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IN New York . Here and Now.

IN New York targets afflu-


ent travelers during every
leg of their journey
before, during and after
their NYC experience.
IN New York magazine
is a full-sized, portable
monthly providing a
comprehensive, behind-
the-scenes, inside look
at the best New York City
has to offer from a vast
variety of restaurants,
entertainment, retail,
museums, galleries and
spas. IN New York is
distributed in-room and
at the concierge desks
of more than 350 leading
hotels throughout New
York City and the tri-state
area, as well as onboard
Cunard Lines Queen Mary
2 and international flights
to New York City, in
corporate housing and
residential buildings,
visitor centers and in
international airlines VIP
and Amtraks first-class
ACELA lounges, reaching
9.4 million annually.
IN New York. Your Travel Expert.
IN New York magazINe
New York Citya visitors paradise: Hear sounds
of iconic orchestras and Broadway shows. Taste
world-renowned cuisine. Shop eye-catching fashion.
Feel excitement around every turn. IN New York
is the gateway to discovering it all.
COVER HERE
Published since 2001 and
targeting the luxury market,
IN New York is distributed
at more than 350 leading
hotels, available in-room
and at the concierge desks,
residential buildings, and
onboard Cunard Lines
Queen mary 2 and
international flights
to New York City.
JANUARY 2014
Citys
Golden
Girl
SJP
SHOPPING
DINING
ENTERTAINMENT
ART & ANTIQUES
MUSEUMS
MAPS
NEW YORK
SPECIAL
SUPER BOWL
COVERAGE
CULTURE ON THE
CUTTING EDGE
INNEWYORK.COM
Sarah Jessica Parker
Sparkles Onstage
In every Issue
SkYLINe This splashy opening edito-
rial spread gives readers a behind-the-
scenes glance at notable, timely cultural
events. Additional departments often
featured include: FOOTLIGHTS, all about
entertainment; ECLECTIC COLLECTOR,
must-have art and antiques; DISH DU
JOUR, delectable dining; IN STORE,
trendy new shops; and STYLISH FINDS,
all things chic and fashionable.
CaLeNdarS Provides readers with a
snapshot of daily happenings throughout
the city, including the current month as
well as two months in advancegiving
readers ample opportunity to catch the
hot happenings around town!
Your PerSoNaL CoNCIerge Presented in a
Q&A format, the citys leading concierges
give their insider tips on what to see,
where to go and what to doand, espe-
cially, whats currently on trend in NYC.
maP The large foldout map offers
travelers up-to-date subway maps and
an address locatormaking it easy to
find the nearest cross street of any
destination on any avenue.
IN New York magazINe
innewyork.com
Demographic Profle
reader demographics
gender
Male 40.3%
Female 59.7%
average age 49
marital Status
Married 56.2%
Unmarried* 43.8%
*single, partnered, separated, widowed, divorced
affluence
Average Household Income $182,000
Average Household Net Worth $855,000
education and employment
Graduated College+ 68.6%
Post-Graduate Study/Degree 31.4%
Professional/Managerial Employment 65.5%
reader engagement
83.9% of readers pick up their issue of IN New York
in the hotel.
80.8% are repeat readers of IN New York Magazine.
Readers spend an average of 47 minutes, in total,
reading IN New York Magazine.
Visitors refer to the magazine 2.7 times during their trip.
Readers share the information with others: each issue
has 5.6 readers per copy.
IN New York Magazine is the primary source of visitor
information for 71.4% of readers.
Source: 2005 IN New York Magazine Reader Profile Study, MRI
JANUARY 2014
Citys
Golden
Girl
SJP
SHOPPING
DINING
ENTERTAINMENT
ART & ANTIQUES
MUSEUMS
MAPS
NEW YORK
SPECIAL
SUPER BOWL
COVERAGE
CULTURE ON THE
CUTTING EDGE
INNEWYORK.COM
Sarah Jessica Parker
Sparkles Onstage
IN New York magazINe
innewyork.com
Visitors vs. Residents
54.3 mILLIoN
vISITorS
8.2 mILLIoN
reSIdeNTS
NEW YORK CITY is one of the leading
visitor destinations in the U.S. Every year,
54.3 million travelers spend more than
39.4 billion in NEW YORK CITY.
Total annual visitor
expenditures
*
Accommodations: 10 billion
Food & Beverage: 7.4 billion
Entertainment: 4.2 million
Shopping: 8 million
Transportation: 6.8 million
vs.
Compare...
NEW YORK CITY
Visitor population of 54.3 million
Spend 39.4 billion a year
Dine out for every meal
Shop 365 days a year
Attend a show, attraction, etc.,
every day
NEW YORK CITY
Resident population of 8.2 million
Have a set budget
May dine out once a week
May shop twice a month
Might attend a show, attraction,
etc., once a month
54.3 mIL
10 mIL
accommodations
27%
Food & Beverage
20%
entertainment
11%
Shopping
22%
Transportation
18%
*Source: NYC & Company 2012 and preliminary
2013 statistics. Total might not sum due to rounding.
innewyork.com
IN New York magazINe
Reaching more than 9.4 million readers annually and distributed in more than 45,000 hotel rooms.
Distribution
Proudly distributed at
these locations:
Hotels/Clubs
6 Columbus, A Sixty Hotel
60 Thompson
70 Park Ave. Hotel*
414 Hotel
Affinia 50*
Affinia Dumont
Affinia Gardens
Affinia Manhattan
Affinia Shelburne
Alexander Hotel*
Algonquin, The
Ameritania Hotel*
Amsterdam Court Hotel
Andaz 5th Ave.
Astor on the Park*
Bedford Hotel*
Belvedere Hotel*
Benjamin, The*
Bentley, The*
Best Western Arena Hotel
Best Western Bowery
Best Western
President Hotel
Best Western Seaport
Blakely New York Hotel
Bowery Hotel
Broadway Plaza Hotel, The
Bryant Park Hotel, The
Candlewood Suites
Carlton on Madison Hotel*
Carlyle, The*
Carvi Hotel
Casablanca Hotel*
Cassa Hotel
Chambers Hotel
Chatwal, The
Chelsea Savoy Hotel*
City Club Hotel
Clarion Park Avenue
Club Quarters Downtown
Club Quarters Grand Central
Club Quarters Midtown
Club Quarters World Trade Center
Colonial House
Colony Club
Comfort Inn W. 39th St.*
Concorde Hotel
Conrad Hotel
Cornell Club, The*
Cosmopolitan Club*
Cosmopolitan Hotel Tribeca
Courtyard by Marriott
Manhattan/Fifth Ave.*
Courtyard by Marriott
Manhattan/Midtown East
Courtyard by Marriott/SoHo*
Courtyard by Marriott/Times Square
South
Courtyard by Marriott
Manhattan/Upper East Side
Crosby Hotel
Crowne Plaza
Times Square Manhattan*
Desmond Tutu Center
Distrikt, The*
DoubleTree Chelsea
DoubleTree Financial District
DoubleTree Guest Suites
DoubleTree Metropolitan
Hotel New York*
Dream
Dream Downtown
Duane Street Hotel
Dylan Hotel*
East Houston Hotel
East Village Hotel
Eastgate Tower Hotel
Element Times Square
Empire Hotel
Eurostar Wall Street
Eventi Hotel*
Excelsior Hotel
Fairfield Inn by Marriott
Times Square
Fashion 26
Fitzpatrick
Grand Central Hotel
JANUARY 2014
Citys
Golden
Girl
SJP
SHOPPING
DINING
ENTERTAINMENT
ART & ANTIQUES
MUSEUMS
MAPS
NEW YORK
SPECIAL
SUPER BOWL
COVERAGE
CULTURE ON THE
CUTTING EDGE
INNEWYORK.COM
Sarah Jessica Parker
Sparkles Onstage
*Indicates magazine is in-room at these hotels
innewyork.com
Fitzpatrick Manhattan
Flat Iron Hotel
Four Points by Sheraton
Midtown Times Square
Four Points by Sheraton SoHo
Four Seasons Hotel New York
Franklin Hotel, The
Gansevoort Meatpacking
Gansevoort Park Hotel
Gem Hotel Chelsea, The
Gem Hotel Midtown West, The
Gild Hall
Gotham Hotel
Gracie Inn
Gramercy Park Hotel
Grand Hyatt New York
Greenwich Hotel, The
Hampton Inn Pearl St.
Hampton Inn W. 24th St.*
Hampton Inn W. 31st St.
Hampton Inn W. 35th St.*
Harvard Club, The
Helmsley Park Lane
High Line Hotel, The
Hilton Garden Inn Times Square
Hilton Garden Inn W. 28th St.
HIlton Manhattan East Hotel*
Hilton New York
Hilton Times Square*
Holiday Inn Express W. 29th St.*
Holiday Inn Express W. 45th St.
Holiday Inn Express Times Square
(W. 39th St.)
Holiday Inn Express Water Street
Holiday Inn LES
Holiday Inn Manhattan 6th Avenue*
Holiday Inn Midtown
Holiday Inn Midtown
West 31st Street
Holiday Inn SoHo*
Hostelling International
Hotel 99*
Hotel 373 Fifth Ave.*
Hotel Azure
Hotel Belleclaire
Hotel Carter
Hotel Chandler
Hotel Deauville
Hotel Edison
Hotel Elyse*
Hotel Giraffe
Hotel Grand Union*
Hotel Hugo*
Holiday Indigo*
Hotel Mela
Hotel Metro
Hotel on Rivington
Hotel Pennsylvania*
Hotel Plaza Athne*
Hotel Verite
Hotel Vetiver*
Hotel Wales
Hotel Wolcott, The*
Hudson Hotel
Hyatt 48 Lex
Hyatt Union Square
Incentra Village House
Ink 48*
Inn at Irving Place
Inn on 23rd St.*
InterContinental Hotel Times
Square
InterContinental,
New York Barclay, The*
Iroquois New York, The
Jade Hotel, The
James Hotel, The
Jewel Hotel, The
JW Marriott Essex House NY
King & Grove
Kimberly Hotel
Kitano New York, The
La Maison DArt
La Quinta Manhattan
Langham Place, Fifth Avenue
Le Parker Meridien
Lexington New York City, The
Library Hotel*
Lombardy Hotel*
London NYC, The
Loews Regency
Lowell, The*
Lucerne Hotel
Mandarin Oriental Hotel
Manhattan at Times Square Hotel,
The*
Manhattan Club, The
Mansfield Hotel*
Marcel, The*
Maritime Hotel, The
Marriott Fairfield Inn and Suites
W 33rd St
Mark Hotel, The
Marmara-Manhattan, The*
Marrakech Hotel, The*
Mercer, The
Michelangelo, The*
Milford Plaza Hotel*
Millenium Hilton, The*
Millennium Broadway
Hotel New York*
Mondrian Soho
Morgans
Mave Hotel
Muse Hotel, The*
New York Marriott Downtown*
New York Marriott East Side
New York Marriott Marquis*
New York Palace, The*
New Yorker, The
NH Jolly Madison
Night Hotel*
Night Hotel Times Square
Nolitan Hotel
Nomad Hotel
Novotel New York
Omni Berkshire Place
On the Ave Hotel*
ONE UN Plaza Hotel*
Opera House Hotel *
Out NYC, The
Paramount Hotel*
Park Central New York
Park South Hotel*
Pearl Hotel
Peninsula New York, The
Penn Club of New York
Phillips Club, The
Pierre New York, A Taj Hotel, The*
Plaza, The
POD Hotel
POD 39 Hotel
Premier, The
Princeton Club of New York, The*
Quin, The
Radisson Martinique on Broadway
Renaissance New York Hotel 57
Renaissance New York
Hotel Times Square
*Indicates magazine is in-room at these hotels
innewyork.com
Residence Inn Marriott 48th & Lex
Residence Inn Marriott Times
Square, The
Ritz-Carlton New York,
Battery Park, The
Ritz-Carlton New York,
Central Park, The
Ritz-Carlton, Westchester
River Club*
Riverside Tower Hotel
Rockefeller Center Hotel*
Roger Smith Hotel
Roger New York
Room Mate Grace
Roosevelt Hotel, The
Royalton
Sanctuary, The
Salisbury Hotel
San Carlos Hotel*
Setai Club
Seton Hotel
Sheraton New York Hotel
and Towers*
Sheraton Tribeca*
Sherry-Netherland Hotel, The*
Shoreham Hotel
Sixty LES
Skyline Hotel
Sky City Apartment Rentals
SMYTH Hotel
Sofitel New York
SoHo Grand Hotel, The
SoHo House New York, The
Solita SoHo Hotel*
St. Giles Hotel New York:
The Court
St. Giles Hotel New York:
The Tuscany
St. James Hotel
St. Regis New York
Standard New York
Standard East Village
Stanford
Staybridge Suites
Strand Hotel, The*
Surrey, The*
Sutton Court Hotel
Time, The
Tribeca Blu
Tribeca Grand Hotel
Trump International
Hotel & Tower
Trump Soho
University Club*
Viceroy, The
Vincci Avalon, The*
W Downtown
W Hoboken
W New York
W Times Square
W Union Square
Waldorf Astoria, The*
Waldorf Towers, The
Warwick New York, The*
Washington Jefferson Hotel*
Washington Square
Wellington Hotel
Westin Governor Morris, The
Wingate by Wyndham (W. 35th)
West 57th Street, by Hilton
Westin New York Grand Central, The
Westin New York at Times Square*
WestHouse Hotel
Wyndham Garden (W. 58th)
Wyndham Garden (W. 36th)*
Wyndham Garden Inn Chelsea
Wyndham Midtown 45
Yale Club of New York City, The*
Yotel New York at Times Square
Brooklyn/Queens/Long Island/
Staten Island
Aloft Brooklyn*
Best Western Brooklyn Bay
Best Western Gregory Hotel
Comfort Inn Crescent St.
Condor Hotel
Hilton New York JFK
Crowne Plaza
Laguardia Airport
Fairfield Inn (LIC)
Fairlfield Inn and Suites Brooklyn
Fairfield Inn & Suites LIC
Fairfield Inn Marriott
(Jamaica)
Garden City Hotel
Garden Inn & Suites (Jamaica)
Hampton Inn La Guardia
Hilton Garden Inn Queens/JFK
Airport
Holiday Inn Express
Brooklyn
Holiday Inn Manhattan View (LIC)
Hotel Allegria (Long Beach)
Hotel Indigo Brooklyn
Hotel Le Bleu*
Laguardia Marriott Courtyard
Marco Hotel La Guardia
New York Marriott at the
Brooklyn Bridge Hotel
NU Hotel
Parc Hotel, The*
Pointe Plaza Hotel
Q4 Hotel
Ramada Staten Island
Sheraton Brooklyn*
Super 8 Brooklyn
Wingate Inn & Suites at
LaGuardia Airport*
Z Hotel New York, Long Island City
New Jersey Hotels
Clinton Inn Hotel*
Comfort Inn, Edgewater
Courtyard by Marriott Elizabeth
Crowne Plaza, Meadowlands
Doubletree by Hilton Jersey City*
Hampton Inn Carlstadt
Hilton Hasbrouck Heights
Hilton at Newark*
Hilton Short Hills*
Holland Motor Lodge, Jersey City
Holiday Inn, Harmon Meadow
Holiday Inn, Hasbrook Heights
Holiday Inn Express, Paramus
Hyatt Regency Jersey City
LaQuinta Inn & Suites,
Meadowlands
Madison Hotel
Oakwood Corporate Housing
Jersey City
Renaissance Meadowlands*
Renaissance Newark Airport
Sheraton Crossroads Mahwah
Sheraton Edison Hotel Raritan
Center NJ*
Sheraton at Newark Airport
Sheraton Parsippany
Springhill Suites by Marriott
*Indicates magazine is in-room at these hotels
innewyork.com
W Hotel, Hoboken
Westin Jersey City
Westminster Hotel
Connecticut Hotels
Compass Furnished Apartments
Harbor House Inn
Hilton Stamford Hotel
Holiday Inn Select Stamford*
Stamford Marriott Hotel*
Corporate Housing
Alternative Business
Accommodations
AKA: Central Park
AKA: Sutton Place
AKA: Times Square
AKA: United Nations
Bridgestreet Corporate Housing
Churchill Corporate Housing
Execustay by Marriott
Furnished Quarters
Maison International
NYC-JC Luxury Suites
Oakwood Corporate Housing
Globe Quarters
Radio City Apartments
Suites at Silver Towers
airlines: In-Flight and/or
vIP Lounges
Air France Lounges at:
Charles De Gaulle, Orly & JFK
American Airlines Gate Service in:
London, Brussels, Paris,
Frankfurt & Zurich
AMEX Centurion Lounge
Mexico City Airport, British
Airways Lounges at: Heathrow,
Manchester, Gatwick & JFK (also
serves as the main lounge for
Cathay Pacific, Iberia, All Nippon
Airways, Qantas)
EL AL: On aircraft and at JFK
Continental Airlines
Presidents Club at Newark
Emirates Lounge at JFK
EOS/MAXjet Lounges at:
Stansted, UK
Etihad Airlines
Swiss International Airlines
Teterboro Airport
United Airlines Red Carpet Club at:
JFK, LaGuardia and Newark
Virgin Atlantic Lounges at:
Heathrow, Gatwick, JFK &
Newark
Consulates & missions
Permanent Mission of Algeria
to the U.N.
Permanent Mission of Belgium
to the U.N.
Permanent Mission of Germany to
the U.N.
Permanent Mission of Russia
to the U.N.
Conventions/Trade Shows/
Special events
Affordable Art Fair
Architectural Digest Home
Design Show
Big Apple Greeter Fundraisers
City Harvest Fundraisers
GLBT Expo at Jacob K. Javits
Convention Center
Grand Gourmet
Hotel/Motel & Restaurant Show at
Jacob K. Javits Convention Center
New York Times Travel Show at
Jacob K. Javits Convention Center
Solstice In Times Square
Taste of Times Square
Winters Eve
Corporations In New York City
5 Penn Plaza
111 Eight Avenue
Capital One
Luxury Attach Corporate
TOWN Residential
TOWN Residential 5th Ave
TOWN Residential Astor Place
TOWN Residential FIDI
TOWN Residential Flatiron
TOWN Residential Soho
TOWN Residential West Village
UK Trade & Investment
United Nations
Secratariat Building
residential
90 Washington
100 John
170 East End
325 Fifth Ave.
681 Fifth Ave.
Abigail Michaels Concierge
Anthem, The
Atlas Building
Avalon Riverview, Long Island City,
The
Baxter Street Development
Company, LLC
DJK Residential
Douglas Elliman Real Estate
Foundry Residential
Heritage at Trump Place
Madison Belvedere, The
Manhattan House
Marc, The
Nicole
NYbG Attache
NYC-JR (Jersey City)
Ocean
Oval Concierge
Ritz Plaza, The
Ritz Tower, The
Rivertower
Sheffield 57
Stonehenge Village
Tribeca Tower
Trump World Tower
other Locations
34th Street Partnership
9/11 Tribute Visitor Center
AAA New Jersey Motor Club
Altour American Express
American Girl Place
American Language Institute
American Management Association
Amtrak Club Acela First Class
Lounges Boston, Chicago,
*Indicates magazine is in-room at these hotels
innewyork.com
New York, Philadelphia,
Washington, DC
Amtrak Passenger Cars on Trains
from Chicago to New York
Montreal to New York
Barneys New York
Beyond Group Travel
Big Apple Greeter
Bloomingdales Visitor Center
Bloomingdales SoHo Guest
Relations Center
Brooks Brothers
Chamber of Commerce
City Hall Information Center
Commonwealth Limousine
Discover NY with Kitt Garrett
Empire CLS
Equinox at 54th St.
Excel Limousine Services (Queens)
FAO Schwarz
Federal Hall
Fountain Gallery
Gem Limo
Grand Central Partnership
Gray Line New York
Sightseeing Visitors Center
Intrepid New Yorker
Jacob K. Javits Convention Center
KATIE Show
KLS Worldwide Chauffuered
Services
Lower Eastsid BID
Madame Tussauds
Macys Visitor Center
Memorial Sloan Kettering Cancer
Center
New World Travel
New York Airport Shuttle (City
Experts Desk)
New York Athletic Club
New York City College of
Technology
New York Presbyterian Guest
Facility*
New York Water Taxi: Tour & Travel
Partner reaching millions of
locals on boats and ticket booth
locations
NY Presbyterian Hospital
W Cornell Campus
NYC & Company Kiosks
Chinatown, Financial
District and Harlem
NYC & Company Visitors Center
NYU
Queen Mary 2
Rossinis
Saks Fifth Avenue
Shops at Columbus Circle, The
Shrine NYC
Surfside Marina 3 at Chelsea Piers
Tent & Trails
Thomas Cook India Ltd.
Times Square Visitor Center
Travelex Worldwide Money
(multiple locations)
Upper Manhattan Empowerment
Zone
USO Metropolitan NY Port Auhority
Terminal
Wempe Jewelers
*Indicates magazine is in-room at these hotels
Editorial Calendar
IN New York magazINe
IN everY ISSue
SkYLINe
This splashy opening editorial spread gives readers
a behind-the-scenes glance at notable, timely
cultural events.
CaLeNdarS
Provides readers with a snapshot of daily
happenings throughout the city, including the
current month as well as two months in advance.
Your PerSoNaL CoNCIerge
Presented in a Q&A format, the citys leading
concierges give their insider tips on what to see,
where to go and what to do in NYC.
maP
The large foldout map offers travelers up-to-date
subway maps and an address locator.
JaNuarY Super Bowl Coverage
PLUS: Whats new and hot in NYC (new shops, restaurants, exhibits, etc...
all things NEW)
FeBruarY Special dining Issue
PLUS: Romantic Gifts
marCH art and antiques
PLUS: Music
aPrIL editors Picks
PLUS: Spas
maY Special dining Issue
PLUS: Cocktails and Wine
JuNe Special entertainment Issue
PLUS: Nightlife
JuLY outdoor Fun/If It rains
PLUS: Family Fun
auguST Inside Scoop: where retailers & Chefs eat & Shop
PLUS: Museums
SePTemBer Special Fashion Issue/Home decor
PLUS: Fall Season of Entertainment
oCToBer art & antiques
PLUS: Beauty and Grooming
NovemBer Special dining Issue
PLUS: Gift Guide
deCemBer Special gift guide Issue
PLUS: Entertainment
This must-have visitor magazine (circulation 141,000 per month) incorporates shopping, dining, attractions, entertainment, museums, galleries
and more in every issue. Below is an overview of our planned feature stories. Youll fnd all this content and more at innewyork.com.
JuLY: outdoor Fun/If It rains auguST: Inside Scoop: where
retailers & Chefs eat & Shop
SePTemBer: Special Fashion
Issue/Home decor
oCToBer: art & antiques NovemBer: Special dining Issue deCemBer: Special gift guide Issue
JaNuarY: Super Bowl Coverage FeBruarY: Special dining Issue marCH: art and antiques aPrIL: editor's Picks maY: Special dining Issue JuNe: Special entertainment Issue
JANUARY 2014
Citys
Golden
Girl
SJP
SHOPPING
DINING
ENTERTAINMENT
ART & ANTIQUES
MUSEUMS
MAPS
NEW YORK
SPECIAL
SUPER BOWL
COVERAGE
CULTURE ON THE
CUTTING EDGE
INNEWYORK.COM
Sarah Jessica Parker
Sparkles Onstage
WIS NOS DOLORTI
ONSENIM VER ING
APRIL 2014
SHOPPING
DINING
ENTERTAINMENT
ART & ANTIQUES
MUSEUMS
MAPS
NEW YORK
Idina
Menzel
Returns to
Broadway
GET NYC DEALS AND OFFERS AT
INNEW
YORK.COM
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BACK AT1964
NATURES BEST
SPAS AND SHOPS
innewyork.com
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uNIT 1 x 3x 6x 9x 12x
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3/16 = .1875
5/8 = .625
7/8 = .875
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2/3 vert
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1/3 vert
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x
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8 1/4 x 11 - Bleed
8 x 10 3/4 - Live Area
2 Page Spread
15 3/4 x 10 1/2 - Non-Bleed
16 1/2 x 11 - Bleed
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1/2 Horiz
7" x 4 3/4"
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x
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1/12 Sq
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IN New York magazINe
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Image (photo) files should be 300 pixels per inch in CMYK, in Tiff or EPS formats.
One-bit images (such as black and white logos) should be minimum 600 pixels per inch.
Check that all colors used are 4/C process colors (CMYK). No Pantone, RGB, or Lab Color.
Check that the maximum total ink coverage (TAC) does not exceed 300%.
Minimize the number of steps used to create a gradation or blend.
Provide 1/4" bleeds (image beyond trim) in bleed ads.
Keep all live matter 1/4 from the trim on all four sides.
All ads must conform to the spec sheet dimensions. If they do not, the ad will be
modified to fit the appropriate space at the advertisers expense.
Files must be in .zip format if compression software is used.
Ad Proofs: We follow industry standards on press. If running a color ad, you may supply
a color proof, which we will check for content. Please note that consumer inkjets cannot
be relied upon to predict press color as the inks used are not true press colors (i.e. they
cannot always be achieved in process printing).
geNeraL INFormaTIoN
MVP is not responsible for nor does it guarantee the accuracy or reproduction quality of
materials that do not meet these specifications. Changes to supplied material will be made by
the publisher only on written instructions from agency or client, and such changes must
be received at least 30 days prior to cover date. MVP can accept native files in a limited
number of formats. Changes can only be made if the native files, fonts, and graphics are
supplied. MVP endeavors to comply with all advertisers changes. However, MVP assumes no
responsibility for errors and omissions resulting from such changes.
SHIPPINg INFormaTIoN
aLL maTerIaLS muST Be reCeIved oN or BeFore ISSue CLoSINg daTe.
CaNCeLLaTIoNS
Cancellations not received in writing prior to the space reservation date will not be accepted.
Advertisers not completing contract schedule are subject to short rate.
SHIPPINg INFormaTIoN
Ads can be submitted on CD, DVD or via
electronic transmission. Please contact your
sales rep regarding digital transfer of ad
materials. Many of our publications can accept
materials by a proprietary web-based system
called AdDrop. Please ask your publication's
Advertising Services Coordinator for unique
private ftp credentials if AdDrop is unavailable.
We do not have a "common use" ftp site for
security reasons.
or maIL To:
Production Department
Where

IN New York
79 Madison Avenue, 8th Floor
New York, NY 10016
or emaIL adS To:
ads@ftp.in-newyorkmag.com
weB addreSS
Be sure
to include your
Web address
in your
ad creative.
Online editions will include
your ad exactly as it appears
in print, but for us to legally
link the ad to your Web site,
your Web address must
be included in the ad.

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