2.

COMPANY PROFI LE
PricewaterhouseCoopers (trading as PwC) is a multinational professional services firm
headquartered in London, United Kingdom. It is the world's second-largest professional services
firms measured by 2012 revenues, and is one of the Big Four auditors, along with Deloitte, Ernst
& Young (EY) and KPMG.
The PricewaterhouseCoopers name was formed by the combination of the names of Price
Waterhouse and Coopers & Lybrand, following their merger in 1998. On 20 September 2010,
PricewaterhouseCoopers rebranded as PwC, although the legal name of
the firm remained PricewaterhouseCoopers.
The firm was formed in 1998 by a merger between Coopers &
Lybrand and Price Waterhouse. The two firms each had histories dating
back to the 19th century.The trading name was shortened to PwC in September 2010 as part of a
major rebranding exercise.
PwC has offices in 776 cities across 159 countries and employs over 180,000 people. It
had total revenues of $31.5 billion in FY 2012, of which $14.9 billion was generated by
its Assurance practice, $7.9 billion by its Tax practice and $8.7 billion by its Advisory practice.
The legal structure of a limited liability partnership (LLP) is very different from that of a
corporation, and as such the global firm is in fact a collection of member firms, that are
run autonomously in their respective jurisdictions. The senior partners of member firms sit on a
global board of partners and there is also an 'umbrella' company called PricewaterhouseCoopers
International Limited, a UK-based company which provides co-ordination. Dennis Nally, the
former Chairman of the US firm, became Chairman of PwC International on 1 July 2009.
Operations
PricewaterhouseCoopers' operations are Global, but with Europe accounting for 42% of
the total. PwC audits 33% of companies in the FT Global 500 and 29% of the companies in the
Fortune Global 500.

Service lines. PricewaterhouseCoopers is organised into the following three main service
lines:
Assurance Services
Tax Advisory, (international tax planning and compliance with local tax laws, customs,
human resource consulting, legal services and transfer pricing)
Advisory mainly consulting activities which covers Strategy, Performance Improvement,
Transactions Services, Business Recovery Services, Corporate Finance, Business Valuation,
Sustainability and Crisis Management in a range of specialist areas such as accountancy
and actuarial advisory.
Academy - providing a wide range of financial, and business skills training to individuals
and the organisations they work for. PwC's Academy trains and supports students who are
taking professional qualifications in accountancy and finance.
PwC's service lines face the market in each country by broad industry specialisations such as:
Consumer and Industrial Products and Service (CIPS)
Financial Services (FS)
Technology, Information, Communications and Entertainment (TICE)
Infrastructure, Government and Utilities (IG&U)
Private Company Services (PCS)