STYLISH EXTERIOR

Rethinking Urban Mobility

The compact PRIUS c comes with the Hybrid Synergy Drive system,
combining an efficient petrol engine with a powerful electric motor for
maximum fuel economy and minimum emissions. It provides smooth,
efficient power in the city or on the highway while its distinctive
looks underscore your dynamic individualism.
Its the answer to your urban mobility needs today, and tomorrow.
Its the Toyota Hybrid Solution.
Projector Headlamps
Halogen projector headlamps provide
excellent visibility.
Distinctive Rear
Combination Lamps
LED stop lamps reduce power
consumption and increase visibility
and safety.
Sporty Alloy Rims
The 15 alloy rims are designed to
complement the dynamic lines of the
PRIUS c.
Rear Bumper Spoiler*
Gives the rear a tougher yet sporty look.
TRD Sportivo Carpet Mat*
For a sportier-looking interior.
Front Bumper Spoiler* &
Daytime Running Lights*
The TRD Sportivo front bumper spoiler
and black nose bumper garni sh add
sportiness, while the daytime running
lights enhance its attractiveness.
Side Skirts* & Sports Stripe
Sleek, sporty lines to improve the cars
dynamic styling.
**Red sports stripe only available with Black Mica
PRIUS c TRD Sportivo.
Rear Combination Lamp Garnish
& TRD Sportivo Emblem*
Subtle, stylish touches for that added flair.
Accessories listed above are available as standard on the TRD Sportivo variant only. *TRD Sportivo branded accessory items.
The PRIUS c TRD Sportivo offers an added sports appeal to the unique hybrid styling of the PRIUS c.
Red**
Black
Auto Air Conditioning
Cabin climate can be controlled from the steering wheel or from the
centre console, all within easy reach of the driver.
Smart Entry & Start System
The electronic key is so convenient. Start and end your journey with
a press of a button, without even removing the key from your pocket.
Audio System
The 2-DIN Head Unit CD Player is designed with thoughtful functions
like MP3 playback, AUX-Jack, USB, Bluetooth

& 6 speakers.
Intelligent On
The Inside
The PRIUS c cockpit puts innovation
at your fingertips, with an advanced
ergonomic design thats practical
and user fri endl y. The futuri sti c
multi-information display shows
the vehicles operation status and
makes eco-driving fun and satisfying.
STYLISH INTERIOR
Interior shown with optional
DVD-AVN (Audio-Video
Navigation) System.
Steering Wheel Switches
with Touch Tracer
Touch Tracer technology on the steering
wheel reduces the need for eye movement
when operating controls. As you touch
each area of the switch, the corresponding
function is instantly illuminated on the
MID. You can also control the audio and
air conditioning settings.
Cruise Control
Long distance driving is made easier and
more relaxing with cruise control. Speed
can be easily adjusted from the steering
mounted controls.
User-friendly menu screen provides
immediate access to information.
Menu Screen
Eco Drive Monitor
The 3.5- inch, full colour TFT multi - information display (MID)
makes eco- driving more fun. Colour - themed content makes
the vehicles operating parameters easier to view.
Real-time monitoring of engine and motor
operating status.
Average speed, current cruising range,
and other essential driving information.
Real-time ECO Score display when starting,
cruising and idling.
Eco Score
Displays fuel consumption for the preceding
30 minutes in 5 minute intervals.
Displays your top 3 fuel efficiency records as
well as your current fuel efficiency ranking.
Past Record
Drive
Information
5-min
Consumption
Energy
Monitor
4 Key Benefits
For You
Hybrid Synergy Drive is a FULL
HYBRID system that is our solution
to the mobility needs of the next
generation. It sets the standard in
these 4 key areas that will be the
benchmark for city cars of the
future.
HYBRID SYNERGY
DRIVE INNOVATION
QUIETNESS
The PRIUS c is whisper-quiet in EV mode, making the drive
surrounding the neighbourhood calm and relaxed. In the
cabin, its a drive unlike any other with sound-absorbing
and vibration-damping materials.
LOW EMISSIONS
The Hybrid Synergy Drive system minimises the output of CO2
and other harmful emissions, complying with relevant international
exhaust emission regulations.
FUEL EFFICIENT
The PRIUS c is engineered for fuel efficiency with an aerodynamic
body design, achieving class topping fuel savings.
ACCELERATION
The PRIUS c is a full hybrid vehicle, and is able to provide satisfying
city driving performance especially in the middle-speed range.
HYBRID
SYSTEM
FULL
EFFICIENT
LOW
EMISSIONS
CO2
MODE
Drive Modes
Drive modes let you optimise fuel consumption,
throttle response and onboard energy use to
suit driving conditions. Normal mode for a
balance of both power and eco- efficiency,
ECO Drive mode for maximum fuel efficiency
and EV mode* which only uses the electric
motor, ensuring a quiet, emission-free drive.
*EV mode is subject to battery levels and driving
conditions.
*Petrol engine may be used also in some cases. **If battery power is low when vehicles comes to a stop, the engine will keep
running to drive the electric motor that charges the battery, no external power is required for charging.
Decelerating
The cars ki neti c energy i s
recaptured by the motor to
recharge the battery.
Stopped
When the petrol engine and
electric motor both stop, no
fuel is consumed. **
Accelerating
Both the el ectri c motor and
petrol engine work together for
powerful, smooth acceleration.
Engineered For The Active Lifestyle
The PRIUS c is lighter and more compact to achieve truly outstanding fuel economy. Its design also makes it more agile and
fun with 3 different drive modes: Normal mode, ECO Drive mode and EV Drive mode*. Its the perfect companion to your
fast-paced and energetic urban lifestyle.
1. Engine
The 1.5 litre Atkinson cycle engine with
Exhaust Gas Recirculation (EGR) technology
helps boost fuel efficiency and reduce
unwanted emissions. Also, friction reduction
technologies and an improved electric
water pump further contribute to more
efficient power delivery.
2. Hybrid System
Smaller and lighter Hybrid Synergy Drive
system. The two intelligent motors combine
to deliver superior electric power generation
and motive force to drive the wheels.
3. Hybrid Battery
The hybrid battery is optimally positioned
under the rear seat, improving trunk space
and lowering the centre of gravity.
How the PRIUS c
Hybrid Synergy Drive
System Works
The output from the engine, coupled with the
two intelligent electric motors, is continuously
regulated by the intelligent Hybrid Synergy Drive
system for maximum fuel efficiency and
outstanding performance.
Normal Driving
Motor and engine output are
regulated to achieve optimum
driving and battery-charging
ef fi ci ency. Under l ow-l oad
conditions, driving on electric
power only is also possible.*
Starting
Only the electric motor* is used
to move from a standing start.
Hybrid Battery
Legend:
Engine Electric Motor
PERFORMANCE
1
2
3
SPACE
Interior shown with optional
DVD-AVN (Audio-Video
Navigation) System.
Luggage Room
Optimised hybrid system design positions the battery
and fuel tank under the rear seat, ensuring a full 260L
of potential cargo space.
Seat Configuration
60:40 split rear seats can fold freely to accommodate even
long and bulky items.
Meter Side Box
A convenient small storage space perfect
for loose items and coins.
Open tray for front passenger
A versatile storage area allows for more
storage options.
Set Yourself Free
The PRIUS c is compact on the outside yet surprisingly
spacious on the inside. Its cabin is easy to enter, with
form- fitting seats and abundant storage space for all
your gear.
Storage Space
Easy-to-access storage areas are provided to meet every
imaginable need. From compartments and pockets for small items
to cup holders and trays to keep all your belongings organised.
1. Meter side box
2. Open tray for front passenger
3. Glove box
4. Front console tray
5. Front cup holders
6. Console side pocket
7. Centre console box
8. Rear cup holder
9. Door trim pockets
1 2
Reassurance Is Built In
PRIUS c gives you peace of mind with active safety features to help prevent
accidents, as well as passive safety features to help reduce collision injuries.
Body Structure
Designed with collision compatibility to help protect occupants when
vehicles of different sizes and weights collide. Its crushable zones absorb
impact force while retaining cabin integrity. The front of the PRIUS c is
also designed to reduce harm to pedestrians i n the event of a collision.
Pedestrian Protection
A Cowl louver
B Hood
C Fender bracket
D Front bumper
Brake System
Even on slippery roads, the PRIUS c helps
maintain vehicle stability with its Anti-lock
Brake System, Vehicle Stability Control,
Traction Control, Brake Assist and Electronically
Controlled Braking & Regeneration.
WIL Concept Seat
A more rigid seat frame and opti mi sed
headrest position mitigates impact forces
to the occupants back and neck in the
event of a rear-end collision.
7 Airbags
SRS airbags are provided for the front and
front side seats, curtain-shield, and the
drivers knees.
Minimum Turning Radius
With a minimum turning radius of only
4.8m, the PRIUS c is easy to manoeuvre in
narrow streets, or parallel park in limited
spaces.
4.8m( Tires)
Minimum Turning Radius
NOTES
a. VLT: Visibility level, LOWER % means less light/heat transmitted. Result: Darker / Cooler Cabin.
b.TSER: Total heat rejected, HIGHER % means less heat. Result: Cooler Cabin.
c. UVR: Harmful rays rejected, HIGHER % means less UV.
Result: Better Cabin protection from sun-tan / ageing of interior parts.
d.Infra-Red Rejection (IRR): Infrared rejected, HIGHER % means less infrared transmitted.
Result: Comfort driving.
TOYOTA STANDARD SOLAR FILM FRONT REAR SIDE
Total Solar Energy Rejection (TSER) 52% 53%
Ultra-Violet Rejection (UVR) 99%
Infra-Red Rejection (IRR) at 900 -1,000 nm 60% 74%
Visible Light Transmittance (VLT) 64% 75%
JPJ REGULATIONS: Front: Not less than 70% Side / Rear: Not less than 50%
Exterior Colours
DVD-AVN (Audio-Video Navigation) System
with Reverse Camera
(For safety reasons, some functions are disabled while vehicle is in motion).
*Compatible with selected smartphones. For details, please contact your nearest Toyota showroom.
Optional Accessories
Toyota Standard Solar Film
Toyota solar film reflects harmful rays and reduces heat
build-up in the car, keeping the vehicle cool and making the
occupants feel more comfortable.
*PRIUS c TRD Sportivo is only available in these colours.
Citrus Orange
Mica Metallic 4V7
Aqua Mica
Metallic 774
Blue
Metallic 8T7
Super
Red V 3P0*
Black
Mica 209*
Silver
Metallic 1F7*
Lime White Pearl
CS 082*
AUX-JACK REVERSE CAMERA GPS
USB iPOD BLUETOOTH MUSIC
It features a large 7 touch screen display with Bluetooth

, Smartphone Link* and

Voice Recognition. Smartphone Link* lets you connect with iPhone or MirrorLink
TM

compatible devices, and operate selected smartphone applications from the
DVD-AVN head unit. It has built-in navigation maps for Malaysia, Singapore &
Brunei, customised with the Toyota network, and a Gyro-speed sensor that
operates even when the signal is lost (e.g. driving through a tunnel). Reverse
Camera displays rear view on the DVD-AVNs screen.
SPECIFICATIONS
VARIANT PRIUS c PRIUS c TRD SPORTIVO
Wing Mirror Power-Adjustable & Retractable, with Turn Indicator
Wiper Front / Rear Front : With Intermittent (Time Adjustable) / Rear : With
INTERIOR
Smart Entry and Start System With
Multi Information Display (MID) 3.5" Full Colour TFT Screen
Air Conditioner Single Zone, Automatic
Steering Wheel Type 4-spoke Urethane, Tilt & Telescopic Adjustable
Switches With Touch Tracer (Audio, MID, Air Conditioner)
Cruise Control With
Drive Mode Switch (ECO-EV) With
Power Window Front & Rear : With (Driver only) Auto Up / Down & Jam Protection
Audio System Type 2-DIN Head Unit CD Player with Tuner MP3,
AUX-Jack, USB & Bluetooth

Speakers 6
Seats Material Fabric
Rear 60 : 40 Split Foldable
Armrest Front With
Bag Hook With
Luggage Tray With
SAFETY
ACTIVE SAFETY
Vehicle Stability Control (VSC) & Traction Control (TRC) With
Anti-lock Braking System (ABS) With Electronic Brake-force Distribution (EBD) & Brake Assist (BA)
Reverse Sensor Dual Cell, Colour-keyed
PASSIVE SAFETY
SRS Airbags 7 Airbags (Front, Front Side, Curtain & Driver Knee)
Seat Belts Front 3-Point ELR x 2 with Pretensioner & Force Limiter
Rear 3-Point ELR x 3
ISOFIX With (Rear Only)
Headrest Front / Rear Front : Height Adjustable x 2 / Rear : Height Adjustable x 3
SECURITY
Alarm System Immobiliser, Siren with Back-up Battery & Cabin Sensor
OPTIONAL
DVD-AVN with Reverse Camera 2-DIN Head Unit DVD Player with 7 Touch Screen, Tuner, MP3,
AUX-Jack, USB, SD Card Slot, Bluetooth

, Smartphone Link**,
Voice Recognition, Navigation System and Reverse Camera
Window Tint Toyota Standard Solar Film
VARIANT PRIUS c PRIUS c TRD SPORTIVO
ENGINE
Model 1NZ-FXE
Type 4-Cylinder In-Line, 16-Valve, DOHC with VVT-i
Displacement cc 1,497
Fuel System EFI, Unleaded RON 91 or higher
Max. Output / Torque kW (PS) / Nm (kg-m) 54 (73) / 111 (11.3)
Transmission Electronically Controlled Continuously Variable Transmission (E-CVT)
MOTOR
Max. Output / Torque kW (PS) / Nm (kg-m) 45 (61) / 169 (17.2)
BATTERY
Type Nickel-Metal Hydride (NiMH)
Voltage V 144.0
Max. Output kW 19.3
PERFORMANCE
Total System Output kW (PS) 74 (101)
CO2 Emissions* g / km 91
CHASSIS
Suspension Front / Rear Front : MacPherson Strut with Stabiliser / Rear : Torsion Beam
Brakes Type Hydraulic & Regenerative
Front / Rear Front : Ventilated Discs / Rear : Drums
Tyres & Rims 185/60R15, Alloy
Spare Tyre & Rim 185/60R15, Alloy
Steering Electric Power Steering
DIMENSIONS
Kerb Weight kg 1,140
Boot Capacity (VDA) Litre 260
Fuel Tank Capacity Litre 36
Minimum Turning Radius m 4.8
EXTERIOR
Aerokit With TRD Sportivo Aerokit
Without (Front & Rear Bumper Spoiler,
Side Skirts & Daytime Running Lights)
Rear Combination Lamp Garnish Without With
Headlamp Type Halogen Projector (with Manual Levelling)
Brake Lamp LED
Front Fog Lamp With
M
0
1
/
Y
1
3
*Emission figures based on International Emission Standards (EU). **Compatible with selected smartphones. For details, please contact your nearest Toyota showroom.
This catalogue is printed on Recycled Art Paper.
TOYOTA FREEPHONE: 1800-8-TOYOTA (1800-8-869682) from 8.00am to 5.30pm, Monday to Friday. TOYOTA EMAIL: customersupport@toyota.com.my Company No. 060576-K