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Language selection (pull down menu) o English o Other languages will follow Image text EXPAND YOUR BRAND Capitalize on high-quality product information and a consistent brand experience Icon links: Generate Quality Product Data, Accelerate Revenues, Increase Brand Reach, Free Up IT Resources, Improve Shopping Experience, Identify Product Insights About GoldenFeeds GoldenFeeds enables online retailers to increase revenue by effortlessly generating, maintaining and distributing their high-quality product information across today's valuable online marketing ecosystem. Whats new New Offering: Product Analytics application correlates products sales, discounts, availability and conversion data, as well as identifying insights. >> Read More Customer logos Logos should be greyed and replaceable (each one of them) When you stay over a logo it should be shown in color
What We Do section
Includes a landing page & horizontal Submenu (does not scroll)
Landing page
What We Do
GoldenFeeds enables online retailers to increase revenue by effortlessly generating, maintaining and distributing high-quality product information across today's valuable online marketing ecosystem. Generate Quality Product Data
GoldenFeeds generates high quality product information through an automated solution that the scans the brands website and extracts the most detailed and up-to-date product data. It includes Right bar quote:
Detailed product attributes such as title, image, description, materials, color, size and pricing information that drive knowledge based decisions Accurate category trees Up-to-date promotional text Unique extraction of specification tables that enables the consumer to efficiently search, filter and navigate within the product offerings. Social recommendation information (likes, user rating, # of reviews, etc.) that drives buy decisions Best sellers information that helps promoting top converting products
GoldenFeeds quick product feed launch helped us to capitalize on opportunities in the marketplace. Its ability to adapt quickly to our unique requirements as well as to site changes and updates helped us maintain high quality feeds to our affiliates and marketing channels. James Parker, Affiliate and Partnership Manager at Phones4u >> More Testimonials
Accelerate Revenues
GoldenFeeds improves ROI through: Accurate and up-to-date product information that mitigates shopping cart abandonment. Extended product information, such as materials and specifications that helps consumers find your products through search. Up-to-date promotional text that allows consumers take advantage of timely offers. Aggregate social endorsement information such as ratings, number of reviews, likes, and more, that drives consumer purchasing decisions. Insights into Best Sellers that enables the promotion of top converting products preventing unnecessary spend on needless bidding.
Right bar quote: SONY is a dynamic customer that launches his brand in new territories extremely fast. Considering their technical requirements, it is very challenging to show a positive ROI quickly. But with the assistance of GoldenFeeds, we managed to launch multiple channels in a short period and continue to over deliver the results our customers expect from us. Charla Kulekci , Account Director at Neo Ogilvy >> More Testimonials
Free Up IT Resources
GoldenFeeds enables brands to outperform due to: Instant setup that requires no IT support. Guaranteed. Automated daily scanning to extract updated product data. Ongoing management to save precious channel management resources. Automated alerts system that tracks your product data and flags any site changes, saving costly downtime.
Right bar quote: What makes GoldenFeeds different and better -- is its willingness to understand the unique aspects of our industry and tailor a solution that will maximize our feeds exposure and drive online sales. GoldenFeeds daily feed management ensures our product feeds are live, detailed and accurate for the best consumer experience. Senior manager, data and performance at a large international hotel chain >> More Testimonials
What We Do - Submenus page - All submenus text is in one scrollable page Feed Generation Search Engine Marketing Affiliate Marketing Channel Marketing Distribution Portal Adding additional submenu option will shift the menu options to the left (soon to come Product Analytics option)
High-quality and well-maintained product information (or ones feed) is essential for increasing conversions and sales, yet the challenge has been that many feeds are poorly structured and infrequently updated. >> Contact us for more information Missing information along with inaccurate pricing and product availability are just a few of the issues brands run into that ultimately reduce conversion rates. Other issues such as missing keywords and attributes negatively impact the surfacing of relevant product results during consumer search, resulting in unmet demand and slower growth. In-house product data solutions often cannot keep up with the pace of change found at large global brands; this means money is left on the table. Modern marketers need a trusted partner who will proactively manage the optimization and distribution of product information through these potentially destructive scenarios.
As e-commerce brands continue to expand globally through numerous marketing channels, it becomes increasingly difficult to maintain a good user experience without comprehensive and high-quality information. GoldenFeeds guarantees that the consumers interaction with your brand will always be relevant, accurate, and true to the brand itself.
GoldenFeeds provides an automated service backed by a knowledgeable team to power a brands relationship with Google / Bing Product Listing Ads. Bidding success starts with accurate and comprehensive product information that is consistently updated. As a partner to our clients, we understand their bidding strategies and optimize product data accordingly by: Including comprehensive product data to increase the product feed rank and lower bidding expenses. Optimizing category and color mapping to increase visibility during consumer searches. Continuously adjusting product information according to the search engine requirements. Aligning a brands data with merchandising information, such as best sellers and new arrivals. Using top phrases and product segmentation for the best results.
GoldenFeeds delivers brands product data to search engines worldwide on a daily basis, monitoring for changes and data performance to maximize results.
affiliate program. Ensuring quality product information throughout your website as well as your channels significantly impacts ROI. It also enables affiliates to offer a consistent and valuable shopping experience. GoldenFeeds believes that in order to drive better results a brand needs to add more value to local and global affiliates. Added value means catering to your affiliates requirements, requests and even some of their wishes. At GoldenFeeds we automate this process and ensure those needs are met. With GoldenFeeds, accurate, detailed and frequently updated product data is delivered on a daily basis through your affiliate network which consists of:
Right bar quote: Did you know ? On average, GoldenFeeds retailers experience a 15%-30% revenue increase via affiliate marketing channels. >> Contact us for more information
All-inclusive product attributes and specifications that drive buying decisions. Complete and up-to-date pricing data. Social information (ratings, # of reviews, likes, tweets). Effective keywords for increased visibility during consumer searches. Promotional text that drives conversions. Automated, applied rules such as the inclusion of value-added details or the exclusion of noncommissionable items.
Custom feeds to accelerate sales can be effortlessly generated using: Top-seller feeds Category subset feeds Special offers feeds Product variant feeds
Additionally, GoldenFeeds provides affiliates with an EasyFeed distribution portal that allows them to customize a brands feeds according to their needs and further reduces the time and money spent on the publishers side.
Channel Marketing
Effortlessly Expand Your Reach
Modern shoppers operate in an informative but rapidly changing retail environment. They interact with brands throughout numerous digital channels and evaluate product differences, peer reviews and even shipping costs in several shopping channels before they make a buying decision. Consequently, online retailers must use a growing number of channel strategies, such as comparison shopping engines, email marketing, retargeting and personalization providers, product review platforms and others. Optimizing product data for each of these channels takes time and IT investment.
Right bar quote: Did you know ? GoldenFeeds delivers over 800 product feeds daily to marketing channels worldwide. >> Contact us for more information
Generating detailed and optimized product data for your channels each day is GoldenFeeds expertise. We: Include comprehensive product data including attributes, pricing, shipping etc. Add social information (ratings, numbers of reviews, likes, tweets) that help conversion. Generate keywords that are crucial to product relevancy. Extract promotional text that drives buying decisions Identify best sellers to inform bidding decisions. Apply rules that optimize product data, providing greater control over performance and costs.
With hundreds of potential channels around the globe just waiting to showcase your products, GoldenFeeds can help you reach endless new and proven shopping opportunities without having to wait in the IT queue.
About Section
Submenu (does not scroll), each option in a different page): Who We Are, The Team, Our Gold , Whats New, Information Center
Who We Are
GoldenFeeds is a global leader of e-commerce product information marketing. GoldenFeeds generates, maintains and distributes high-quality product data for clients to increase top and bottom-line revenue. Our unique solutions allow online retailers to bypass technical hurdles and ensure the best brand experience in their marketing channels. GoldenFeeds service was launched at 2011 as part of the ForNova Technology Group. We have strategic agreements in place with the top affiliate networks in both the USA and the UK. The companys R&D center is located in Israel, with offices in New York and London. GoldenFeeds The numbers (present graphically) 130 leading retailers, 26 of the top 500 e-commerce brands in the US Hundreds of feeds delivered daily to various marketing channels International operations with data distribution to 27 countries 12 combinations of languages / currencies 410% monthly sales growth since 2012 15%-30% increase in our clients revenues on average Offices in US, UK, Israel
The Team
For now it is just the photos, please leave room for bios
Amir Freund
CEO
Michael Rubanovich
COO
Dori Stein
VP Business Development, UK office General Manager
Refaela Segdan
VP Marketing
Dmitry Babitsky
CTO
Lior Lifshitz
Vice Chairman
Barak Baron
Director of Customer Services
Neta Kedem
Customer Launch Director
Rony Barbi
Administrative Manager
Benjamin Schieken
Director of Business Development, North America
Our Gold
GoldenFeeds proven technology is based on artificial intelligence imitating the human perception of web pages. State-of-the-art visual analysis algorithms combined with a sophisticated semantic engine allows for the automated and accurate processing of thousands of sites, with minimal per-site adaptation. Our visual analysis of webpages instantly identifies the relevant areas of content on a page, while filtering the irrelevant information such as ads and banners. The relevant information is then analyzed, identifying images and text area. The relevant text is extracted and processed using our semantic engine and appropriate ontology. The entire process is automated, enabling GoldenFeeds to rapidly setup your site and launch your product data. GoldenFeeds technology offers online brands and retailers significant benefits: Less time and resources spent on generating high-quality product data Quick adaptation to site changes through our visual analysis that is less sensitive to site changes, an enables quick adaptation Automated identification of major site changes, preventing misinformation and data lag time Language-agnostic operations whereby our visual analysis, coupled with a semantic engine, overcomes language barriers and allows for quick adaptation and multi- language support
Our technology was specifically designed to address big data content aggregation and applies to all content types.
Whats New
Press Releases: New office, customer announcements Upcoming conferences and symposiums
Information Center
(links) Expand Your Brand - GoldenFeeds Pager GoldenFeeds FAQ EasyFeed - Customization and Distribution Portal EasyFeed - How-to-use GoldenFeeds at a Glance GoldenFeeds Case Study - Fashion Brand
Headquarters - Israel
Apollo Building Yokneam Industrual Park, P.O.B 334 Yokneam Ilit, 20692 Phone: Fax: Email: +972 4 989 2522 +972 4 989 2533 info@goldenfeeds.com
Sales & Marketing Phone: +972 4 989 2566 Email: marketing@goldenfeeds.com Service: Phone: Email:
UK Office
16 Dover Street London, W1S 4LR Phone: +44 (0)20 7569 8765 Sales & Marketing: +44 (0)7969 155060 Email: uk@goldenfeeds.com
US Office
25 Broadway, 10th Floor New York, NY 10004 Phone: Email: +1 646 593 8672 us@goldenfeeds.com
Best converting products, also known as the best sellers, are a major source of revenue for retailers and brands. Such products are typically presented first in their categories and sometimes in a category of their own (Best Sellers category). Nevertheless, most marketing channels do not get any information to help them monetize these products. Retailers product feeds do not indicate which items are best sellers and thus publishers cannot promote them accordingly. >>Read more
International Expansion
September 25, 2013
The majority of merchants and publishers are seeing growth opportunities in foreign markets. As brands expand into more and more countries they face many challenges. The need to create multiple feeds in many different languages and currencies is one of them. Many brands with worldwide presence struggle with international feed generation as well as creating and managing agreements with the local affiliate networks. >>Read more
In one of our posts, we discussed the importance of informing publishers about best sellers as a means of generating more revenue. However there is additional information that can be used by agencies and publishers to drive conversion rates and sales, such as: On Sale indications can be used to attract consumers New arrivals indications can be used to attract savvy consumers Social ranking such as ratings and likes, are more likely to push consumers towards a buy decision based on the input of fellow consumers
>>Read more
Comment to the site constructor: 1. The full posts are presented in a new page 2. All external links to be opened in a new page
Letting your marketing channels know about the best-selling products helps them to prioritize these products during the consumer search and achieve better conversation rates. Furthermore, agencies can better bid on these products, increasing the sales. In GOOGLE SHOPPING ADS 2013 ANNUAL REPORT research by Marin Software, (based on analysis of search marketers that spend more than $100,000 per month on paid search) discusses targeting top performing products as one of the strategies to make the most of the Google PLA. Econsultancy blog covers this research and notes that similar to paid search keywords, prioritizing top performing product targets allows retailers more control over their revenue outcomes. By increasing exposure for these products search marketers can bring in more revenue while investing less time in management and optimization. It also notes that products with low margins or those that perform poorly with standard text ads might also perform poorly with PLAs. By excluding these products or setting product filters to define which items can appear for PLAs, retailers can avoid bidding on these unprofitable products and wasting their campaign budgets. Contact us about best sellers in your product feeds
Comments
Creating customized feeds based on specific information (for example social ranking), can help publishers increase conversions by promoting targeted content based on the above information. Furthermore, feed customization can be useful in cases of large feeds that include many categories. Individual portals, as well as targeted publishers, can take only the relevant portion of a feed: specific categories, specific price ranges, and brand names, optimizing the feed according to their specific needs and consumer profiles, and ultimately present more relevant content that increases revenues. Contact us about merchant feed customization
Comments
International Expansion
The majority of merchants and publishers are seeing growth opportunities in foreign markets. As brands expand to more and more countries they face many challenges. The need to create multiple feeds in many different languages and currencies is one of them. Many brands with worldwide presence struggle with international feed generation as well as creating and managing agreements with the local affiliate networks. As shoppers in different markets are incented to purchase in different ways, there may be local differences in language, shipping prices product information, promotions, and of course currency. As such, each international website requires its own feeds which reflect the preferences and requirements of the local consumers and marketing channels. One way to create an up-to-date local is feed is to scan each local website and extract all relevant information from it. This ensures that the feed is fully localized with the promotions, shipping info, etc. Some international sites include a single language with multiple currency options. In this case, new pricing can be provided using an external file which is integrated into a base feed (created by scanning the website in one of the currencies) to create international feeds. Contact us about international feeds generation
Comments
Testimonials page
Dont Take Our Word For It
What makes GoldenFeeds different and better -- is its willingness to understand the unique aspects of our industry and tailor a solution that will maximize our feeds exposure and drive online sales. GoldenFeeds daily feed management ensures our product feeds are live, detailed and accurate for the best consumer experience. Senior manager, data and performance at a large international hotel chain SONY is a dynamic customer that launches his brand in new territories extremely fast. Considering their technical requirements, it is very challenging to show a positive ROI quickly. But with the assistance of GoldenFeeds, we managed to launch multiple channels in a short period and continue to over deliver the results our customers expect from us. Charla Kulekci , Neo Ogilvy GoldenFeeds quick product feed launch helped us to capitalize on opportunities in the marketplace. Its ability to adapt quickly to our unique requirements as well as to site changes and updates helped us maintain high quality feeds to our affiliates and marketing channels.
James Parker, Phones4U