C U R R I C U L U M V I T E A

VIJAY SONI
Vijay_Soni95@yahoo.com
Contact no. - 9674664668

JOB OBJECTIVE

To make a successful career in an organization of repute by contributing my best towards
achieving organizational goals and in the process develop as a successful professional.

ORGANISATIONAL EXPERIENCE

AMIRA PURE FOODS PVT LTD (BASMATI RICE DIVISION)
FEB-2014-TILL DATE
o I have been working as a TSE (Territory Sale Executive) for assigned area. The
responsibilities carrying out are looking after both primary and secondary responsibilities of
the distributors. Ensuring distribution to the maximum level. Appointment of distributors in
the vacant areas. Implementing the organizational schemes in the market. Looking after
sales promotion activities in my area.
Area- North Howrah, South Howrah, Andul, Domjur, Amta, Uluberia

Job Responsibilities:-
o Distributors handling: - Stock maintenance, Claim disbursement, looking after secondary
sales, Damage procedure taken care of.
o Area Management: - Numeric distribution (new outlet opening), POSM/POP, Marketing
activities, Display, Coverage, Distribution.
o Achievement of Primary/ Secondary objectives.
o Maintenance of data: - Permanent Journey Plan (PJP), Detailed outlet base, Active/Non
active outlets.

PROCTER & GAMBLE
OCT-2012-JAN-2014
I have worked there as a DSE (Distributor Sales Executive) for 1 year 5 months under
BG Distributor Pvt. Ltd. Dunlop branch. The responsibilities carrying out are achieving
monthly sales target, golden points, golden stores as well as COH target for the month.
Area- 24 PGS North
Key Performance Areas:-
o Revenue generation and maximization & to ensure revenue targets are met.
o Personal impact and client relationship management and ensure long term business growth
through sustained value add.
o Presentation of strategies, Retail concepts, visual merchandising and POS designs to the
client.
o Develop business opportunities with existing clients and identify the new clients.
Understanding of customers, markets and categories.
o Prospecting and generating new leads and opportunities and converting into sales.
o Ensure the successful delivery on operation and timely payment collection.
o Submit PFD report to Sales Team Leader of the next working day.
o Handling queries and complaints of existing client in the market.
o Convince existing client to buy newly launched product lineup.




EMAMI FRANK ROSS LTD. (Starmark Retail)
OCT-2010-SEP-2012
I was designated as an Operation Executive of all the stores of Kolkata segment. I had to
look after the operational activities of the stores as well as have to show my presence on the
floor on weekends.

Key Performance Areas:-
o Ensuring smooth and efficient day- to- day operations at all outlets.
o Vendor Management.
o Recruitment, Orientation of new retail staff, provide training to staff and conducting
confirmation appraisal.
o Handling customer complaints.
o I had to take care of Equipments that is being used in the store like Sensormatic/Decoders,
Attendance machine, Computer/Server, Printers, Scanners, UPS, CCTV.
o Software related issues, Website and SMS services.
o Successfully participated in process of Stock Taking at various stores.
o Billing at cash counters and maintain customer relationship.
o Conduct Store Audit on monthly basis.
o I had been designated as the STORE INCHARGE in Book Fair 2011 (Milan Mela) for the
entire schedule and successfully achieved the given sales target.


[NSB-BPO SOLUTION PVT. LTD.]
JULY 2007-SEP-2010
I was associated with these companies as Verification Executive. During my tenure I was
posted to the different Distributor Point of Vodafone Essar for Auditing of CAF in Howrah and
Kolkata.
Key Performance Areas:-
o Auditing CAF of Vodafones Subscriber provided from market segment.
o Provide training to runner regarding documents acceptable norms according to rules and
regulation of TRAI to satisfy customer in market.
o Solve the Queries of retailers from market segment.
o Keep them updated with TRAIs new guidance and changes time to time.
o Upload customer details to software and handling customer database.
o Unbarred the connection of deserving subscriber having sent data to hub.

ACADEMIC CREDENTIALS

M.B.A.(Marketing) from ICFAI University, Tripura in 2012

Bachelor of Commerce from Umesh Chandra College under Calcutta University in 2005

Higher Secondary from Hanuman Hindi High School under W.B.C.H.S.E. in 2001

Madhyamic from Hanuman Hindi High School under W.B.B.S.E. in 1999








PROFESSIONAL CREDENTIALS

Completed CSE (Certificate in Software Engineering) a 2 yrs. Course from Ramakrishna Mission
Computer Centre ,Belur in 2006

Completed O Level from DOEACC SOCIETY in 2006

Project with Visual Basic (with MS Access Database) on Employees Payroll System in 2006

Project with Visual FoxPro 6.0 in 2006


PERSONAL DETAILS



Date of Birth : 14th Oct 1984

Fathers Name : Mr. Omprakash Soni

Permanent Address : 41/42, Jay Bibi Road Ghusuri, Howrah 711107

Status : Unmarried, Male

Languages Known : English, Hindi and Bengali.


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