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Travel Accessories
Travel Accessories
Introducing WH Smith PLC
WH Smith Indonesia
Bali International Terminal April 2014
INTRODUCTION TO WH SMITH
WH Smith Credentials
WH Smith Currently
WH Smith Globally
WH Smith Around the World
Hong Kong Sourcing Office
Founded in 1792, by William Henry Smith, the
WHSmith brand is synonymous with the history
of England as a nation of shopkeepers
While many older established brands have
disappeared from the UK retail scene in recent
times, WHSmith has stood the test of time
In the UK alone there over 1200 locations in
various different channels.
WHSmith PLC is listed on the London Stock
Exchange and is part of the FTSE mid 250 Index.
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WH SMI TH CREDENTI ALS
WHSmith currently operates
over 1200 stores, primarily in the
UK, comprising 673 travel outlets at
airports, train stations, hospitals,
workplaces and motorway service
areas and 615 high street shops
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WH SMI TH CURRENTLY
WHSmith Fast Facts
91%of the population of Great
Britain live within a 20 minute drive
of a WHSmith shop
Every year 73%of the UK's
population visit a WHSmith store
In 2013 group sales totalled
1,186m, group generated profit
before tax was 108m (2012:
102m)
This was our 9th consecutive
year of profit growth
We have over 100 outlets
internationally in the following 17
countries:
Europe: Ireland, France, Denmark,
Sweden, Gibraltar, Russia
Middle East: Saudi Arabia, Kuwait,
Oman, UAE, Jordan, Qatar
Asia Pacific: India, Malaysia,
China, Australia, Fiji
Indonesia will be the 18
th
in 2014
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WH SMI TH GLOBALLY
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WH SMI TH GLOBALLY
WHSmith Fast Facts
Employs over 17,000
people around the world
Runs over 28,000 square
metres of selling space
Shops operating in 52
airports globally
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WH SMI TH AROUND THE WORLD
HONG KONG SOURCI NG OFFI CE
Our Hong Kong sourcing office delivers better value to our retail stores and partners.
We have a team of 25 professionals based in Hong Kong who deliver a full end-to-end supply chain
management system, from product design and production to delivery on the shop floor. This team
is responsible for sourcing, product quality assessment, ethical requirements and management of
our supplier base across Asia.
There are over 11,000 product lines available from the HK
office in the following categories :
General stationery, Fashion stationery, Art and craft,
Travel games, Travel accessories
Products are sourced from over 200 suppliers and 240
production sites, from countries including India, Japan,
Korea, Malaysia, Taiwan, Vietnam and China.
We have a strong established relationship with several
logistics service providers who can offer tailor made
delivery services.
The HK office has an ERP system in place which can provide
end-to-end supply chain visibility.
AIRPORT EXPERTISE
Product Categories
Promotional Focus
Travel Convenience
Sense of Place
Volume Displays
Impulse Kiosks
Specialty Bookshop
Specialty Toyshop
In an airport our biggest categories are
generally :
Drinks
Confectionery
Magazines
Books
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AIRPORT PRODUCT CATEGORIES
Depending by location we also do well with:
Travel Accessories
Tobacco
Telecoms
Chemist (general market)
Souvenir
Toys/Games
Electronic Accessories
Smaller contributors are:
Fresh Food & Drink
Newspapers
Stationery
Cards & Gifts
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AIRPORT PRODUCT CATEGORIES
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AIRPORT PROMOTIONAL FOCUS- Convenience
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AIRPORT PROMOTIONAL FOCUS- Readables
AIRPORT FORMATS- Travel Convenience
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AIRPORT FORMATS- Sense of Place
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AIRPORT FORMATS- Volume displays
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AIRPORT FORMATS- Impulse Kiosks
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AIRPORT FORMATS- Specialty Book Shop
AIRPORT FORMATS- Specialty Toy Shop
WH SMITH INDONESIA
JV Partnership
Indonesian Airports
Bali International Airport
Bali International Passengers
WH Smith Locations
WH Smith Level 1
WH Smith Level 3
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A joint venture between WHSmith and our Indonesian partner IDP
PT Inti Dufree Promosindo (IDP) is a subsidiary company of PT Sona Topas Tourism
Industry Tbk (STTI), a company owned by DFS Group Limited, companies affiliated
to the Indonesian conglomerate Mayapada Group, and the public. IDP is a limited
liability company formed under the laws of the Republic of Indonesia in 1990. DFS
and Mayapada have been partners for over 20 years.
This new entity has won the right to operate 8 travel convenience stores at the new
Bali international terminal opening in 2014.
JV PARTNERSHIP
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Airport Name IATA City Served Optr 2012 [2]
11 vs 12
Growth
09 vs 12
Growth
SoekarnoHatta International Airport CGK Jakarta AP2 57,772,762 10.2% 55.5%
Juanda International Airport SUB Surabaya AP1 16,447,912 19.4% 54.7%
Ngurah Rai International Airport DPS Denpasar AP1 14,175,580 10.9% 47.3%
Sultan Hasanuddin International Airport UPG Makassar AP1 8,323,193 11.6% 64.4%
Kuala Namu Airport (was Polonia) KNO Medan AP2 7,991,914 11.5% 36.6%
SAMS Airport BPN Balikpapan AP1 6,620,750 16.5% 53.6%
Hang Nadim Airport BTH Batam BIFZA 5,540,000 28.7% 156.4%
Adisucipto International Airport JOG Yogyakarta AP1 4,998,028 16.5% 48.4%
Syamsudin Noor Airport BDJ Banjarmasin AP1 3,651,249 17.7% 75.6%
Achmad Yani International Airport SRG Semarang AP1 3,005,930 23.6% 81.4%
Sultan Mahmud Badaruddin II International Airport PLM Palembang AP2 2,886,383 11.1% #DIV/0!
Sultan Syarif Kasim II International Airport PKU Pekanbaru AP2 2,770,873 9.0% #DIV/0!
Minangkabau International Airport PDG Padang AP2 2,643,519 16.4% 98.4%
Supadio International Airport PNK Pontianak AP2 2,291,470 7.4% #DIV/0!
Sam Ratulangi International Airport MDC Manado AP1 2,092,768 14.9% 66.1%
Lombok International Airport LOP Mataram AP1 1,836,051 9.5% 56.4%
Husein Sastranegara International Airport BDO Bandung AP2 1,763,867 88.1% #DIV/0!
Adisumarmo International Airport SOC Solo AP1 1,395,761 16.7% 80.4%
Depati Amir Airport PGK Pangkal Pinang AP2 1,364,249 2.9% #DIV/0!
El Tari Airport KOE Kupang AP1 1,312,149 11.7% 58.8%
INDONESIA AIRPORTS
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BALI is the largest
international passenger hub in
Indonesia accounting for 40%
of incoming tourists ahead of
Jakarta and Batam
New International Terminal
Opened late 2013
Total Arriving and Departing
International Passengers in
2013 7.2 million, +11% on 2012
BALI INTERNATIONAL AIRPORT
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Top 10 Travellers by
Nationality in Bali
International terminal
1. Australian 20%
2. Indonesian 10%
3. Chinese 10%
4. Japanese 5%
5. Malaysian 4.5%
6. Korean 3.2%
7. Taiwan 3.1%
8. Singapore 3%
9. French 3%
10. UK 2.8%
Reason For Travel
Leisure 85%
Business 10%
Others 5%
BALI INTERNATIONAL PASSENGERS
Dwell Time
Before Security >60 mins
After Security >120mins
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WH SMITH LOCATIONS
Location Space (sqm) Date
WHS Gate 1 Kiosk 50 End April
WHS Gate 6 Kiosk 50 End April
WHS Gate 8 Kiosk 50 End April
WHS Arrivals Caf & Convenience 81 Mid May
WHS Departures Convenience 130 End May
WHS Baggage Hall Convenience 60 Early June
WHS Landside Convenience 147 Early June
WHS Water Bar 37 Mid June
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WH SMITH LOCATIONS- Level 1
Arrivals Area
Arrivals Caf & Convenience, 81sqm, Mid May
Baggage Hall Convenience, 60sqm, End May
Customs
Bag Carousels
WHS Baggage Hall Convenience
WHS Arrivals Caf & Convenience
Meeters & Greeters
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WH SMITH LOCATIONS- Level 3
Departures Level
Departures Convenience, 130sqm, Mid May
Landside Convenience, 147sqm, End May
Water Bar, 37sqm, Early June
Check in Desks
WHS Departures Convenience
WHS Water Bar
Customs
WHS Landside Convenience
Bag Scanners
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WH SMITH LOCATIONS- Level 3
Departures Pier
Departures Gate 1 Kiosk
Departures Gate 6 Kiosk
Departures Gate 8 Kiosk
All 3 are 50 sqm, End April
WHS Gate 6 Kiosk WHS Gate 8 Kiosk
WHS Gate 1 Kiosk
Black
Canyon DFS Cafe
DFS Bali
Living
EXTRA WH SMITH INFORMATION
WH Smith Paris
UK High St Shop
UK Stationery Concepts
UK High St Innovation
Hospital Cafs in Australia
Mall Shops in Middle East
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WH Smith Paris Opened 1903
UK High Street Shop 1906
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UK Standalone Stationery Concepts
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UK High Street Innovations
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Hospital Cafes- Australia
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Mall Shops- Qatar and Kuwait

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