Académique Documents
Professionnel Documents
Culture Documents
BRAND TRANSFORMATION
GOLD PENCIL
Nike+ FuelBand
Brand: Nike Agency: R/GA,New York Industry: Apparel, Clothing & Footwear Media: Promotion & Event Market: United States Executive Creative Director:Tara Greer Creative Director:Keith Byrne,Cesar Marchetti,Gaurabh Mathure,Kirill Yeretsky Art Director:Ray Sison
SILVER PENCIL
MERIT
Driving Dogs
Brand: SPCA Agency: DraftFCB,Auckland Industry: Public interest & Non-profit Media: Promotion & Event Market: New Zealand Executive Creative Director:Tony Clewett,Regan Grafton,James Mok
Mobile Medic
Brand: Australian Defence Force Agency: Y&R,Melbourne Industry: Professional & Public services Media: Cyber Market: Australia Executive Creative Director:Ben Coulson Creative Director:Mark Addy,Chris Northam Copywriter:Matt Lawson Art Director:Jake Barrow Photography:Hugh Peachey
Chip It!
Brand: Sherwin-Williams Agency: McKinney,Durham Industry: House, Garden & Pets Media: Cyber Market: United States Chief Creative Officer:Jonathan Cude Creative Director:Ellen Steinberg Copywriter:Stevie Archer Art Director:Adam Carroll,Rocky Reed
IMMORTAL FANS
Brand: Sport Club do Recife Agency: Ogilvy,Sao Paulo Industry: Culture, Recreation & Sport Media: Promotion & Event Market: Brazil Chief Creative Officer:Anselmo Ramos Executive Creative Director:Paco Conde,Roberto Fernandez Copywriter:Paco Conde Art Director:Joo Coutinho
BRANDED CONTENT
GOLD PENCIL
DC SHOES: KEN BLOCK'S GYMKHANA FIVE: ULTIMATE URBAN PLAYGROUND; Watch the video SAN FRANCISCO
Brand: DC Shoes Agency: Mad Media,Oceanside Industry: Apparel, Clothing & Footwear Media: Cyber Creative Director:Brian Scotto Copywriter:Ken Block Director:Ben Conrad
SILVER PENCIL
BRONZE PENCIL
MERIT
White Paper
Brand: Puma Agency: Droga5,New York Industry: Apparel, Clothing & Footwear Media: Promotion & Event Market: United States Creative Director:David Droga,Ted Royer,Nik Studzinski Copywriter:Erik Hogfeldt Art Director:Petter Hernmarck
Daybreak
Brand: AT&T Agency: BBDO,New York Industry: Professional & Public services Media: Cyber Market: United States Chief Creative Officer:David Lubars Executive Creative Director:Greg Hahn Creative Director:Danilo Boer,David Carter,Marcus Ivarsson,Adam Reeves Copywriter:Adam Reeves Art Director:Danilo Boer,Jakob Nylund Director:Jon Cassar
Discovered
Brand: Intel Agency: Amusement Park Entertainment,Santa Monica Industry: Electronics & Audio-Visual Media: Promotion & Event Market: United States Creative Director:Donna Lamar Copywriter:Poetri,Deirdre Smith Art Director:Jim Darling Director:Jaume Collet-Serra,Jaime Valdueza
BUILT by eBay
Brand: ebay Agency: Venables Bell & Partners,San Francisco Industry: Internet sites & Services Media: Cyber Market: United States
Aurora Flores
Brand: Prudential Agency: Droga5,New York Industry: Financial & Legal services Media: Cyber Market: United States Creative Director:David Droga,Ted Royer,Nik Studzinski Copywriter:Ray Del Savio Art Director:Jerry Hoak
Uncle Drew
Brand: Pepsi Agency: The Marketing Arm,Dallas Industry: Non-alcoholic drinks Media: TV & Cinema Market: United States Creative Director:Marc Gilbar Copywriter:Marc Gilbar Director:Jonathan Klein
Blades
Brand: K-Swiss Agency: 72andSunny,Los Angeles Industry: Apparel, Clothing & Footwear Media: TV & Cinema Market: United States Creative Director:Matt Murphy Copywriter:Cody Osborne Director:Jody Hill
Flash
Brand: New Zealand Transport Agency Agency: BBDO,Wellington Industry: Public interest & Non-profit Media: Cyber Market: United States Creative Director:Philip Andrew,Thomas Scovell Copywriter:Paul Nagy,Jon Pickersgill Art Director:Brigid Alkema,Sarah Chernishov
Team Spirit
Brand: ESPN Agency: Wieden+Kennedy,New York Industry: Media & Publishing Media: TV & Cinema Market: United States Executive Creative Director:Ian Reichenthal,Scott Vitrone Creative Director:Brandon Henderson,Stuart Jennings Copywriter:Dave Canning,Lauren Costa Art Director:Cyrus Coulter Director:Tim Godsall
Day One
Brand: Prudential Agency: Droga5,New York Industry: Financial & Legal services Media: TV & Cinema Market: United States Creative Director:Kevin Brady,David Droga,Ted Royer,Nik Studzinski Copywriter:Ray Del Savio,Jerry Hoak Art Director:Jerry Hoak
Karen Gustin
Brand: Prudential Agency: Droga5,New York Industry: Financial & Legal services Media: TV & Cinema Market: United States Creative Director:David Droga,Ted Royer,Nik Studzinski Copywriter:Ray Del Savio Art Director:Jerry Hoak
CINEMA ADVERTISING
GOLD PENCIL
Susan Glenn
Brand: Axe/Lynx Agency: BBH,New York Industry: Beauty & Health Media: TV & Cinema Market: United States Creative Director:John Patroulis,Ari Weiss Copywriter:Peter Rosch Art Director:Nate Able Director:Rattling Stick,Ringan Ledwidge
MERIT
Iron Horse
Brand: Jameson Agency: TBWA,New York Industry: Alcoholic drinks Media: TV & Cinema Market: United States Chief Creative Officer:Mark Figliulo Creative Director:Jonathan Marshall,Chris Valencius,Kris Wixcom,Alisa Sengel Wixom Copywriter:Danny Gonzalez,Jonathan Marshall Art Director:David Suarez,Chris Valencius Director:John Hillcoat
Bullet
Brand: BMW Agency: Cundari,Toronto Industry: Automotive & Services Media: TV & Cinema Market: Canada Creative Director:Brent Choi,Raul Garcia,Brian Murray Copywriter:Brian Murray Art Director:Raul Garcia Director:Mark Glaser
Skate fortwo
Brand: Smart Agency: Weapon7,London Industry: Automotive & Services Media: Cyber Market: United Kingdom Executive Creative Director:Jason Cascarina,Jeremy Garner Creative Director:Anthony McGinty Copywriter:Jason Cascarina
Donation Glasses
Brand: Pedigree Agency: BBDO,Auckland Industry: House, Garden & Pets Media: Promotion & Event Market: New Zealand Creative Director:Levi Slavin Copywriter:Levi Slavin Art Director:Ross Mcgarva,Jae Morrison Director:Nic Finlayson
COLLATERAL
GOLD PENCIL
Queen Mao
Brand: Western Union Agency: McCann Erickson,Mumbai Industry: Financial & Legal services Media: Outdoor Market: India Chief Creative Officer:Prasoon Joshi Executive Creative Director:Akshay Kapnadak,Rahul Mathew Creative Director:Prasoon Joshi,Akshay Kapnadak,Rahul Mathew Copywriter:Rahul Mathew Art Director:Mukesh Jadhav,Akshay Kapnadak
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Pantone Queen
Brand: Pantone Agency: Leo Burnett,London Industry: Professional & Public services Media: Direct Market Published: May., 2012 Market: United Kingdom Executive Creative Director:Justin Tindall Creative Director:Justin Tindall Copywriter:Blake Waters Art Director:Will Thacker Photography:Andy Rudak
Pantone Queen
Brand: Pantone Agency: Leo Burnett,London Industry: Professional & Public services Media: Design & Branding Published: May., 2012 Market: United Kingdom Executive Creative Director:Justin Tindall Creative Director:Justin Tindall Copywriter:Blake Waters Art Director:Will Thacker Photography:Andy Rudak
Lincoln Fahd
Brand: Western Union Agency: McCann Erickson,Mumbai Industry: Financial & Legal services Media: Outdoor Market: India Chief Creative Officer:Prasoon Joshi Executive Creative Director:Akshay Kapnadak,Rahul Mathew Creative Director:Prasoon Joshi,Akshay Kapnadak,Rahul Mathew Copywriter:Rahul Mathew Art Director:Mukesh Jadhav,Akshay Kapnadak
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Pantone Queen
Brand: Pantone Agency: Leo Burnett,London Industry: Professional & Public services Media: Direct Market Published: May., 2012 Market: United Kingdom Executive Creative Director:Justin Tindall Creative Director:Justin Tindall Copywriter:Blake Waters Art Director:Will Thacker Photography:Andy Rudak
Pantone Queen
Brand: Pantone Agency: Leo Burnett,London Industry: Professional & Public services Media: Direct Market Published: May., 2012 Market: United Kingdom Executive Creative Director:Justin Tindall Creative Director:Justin Tindall Copywriter:Blake Waters Art Director:Will Thacker Photography:Andy Rudak
Franklyn Gandhi
Brand: Western Union Agency: McCann Erickson,Mumbai Industry: Financial & Legal services Media: Outdoor Market: India Chief Creative Officer:Prasoon Joshi Executive Creative Director:Akshay Kapnadak,Rahul Mathew Creative Director:Prasoon Joshi,Akshay Kapnadak,Rahul Mathew Copywriter:Rahul Mathew Art Director:Mukesh Jadhav,Akshay Kapnadak
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SILVER PENCIL
BUFFALO
Brand: Land Rover Agency: Y&R,Johannesburg Industry: Automotive & Services Media: Outdoor Market: South Africa Chief Creative Officer:Graham Lang Executive Creative Director:Rui Alves,Graham Lang Copywriter:Layla Leiman Art Director:Jac Sun
Mobile Medic
Brand: Defence Force Recruiting Agency: Y&R,Melbourne Industry: Professional & Public services Media: Print Market: Australia Creative Director:Ben Coulson,Chris Northam Copywriter:Matt Lawson Art Director:Jake Barrow
Mobile Medic
Brand: Defence Force Recruiting Agency: Y&R,Melbourne Industry: Professional & Public services Media: Print Market: Australia Creative Director:Ben Coulson,Chris Northam Copywriter:Matt Lawson Art Director:Jake Barrow
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Barbecue
Brand: Skol Agency: Saatchi & Saatchi,Sao Paulo Industry: Alcoholic drinks Media: Direct Market Market: Brazil Creative Director:Fbio Fernandes,Theo Rocha Copywriter:Rodrigo Visconti Art Director:Pedro Pinhal
Mobile Medic
Brand: Defence Force Recruiting Agency: Y&R,Melbourne Industry: Professional & Public services Media: Print Market: Australia Creative Director:Ben Coulson,Chris Northam Copywriter:Matt Lawson Art Director:Jake Barrow
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#COKEHANDS
Brand: Coca-Cola Agency: Ogilvy,Shanghai Industry: Non-alcoholic drinks Media: Outdoor Published: Mar., 2012 Market: China Chief Creative Officer:Graham Fink Executive Creative Director:Francis Wee Art Director:Jonathan Mak Long
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BUSHBABY
Brand: Land Rover Agency: Y&R,Johannesburg Industry: Automotive & Services Media: Outdoor Market: South Africa Chief Creative Officer:Graham Lang Executive Creative Director:Rui Alves,Graham Lang Copywriter:Layla Leiman Art Director:Jac Sun
Mobile Medic
Brand: Defence Force Recruiting Agency: Y&R,Melbourne Industry: Professional & Public services Media: Print Market: Australia Creative Director:Ben Coulson,Chris Northam Copywriter:Matt Lawson Art Director:Jake Barrow
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Barbecue
Brand: Skol Agency: Saatchi & Saatchi,Sao Paulo Industry: Alcoholic drinks Media: Direct Market Market: Brazil Creative Director:Fbio Fernandes,Theo Rocha Copywriter:Rodrigo Visconti Art Director:Pedro Pinhal
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LIONS
Brand: Land Rover Agency: Y&R,Johannesburg Industry: Automotive & Services Media: Outdoor Market: South Africa Chief Creative Officer:Graham Lang Executive Creative Director:Rui Alves,Graham Lang Copywriter:Layla Leiman Art Director:Jac Sun
Recipe Receipt
Brand: Hellmann's Agency: Ogilvy,Sao Paulo Industry: Food Media: Outdoor Market: Brazil Creative Director:Rubens Filho,Claudio Lima,Eduardo Marques,Anselmo Ramos,Fred Saldanha Copywriter:Claudio Lima,Ricardo Lins,Eduardo Marques Art Director:Raphael Lucone,Guilherme Nobrega,Rafael Rizuto
BRONZE PENCIL
Mixionary
Brand: Ketel One Agency: The Monkeys,Sydney Industry: Alcoholic drinks Media: Design & Branding Market: Australia Executive Creative Director:Justin Drape Creative Director:Jay Gelardi,David Parker,Micah Walker Copywriter:Henry Kember Art Director:Jay Gelardi,Kristian Saliba
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Cityscape
Brand: Valspar Agency: DraftFCB,Chicago Industry: House, Garden & Pets Media: Outdoor Market: United States Creative Director:John Bleeden,Gigi Carroll,Drew Donatelle,Michael McGrath,Todd Tilford Art Director:Kristin Haley
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Rolling Words
Brand: Snoop Dogg Agency: Pereira & O'Dell,San Francisco Industry: Tobacco & Smokers Requisites Media: Direct Market Market: United States Chief Creative Officer:PJ Pereira Creative Director:Paulo Coelho,Arcio Fortes Copywriter:Arcio Fortes,PJ Pereira Art Director:Paulo Coelho
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Mixionary
Brand: Ketel One Agency: The Monkeys,Sydney Industry: Alcoholic drinks Media: Print Market: Australia Executive Creative Director:Justin Drape Creative Director:Jay Gelardi,David Parker,Micah Walker Copywriter:Henry Kember Art Director:Jay Gelardi,Kristian Saliba
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Mixionary
Brand: Ketel One Agency: The Monkeys,Sydney Industry: Alcoholic drinks Media: Design & Branding Market: Australia Executive Creative Director:Justin Drape Creative Director:Jay Gelardi,David Parker,Micah Walker Copywriter:Henry Kember Art Director:Jay Gelardi,Kristian Saliba
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Mixionary
Brand: Ketel One Agency: The Monkeys,Sydney Industry: Alcoholic drinks Media: Print Market: Australia Executive Creative Director:Justin Drape Creative Director:Jay Gelardi,David Parker,Micah Walker Copywriter:Henry Kember Art Director:Jay Gelardi,Kristian Saliba
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Cityscape
Brand: Valspar Agency: DraftFCB,Chicago Industry: House, Garden & Pets Media: Outdoor Market: United States Creative Director:John Bleeden,Gigi Carroll,Drew Donatelle,Michael McGrath,Todd Tilford Art Director:Kristin Haley
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Mixionary
Brand: Ketel One Agency: The Monkeys,Sydney Industry: Alcoholic drinks Media: Design & Branding Market: Australia Executive Creative Director:Justin Drape Creative Director:Jay Gelardi,David Parker,Micah Walker Copywriter:Henry Kember Art Director:Jay Gelardi,Kristian Saliba
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Mixionary
Brand: Ketel One Agency: The Monkeys,Sydney Industry: Alcoholic drinks Media: Design & Branding Market: Australia Executive Creative Director:Justin Drape Creative Director:Jay Gelardi,David Parker,Micah Walker Copywriter:Henry Kember Art Director:Jay Gelardi,Kristian Saliba
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Mixionary
Brand: Ketel One Agency: The Monkeys,Sydney Industry: Alcoholic drinks Media: Design & Branding Market: Australia Executive Creative Director:Justin Drape Creative Director:Jay Gelardi,David Parker,Micah Walker Copywriter:Henry Kember Art Director:Jay Gelardi,Kristian Saliba
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Cityscape
Brand: Valspar Agency: DraftFCB,Chicago Industry: House, Garden & Pets Media: Outdoor Market: United States Creative Director:John Bleeden,Gigi Carroll,Drew Donatelle,Michael McGrath,Todd Tilford Art Director:Kristin Haley
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Mixionary
Brand: Ketel One Agency: The Monkeys,Sydney Industry: Alcoholic drinks Media: Print Market: Australia Executive Creative Director:Justin Drape Creative Director:Jay Gelardi,David Parker,Micah Walker Copywriter:Henry Kember Art Director:Jay Gelardi,Kristian Saliba
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MERIT
Wheel of Fortune
Brand: Ford Agency: JWT,Kuala Lumpur Industry: Automotive & Services Media: Direct Market Market: Malaysia Creative Director:Edwin Leong Copywriter:Eu Jin Foong,Jing Wei Wong,May Yong Art Director:Bala Chow
REFRIGERATOR
Brand: Hot Wheels Agency: Ogilvy,Mumbai Industry: Toys & Games Media: Print Market: India Chief Creative Officer:Abhijit Avasthi,Rajiv Rao Executive Creative Director:Sukesh Kumar Nayak Creative Director:Abhijit Avasthi,Sukesh Kumar Nayak,Rajiv Rao,Pratheeb Ravi Copywriter:Sukesh Kumar Nayak Art Director:Pratheeb Ravi,Vinit Sanghvi,Swaroop Sankar Photography:Studio 31,Sean Eng Hotwheels Vintage Collection
Meat Grinder
Brand: Converse Agency: Anomaly,New York Industry: Apparel, Clothing & Footwear Media: Outdoor Market: United States Chief Creative Officer:Mike Byrne Executive Creative Director:Sheena Brady,Ian Toombs Creative Director:Mike Byrne Copywriter:Nick Terzis Art Director:Roy Torres Photography:Dan Monick,Magdalena Wosinska
Wine
Brand: Volkswagen Agency: BBDO,Sao Paulo Industry: Automotive & Services Media: Print Market: Brazil Creative Director:Andr Kassu,Marcos Medeiros,Luiz Sanches,Renato Simes Copywriter:Alexandre Scaff Art Director:Marcus Kawamura Photography:Mario Daloia
Skyscrapers
Brand: Makita Power Tools Agency: Leo Burnett,Dusseldorf Industry: Industrial & Agricultural Media: Print Market: Germany Creative Director:Hans Juergen Kaemmerer Copywriter:Benjamin Merkel Art Director:Hugo Moura
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Skyscrapers
Brand: Makita Power Tools Agency: Leo Burnett,Dusseldorf Industry: Industrial & Agricultural Media: Print Market: Germany Creative Director:Hans Juergen Kaemmerer Copywriter:Benjamin Merkel Art Director:Hugo Moura
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CHOCOLATE
Brand: Breeze Agency: Lowe,Singapore Industry: House, Garden & Pets Media: Outdoor Market: Singapore Chief Creative Officer:Clinton Manson,Dominic Stallard Executive Creative Director:Clinton Manson,Dominic Stallard Creative Director:Lisa Glasgow Copywriter:Lisa Glasgow Art Director:Loh Seow Khian,Liong Khoon Kiat Photography:Jeremy Wong
Brand: DB Breweries Agency: BBDO,Auckland Industry: Alcoholic drinks Media: Direct Market Market: New Zealand Creative Director:Levi Slavin,Nick Worthington Copywriter:Levi Slavin,Simon Vicars Art Director:James Tucker Photography:Mat Baker,Warren Payne
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Skyscrapers
Brand: Makita Power Tools Agency: Leo Burnett,Dusseldorf Industry: Industrial & Agricultural Media: Print Market: Germany Creative Director:Hans Juergen Kaemmerer Copywriter:Benjamin Merkel Art Director:Hugo Moura
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Speech
Brand: Guitar Player Magazine Agency: Leo Burnett,Sao Paulo Industry: Media & Publishing Media: Print Market: Brazil Creative Director:Guilherme Jahara,Marcelo Reis Copywriter:Marcelo Reis Art Director:Guilherme Jahara
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Sponsor of beer
Brand: Zatec Agency: Y&R,Prague Industry: Alcoholic drinks Media: Print Market: Czech Republic Creative Director:Jaime Mandelbaum Copywriter:Petr Cech,Nathan Dills Art Director:Matthew Edwards
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Bear
Brand: Pictionary Agency: Ogilvy,Kuala Lumpur Industry: Toys & Games Media: Print Market: Malaysia Chief Creative Officer:Gavin Simpson Creative Director:Tan Chee Keong,Gavin Simpson Copywriter:Donevan Chew,Tan Chee Keong Art Director:Yee Wai Khuen,Gavin Simpson Quick draw wins. Pictionary
Contact Lens
Brand: Volkswagen Agency: Ogilvy,Cape Town Industry: Automotive & Services Media: Print Market: South Africa Executive Creative Director:Chris Gotz Creative Director:Chris Gotz,Jamie Mietz,Sanjiv Mistry,Prabashan Gopalakrishnan Pather Copywriter:Sanjiv Mistry Art Director:Jamie Mietz,Prabashan Gopalakrishnan Pather Just because it fits doesn't mean it'll work. Choose Volkswagen Genuine Parts.
ICE CREAM
Brand: Breeze Agency: Lowe,Singapore Industry: House, Garden & Pets Media: Outdoor Market: Singapore Chief Creative Officer:Clinton Manson,Dominic Stallard Executive Creative Director:Clinton Manson,Dominic Stallard Creative Director:Lisa Glasgow Copywriter:Lisa Glasgow Art Director:Loh Seow Khian,Liong Khoon Kiat Photography:Jeremy Wong
Stalk
The most environmentally friendly way yet to stalk your ex. Ebikes. No emissions. No pollution. Just misguided love.
Brand: TEV Bikes Agency: kbp+,Toronto Industry: Automotive & Services Media: Print Published: Jan., 2013 Market: Canada Creative Director:Dan Pawych Copywriter:Mark Lewis Art Director:Nicole Ellerton
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Sponsor of beer
Brand: Zatec Agency: Y&R,Prague Industry: Alcoholic drinks Media: Print Market: Czech Republic Creative Director:Jaime Mandelbaum Copywriter:Petr Cech,Nathan Dills Art Director:Matthew Edwards
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Wheel of Fortune
Brand: Ford Agency: JWT,Kuala Lumpur Industry: Automotive & Services Media: Direct Market Market: Malaysia Creative Director:Edwin Leong Copywriter:Eu Jin Foong,Jing Wei Wong,May Yong Art Director:Bala Chow
Beet Root
Brand: Tefal Agency: BBDO,Bangkok Industry: House, Garden & Pets Media: Print Market: Thailand Language: English Chief Creative Officer:Suthisak Sucharittanonta Executive Creative Director:Vasan Wangpaitoon Creative Director:James Dennis Makanas,Suthisak Sucharittanonta,Vasan Wangpaitoon Copywriter:Tony Y. Hong,Nirun Sommalardpan,Suthisak Sucharittanonta Art Director:Nirun Sommalardpan,Suthisak Sucharittanonta Photography:Visionary
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BILL GATES
Brand: Forbes Agency: Ogilvy,Sao Paulo Industry: Media & Publishing Media: Print Market: Brazil Chief Creative Officer:Anselmo Ramos Executive Creative Director:Claudio Lima,Fred Saldanha Creative Director:Eduardo Marques Copywriter:Marcelo Padoca Art Director:Arthur d'Araujo,Fernando Reis Photography:Big Studios,Al Catan
Frisbee
Brand: Volkswagen Agency: Ogilvy,Cape Town Industry: Automotive & Services Media: Print Market: South Africa Executive Creative Director:Chris Gotz Creative Director:Chris Gotz,Jamie Mietz,Sanjiv Mistry,Prabashan Gopalakrishnan Pather Copywriter:Sanjiv Mistry Art Director:Jamie Mietz,Prabashan Gopalakrishnan Pather Just because it fits doesn't mean it'll work. Choose Volkswagen Genuine Parts.
Fencing
Brand: Pictionary Agency: Ogilvy,Kuala Lumpur Industry: Toys & Games Media: Print Market: Malaysia Chief Creative Officer:Gavin Simpson Creative Director:Tan Chee Keong,Gavin Simpson Copywriter:Donevan Chew,Tan Chee Keong Art Director:Yee Wai Khuen,Gavin Simpson Quick draw wins. Pictionary
DONALD TRUMP
Brand: Forbes Agency: Ogilvy,Sao Paulo Industry: Media & Publishing Media: Outdoor Market: Brazil Chief Creative Officer:Anselmo Ramos Executive Creative Director:Claudio Lima,Fred Saldanha Creative Director:Eduardo Marques Copywriter:Marcelo Padoca Art Director:Arthur d'Araujo,Fernando Reis Photography:Big Studios,Al Catan
Moscow
All you can Moscow.
Brand: Expedia Agency: Ogilvy,London Industry: Transport & Tourism Media: Print Market: United Kingdom Executive Creative Director:Gerry Human Creative Director:Gerry Human Copywriter:Laura Rogers Art Director:Trevallyn Hall
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Soul Ads
Brand: Leica Agency: Saatchi & Saatchi,Sao Paulo Industry: Electronics & Audio-Visual Media: Print Market: Brazil Creative Director:Fbio Fernandes,Eduardo Lima Copywriter:Thiago Carvalho Art Director:Bruno Oppido
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PARIS
All you can Paris.
Brand: Expedia Agency: Ogilvy,London Industry: Transport & Tourism Media: Outdoor Market: United Kingdom Executive Creative Director:Gerry Human Creative Director:Gerry Human Copywriter:Laura Rogers Art Director:Trevallyn Hall
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LONDON
All you can London.
Brand: Expedia Agency: Ogilvy,London Industry: Transport & Tourism Media: Outdoor Market: United Kingdom Executive Creative Director:Gerry Human Creative Director:Gerry Human Copywriter:Laura Rogers Art Director:Trevallyn Hall
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Pineapple
Brand: Tefal Agency: BBDO,Bangkok Industry: House, Garden & Pets Media: Print Market: Thailand Language: English Chief Creative Officer:Suthisak Sucharittanonta Executive Creative Director:Vasan Wangpaitoon Creative Director:James Dennis Makanas,Suthisak Sucharittanonta,Vasan Wangpaitoon Copywriter:Tony Y. Hong,Nirun Sommalardpan,Suthisak Sucharittanonta Art Director:Nirun Sommalardpan,Suthisak Sucharittanonta Photography:Visionary
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Weed Weapon
Brand: Kiwicare Agency: Contagion,Auckland Industry: House, Garden & Pets Media: Direct Market Market: New Zealand Creative Director:Bridget Taylor Copywriter:Verity Dookia Art Director:Dan Walton
Brand: DB Breweries Agency: BBDO,Auckland Industry: Alcoholic drinks Media: Print Market: New Zealand Creative Director:Levi Slavin Copywriter:Levi Slavin,Simon Vicars Art Director:James Tucker Photography:Alistair Guthrie
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Free to Fly
Brand: Jet Blue Agency: Mullen,Boston Industry: Transport & Tourism Media: Outdoor Market: United States Creative Director:Wendy Leicht,Cliff Leight,Tim Vaccarino,Dave Weist,Mark Wenneker Copywriter:Jack Collier Art Director:Dan Madsen
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TIGER WOODS
Brand: Forbes Agency: Ogilvy,Sao Paulo Industry: Media & Publishing Media: Outdoor Market: Brazil Chief Creative Officer:Anselmo Ramos Executive Creative Director:Claudio Lima,Fred Saldanha Creative Director:Eduardo Marques Copywriter:Marcelo Padoca Art Director:Arthur d'Araujo,Fernando Reis Photography:Big Studios,Al Catan
9 Heroes
Brand: Nike Agency: Beacon,Tokyo Industry: Apparel, Clothing & Footwear Media: Direct Market Market: Japan Creative Director:Kazz Ishihara,Jon King Copywriter:Shuhei Tsuji Art Director:Kazz Ishihara,Toshinori Matsuura,Shintaro Tanabe Photography:Ryohei Takanashi
MARK ZUCKERBERG
Brand: Forbes Agency: Ogilvy,Sao Paulo Industry: Media & Publishing Media: Outdoor Market: Brazil Chief Creative Officer:Anselmo Ramos Executive Creative Director:Claudio Lima,Fred Saldanha Creative Director:Eduardo Marques Copywriter:Marcelo Padoca Art Director:Arthur d'Araujo,Fernando Reis Photography:Big Studios,Al Catan
Reindeer in Headlights
Brand: Mercedes-Benz Agency: BBDO,Toronto Industry: Automotive & Services Media: Print Published: Nov., 2012 Market: Canada Executive Creative Director:Peter Ignazi,Carlos Moreno Creative Director:Linda Carte Copywriter:Jordan Hamer Art Director:Spencer Dingle Photography:Philip Rostron
Ball
Brand: Volkswagen Agency: Ogilvy,Cape Town Industry: Automotive & Services Media: Print Market: South Africa Executive Creative Director:Chris Gotz Creative Director:Chris Gotz,Jamie Mietz,Sanjiv Mistry,Prabashan Gopalakrishnan Pather Copywriter:Sanjiv Mistry Art Director:Jamie Mietz,Prabashan Gopalakrishnan Pather Just because it fits doesn't mean it'll work. Choose Volkswagen Genuine Parts.
Burst
If global warming bursts the world into flames you're off the hook. Ebikes. No pollution. No gas. No feelings of abject guilt.
Brand: TEV Bikes Agency: kbp+,Toronto Industry: Automotive & Services Media: Print Published: Jan., 2013 Market: Canada Creative Director:Dan Pawych Copywriter:Mark Lewis Art Director:Nicole Ellerton
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9 Heroes
Brand: Nike Agency: Beacon,Tokyo Industry: Apparel, Clothing & Footwear Media: Direct Market Market: Japan Creative Director:Kazz Ishihara,Jon King Copywriter:Shuhei Tsuji Art Director:Kazz Ishihara,Toshinori Matsuura,Shintaro Tanabe Photography:Ryohei Takanashi
Plate
America's Chili Dog Destination
Brand: Nu-Way Weiners Agency: Brunner,Atlanta Industry: Food Media: Print Published: Aug., 2012 Market: United States Creative Director:Brett Compton,Scot Crooker Copywriter:Matt Shoemake Art Director:Scot Crooker,Christian Herrity Photography:Greg Slater
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Do It Yourself
Brand: Leica Agency: Saatchi & Saatchi,Sao Paulo Industry: Electronics & Audio-Visual Media: Outdoor Market: Brazil Creative Director:Fbio Fernandes,Eduardo Lima Copywriter:Leandro Dolfini Art Director:Marcelo Ribeiro
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Aftermath
Brand: Converse Agency: Anomaly,New York Industry: Apparel, Clothing & Footwear Media: Outdoor Market: United States Chief Creative Officer:Mike Byrne Executive Creative Director:Sheena Brady,Ian Toombs Creative Director:Mike Byrne Copywriter:Nick Terzis Art Director:Roy Torres Photography:Dan Monick,Magdalena Wosinska
Rolling Stones
Brand: The Sunday Times Agency: CHI & Partners,London Industry: Media & Publishing Media: Print Published: Nov., 2011 Market: United Kingdom Executive Creative Director:Jon Burley,Jonathan Burley Creative Director:Jonathan Burley Copywriter:Daniel Fisher Art Director:Dan Beckett,Richard Brim
Lincoln Fahd
Brand: Western Union Agency: McCann Erickson,Mumbai Industry: Financial & Legal services Media: Outdoor Market: India Chief Creative Officer:Prasoon Joshi Executive Creative Director:Akshay Kapnadak,Rahul Mathew Creative Director:Prasoon Joshi,Akshay Kapnadak,Rahul Mathew Copywriter:Rahul Mathew Art Director:Mukesh Jadhav,Akshay Kapnadak
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Paris
Brand: MotoItalia Agency: DDB,Makati Industry: Automotive & Services Media: Outdoor Market: Philippines Creative Director:Merlee Jayme,Louie Sotto Copywriter:Louie Sotto Art Director:Miko Quiogue
Used Oil
Brand: Shell Agency: JWT,Sao Paulo Industry: Automotive & Services Media: Direct Market Market: Brazil Creative Director:Roberto Fernandez,Ricardo John Copywriter:Christian Fontana Art Director:Filipe Cuvero Photography:R?gis Fernandez
Skyscrapers
Brand: Makita Power Tools Agency: Leo Burnett,Dusseldorf Industry: Industrial & Agricultural Media: Print Market: Germany Creative Director:Hans Juergen Kaemmerer Copywriter:Benjamin Merkel Art Director:Hugo Moura
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Sponsor of beer
Brand: Zatec Agency: Y&R,Prague Industry: Alcoholic drinks Media: Print Market: Czech Republic Creative Director:Jaime Mandelbaum Copywriter:Petr Cech,Nathan Dills Art Director:Matthew Edwards
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Brains
Brand: Mercedes-Benz Agency: BBDO,Johannesburg Industry: Automotive & Services Media: Outdoor Market: South Africa Creative Director:Jenny Glover,Rob McLennan,Brent Singer Copywriter:Jenny Glover Art Director:Brent Singer
Wheel of Fortune
Brand: Ford Agency: JWT,Kuala Lumpur Industry: Automotive & Services Media: Direct Market Market: Malaysia Creative Director:Edwin Leong Copywriter:Eu Jin Foong,Jing Wei Wong,May Yong Art Director:Bala Chow
Quit pretending
Brand: Harley-Davidson Agency: Y&R,Prague Industry: Automotive & Services Media: Outdoor Market: Czech Republic Creative Director:Jaime Mandelbaum Copywriter:Klara Koubkova Art Director:Gerrit John Gerischer Photography:Gerrit John Gerischer
Can opener
Brand: Heinz Agency: Ogilvy,Cape Town Industry: Food Media: Print Market: South Africa Executive Creative Director:Chris Gotz Creative Director:Sanjiv Mistry,Prabashan Gopalakrishnan Pather Copywriter:Sanjiv Mistry Art Director:Prabashan Gopalakrishnan Pather Photography:Snap Studios,Barry White
Garage Door
Brand: Converse Agency: Anomaly,New York Industry: Apparel, Clothing & Footwear Media: Outdoor Market: United States Chief Creative Officer:Mike Byrne Executive Creative Director:Sheena Brady,Ian Toombs Creative Director:Mike Byrne Copywriter:Nick Terzis Art Director:Roy Torres Photography:Dan Monick,Magdalena Wosinska
Sport
Brand: The Sunday Times Agency: CHI & Partners,London Industry: Media & Publishing Media: Print Published: Nov., 2011 Market: United Kingdom Executive Creative Director:Jon Burley,Jonathan Burley Creative Director:Jonathan Burley Copywriter:Daniel Fisher Art Director:Dan Beckett,Richard Brim Drive awareness of the Rich List and drive sales of The Sunday Times on April 29th
SOFA
Brand: Hot Wheels Agency: Ogilvy,Mumbai Industry: Toys & Games Media: Print Market: India Chief Creative Officer:Abhijit Avasthi,Rajiv Rao Executive Creative Director:Sukesh Kumar Nayak Creative Director:Abhijit Avasthi,Sukesh Kumar Nayak,Rajiv Rao,Pratheeb Ravi Copywriter:Sukesh Kumar Nayak Art Director:Pratheeb Ravi,Vinit Sanghvi,Swaroop Sankar Photography:Studio 31,Sean Eng Hotwheels Vintage Collection
How To
Brand: WHITE COLLAR HIPPIES Agency: BBDO,Mumbai Industry: Transport & Tourism Media: Outdoor Market: India Chief Creative Officer:Josy Paul Executive Creative Director:Rajdeepak Das Creative Director:Rajdeepak Das,Josy Paul,Sandeep Sawant Copywriter:Rajdeepak Das,Yohan Daver,Josy Paul,Sandeep Sawant Art Director:Rajdeepak Das,Yohan Daver,Josy Paul,Sandeep Sawant
Quit pretending
Brand: Harley-Davidson Agency: Y&R,Prague Industry: Automotive & Services Media: Outdoor Market: Czech Republic Creative Director:Jaime Mandelbaum Copywriter:Klara Koubkova Art Director:Gerrit John Gerischer Photography:Gerrit John Gerischer
Vegan Wrap
Screams, "get outta my way I've got a hankering for a vegan wrap." Ebikes. No gas. No emissions. No need to go hungry.
Brand: TEV Bikes Agency: kbp+,Toronto Industry: Automotive & Services Media: Print Published: Jan., 2013 Market: Canada Creative Director:Dan Pawych Copywriter:Mark Lewis Art Director:Nicole Ellerton
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pH Business Card
Brand: Schwimmer Pool Service Agency: Doug & Serge,Toronto Industry: Professional & Public services Media: Direct Market Published: Aug., 2012 Market: Canada Chief Creative Officer:Doug Robinson Creative Director:Jason Buback,Mike Jones,Ian Schwey Art Director:Mike Jones The business card that tells you when to call. This card is printed on special pool pH paper. Prospective clients can dip the card into their pools water to test its balance level. The business card then changes colour to indicate whether or not they should call the phone number on the other side of the card.
Battleship
Brand: Pictionary Agency: Ogilvy,Kuala Lumpur Industry: Toys & Games Media: Print Market: Malaysia Chief Creative Officer:Gavin Simpson Creative Director:Tan Chee Keong,Gavin Simpson Copywriter:Donevan Chew,Tan Chee Keong Art Director:Yee Wai Khuen,Gavin Simpson Quick draw wins. Pictionary
Quit pretending
Brand: Harley-Davidson Agency: Y&R,Prague Industry: Automotive & Services Media: Outdoor Market: Czech Republic Creative Director:Jaime Mandelbaum Copywriter:Klara Koubkova Art Director:Gerrit John Gerischer Photography:Gerrit John Gerischer
Speech
Brand: Guitar Player Magazine Agency: Leo Burnett,Sao Paulo Industry: Media & Publishing Media: Print Market: Brazil Creative Director:Guilherme Jahara,Marcelo Reis Copywriter:Marcelo Reis Art Director:Guilherme Jahara
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Lawyer
Brand: Cafiaspirin Agency: BBDO,Sao Paulo Industry: Pharmaceutical Media: Print Market: Brazil Chief Creative Officer:Marcello Serpa Executive Creative Director:Luiz Sanches Creative Director:Andr Kassu,Marcos Medeiros,Luiz Sanches,Renato Simes Copywriter:Ana Carolina dos Reis Art Director:Marco Monteiro
How To
Brand: WHITE COLLAR HIPPIES Agency: BBDO,Mumbai Industry: Transport & Tourism Media: Outdoor Market: India Chief Creative Officer:Josy Paul Executive Creative Director:Rajdeepak Das Creative Director:Rajdeepak Das,Josy Paul,Sandeep Sawant Copywriter:Rajdeepak Das,Yohan Daver,Josy Paul,Sandeep Sawant Art Director:Rajdeepak Das,Yohan Daver,Josy Paul,Sandeep Sawant
Brand: Coca-Cola Agency: Leo Burnett,Mumbai Industry: Non-alcoholic drinks Media: Outdoor Market: India Creative Director:Vikram Pandey,KV Sridhar,Nitesh Tiwari Copywriter:Vikram Pandey Art Director:Mayuresh Natalkar,Brijesh Parmar,Devang Patel
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Brains
Brand: Mercedes-Benz Agency: BBDO,Johannesburg Industry: Automotive & Services Media: Outdoor Market: South Africa Creative Director:Jenny Glover,Rob McLennan,Brent Singer Copywriter:Jenny Glover Art Director:Brent Singer
Game On
Brand: Axe/Lynx Agency: BBH,New York Industry: Beauty & Health Media: Outdoor Market: United States Creative Director:John Patroulis,Ari Weiss Copywriter:Ian Hart Art Director:Dave Brown
9 Heroes
Brand: Nike Agency: Beacon,Tokyo Industry: Apparel, Clothing & Footwear Media: Direct Market Market: Japan Creative Director:Kazz Ishihara,Jon King Copywriter:Shuhei Tsuji Art Director:Kazz Ishihara,Toshinori Matsuura,Shintaro Tanabe Photography:Ryohei Takanashi
RICHARD BRANSON
Brand: Forbes Agency: Ogilvy,Sao Paulo Industry: Media & Publishing Media: Outdoor Market: Brazil Chief Creative Officer:Anselmo Ramos Executive Creative Director:Claudio Lima,Fred Saldanha Creative Director:Eduardo Marques Copywriter:Marcelo Padoca Art Director:Arthur d'Araujo,Fernando Reis Photography:Big Studios,Al Catan
How To
Brand: WHITE COLLAR HIPPIES Agency: BBDO,Mumbai Industry: Transport & Tourism Media: Outdoor Market: India Chief Creative Officer:Josy Paul Executive Creative Director:Rajdeepak Das Creative Director:Rajdeepak Das,Josy Paul,Sandeep Sawant Copywriter:Rajdeepak Das,Yohan Daver,Josy Paul,Sandeep Sawant Art Director:Rajdeepak Das,Yohan Daver,Josy Paul,Sandeep Sawant
We need to talk
Brand: Cafiaspirin Agency: BBDO,Sao Paulo Industry: Pharmaceutical Media: Print Market: Brazil Chief Creative Officer:Marcello Serpa Executive Creative Director:Luiz Sanches Creative Director:Andr Kassu,Marcos Medeiros,Luiz Sanches,Renato Simes Copywriter:Ana Carolina dos Reis Art Director:Marco Monteiro
Pelicans
Brand: Harvey Nichols Agency: Y&R,Dubai Industry: Retail & Distribution Media: Print Market: United Arab Emirates Chief Creative Officer:Shahir Zag Creative Director:Kalpesh Patankar,Shahir Zag Copywriter:Shahir Zag Art Director:Kalpesh Patankar Photography:Remix Studio,Bangkok Nok Pipattungkul,Anuchai Secharunputong Starts 1st june
Brains
Brand: Mercedes-Benz Agency: BBDO,Johannesburg Industry: Automotive & Services Media: Outdoor Market: South Africa Creative Director:Jenny Glover,Rob McLennan,Brent Singer Copywriter:Jenny Glover Art Director:Brent Singer
Boxer
Brand: Converse Agency: Anomaly,New York Industry: Apparel, Clothing & Footwear Media: Outdoor Market: United States Chief Creative Officer:Mike Byrne Executive Creative Director:Sheena Brady,Ian Toombs Creative Director:Mike Byrne Copywriter:Nick Terzis Art Director:Roy Torres Photography:Dan Monick,Magdalena Wosinska
Speech
Brand: Guitar Player Magazine Agency: Leo Burnett,Sao Paulo Industry: Media & Publishing Media: Print Market: Brazil Creative Director:Guilherme Jahara,Marcelo Reis Copywriter:Marcelo Reis Art Director:Guilherme Jahara
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EGYPT
Travel more, see more.
Brand: TUI Agency: Grey,Beijing Industry: Transport & Tourism Media: Print Market: China Executive Creative Director:Chee-guan Yue Creative Director:Chee-guan Yue Copywriter:Ning Li,Chee-guan Yue Art Director:Ning Li,Chee-guan Yue
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Wheel of Fortune
Brand: Ford Agency: JWT,Kuala Lumpur Industry: Automotive & Services Media: Direct Market Market: Malaysia Creative Director:Edwin Leong Copywriter:Eu Jin Foong,Jing Wei Wong,May Yong Art Director:Bala Chow
Soul Ads
Brand: Leica Agency: Saatchi & Saatchi,Sao Paulo Industry: Electronics & Audio-Visual Media: Print Market: Brazil Creative Director:Fbio Fernandes,Eduardo Lima Copywriter:Thiago Carvalho Art Director:Bruno Oppido
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Speech
Brand: Guitar Player Magazine Agency: Leo Burnett,Sao Paulo Industry: Media & Publishing Media: Print Market: Brazil Creative Director:Guilherme Jahara,Marcelo Reis Copywriter:Marcelo Reis Art Director:Guilherme Jahara
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ORANGE JUICE
Brand: Breeze Agency: Lowe,Singapore Industry: House, Garden & Pets Media: Outdoor Market: Singapore Chief Creative Officer:Clinton Manson,Dominic Stallard Executive Creative Director:Clinton Manson,Dominic Stallard Creative Director:Lisa Glasgow Copywriter:Lisa Glasgow Art Director:Loh Seow Khian,Liong Khoon Kiat Photography:Jeremy Wong
Booty Call
Reduce your carbon footprint one booty call at a time. Ebikes. No emissions. No pollution. No strings attached.
Brand: TEV Bikes Agency: kbp+,Toronto Industry: Automotive & Services Media: Print Published: Jan., 2013 Market: Canada Creative Director:Dan Pawych Copywriter:Mark Lewis Art Director:Nicole Ellerton
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DRAWERS
Brand: Hot Wheels Agency: Ogilvy,Mumbai Industry: Toys & Games Media: Print Market: India Chief Creative Officer:Abhijit Avasthi,Rajiv Rao Executive Creative Director:Sukesh Kumar Nayak Creative Director:Abhijit Avasthi,Sukesh Kumar Nayak,Rajiv Rao,Pratheeb Ravi Copywriter:Sukesh Kumar Nayak Art Director:Pratheeb Ravi,Vinit Sanghvi,Swaroop Sankar Photography:Studio 31,Sean Eng Hotwheels Vintage Collection
Dad
Brand: Cafiaspirin Agency: BBDO,Sao Paulo Industry: Pharmaceutical Media: Print Market: Brazil Chief Creative Officer:Marcello Serpa Executive Creative Director:Luiz Sanches Creative Director:Andr Kassu,Marcos Medeiros,Luiz Sanches,Renato Simes Copywriter:Ana Carolina dos Reis Art Director:Marco Monteiro
Bathtub
Brand: Converse Agency: Anomaly,New York Industry: Apparel, Clothing & Footwear Media: Outdoor Market: United States Chief Creative Officer:Mike Byrne Executive Creative Director:Sheena Brady,Ian Toombs Creative Director:Mike Byrne Copywriter:Nick Terzis Art Director:Roy Torres Photography:Dan Monick,Magdalena Wosinska
Soul Ads
Brand: Leica Agency: Saatchi & Saatchi,Sao Paulo Industry: Electronics & Audio-Visual Media: Print Market: Brazil Creative Director:Fbio Fernandes,Eduardo Lima Copywriter:Thiago Carvalho Art Director:Bruno Oppido
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Carrot
Brand: Tefal Agency: BBDO,Bangkok Industry: House, Garden & Pets Media: Print Market: Thailand Language: English Chief Creative Officer:Suthisak Sucharittanonta Executive Creative Director:Vasan Wangpaitoon Creative Director:James Dennis Makanas,Suthisak Sucharittanonta,Vasan Wangpaitoon Copywriter:Tony Y. Hong,Nirun Sommalardpan,Suthisak Sucharittanonta Art Director:Nirun Sommalardpan,Suthisak Sucharittanonta Photography:Visionary
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Skyscrapers
Brand: Makita Power Tools Agency: Leo Burnett,Dusseldorf Industry: Industrial & Agricultural Media: Print Market: Germany Creative Director:Hans Juergen Kaemmerer Copywriter:Benjamin Merkel Art Director:Hugo Moura
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Franklyn Gandhi
Brand: Western Union Agency: McCann Erickson,Mumbai Industry: Financial & Legal services Media: Outdoor Market: India Chief Creative Officer:Prasoon Joshi Executive Creative Director:Akshay Kapnadak,Rahul Mathew Creative Director:Prasoon Joshi,Akshay Kapnadak,Rahul Mathew Copywriter:Rahul Mathew Art Director:Mukesh Jadhav,Akshay Kapnadak
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How To
Brand: WHITE COLLAR HIPPIES Agency: BBDO,Mumbai Industry: Transport & Tourism Media: Outdoor Market: India Chief Creative Officer:Josy Paul Executive Creative Director:Rajdeepak Das Creative Director:Rajdeepak Das,Josy Paul,Sandeep Sawant Copywriter:Rajdeepak Das,Yohan Daver,Josy Paul,Sandeep Sawant Art Director:Rajdeepak Das,Yohan Daver,Josy Paul,Sandeep Sawant
Edible Book
Brand: Land Rover Agency: Y&R,Dubai Industry: Automotive & Services Media: Direct Market Published: Jan., 2012 Market: United Arab Emirates Language: English Chief Creative Officer:Shahir Zag Creative Director:Joseph Bihag,Shahir Zag Copywriter:Guillaume Calmelet,Khaled Said,Shahir Zag Art Director:Joseph Bihag Photography:Mojtaba Komeili
KETCHUP
Brand: Breeze Agency: Lowe,Singapore Industry: House, Garden & Pets Media: Outdoor Market: Singapore Chief Creative Officer:Clinton Manson,Dominic Stallard Executive Creative Director:Clinton Manson,Dominic Stallard Creative Director:Lisa Glasgow Copywriter:Lisa Glasgow Art Director:Loh Seow Khian,Liong Khoon Kiat Photography:Jeremy Wong
CONSUMER RADIO
GOLD PENCIL
Click to listen
Shoes
Brand: Rag Agency: Barton F. Graf 9000,New York Industry: Food Media: Radio Market: United States Chief Creative Officer:Gerry Graf Executive Creative Director:Eric Kallman Creative Director:Danny Gonzalez,Gerry Graf,Eric Kallman,David Suarez Copywriter:Danny Gonzalez,David Suarez
Click to listen
Sharing
Brand: Rag Agency: Barton F. Graf 9000,New York Industry: Food Media: Radio Market: United States Chief Creative Officer:Gerry Graf Executive Creative Director:Eric Kallman Creative Director:Danny Gonzalez,Gerry Graf,Eric Kallman,David Suarez Copywriter:Danny Gonzalez,David Suarez
Click to listen
Roll Call
Brand: Rag Agency: Barton F. Graf 9000,New York Industry: Food Media: Radio Market: United States Chief Creative Officer:Gerry Graf Executive Creative Director:Eric Kallman Creative Director:Danny Gonzalez,Gerry Graf,Eric Kallman,David Suarez Copywriter:Danny Gonzalez,David Suarez
SILVER PENCIL
Click to listen
Only a Dog 1
Brand: Purina Agency: Publicis,Sao Paulo Industry: House, Garden & Pets Media: Radio Market: Brazil Creative Director:Hugo Rodrigues Copywriter:Antonio Correa,Luis Felipe Figueiredo Director:BAR1
Click to listen
Only a Dog 3
Brand: Purina Agency: Publicis,Sao Paulo Industry: House, Garden & Pets Media: Radio Market: Brazil Creative Director:Hugo Rodrigues Copywriter:Antonio Correa,Luis Felipe Figueiredo Director:BAR1
Click to listen
Look
Brand: Old Spice Agency: Wieden+Kennedy,Portland Industry: Beauty & Health Media: Radio Market: United States Chief Creative Officer:Dan Wieden Executive Creative Director:Mark Fitzloff,Susan Hoffman Creative Director:Craig Allen,Jason Bagley
Click to listen
Only a Dog 2
Brand: Purina Agency: Publicis,Sao Paulo Industry: House, Garden & Pets Media: Radio Market: Brazil Creative Director:Hugo Rodrigues Copywriter:Antonio Correa,Luis Felipe Figueiredo Director:BAR1
Click to listen
Heart Tokens
Brand: Old Spice Agency: Wieden+Kennedy,Portland Industry: Beauty & Health Media: Radio Market: United States Chief Creative Officer:Dan Wieden Executive Creative Director:Mark Fitzloff,Susan Hoffman Creative Director:Craig Allen,Jason Bagley
Click to listen
Call Girl
Brand: Prime Television Agency: DraftFCB,Auckland Industry: Media & Publishing Media: Radio Market: New Zealand Creative Director:Tony Clewett,Regan Grafton,James Mok Copywriter:Hywel James,Kelly Lovelock
Click to listen
BRONZE PENCIL
Click to listen
Look
Brand: Old Spice Agency: Wieden+Kennedy,Portland Industry: Beauty & Health Media: Radio Market: United States Chief Creative Officer:Dan Wieden Executive Creative Director:Mark Fitzloff,Susan Hoffman Creative Director:Craig Allen,Jason Bagley
Click to listen
ADULT
Brand: Cine las Amricas Agency: LatinWorks,Austin Industry: Culture, Recreation & Sport Media: Radio Market: United States Chief Creative Officer:Sergio Alcocer Creative Director:Diego Castillo,Alejandro Egozcue,Sergio Hernndez,Norberto Zylberberg
Click to listen
ACTION
Brand: Cine las Amricas Agency: LatinWorks,Austin Industry: Culture, Recreation & Sport Media: Radio Market: United States Chief Creative Officer:Sergio Alcocer Creative Director:Diego Castillo,Alejandro Egozcue,Sergio Hernndez,Norberto Zylberberg
Click to listen
EPIC
Brand: Cine las Amricas Agency: LatinWorks,Austin Industry: Culture, Recreation & Sport Media: Radio Market: United States Chief Creative Officer:Sergio Alcocer Creative Director:Diego Castillo,Alejandro Egozcue,Sergio Hernndez,Norberto Zylberberg
CONSUMER TELEVISION
GOLD PENCIL
Nike Jogger
Brand: Nike Agency: Wieden+Kennedy,Portland Industry: Apparel, Clothing & Footwear Media: TV & Cinema Market: United States Creative Director:Susan Hoffman,Dan Hon,Ryan O'Rourke,Alberto Ponte,Joe Staples Copywriter:Caleb Jensen Art Director:Aramis Israel Director:Lance Acord
BEST JOB
Brand: Procter & Gamble (P&G) Agency: Wieden+Kennedy,Portland Industry: House, Garden & Pets Media: TV & Cinema Market: United States Chief Creative Officer:Dan Wieden Executive Creative Director:Mark Fitzloff,Susan Hoffman Creative Director:Danielle Flagg,Karl Lieberman Copywriter:Kevin Jones Art Director:Ollie Watson Director:Alejandro Gonzalez Inarritu
Bedroom
Brand: Rag Agency: Barton F. Graf 9000,New York Industry: Food Media: TV & Cinema Market: United States Chief Creative Officer:Gerry Graf Executive Creative Director:Eric Kallman Creative Director:Danny Gonzalez,David Suarez Copywriter:Danny Gonzalez,David Suarez Art Director:Danny Gonzalez,David Suarez Director:Steve Miller
Cheek
Brand: Rag Agency: Barton F. Graf 9000,New York Industry: Food Media: TV & Cinema Market: United States Chief Creative Officer:Gerry Graf Executive Creative Director:Eric Kallman Creative Director:Danny Gonzalez,David Suarez Copywriter:Danny Gonzalez,David Suarez Art Director:Danny Gonzalez,David Suarez Director:Steve Miller
Team Spirit
Brand: ESPN Agency: Wieden+Kennedy,New York Industry: Media & Publishing Media: TV & Cinema Market: United States Executive Creative Director:Ian Reichenthal,Scott Vitrone Creative Director:Brandon Henderson,Stuart Jennings Copywriter:Dave Canning,Lauren Costa Art Director:Cyrus Coulter Director:Tim Godsall
Hamster
Brand: Rag Agency: Barton F. Graf 9000,New York Industry: Food Media: TV & Cinema Market: United States Chief Creative Officer:Gerry Graf Executive Creative Director:Eric Kallman Creative Director:Danny Gonzalez,David Suarez Copywriter:Danny Gonzalez,David Suarez Art Director:Danny Gonzalez,David Suarez Director:Steve Miller
SILVER PENCIL
Croquettes
Brand: Openbank Agency: Ogilvy,Madrid Industry: Financial & Legal services Media: TV & Cinema Market: Spain Creative Director:ngel de la Jara,Emiliano Gonzalez di Pietri,lvar Suol Copywriter:Emiliano Gonzalez di Pietri Art Director:ngel de la Jara Director:Pablo Robles
Press to play
Brand: Playboy Agency: DDB,Paris Industry: Media & Publishing Media: TV & Cinema Market: France Creative Director:Alexandre Herv Copywriter:Alexis Benoit Art Director:Paul Kreitmann Director:Perlorian Brothers
Susan Glenn
Brand: Axe/Lynx Agency: BBH,New York Industry: Beauty & Health Media: TV & Cinema Market: United States Creative Director:John Patroulis,Ari Weiss Copywriter:Peter Rosch Art Director:Nate Able Director:Rattling Stick,Ringan Ledwidge
Press to play
Brand: Playboy Agency: DDB,Paris Industry: Media & Publishing Media: TV & Cinema Market: France Creative Director:Alexandre Herv Copywriter:Alexis Benoit Art Director:Paul Kreitmann Director:Perlorian Brothers
Press to play
Brand: Playboy Agency: DDB,Paris Industry: Media & Publishing Media: TV & Cinema Market: France Creative Director:Alexandre Herv Copywriter:Alexis Benoit Art Director:Paul Kreitmann Director:Perlorian Brothers
Bedroom
Brand: Rag Agency: Barton F. Graf 9000,New York Industry: Food Media: TV & Cinema Market: United States Chief Creative Officer:Gerry Graf Executive Creative Director:Eric Kallman Creative Director:Danny Gonzalez,David Suarez Copywriter:Danny Gonzalez,David Suarez Art Director:Danny Gonzalez,David Suarez Director:Steve Miller
Back at Ya
Brand: Nando's Agency: King James,Cape Town Industry: Professional & Public services Media: Cyber Market: South Africa Language: English Chief Creative Officer:Alistair King Executive Creative Director:Alistair King Creative Director:Damian Bonse Copywriter:Alistair King Art Director:Damian Bonse,Gerhard van Zyl Photography:Willie Nel Director:Chloe Coetsee
Croquettes
Brand: Openbank Agency: Ogilvy,Madrid Industry: Financial & Legal services Media: TV & Cinema Market: Spain Creative Director:ngel de la Jara,Emiliano Gonzalez di Pietri,lvar Suol Copywriter:Emiliano Gonzalez di Pietri Art Director:ngel de la Jara Director:Pablo Robles
Croquettes
Brand: Openbank Agency: Ogilvy,Madrid Industry: Financial & Legal services Media: TV & Cinema Market: Spain Creative Director:ngel de la Jara,Emiliano Gonzalez di Pietri,lvar Suol Copywriter:Emiliano Gonzalez di Pietri Art Director:ngel de la Jara Director:Pablo Robles
Beer Chase
Brand: Carlton Agency: BBDO,Melbourne Industry: Alcoholic drinks Media: TV & Cinema Market: Australia Creative Director:Ant Keogh,James McGrath Copywriter:Richard Williams Art Director:Anthony Phillips Director:Steve Ayson
BRONZE PENCIL
POUND
Brand: Saridon Agency: BBDO,Makati Industry: Pharmaceutical Media: TV & Cinema Published: Mar., 2012 Market: Philippines Language: English Chief Creative Officer:David Guerrero Executive Creative Director:David Guerrero,Brandie Tan Creative Director:Gary Amante ,Rey Tiempo Copywriter:David Guerrero,Red Ollero,Rey Tiempo Art Director:Gary Amante ,Peepo David,JP Palileo Director:Joel Limchoc For persistent headaches.
Wash
Brand: Saridon Agency: BBDO,Makati Industry: Pharmaceutical Media: TV & Cinema Published: Mar., 2012 Market: Philippines Language: English Chief Creative Officer:David Guerrero Executive Creative Director:David Guerrero,Brandie Tan Creative Director:Gary Amante ,Rey Tiempo Copywriter:David Guerrero,Red Ollero,Rey Tiempo Art Director:Gary Amante ,Peepo David,JP Palileo Director:Joel Limchoc For persistent headaches.
STAMP
Brand: Saridon Agency: BBDO,Makati Industry: Pharmaceutical Media: TV & Cinema Published: Mar., 2012 Market: Philippines Language: English Chief Creative Officer:David Guerrero Executive Creative Director:David Guerrero,Brandie Tan Creative Director:Gary Amante ,Rey Tiempo Copywriter:David Guerrero,Red Ollero,Rey Tiempo Art Director:Gary Amante ,Peepo David,JP Palileo Director:Joel Limchoc For persistent headaches.
Team Spirit
Brand: ESPN Agency: Wieden+Kennedy,New York Industry: Media & Publishing Media: TV & Cinema Market: United States Executive Creative Director:Ian Reichenthal,Scott Vitrone Creative Director:Brandon Henderson,Stuart Jennings Copywriter:Dave Canning,Lauren Costa Art Director:Cyrus Coulter Director:Tim Godsall
SECURITY CAMS
Brand: Coca-Cola Agency: Wunderman,Buenos Aires Industry: Non-alcoholic drinks Media: TV & Cinema Market: Argentina Executive Creative Director:Martn Mercado Creative Director:Martn Goldberg Copywriter:Silvio Caielli Art Director:Damian Garofalo Director:Maxi Blanco
MERIT
Somniferous
Brand: Piero Agency: DraftFCB,Buenos Aires Industry: House, Garden & Pets Media: TV & Cinema Market: Argentina Creative Director:Javier Campopiano,Tony Waissmann Copywriter:Lucas Bongioanni,Horacio Sormani Art Director:Bruno Franchino Director:Tomas Coste
Irresistible
Brand: Old Spice Agency: Wieden+Kennedy,Portland Industry: Beauty & Health Media: TV & Cinema Market: United States Creative Director:Craig Allen,Jason Bagley,Susan Hoffman,Joe Staples Copywriter:Greg Rutter Art Director:Ruth Bellotti Director:Ulf Johansson
Offroad
Brand: Smart Agency: BBDO,Dusseldorf Industry: Automotive & Services Media: TV & Cinema Market: Germany Creative Director:Jan Harbeck,Ton Hollander,David Mously,Jens Ringena,Wolfgang Schneider Copywriter:Momme Clausen,Lukas Liske Art Director:Ton Hollander,Jan Lorenz,Daniel Schweinzer Director:Daniel Warwick
BRAINY GIRL
Brand: Axe/Lynx Agency: BBH,London Industry: Beauty & Health Media: TV & Cinema Market: United Kingdom Executive Creative Director:Nick Gill Creative Director:David Kolbusz Copywriter:David Kolbusz,Dan Morris,Simon Pearse Art Director:Charlene Chandrasekaran,Rob Ellis,Emmanuel Saint M'leux Director:Tim Godsall
FedEx TV Campaign
Brand: FedEx Agency: BBDO,New York Industry: Transport & Tourism Media: TV & Cinema Market: United States Creative Director:Greg Hahn,David Lubars,Mike Smith Copywriter:Chris Beresford-Hill,Tom Kraemer Art Director:Dan Lucey Director:Tim Godsall
YES/NO
Brand: PlayStation Agency: Saatchi & Saatchi,Buenos Aires Industry: Toys & Games Media: TV & Cinema Market: Argentina Executive Creative Director:Maxi Itzkoff,Mariano Serkin Creative Director:Joaquin Espagnol,Ariel Serkin Copywriter:Matas Eusebi,Ramiro Gamallo,Guilherme Souza Art Director:Breno Costa,Ammiel Fazzari,Matias Lafalla Director:Marcelo Burgos
Life Cycle
Brand: Medibank Agency: Y&R,Melbourne Industry: Financial & Legal services Media: TV & Cinema Market: Australia Creative Director:Ben Coulson Copywriter:Jim Ingram,Alex Wadelton Art Director:Ben Couzens,Chris Northam,Ant Simmons Director:Mark Molloy
Taste Test
Brand: Geico Agency: The Martin Agency,Richmond Industry: Financial & Legal services Media: TV & Cinema Market: United States Creative Director:Joe Alexander,Steve Bassett Copywriter:Bob Meagher Art Director:Daniela Montanez Director:Sam Cadman
Melos
Brand: Foot Locker Agency: BBDO,New York Industry: Apparel, Clothing & Footwear Media: TV & Cinema Market: United States Chief Creative Officer:David Lubars Creative Director:Chris Beresford-Hill,Dan Lucey,Jason Stefanik,Alex Taylor Copywriter:Alex Taylor Art Director:Jason Stefanik
The Replacer
Brand: Call of Duty Agency: 72andSunny,Los Angeles Industry: Toys & Games Media: TV & Cinema Market: United States Copywriter:Matt Spicer Director:Wayne McClammy
Candidates Affair
Brand: FedEx Agency: BBDO,New York Industry: Transport & Tourism Media: TV & Cinema Market: United States Chief Creative Officer:David Lubars Executive Creative Director:Greg Hahn,Mike Smith Creative Director:Chris Beresford-Hill,Nick Klinkert,Tom Kraemer Copywriter:Chris Beresford-Hill,Tom Kraemer Art Director:Nick Klinkert Director:Jim Jenkins
Skittles Afflictions
Brand: Skittles Agency: DDB,Chicago Industry: Confectionery & Snacks Media: TV & Cinema Market: United States Chief Creative Officer:Sergio Alcocer,Ewan Paterson Executive Creative Director:Mark Gross,Norberto Zylberberg Creative Director:Pat Burke,Chris Carraway,Frank Oles,Mike Porritt Copywriter:Pat Burke,Nick Garza,Frank Oles Art Director:Freya Bardell,Chris Carraway,Mike Porritt Director:Rodrigo Garca Saiz
Cranky
Brand: Skittles Agency: DDB,Chicago Industry: Confectionery & Snacks Media: TV & Cinema Market: United States Chief Creative Officer:Sergio Alcocer,Ewan Paterson Executive Creative Director:Mark Gross,Norberto Zylberberg Creative Director:Pat Burke,Chris Carraway,Frank Oles,Mike Porritt Copywriter:Pat Burke,Nick Garza,Frank Oles Art Director:Freya Bardell,Chris Carraway,Mike Porritt Director:Rodrigo Garca Saiz
Band
Brand: FedEx Agency: BBDO,New York Industry: Professional & Public services Media: TV & Cinema Market: United States Language: English Chief Creative Officer:David Lubars Executive Creative Director:Greg Hahn,Mike Smith Creative Director:Gianfranco Arena,Peter Klain Director:Jim Jenkins
Capri Sun TV
Brand: Capri Sun Agency: Saatchi & Saatchi,New York Industry: Food Media: TV & Cinema Market: United States Creative Director:Justin Ebert,Alex Lea,Conway Williamson Director:NE-O
Farmer
Brand: RAM Agency: The Richards Group,Dallas Industry: Automotive & Services Media: TV & Cinema Market: United States Creative Director:Rob Baker,Jimmy Bonner Copywriter:Rob Baker,Paul Harvey Art Director:Jimmy Bonner
Brain Surgeon
Brand: Kayak.com Agency: Barton F. Graf 9000,New York Industry: Internet sites & Services Media: TV & Cinema Market: United States Chief Creative Officer:Gerry Graf Executive Creative Director:Eric Kallman Copywriter:Joey Ianno,Matty Smith Art Director:Joey Ianno,Matty Smith Director:Harold Einstein
Bleachers
Brand: Skittles Agency: DDB,Chicago Industry: Confectionery & Snacks Media: TV & Cinema Market: United States Chief Creative Officer:Sergio Alcocer,Ewan Paterson Executive Creative Director:Mark Gross,Norberto Zylberberg Creative Director:Pat Burke,Chris Carraway,Frank Oles,Mike Porritt Copywriter:Pat Burke,Nick Garza,Frank Oles Art Director:Freya Bardell,Chris Carraway,Mike Porritt Director:Rodrigo Garca Saiz
Capri Sun TV
Brand: Capri Sun Agency: Saatchi & Saatchi,New York Industry: Food Media: TV & Cinema Market: United States Creative Director:Justin Ebert,Alex Lea,Conway Williamson Director:NE-O
Baby
Brand: The Capital Transit Network Agency: Lg2,Quebec Industry: Transport & Tourism Media: TV & Cinema Market: Canada Creative Director:Luc du Sault Copywriter:Nicolas Boisvert,Luc du Sault Art Director:Nicolas Boisvert,Luc du Sault Director:Francois Lallier
POUND
Brand: Saridon Agency: BBDO,Makati Industry: Pharmaceutical Media: TV & Cinema Published: Mar., 2012 Market: Philippines Language: English Chief Creative Officer:David Guerrero Executive Creative Director:David Guerrero,Brandie Tan Creative Director:Gary Amante ,Rey Tiempo Copywriter:David Guerrero,Red Ollero,Rey Tiempo Art Director:Gary Amante ,Peepo David,JP Palileo Director:Joel Limchoc For persistent headaches.
Writers room
Brand: New York Lottery Agency: DDB,New York Industry: Financial & Legal services Media: TV & Cinema Market: United States Chief Creative Officer:Matt Eastwood Creative Director:Scott Cooney,Richard Sharp,Mike Sullivan Art Director:Sean Labounty Director:David Shane
Film
Brand: Old Spice Agency: Wieden+Kennedy,Portland Industry: Beauty & Health Media: TV & Cinema Market: United States Creative Director:Craig Allen,Jason Bagley,Susan Hoffman,Joe Staples Copywriter:Greg Rutter Art Director:Ruth Bellotti Director:Ulf Johansson
Drive Safe
Brand: Volkswagen Agency: BBDO,Sao Paulo Industry: Automotive & Services Media: TV & Cinema Market: Brazil Creative Director:Andr Kassu,Marcos Medeiros,Luiz Sanches,Renato Simes Copywriter:Ana Carolina Reis Art Director:Marco Monteiro Director:2
Yacht
Brand: Foot Locker Agency: BBDO,New York Industry: Apparel, Clothing & Footwear Media: TV & Cinema Market: United States Chief Creative Officer:David Lubars Creative Director:Chris Beresford-Hill,Dan Lucey,Jason Stefanik,Alex Taylor Copywriter:Alex Taylor Art Director:Jason Stefanik
Funeral
Brand: DIRECTV Agency: Grey,New York Industry: Media & Publishing Media: TV & Cinema Market: United States Chief Creative Officer:Tor Myhren Executive Creative Director:Dan Kelleher Creative Director:Doug Fallon,Steven Fogel,Dan Kelleher,Tor Myhren Copywriter:Steven Fogel Art Director:Doug Fallon Director:Tom Kuntz,Emmanuel Lubezki
Screen Story
Brand: Sony Agency: Dentsu Inc Industry: Electronics & Audio-Visual Media: TV & Cinema Market: Japan Creative Director:Morihiro Harano,Naoki Ito,Masashi Kawamura,Hiroki Nakamura,Qanta Shimizu Copywriter:Morihiro Harano Art Director:Naoki Ito Director:Tsugihisa Tanaka
Wash
Brand: Saridon Agency: BBDO,Makati Industry: Pharmaceutical Media: TV & Cinema Published: Mar., 2012 Market: Philippines Language: English Chief Creative Officer:David Guerrero Executive Creative Director:David Guerrero,Brandie Tan Creative Director:Gary Amante ,Rey Tiempo Copywriter:David Guerrero,Red Ollero,Rey Tiempo Art Director:Gary Amante ,Peepo David,JP Palileo Director:Joel Limchoc For persistent headaches.
Friends
Brand: BGH Agency: Saatchi & Saatchi,Buenos Aires Industry: Electronics & Audio-Visual Media: TV & Cinema Published: Jan., 2012 Market: Argentina Executive Creative Director:Maxi Itzkoff,Mariano Serkin Creative Director:Juan Pablo Lufrano,Ariel Serkin Copywriter:Nicolas Diaco Art Director:Ezequiel De Luca,Muriel Rai Director:Nico & Martin
Orange Intel
Brand: Orange Agency: Publicis,Paris Industry: Professional & Public services Media: TV & Cinema Published: May., 2012 Market: France Language: English Chief Creative Officer:Olivier Altmann Copywriter:Marc Rosier Art Director:Julien Didier,Jean-Marc Tramoni Director:Megaforce
HOUSE
Brand: DIRECTV Agency: Grey,New York Industry: Media & Publishing Media: TV & Cinema Market: United States Chief Creative Officer:Tor Myhren Executive Creative Director:Dan Kelleher Creative Director:Doug Fallon,Steven Fogel,Dan Kelleher,Tor Myhren Copywriter:Steven Fogel Art Director:Doug Fallon Director:Tom Kuntz,Emmanuel Lubezki
Patio
Brand: Southern Comfort Agency: Wieden+Kennedy,New York Industry: Alcoholic drinks Media: TV & Cinema Market: United States Executive Creative Director:Ian Reichenthal,Scott Vitrone Creative Director:Ian Reichenthal,Scott Vitrone Copywriter:Nick Kaplan Art Director:Jeff Dryer Director:Tim Godsall
GRANDMOTHER
Brand: ZonaJobs Agency: DraftFCB,Buenos Aires Industry: Professional & Public services Media: TV & Cinema Market: Argentina Executive Creative Director:Javier Campopiano Creative Director:Lulo Cali,Tony Waissmann Copywriter:Lucas Bongioanni Art Director:Javier Agena Agoya Director:Federico Cueva,Martn Hodara
Horse
Brand: Little Caesars Agency: Barton F. Graf 9000,New York Industry: Catering industry Media: TV & Cinema Market: United States Creative Director:Danny Gonzalez,Gerry Graf,Eric Kallman,David Suarez Copywriter:Danny Gonzalez,David Suarez Art Director:Danny Gonzalez,David Suarez Director:Harold Einstein
Taste Test
: Geico : The Martin Agency(Richmond) : : : :Joe AlexanderSteve Bassett :Bob Meagher :Daniela Montanez :Sam Cadman
One Show
Summer Hater
Brand: BGH Agency: MJZ Industry: House, Garden & Pets Media: TV & Cinema Market: United States Creative Director:Ignacio Ferioli,Maxi Itzkoff,Diego Medvedocky,Mariano Serkin Copywriter:Nicolas Diaco,Matas Eusebi Art Director:Ezequiel De Luca,Ammiel Fazzari Director:Juan Cabral
STAMP
Brand: Saridon Agency: BBDO,Makati Industry: Pharmaceutical Media: TV & Cinema Published: Mar., 2012 Market: Philippines Language: English Chief Creative Officer:David Guerrero Executive Creative Director:David Guerrero,Brandie Tan Creative Director:Gary Amante ,Rey Tiempo Copywriter:David Guerrero,Red Ollero,Rey Tiempo Art Director:Gary Amante ,Peepo David,JP Palileo Director:Joel Limchoc For persistent headaches.
Impressive
Brand: Kayak.com Agency: Barton F. Graf 9000,New York Industry: Internet sites & Services Media: TV & Cinema Market: United States Chief Creative Officer:Gerry Graf Executive Creative Director:Eric Kallman Copywriter:Gerry Graf,Eric Kallman Art Director:Joey Ianno,Matty Smith Director:Harold Einstein
Poker Face
Brand: Old Spice Agency: Wieden+Kennedy,Portland Industry: Beauty & Health Media: TV & Cinema Market: United States Creative Director:Craig Allen,Jason Bagley,Susan Hoffman,Joe Staples Copywriter:Andy Laugenour Art Director:Max Stinson Director:Tom Kuntz
WIG SHOP
Brand: DIRECTV Agency: Grey,New York Industry: Media & Publishing Media: TV & Cinema Market: United States Chief Creative Officer:Tor Myhren Executive Creative Director:Dan Kelleher Creative Director:Doug Fallon,Steven Fogel,Dan Kelleher,Tor Myhren Copywriter:Steven Fogel Art Director:Doug Fallon Director:Tom Kuntz,Emmanuel Lubezki
Whisper Fight
Brand: Oreo Agency: Wieden+Kennedy,Portland Industry: Confectionery & Snacks Media: TV & Cinema Market: United States Executive Creative Director:Mark Fitzloff,Susan Hoffman Creative Director:Craig Allen,Jason Bagley Copywriter:Nathanial Lawlor Art Director:Christina Gignac Director:Tom Kuntz
SWORD FIGHT
Brand: Dos Equis Agency: Euro RSCG,New York Industry: Alcoholic drinks Media: TV & Cinema Market: United States Language: English Chief Creative Officer:Lee Garfinkel,Lee Garfinkle,Con Williamson Creative Director:Andy Currie,David Weinstock Copywriter:Robert Cuff,Brandon Henderson,David Weinstock Art Director:Thom Woodley Director:Steve Miller
Roommates
Brand: Kayak.com Agency: Barton F. Graf 9000,New York Industry: Internet sites & Services Media: TV & Cinema Market: United States Chief Creative Officer:Gerry Graf Executive Creative Director:Eric Kallman Copywriter:Joey Ianno,Matty Smith Art Director:Joey Ianno,Matty Smith Director:Harold Einstein
PLATOON
Brand: DIRECTV Agency: Grey,New York Industry: Media & Publishing Media: TV & Cinema Market: United States Chief Creative Officer:Tor Myhren Executive Creative Director:Dan Kelleher Creative Director:Doug Fallon,Steven Fogel,Dan Kelleher,Tor Myhren Copywriter:Steven Fogel Art Director:Doug Fallon Director:Tom Kuntz,Emmanuel Lubezki
Pajamas
Brand: Sprint Agency: Leo Burnett,Chicago Industry: Professional & Public services Media: TV & Cinema Market: United States Creative Director:Michael Boychuk,Susan Credle,Avery Gross,Brian Shembeda Copywriter:Jeff Candido Art Director:Dustin Tomes
Drive Safe
Brand: Volkswagen Agency: BBDO,Sao Paulo Industry: Automotive & Services Media: TV & Cinema Market: Brazil Creative Director:Andr Kassu,Marcos Medeiros,Luiz Sanches,Renato Simes Copywriter:Ana Carolina Reis Art Director:Marco Monteiro Director:2
Drive Safe
Brand: Volkswagen Agency: BBDO,Sao Paulo Industry: Automotive & Services Media: TV & Cinema Market: Brazil Creative Director:Andr Kassu,Marcos Medeiros,Luiz Sanches,Renato Simes Copywriter:Ana Carolina Reis Art Director:Marco Monteiro Director:2
Capri Sun TV
Brand: Capri Sun Agency: Saatchi & Saatchi,New York Industry: Food Media: TV & Cinema Market: United States Creative Director:Justin Ebert,Alex Lea,Conway Williamson Director:NE-O
IS THE NEW
Brand: Follow Magazine Agency: DDB,Sao Paulo Industry: Media & Publishing Media: TV & Cinema Market: Brazil Chief Creative Officer:Sergio Valente Executive Creative Director:Marco Versolato Creative Director:Sergio Valente,Marco Versolato Copywriter:Caio Mattoso Art Director:Rodrigo Mendes Director:Jarbas Agnellis,Doug Bello
Taste Test
Brand: Geico Agency: The Martin Agency,Richmond Industry: Financial & Legal services Media: TV & Cinema Market: United States Creative Director:Joe Alexander,Steve Bassett Copywriter:Bob Meagher Art Director:Daniela Montanez Director:Sam Cadman
Brewers
Brand: Newcastle Brown Ale Agency: Droga5,New York Industry: Alcoholic drinks Media: TV & Cinema Market: United States Creative Director:Kevin Brady,David Droga,Ted Royer,Nik Studzinski Art Director:Scott Bell,Dan Treichel Director:Ivan Zacharias
Cheek
Brand: Rag Agency: Barton F. Graf 9000,New York Industry: Food Media: TV & Cinema Market: United States Chief Creative Officer:Gerry Graf Executive Creative Director:Eric Kallman Creative Director:Danny Gonzalez,David Suarez Copywriter:Danny Gonzalez,David Suarez Art Director:Danny Gonzalez,David Suarez Director:Steve Miller
Pupils
Brand: Kayak.com Agency: Barton F. Graf 9000,New York Industry: Internet sites & Services Media: TV & Cinema Market: United States Chief Creative Officer:Gerry Graf Executive Creative Director:Eric Kallman Copywriter:Joey Ianno,Matty Smith Art Director:Joey Ianno,Matty Smith Director:Harold Einstein
Back at Ya
Brand: Nando's Agency: King James,Cape Town Industry: Professional & Public services Media: Cyber Market: South Africa Language: English Chief Creative Officer:Alistair King Executive Creative Director:Alistair King Creative Director:Damian Bonse Copywriter:Alistair King Art Director:Damian Bonse,Gerhard van Zyl Photography:Willie Nel Director:Chloe Coetsee
Somniferous
Brand: Piero Agency: DraftFCB,Buenos Aires Industry: House, Garden & Pets Media: TV & Cinema Market: Argentina Creative Director:Javier Campopiano,Tony Waissmann Copywriter:Lucas Bongioanni,Horacio Sormani Art Director:Bruno Franchino Director:Tomas Coste
Greatness
Brand: Nike Agency: Wieden+Kennedy,Portland Industry: Apparel, Clothing & Footwear Media: Promotion & Event Market: United States Executive Creative Director:Mark Fitzloff,Susan Hoffman Creative Director:Ryan O'Rourke,Alberto Ponte Copywriter:Caleb Jensen,Brock Kirby Art Director:Sezay Altinok,Aramis Israel,Sara Phillips Director:Lance Accord,Seb Edwards
Voices
Brand: Nike Agency: Wieden+Kennedy,Portland Industry: Apparel, Clothing & Footwear Media: TV & Cinema Market: United States Executive Creative Director:Mark Fitzloff,Susan Hoffman Creative Director:Dan Hon,Ryan O'Rourke,Alberto Ponte Copywriter:Dylan Lee Art Director:Ayse Altinok Director:Mark Romanek
Tear away
Brand: Foot Locker Agency: BBDO,New York Industry: Apparel, Clothing & Footwear Media: TV & Cinema Market: United States Chief Creative Officer:David Lubars Creative Director:Chris Beresford-Hill,Dan Lucey,Jason Stefanik,Alex Taylor Copywriter:Alex Taylor Art Director:Jason Stefanik
Slide
Brand: Canal+ Agency: BETC,Paris Industry: Media & Publishing Media: TV & Cinema Published: Jun., 2012 Market: France Language: French Executive Creative Director:Stphane Xibrras Creative Director:Olivier Apers Copywriter:Antoine Lenoble Art Director:Ludovic Labayrade Director:Bart Timmer
FedEx TV Campaign
Brand: FedEx Agency: BBDO,New York Industry: Transport & Tourism Media: TV & Cinema Market: United States Creative Director:Greg Hahn,David Lubars,Mike Smith Copywriter:Chris Beresford-Hill,Tom Kraemer Art Director:Dan Lucey Director:Tim Godsall
Jess Time
Brand: Google Agency: Google Creative Lab,New York Industry: Internet sites & Services Media: TV & Cinema Market: United States Creative Director:Google Creative Labs
THE OFFER
Brand: FedEx Agency: BBDO,New York Industry: Transport & Tourism Media: TV & Cinema Market: United States Chief Creative Officer:David Lubars Executive Creative Director:Greg Hahn,Mike Smith Creative Director:Chris Beresford-Hill,Nick Klinkert,Tom Kraemer Copywriter:Chris Beresford-Hill,Tom Kraemer Art Director:Nick Klinkert Director:Jim Jenkins
Land Rover
Brand: Land Rover Agency: Y&R,New York Industry: Automotive & Services Media: TV & Cinema Creative Director:Jim Elliott,Keenan Kerry Copywriter:Polkinghorne Elizabeth Art Director:Barreto Carlo Director:Back Joachim
SPORTY GIRL
Brand: Axe/Lynx Agency: BBH,London Industry: Beauty & Health Media: TV & Cinema Market: United Kingdom Executive Creative Director:Nick Gill Creative Director:David Kolbusz Copywriter:David Kolbusz,Dan Morris,Simon Pearse Art Director:Charlene Chandrasekaran,Rob Ellis,Emmanuel Saint M'leux Director:Tim Godsall
FedEx TV Campaign
Brand: FedEx Agency: BBDO,New York Industry: Transport & Tourism Media: TV & Cinema Market: United States Creative Director:Greg Hahn,David Lubars,Mike Smith Copywriter:Chris Beresford-Hill,Tom Kraemer Art Director:Dan Lucey Director:Tim Godsall
Greatness
Brand: Nike Agency: Wieden+Kennedy,Portland Industry: Apparel, Clothing & Footwear Media: Promotion & Event Market: United States Executive Creative Director:Mark Fitzloff,Susan Hoffman Creative Director:Ryan O'Rourke,Alberto Ponte Copywriter:Caleb Jensen,Brock Kirby Art Director:Sezay Altinok,Aramis Israel,Sara Phillips Director:Lance Accord,Seb Edwards
Dads in briefs
Brand: BGH Agency: Saatchi & Saatchi,Buenos Aires Industry: Electronics & Audio-Visual Media: TV & Cinema Market: Argentina Language: English Executive Creative Director:Maxi Itzkoff,Mariano Serkin Creative Director:Juan Pablo Lufrano,Ariel Serkin Copywriter:Nicolas Diaco Art Director:Ezequiel De Luca,Muriel Rai Director:Nico & Martin
Harden's Entourage
Brand: Foot Locker Agency: BBDO,New York Industry: Apparel, Clothing & Footwear Media: TV & Cinema Market: United States Creative Director:Chris BeresfordHill,David Lubars,Dan Lucey Copywriter:Jessica Coulter Art Director:Matt Sorrell Director:Aaron Stoller
Basket
Brand: Geico Agency: The Martin Agency,Richmond Industry: Financial & Legal services Media: TV & Cinema Market: United States Creative Director:Joe Alexander,Wade Alger,Steve Bassett,Sean Riley Copywriter:Ken Marcus Director:Wayne McClammy
Greatness
Brand: Nike Agency: Wieden+Kennedy,Portland Industry: Apparel, Clothing & Footwear Media: Promotion & Event Market: United States Executive Creative Director:Mark Fitzloff,Susan Hoffman Creative Director:Ryan O'Rourke,Alberto Ponte Copywriter:Caleb Jensen,Brock Kirby Art Director:Sezay Altinok,Aramis Israel,Sara Phillips Director:Lance Accord,Seb Edwards
Hamster
Brand: Rag Agency: Barton F. Graf 9000,New York Industry: Food Media: TV & Cinema Market: United States Chief Creative Officer:Gerry Graf Executive Creative Director:Eric Kallman Creative Director:Danny Gonzalez,David Suarez Copywriter:Danny Gonzalez,David Suarez Art Director:Danny Gonzalez,David Suarez Director:Steve Miller
Somniferous
Brand: Piero Agency: DraftFCB,Buenos Aires Industry: House, Garden & Pets Media: TV & Cinema Market: Argentina Creative Director:Javier Campopiano,Tony Waissmann Copywriter:Lucas Bongioanni,Horacio Sormani Art Director:Bruno Franchino Director:Tomas Coste
EXPERIMENTAL ADVERTISING
GOLD PENCIL
SILVER PENCIL
MERIT
She Runs
Brand: Nike Agency: JOY. / Redfern Industry: Apparel, Clothing & Footwear Media: Promotion & Event Creative Director:Chad MacKenzie,Christy Peacock Copywriter:David Roberts Art Director:Tim Chenery Photography:Simon Harsent Director:Kiku Ohe
Tree Concert
Brand: BUND (Friends of the Earth Germany) Agency: BBDO,Berlin Industry: Public interest & Non-profit Media: Promotion & Event Market: Germany Chief Creative Officer:Wolfgang Schneider Creative Director:Jan Harbeck Copywriter:Lukas Liske Art Director:Daniel Schweinzer
Stand Ins
Brand: National Australia Bank Agency: BBDO,Melbourne Industry: Financial & Legal services Media: Promotion & Event Market: Australia Creative Director:Ant Keogh,Rohan Lancaster,Tom Martin,James McGrath,Darren Pitt,Julian Schreiber Copywriter:Ben Keenan Art Director:Russel Fox Director:The Glue Society
Call Girl
Brand: Prime Television Agency: DraftFCB,Auckland Industry: Media & Publishing Media: Radio Market: New Zealand Executive Creative Director:Tony Clewett,Regan Grafton
DONATION GLASSES
Brand: Pedigree Agency: BBDO,Auckland Industry: House, Garden & Pets Media: Promotion & Event Market: New Zealand Creative Director:Levi Slavin Copywriter:Levi Slavin Art Director:Ross Mcgarva,Jae Morrison Director:Nic Finlayson
Lost Choir
Brand: International Children's Fund Agency: Grey,Dusseldorf Industry: Public interest & Non-profit Media: Promotion & Event Market: Germany Creative Director:Neil Elliot,Mark Hendy Copywriter:Dominik Janning Art Director:Michael Kucharski Director:Tim Neiser
Karaoke Breathalizer
Brand: BAR AURORA & BOTECO FERRAZ Agency: Ogilvy,Sao Paulo Industry: Catering industry Media: Promotion & Event Market: Brazil Creative Director:Rubens Filho,Claudio Lima,Anselmo Ramos,Fred Saldanha Copywriter:Beto Cocito Art Director:Diego Machado Director:Georgio Guerra Peixe
Tweetbullets
Brand: Memory and Tolerance Museum Agency: Ogilvy,Mexico City Industry: Public interest & Non-profit Media: Cyber Market: Mexico Creative Director:Ivn Gonzlez,Carlos Holcombe,Jos Montalvo,Miguel Angel Ruiz,Manuel Vega Copywriter:Ana Paola Noriega,Manuel Vega Art Director:Orlando Garca,Magali Grossi,Ana Mndez,Marco Quevedo
Who Cares?
Brand: Swedish Armed Forces Agency: DDB,Stockholm Industry: Professional & Public services Media: Promotion & Event Market: Sweden Creative Director:Magnus Jakobsson,Fredrik Simonsson Copywriter:Martin Lundgren,Jeff Salomonsson Art Director:Lisa Granberg,Daniel Mencak
Mind Reader
Brand: Febelfin Agency: Duval Guillaume,Antwerp Industry: Financial & Legal services Media: Promotion & Event Market: France Creative Director:Katrien Hantson Copywriter:Ralf De Houwer Art Director:Jonas Caluwe Director:Tom Willems
Smoking Kid
Brand: Thai Health Promotion Foundation Agency: Ogilvy,Bangkok Industry: Public interest & Non-profit Media: Promotion & Event Market: Thailand Creative Director:Taewit Jariyanukulpan,Prasert Vijitpawan Copywriter:Taewit Jariyanukulpan,Denchai Kheereerak,Kris Garford Spindler Art Director:Wisit Lumsiricharoenchoke,Nopadol Srikieatikajohn,Asawin Tejasakulsin Director:Kittithat Tangsirikit
INNOVATION IN ADVERTISING
GOLD PENCIL
SILVER PENCIL
Muscle Music
Brand: Old Spice Agency: Wieden+Kennedy Industry: Beauty & Health Media: Cyber Market: United States Chief Creative Officer:Dan Wieden Executive Creative Director:Susan Hoffman,Joe Staples Creative Director:Craig Allen,Jason Bagley Copywriter:Andy Laugenour Art Director:Max Stinson Director:Tom Kuntz
MERIT
Beggar Broadcast
Brand: One School At A Time Agency: Joe Public Industry: Public interest & Non-profit Media: Promotion & Event Creative Director:Xolisa Dyeshana,Pepe Marais Copywriter:Freda Raubenheimer,Jeanine Vermaak
Mobile Medic
Brand: Australian Defence Force Agency: Y&R,Melbourne Industry: Professional & Public services Media: Cyber Market: Australia Executive Creative Director:Ben Coulson Creative Director:Mark Addy,Chris Northam Copywriter:Matt Lawson Art Director:Jake Barrow Photography:Hugh Peachey
Berora
Brand: IKEA Agency: SMFB,Oslo Industry: House, Garden & Pets Media: Promotion & Event Market: Norway Art Director:Hans Magne Ekre,Alexander Gjersoe
Nike+ FuelBand
Brand: Nike Agency: R/GA,New York Industry: Apparel, Clothing & Footwear Media: Promotion & Event Market: United States Executive Creative Director:Tara Greer Creative Director:Keith Byrne,Cesar Marchetti,Gaurabh Mathure,Kirill Yeretsky Art Director:Ray Sison
RECIPE RECEIPT
Brand: Hellmann's Agency: Ogilvy,Sao Paulo Industry: Food Media: Promotion & Event Market: Brazil Chief Creative Officer:Anselmo Ramos Executive Creative Director:Claudio Lima,Fred Saldanha Creative Director:Rubens Filho,Eduardo Marques Copywriter:Claudio Lima,Ricardo Lins,Eduardo Marques Art Director:Raphael Lucone,Guilherme Nobrega,Rafael Rizuto Director:Georgia Guerra Peixe,Giuliano Saade
OMOTE 3D
Brand: OMOTE 3D SHASHIN KAN Agency: Party,Tokyo Industry: Professional & Public services Media: Miscellaneous Market: Japan Creative Director:PARTY,Naoki Ito Art Director:Naoki Ito Director:Daisuke Nakamura,Seiichi Saito,Qanta Shimizu
INTEGRATED BRANDING
GOLD PENCIL
Driving Dogs
Brand: SPCA Agency: DraftFCB,Auckland Industry: Public interest & Non-profit Media: Promotion & Event Market: New Zealand Executive Creative Director:Tony Clewett,Regan Grafton,James Mok
Nike+ FuelBand
Brand: Nike Agency: R/GA,New York Industry: Apparel, Clothing & Footwear Media: Promotion & Event Market: United States Executive Creative Director:Tara Greer Creative Director:Keith Byrne,Cesar Marchetti,Gaurabh Mathure,Kirill Yeretsky Art Director:Ray Sison
SILVER PENCIL
BRONZE PENCIL
Greatness
Brand: Nike Agency: Wieden+Kennedy,Portland Industry: Apparel, Clothing & Footwear Media: Promotion & Event Market: United States Executive Creative Director:Mark Fitzloff,Susan Hoffman Creative Director:Ryan O'Rourke,Alberto Ponte Copywriter:Caleb Jensen,Brock Kirby Art Director:Sezay Altinok,Aramis Israel,Sara Phillips Director:Lance Accord,Seb Edwards
Greatness
Brand: Nike Agency: Wieden+Kennedy,Portland Industry: Apparel, Clothing & Footwear Media: Promotion & Event Market: United States Executive Creative Director:Mark Fitzloff,Susan Hoffman Creative Director:Ryan O'Rourke,Alberto Ponte Copywriter:Caleb Jensen,Brock Kirby Art Director:Sezay Altinok,Aramis Israel,Sara Phillips Director:Lance Accord,Seb Edwards
Day One
Brand: Prudential Agency: Droga5,New York Industry: Financial & Legal services Media: TV & Cinema Market: United States Creative Director:Kevin Brady,David Droga,Ted Royer,Nik Studzinski Copywriter:Ray Del Savio,Ant White Art Director:Jerry Hoak,Karen Land Short Photography:Paul McGeiver Director:Everynone
Operation Bethlehem
Brand: Colombian Ministry of Defence Agency: Lowe,Bogota Industry: Professional & Public services Media: Promotion & Event Market: Colombia Creative Director:Jaime Duque,Gustavo Marioni,Jose Miguel Sokoloff Copywriter:Daniel Baloco,Silvia Forero,Mario Lagos,Sergio Leon,Pablo Zuloaga Art Director:Daniel Delgado,Juan Romero,Duvan Villegas
Greatness
Brand: Nike Agency: Wieden+Kennedy,Portland Industry: Apparel, Clothing & Footwear Media: Promotion & Event Market: United States Executive Creative Director:Mark Fitzloff,Susan Hoffman Creative Director:Ryan O'Rourke,Alberto Ponte Copywriter:Caleb Jensen,Brock Kirby Art Director:Sezay Altinok,Aramis Israel,Sara Phillips Director:Lance Accord,Seb Edwards
Greatness
Brand: Nike Agency: Wieden+Kennedy,Portland Industry: Apparel, Clothing & Footwear Media: Promotion & Event Market: United States Executive Creative Director:Mark Fitzloff,Susan Hoffman Creative Director:Ryan O'Rourke,Alberto Ponte Copywriter:Caleb Jensen,Brock Kirby Art Director:Sezay Altinok,Aramis Israel,Sara Phillips Director:Lance Accord,Seb Edwards
Greatness
Brand: Nike Agency: Wieden+Kennedy,Portland Industry: Apparel, Clothing & Footwear Media: Promotion & Event Market: United States Executive Creative Director:Mark Fitzloff,Susan Hoffman Creative Director:Ryan O'Rourke,Alberto Ponte Copywriter:Caleb Jensen,Brock Kirby Art Director:Sezay Altinok,Aramis Israel,Sara Phillips Director:Lance Accord,Seb Edwards
Greatness
Brand: Nike Agency: Wieden+Kennedy,Portland Industry: Apparel, Clothing & Footwear Media: Promotion & Event Market: United States Executive Creative Director:Mark Fitzloff,Susan Hoffman Creative Director:Ryan O'Rourke,Alberto Ponte Copywriter:Caleb Jensen,Brock Kirby Art Director:Sezay Altinok,Aramis Israel,Sara Phillips Director:Lance Accord,Seb Edwards
Greatness
Brand: Nike Agency: Wieden+Kennedy,Portland Industry: Apparel, Clothing & Footwear Media: Promotion & Event Market: United States Executive Creative Director:Mark Fitzloff,Susan Hoffman Creative Director:Ryan O'Rourke,Alberto Ponte Copywriter:Caleb Jensen,Brock Kirby Art Director:Sezay Altinok,Aramis Israel,Sara Phillips Director:Lance Accord,Seb Edwards
MERIT
Pardon Me
Brand: Grey Poupon Agency: CP+B,Boulder Industry: Food Media: Promotion & Event Market: United States Creative Director:Robin Fitzgerald,Jason Gaboriau,Cameron Harris,Mike Kohlbecker,Tom Markham,Rob Reilly,Alexandra Sann Copywriter:Rachel Carlson,Chelsea O'Brien,Jamie Toal Art Director:Tushar Date,Mary Dauterman,Patricia Ortiz Director:Hungry Man,Bryan Buckley
Susan Glenn
Brand: Axe/Lynx Agency: BBH,New York Industry: Beauty & Health Media: Promotion & Event Market: United States Creative Director:John Patroulis,Ari Weiss Copywriter:Peter Rosch Art Director:Nate Able Director:Rattling Stick,Ringan Ledwidge
Stand Ins
Brand: National Australia Bank Agency: BBDO,Melbourne Industry: Financial & Legal services Media: Promotion & Event Market: Australia Creative Director:Ant Keogh,Rohan Lancaster,Tom Martin,James McGrath,Darren Pitt,Julian Schreiber Copywriter:Ben Keenan Art Director:Russel Fox Director:The Glue Society
ParaNorman
Brand: Laika Agency: Wieden+Kennedy,Portland Industry: Professional & Public services Media: Promotion & Event Market: United States Executive Creative Director:Mark Fitzloff,Susan Hoffman Creative Director:Hal Curtis,Jeff Gillette Copywriter:Nathan Goldberg Art Director:Mike Giepert,Ciao Lazzuri,David Neevel
Project Imagination
Brand: Canon Agency: Grey,New York Industry: Electronics & Audio-Visual Media: Promotion & Event Market: United States Chief Creative Officer:Tor Myhren Executive Creative Director:Ari Halper,Steve Krauss Creative Director:David Cuccinello,Stu Mair
Frank's Kayak
Brand: Kayak.com Agency: Barton F. Graf 9000,New York Industry: Transport & Tourism Media: Promotion & Event Market: United States Creative Director:Gerry Graf,Eric Kallman Copywriter:Danny Gonzalez,Brian Moore
No Bollocks
Brand: Newcastle Brown Ale Agency: Droga5,New York Industry: Alcoholic drinks Media: Promotion & Event Market: United States Art Director:Scott Bell,Dan Treichel
IMMORTAL FANS
Brand: Sport Club do Recife Agency: Ogilvy,Sao Paulo Industry: Culture, Recreation & Sport Media: Promotion & Event Market: Brazil Chief Creative Officer:Anselmo Ramos Executive Creative Director:Paco Conde,Roberto Fernandez Copywriter:Paco Conde Art Director:Joo Coutinho
TRADE
SILVER PENCIL
Mad Men
Brand: Newsweek Agency: Hill Holliday,Boston Industry: Media & Publishing Media: Print Market: United States Creative Director:Lance Jensen Copywriter:Tim Cawley,Lance Jensen Art Director:Kevin Daley Photography:Art Streiber
MERIT
Injection
Brand: PlayStation Agency: TBWA,Madrid Industry: Toys & Games Media: Print Published: Aug., 2011 Market: Spain Chief Creative Officer:Guillermo Gines,Juan Snchez Creative Director:Guillermo Gines,Vicente Rodrguez,Juan Snchez Copywriter:Vicente Rodrguez Art Director:Fran Lpez Photography:Jess Alonso
GE Works
Brand: GE - General Electric Agency: BBDO,Sydney Industry: Industrial & Agricultural Media: Print Market: Australia Creative Director:Rebecca Carrasco,Paul Nagy Copywriter:Josh Braithwaite Art Director:Sebastian Vizor