Introduction

Thai Airways and Japan Airline are considered an important enterprise for the country as a national commercial fleet and reflect the image of the country to a globe. They have been in the airline business since before participation of considerably number of competitive airlines in this market. However, lately, a significant downturn for both airlines was shown in term of financing and commercial airline ranking. They were facing a similar kind of issue; for example, political issue, uncompetitive organization structure, and etc. In year 2010, Japan Airline restructured an organization; its performance was significantly improved, and gained positive income regardless of economic downturn and 38% less sales in year 2011 comparative to year 2008 (Japan Airline, n.d.). Company overview/history Thai Airways International Public Co,.ltd is a government enterprise that subordinated to the Ministry of transport and is hold more than 50% of shares by Ministry of finance. It was founded in 1959 with the collaboration of national flag carrier and Scandinavian Airline System, and is a founding member of star alliance. Its main operation includes passenger and good transport which account for 95% of revenue. In addition, Thai Airway is the largest share holder of Thai domestic air, Nok Air, for 49%. The other businesses are the airline-supporting activities such as catering, flight attendance training, and Aircraft fuel service (Thai Airway, 2014). Due to the internal problem and fiercely competitive market, Thai Airways was not ranked top ten as it was in at least in the past few years (Worldairlineawards, 2014).
Japan Airlines Co., Ltd. (JAL) was established in 1951,along with the rising of the
postwar Japanese society, by the Japanese government. JAL was completely privatized in 1987. However, in 2010 it was de-listed from Tokyo Stock Exchange due to the part of bankruptcy-protection scheme. Given the intense competition of mega airline and the JALs

situation, a reorganization of JAL and a high-experience-to-the-situation CEO has been called for. The merger of JAL and Japan Airline System(JAS) took place, which JAS operate for domestic service. A strong focus on improving customer service and worldwide competitiveness were successful considering its situation. In 2012, JAL announced its IPO again in Tokyo Stock Exchange, and JAL stared many partnerships such as Jetstar Japan, International Airlines Group (Japan Airlines, n.d.).

Appendix??? Jp airline
FY2008 Sales and Operating Revenue Operating Expenses Operating Income (Loss) Operation margin Net Income (Loss) EBITDA* EBITDAR* 19,511 20,020 (508) (631) 672 1,668 FY2009*1 FY2010*1 FY2011 12,048 9,998 2,049 17.0% 1,866 2,861 3,184 FY2012 12,388 10,435 1,952 15.8% 1,716 2,762 3,071

Source: http://www.jal.com/en/investor/highlight/

Thai airway
Financial Data Assets Liabilities Equity Paid-up Capital Revenue Net Profit EPS (Baht) Financial Ratio ROA(%) ROE(%) Net Profit Margin(%) 10 293,760.00 210,849.85 82,620.70 21,827.72 184,270.38 15,349.69 8.39 8.02 22.65 8.33 11 274,444.70 211,009.48 63,168.94 21,827.72 194,525.55 -10,196.97 -4.67 -0.80 -13.99 -5.24 12 304,095.88 234,277.44 68,919.95 21,827.72 213,893.19 6,228.97 2.85 4.47 9.43 2.91 13 307,084.73 250,166.00 56,829.64 21,827.72 212,441.68 -12,047.37 -5.52 -2.25 -19.16 -5.67

Source: http://www.set.or.th/set/companyhighlight.do?symbol=THAI

Reference

Airline Rating, 2013. Airline & Safety Ratings. [Online] Available at: http://www.airlineratings.com/airlines-ratings.php [Accessed 9 April 2014]. Japan Airlines, n.d. History of JAL. [Online] Available at: http://www.jal.com/en/history/history/ [Accessed 9 April 2014]. Thai Airway, 2014. Company profile. [Online] Available at: http://www.thaiairways.com/en_TH/about_thai/company_profile/index.page? [Accessed 9 April 2014]. Worldairlineawards, 2014. The world's best airline. [Online] Available at: http://www.worldairlineawards.com/Awards_2013/Airline2013.htm [Accessed 9 April 2014].