.

"' -0
'" n
>
I""
:z:
)lo
z
c
!::
z
Cl
0
z
I""
<
.,,
0

0

c
'"
"' -0
I""
)lo
n
'" c
= <
-0
:z:
0
z
'"
0
Q.

m
x
"O
CJ
OJ
;;-
:::i::
,,,
:ii:i
,,,
;;;

-<
)>
(")
(")

z
0

.,,
::5!
z
C'l
z
...,
0
:ii:i

>
-4
s
z

THE FRIENDS OF LIFE
EXTENSION PLEDGE

We are committed to providing the safest and

most technically advanced formulas. Our criteria
for selecting ingredients guarantee you unex-
celled quality, purity and effectiveness. In addi-
tion, we pledge to maximize the value of a dollar
i
spent on well-being and youthful vigor. We I
adhere to the old axiom which says: "If it's not
i
worth doing right, it's not worth doing." If Friends
of Life Extension has done it then you know it's
done right.

"Even a doctor can get confused by the vast array
of supplements on the market these days. Friends
of Life Extension makes it easy by making their
products safe, pure and effective. They also have
a program which can work without clutter or ef-
fort. I recommended their formulas highly."
Richard Stevenson, M.D.
"OFFICIAL FORMULA is a high quality,
sophisticated formula. I recommend it to many
of my Customers."
June Embury, owner,
San Rafael Health Foods.
"OFFICIAL FORMULA is a premium,
state-of-the-art supplement suitable for even the
most demanding individual."
Theodore Aarons, M.A.,
Protein Research Associates
"I don't think I could make it through the day
without a good aerobic . .. and my
bottle of OFFICIAL FORMULA."
Susie Murphy, Susie Murphy's Right Moves
Fitness Center, Mission Viejo, CA
FRIENDS OF
LI FE
EXTENSION
1984 Fri ends of Lif e Extension b/84 Fl -111
).
I
FRIENDS OF
LI FE
EXTENSION
"The
Authoritative
Formulas''
DOCTOR-APPROVED
SCIENTIFICALLY VALID
SAFE FOR ALLERGY SUFFERERS
EASILY DIGESTED CAPSULES
AND POWDERS
VERY PURE AND MILD
COST-EFFECTIVE
The Authoritative Formulas,
designed by one of
"America's leading life
Extension Activists."
(
We're delighted to this opportunity to introduce
you to the Friends of Uf.e Extension Product Group.
These exclusive and futut-istic formulas are designed
not only for the prudent person looking ahead. They
are also constructed for the immediate maximization of
energy, beauty, fitness and security. We have absorbed
the views of a diverse group of health-conscious men
and women, health professionals, and researchers in
formulating ttie most advanced supplements available.
Thus we are to offer the complete lifetime pro-
gram for connoisseurs of the good life ... made better.
The Friends of Life Extension
OFFICIAL FORMULA
For some time now, supplement buyers have been
clamoring for a single formula which combines state-of-
the-art ingredient selection with a powerfully complete
nutrition program- in one bottle. OFFICIAL FORMULA
is our response to that demand.
As the focal point of our Product Group, OFFICIAL
FORMULA is the most comprehensive and potent array
of scientifically-valid nutrients available. This
12-capsules-daily supplement not only captures the
leading edge of biological research. It achieves the
ultimate standard of safety and purity which science
can presently offer.
OFFICIAL FORMULA is designed for the person want-
ing complete ease and simplicity. For the demanding
consumer it offers:
NO wheat, yeast, milk or egg
NO added binders or fillers
NO oils with unwanted calories or rancidity
ONLY non-acidic vitamin C
EACH capsule identical so dosage can be altered
precisely
ONLY capsules for maximum absorption, no hard
tablets
DOCTOR APPROVED security
ONLY the purest possible ingredients
MAXIMUM shelf life
VEGETARIAN INGREDIENTS (excluding capsule)
NATURAL SOURCE VITAMIN E
OFFICIAL FORMULA offers the best of all worlds.
It's simple and easy to use in just one bottle. It con-
tains completely uniform and safe ingredients. It has
maximum shelf-life and bioabsorption. It costs far less
than the same ingredients purchased separately. And it
perfectly complements the no-compromise approach to
health and longevity. Try it once and you will know
what we mean.
OFFICIAL FORMULA 180 capsules/15 day supply $22.95
OFFICIAL FORMULA 360 capsules/30 day supply $39.95
DMAE
Friends of Life Extension offers the only 100% pure
DMAE capsule available. It comes in the preferred 100
mg. potency and has no binders or fillers added.
DMAE is converted in the body into choline and in
the brai n into acetylcholine. Choline assists in proper
metabolism of fats and in reducing serum cholesterol.
Acetylcholine plays an important role in learning,
memory, mental focus, physical movement and sexual
function.
DMAE is a cell membrane stabilizer. It protects
against damage from free radicals and leaking toxins.
DMAE is rapidly incorporated into cell membranes to
aid in this defensive mechanism and to repair previous
damage.
DMAE stimulates the removal of lipofuscin, better
known as " age spots". Lipofuscin is the accumulated
debris which is a byproduct of free radical damage and
aging. It appears not only on skin but also on the brain
where it is thought to inhibit normal function.
DMAE is far superior to lecithin or phosphatidyl
choline (PC) supplements which are intended for the
same purpose. Both lecithin and PC capsules or
granules contain a high proportion of unsaturated fats
which can oxidize and contribute harmful free radicals.
DMAE capsules contain no fats of any kind. DMAE also
avoids the discomfort of synthetic choline.
Friends of Life Extension DMAE is preferable to
available liquids because our dry capsule is not subject
to rapid oxidation and loss of potency. Liquids are
much more volatile and subject to destruction by light
and heat. Therefore, 100% pure DMAE capsules offer
the safest and most stable alternative on the market.
Also, our price is excellent since we add no un-
necessary additional ingredients. (Our major competitor
charges over 40% more for the same amount of
DMAE!)
Our DMAE is supplied in hard-shell gelatin capsules
to assure complete bioabsorption of ingredient.
DMAE 100 mg./100 capsules $9.95
CRUCIFEROUS VEGETABLE
CONCENTRATE
Cruciferous vegetables have received much attention
recently. Both the National Academy of Sciences and
the American Cancer Society have recommended that
Americans consume larger amounts of these protective
foods .
Cruciferous is the botanical classification of
numerous vegetables, including cabbage, broccoli,
cauliflower, and Brussel sprouts. These plants contain
several important nutritive and non-nutritive ingredients
which are the subject of intensive study. These com-
ponents include beta sitosterol, phenolic inhibiting
compounds, indoles, aromatic isothiocyanates and
carotenoids. These constituents are thought to suppress
free radical activity or serve as free radical traps. Addi-
tionally, they are thought to inhibit carcinogens or their
metabolites from reaching or reacting with critical
target sites.
Our CRUCIFEROUS VEGETABLE CONCENTRATE is
unique in that it is a tasty free-flowing powder. It can
be used as a low-sodium salt substitute or to enhance
the flavor of hundreds of recipes. It is the easy way to
get kids to eat their " greens" when mixed with sour
cream as a chip dip. All that is needed is one teaspoon
daily.
Our tasty concentrate is up to five times cheaper
than many competitive products. It is simple to use and
safe for the entire family. There is nothing in it but
100% pure, low-heat dried vegetables. You can' t get
more natural than that!
CRUCIFEROUS VEGETABLE CONCENTRATE $13 .50
8 oz. Flavorful Powder