training solutions that will give your representatives that competitive edge.
To become trusted partners, sales representatives must demonstrate an understanding of the special physicianpatient relationship. They must also be able to work with primary care practices to address appropriate preventive services and wellness counseling to women. We encompass a total solution that includes: Seasoned, proactive, and strategic in-house medical expertise A thorough understanding of the concerns and challenges of the customer, as well as the patient Deep experience in training both seasoned and inexperienced representatives to deliver in this space A combination of the latest technology and interactive instructional design to provide exible and nimble solutions

We have proven expertise in science and medicine, communications, adult learning, and technology, as well as a solid history of leveraging these areas of expertise to become leaders of sales training in womens health. In order to develop effective selling strategies, MXM believes that the sales force in the womens health space must be designed to excel in 5 main areas: Possess customer and patient insight Develop a deep understanding of patient and customer journeys as well as the medical specialists spheres of inuence Understand the marketplace Know how the product lls the unmet need amongst the competition Be conversant in the science Excel in explaining product attributes that translate into compelling messages Build relationships Establish close customer interactions based on trust Know the reimbursement landscape Be skilled in support of reimbursement processes

Weve developed and implemented engaging and effective sales force solutions within the womens health space: Oral contraception Intrauterine device contraception Implantable contraception Urinary incontinence/ overactive bladder Infertility Aesthetics (BOTOX Cosmetic) Breast cancer Ovarian cancer Cervical cancer Post-menopausal osteoporosis HPV vaccines Migraine Anti-infectives (yeast infection) Depression Endometriosis Menorrhagia

Connect With Us Today.

We provide impactful and inventive training solutions for sales forces and other industry professionals tasked with the important job of informing clinicians on the issues of womens health. Please call Nate Johns, Managing Director, Client Solutions, at 248.246.5322 or 734.545.3361 to learn more.