The Atlantic Surfing Federation's Julie Hume Retires

FOR IMMEDIATE RELEASE

May 31, 2014-Kill Devil Hills, NC The Board of Directors of the Atlantic Surfing
Federation announces the retirement of its Executive Director, Julie Hume, with great
sadness. The Board wishes Julie the very best as she opens the next chapter of her
life. Julie's background and positive leadership in the surfing community is unparalleled,
and without her leadership the ASF would not be where it is today.

In 2010, the founders of the ASF saw a need to provide competitive surfers on the East
Coast, a modern, progressive surf program that was totally in tune with the programs of
the International Surfing Association and Surfing America. With that goal in mind, the
founders knew that they would need an Executive Director who would complement their
vision, passion, and years of experience. The choice of the founders was unanimously,
Julie Hume.

Julies experience encompassed a great deal. She began as a tabulator (back in the
day when computers were not even thought of), she was a long time District Director
with the Eastern Surfing Association, thus becoming the Head Tabulator of the ESA for
many years, working with ASF Competition Director, Brian Broom at many
Championship events, and multiple ASP events, which made her the natural choice to
head the fledgling organization.

Having guided the ASF through these early years, and seeing an organization that has
stayed true to its mission, Julie has decided to retire, effective May 31st, 2014.

"I have been blessed to have worked with such incredible people during all my years of
involvement in this wonderful sport of amateur competition surfing," said Julie. "When
asked to lead the organization, knowing those that were involved, and hearing their
ideas, there was no question as to my decision. Their mission and platform is not
duplicated anywhere in the USA, and they have remained dedicated, focused, and
passionate from day one. Retiring from something that is such a part of who you are, is
pretty tough. However, after laboring long and hard to make this decision, it is a good
one. It is time for me to sit back and watch from the outside, spending more time
enjoying my family. The ASF is a wonderful organization, full of life, family, and positive
energy. I shall miss being a part of that, as well as working with such an incredible
group of skilled volunteers. However, the foundation has been laid, their path is clear
and consistent, and the time is right." "There is no good time to retire," she continued,"
but with a new season upon us, I have made the choice to turn the reins over to new
blood and new energy. I cannot thank the ASF enough for the allowing me the
opportunity to guide and lead them as they began building their dream for all east coast
surfers, and I hope that my tenure was a positive one for them, but mostly for the
organization." "Oh, and one last thing," Julie says, "Remember, in the ASF it is One
Membership...Any Event...Global Points...Taking Surfing to the Next Level."

"Julie will be missed by all," said ASF competition Director Brian Broom, "and by no
person more then I. I have worked with her for over 20 years, and that is hard to let go.
I, myself, would not have taken on the role of CD had Julie not been selected to lead the
organization. There is not one kid, one parent, one volunteer in any east coast
organization who has not benefited from her input and help."

The Board is pleased to announce that Julie will remain a guiding force in East Coast
surfing, in that she will retain a voting seat on the Board of Directors of the ASF, and it
looks forward to her advice and counsel going forward.


Atlantic Surfing Federation Mission Statement:
The Atlantic Surfing Federation is committed to promoting and implementing a modern,
progressive surfing program for all members and ability levels. The ASF seeks to instill
discipline, environmental awareness, positive values of fair play, and good
sportsmanship in all its members, while encouraging and guiding their development in
the area of competitive surfing.

About the Atlantic Surfing Federation:
The Atlantic Surfing Federation, a newly formed, competitive surfing organization on the
east coast, originated from a group of enthusiastic, highly skilled, and informed
directors, who share a vision. This vision encompasses a modern, progressive surfing
program with competitive uniformity. We are pleased to announce that we have
Chapters in New York, Virginia, North Carolina, South Carolina, and Florida.

The ASF is aimed specifically toward surfers on the East Coast, offering top level
surfers a track to the Prime Series and U.S.A. Championships while maintaining the fun,
family stoke for surfers of all ages and abilities.

For further information please contact:
Rick Anthony, President
rick@atlanticsurfing.org