Survey on Factor Influencing Purchasing Behavior of Consumer with Focus on Herbal Hair Oil

Name : Age: Gender: Class: Q-1 Which hair oil would you prefer? a) Branded hair oil b) Mustered oil c) Coconut oil d) Olive oil Q-2 Have you ever used herbal hair oil? a) Yes b) No Q-3 If yes, which hair oil you prefer? a) Dabur Amla b) Kesh Kala

c) Sesa d) Kesh King Q-4 which factor would you consider while purchasing hair oil? a) Price b) Brand

c) Influence from family/ Friend

d) Under Doctors prescription Q-5 For which problem would you like to use hair oil?(multiple tick can be done) a) Dry hair b) Hair fall

c) Dandruff d) White hair

e) Scalp itching f) Less hair growth

g) Spilt ends

Q-6

Which property would you consider while purchasing hair oil? (multiple tick can be done) a) Non sticky b) Odour

c) Colour d) Packaging

e) Instruction on label Q-7 Do you prefer to visit Ayurvedic doctor or influence with word of mouth? a) Doctors prescription b) Self-indication Q-8 From where do you purchase hair oil? a) Chemist shop b) Provision Store

c) Mall d) Online shopping Q-9 Share the opinion of your product and its satisfaction level? (Give your ratings) a) b) c) d) Quality Price Packaging Effectiveness

SURVEY BY SAMARTH SINGH(B-PHARM SEM -8) ROLL NO79

GUIDED BY CHARMING AJAYKUMAR VAKIL INSTITUTE K.B INSTITUTE OF PHARMACEUTICAL EDUCATION & RESEARCH